All Families Surrogacy
All Families Surrogacy is a Beaverton, Oregon-based gestational surrogacy agency founded in 2012 that recruits, screens, and matches gestational carriers with intended parents nationwide and internationally, coordinating the full journey through a staff of former surrogates. The agency charges intended parents tiered program fees while surrogate compensation flows through independent escrow.
- Company typePrivate
- Founded2012
- HeadquartersBeaverton, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What All Families Surrogacy does
All Families Surrogacy (AFS) is a privately held gestational surrogacy agency headquartered at 12725 SW Millikan Way, Suite 300, Beaverton, Oregon. Founded in 2012 and operating since as an LLC, AFS recruits, screens, and matches gestational carriers with intended parents nationwide and internationally, then coordinates the full journey from intake and legal contracting through embryo transfer, pregnancy, and postpartum. The agency is differentiated by a coordinator team composed entirely of former surrogates and offers three program tiers — Full-Service Program, Case Management with Surrogate Approval, and Case Management Only — priced at fees described as below industry average; surrogate compensation is paid by intended parents through an escrow service (SEED Trust) and does not flow through agency books.
The business generates revenue exclusively from agency/program fees paid by intended parents for matching, coordination, legal facilitation, escrow oversight, insurance coordination, travel coordination, and ongoing support. AFS acquires customers through a direct, sales-led motion via website inquiries, Zoom consultation scheduling, and community referrals; marketing assets include a content hub (blog, podcasts, video), an active social presence across Facebook, Instagram, TikTok, YouTube, Pinterest, and X, monthly virtual meetups, and a surrogate referral program. Strategic alliances with RESOLVE, ASRM, Carrot Fertility, Men Having Babies, Pregnantish, Growing Families, and a curated network of 11+ IVF clinics across U.S. states provide referral-channel distribution.
In January 2023, AFS merged with Gifted Journeys — an egg donation agency also founded by President Wendie Wilson-Miller — combining surrogacy and egg-donation services under one operating entity. The agency is BBB-accredited, a 2017 BBB Business of the Year recipient, a SEEDS Ethics member (co-founded by Wilson-Miller), and a founding board member of the Oregon Surrogacy Professional Association. The underlying technology layer is minimal: coordination is human-led with no proprietary platform, API, or AI tooling described.
All Families Surrogacy firmographics
Firmographics- Name
- All Families Surrogacy
- Legal name
- All Families Surrogacy, LLC
- Website
- https://allfamiliessurrogacy.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- All Families Surrogacy is a Beaverton, Oregon-based gestational surrogacy agency founded in 2012 that recruits, screens, and matches gestational carriers with intended parents nationwide and internationally, coordinating the full journey through a staff of former surrogates. The agency charges intended parents tiered program fees while surrogate compensation flows through independent escrow.
- Ownership category
- akta.pro rank
All Families Surrogacy industry classification
Industry- Product category
- Surrogacy Services
- NAICS
- Other Individual and Family Services (624190), Family Planning Centers (621410)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Family & Parenting Support Services (BPAGAEAC)
Keywords
Where All Families Surrogacy is headquartered
LocationHeadquarters
- HQ city
- Beaverton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
All Families Surrogacy business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Others, Technology or R&D, Infrastructure
Revenue model
- Agency fees from intended parents: All Families Surrogacy charges intended parents agency/program fees for matching, coordination, screening, legal facilitation, escrow management coordination, insurance coordination, and travel coordination. The agency offers three program tiers (Full-Service, Case Management with Surrogate Approval, Case Management Only) at fee levels described as below industry average. Surrogate compensation is paid separately by intended parents through an escrow service and is not retained by the agency.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Monthly | First-time gestational surrogate base compensation: $40,000–$45,000 |
| One time/ perpetual license | Monthly | Experienced gestational surrogate base compensation: $50,000–$55,000 |
| Other | Pay-as-you-go | Full-Service Program (most comprehensive) |
| Other | Pay-as-you-go | Case Management Program (surrogate recruited independently) |
| Other | Pay-as-you-go | Case Management Only Program (fully screened surrogate already identified) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels12 records
All Families Surrogacy product offering
Product offeringCore offering
All Families Surrogacy is a gestational surrogacy agency that recruits, screens, and matches gestational carriers with intended parents and provides end-to-end coordination across the entire surrogacy journey. Services include surrogate recruitment and screening, matching facilitation, legal contract coordination, fertility clinic coordination, insurance and escrow management, travel coordination, medical billing, and ongoing emotional support for both surrogates and intended parents. The agency also offers tiered programs (Full-Service and Case Management) so intended parents can engage either with full agency recruiting or with a surrogate they have already identified.
Product overview
All Families Surrogacy is a gestational surrogacy agency offering two primary service programs: the Full-Service Program for surrogacy journeys with agency-recruited carriers, and the Case Management Program for parents who bring their own surrogate. Both programs include coordination with medical providers, legal counsel, insurance professionals, and escrow services. The agency provides structured compensation packages for surrogates ranging from $40,000-$55,000 base pay plus variable expenses. Additional offerings include a resource hub connecting clients with IVF clinics, therapists, and attorneys; educational podcast content; and ongoing coordination support including mental health groups and postpartum care.
Differentiator
Problem solved
Functional benefit
Products and services
- Full-Service Surrogacy Program Comprehensive gestational surrogacy program for intended parents that includes surrogate recruitment, comprehensive screening, matching, legal coordination, fertility clinic coordination, insurance coordination, escrow management, travel coordination, medical bill management, home visits, dedicated coordinators, monthly events, and online support groups. Designed for intended parents who want the agency to find and manage the surrogate.
- Case Management Surrogacy Program Surrogacy coordination program for intended parents who already have an independently identified gestational surrogate (either self-recruited or fully screened). Once the surrogate signs the agency agreement, the program delivers the same Full-Service components including dedicated coordination, legal facilitation, clinic and escrow coordination, insurance coordination, and emotional support.
Quantifiable outcome
- Surrogate compensation paid monthly in equal installments after ultrasound confirmation of pregnancy
- +2 more outcomes
Companies that use All Families Surrogacy
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
All Families Surrogacy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
All Families Surrogacy partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and supporting.
- Society for Ethics in Egg Donation and Surrogacy (SEEDS)coreAll Families Surrogacy is a member of SEEDS Ethics, the leading organization dedicated to upholding the highest ethical standards in surrogacy and egg donation across the United States. AFS President Wendie Wilson-Miller is a co-founder of SEEDS, which defines ethical standards for all parties in third-party reproduction. SEEDS provides AFS with an ethical framework and industry credibility.
- RESOLVE: The National Infertility AssociationcoreAFS collaborates with RESOLVE, the leading advocacy organization for infertility issues, to provide support, education, and advocacy for individuals and couples experiencing infertility. AFS participates in RESOLVE's Fight for Families advocacy to help ensure that reelected officials understand the needs of intended parents and surrogates.
- American Society for Reproductive Medicine (ASRM)coreAFS partners with ASRM, a multidisciplinary organization dedicated to advancing reproductive medicine. Through this partnership, AFS stays up-to-date on the latest advancements and best practices in infertility and surrogacy, and connects clients with ASRM-certified attorneys.
- Carrot FertilitysupportingCarrot Fertility is a comprehensive fertility benefits platform that helps employers support their employees' fertility journeys. AFS's partnership with Carrot extends AFS's services to a broader audience of employees with fertility benefits, enabling AFS to reach intended parents who may not otherwise seek out a surrogacy agency directly.
- Men Having BabiessupportingMen Having Babies is a nonprofit organization committed to helping gay men become fathers through surrogacy, offering educational programs, financial assistance, and support networks. AFS partners with Men Having Babies to reach LGBTQ+ intended parents and provide them with ethical surrogacy services.
- PregnantishsupportingPregnantish is an online community and resource hub for individuals and couples exploring third-party reproduction. AFS partners with Pregnantish to provide valuable insights and support to Pregnantish members on their family-building journeys, expanding AFS's reach to a community already engaged with surrogacy topics.
- Growing FamiliessupportingGrowing Families is a global organization that connects intended parents with ethical surrogacy and egg donation providers. AFS's collaboration with Growing Families helps reach a wider international audience of intended parents seeking surrogacy services.
- SEED Trust EscrowsupportingSEED Trust Escrow is a surrogacy-focused escrow service that holds and disburses surrogate compensation funds on behalf of intended parents. AFS refers clients to SEED Trust Escrow as a recommended financial protection measure, ensuring surrogate compensation payments are managed securely and disbursed according to contractual milestones.
- IVF Clinics Network (multiple clinics)supportingAFS maintains partnerships with IVF clinics across the United States, including ORM Fertility (Portland, OR), OHSU (Portland, OR), Fertility Center of Oregon (Eugene, OR), New England Fertility (Stamford, CT), Atlanta Center for Reproductive Medicine (GA), Idaho Center for Reproductive Medicine (ID), Las Vegas Fertility (NV), Sher Fertility Solutions (NY), Penn Medicine (Philadelphia, PA), Utah Fertility Center (UT), Pacific Northwest Fertility (Seattle, WA), CCRM Fertility (multi-state), and Shady Grove Fertility (multi-state). AFS coordinates medical care, embryo transfers, and fertility treatments for surrogates through these clinic partners.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
All Families Surrogacy competitors and assessment
Company assessmentDirect peers
- Extraordinary Conceptions: Surrogacy and egg donation agency providing matching, screening, and case management to intended parents globally. Direct competitor, especially in international intended-parent cases that overlap with AFS's cross-border clientele.
- Creative Family Connections: Washington D.C.-area surrogacy and egg donation agency offering full-service matching and legal coordination. Comparable service model and intended-parent segments to AFS, including LGBTQ+ family building.
- Simple Surrogacy: Texas-based full-service surrogacy agency with tiered program structures similar to AFS's Full-Service and Case Management offerings. Direct competitor emphasizing transparent, lower-cost pricing.
- Circle Surrogacy: One of the largest U.S. surrogacy agencies offering full-service gestational surrogacy matching and coordination for intended parents, including LGBTQ+ family building. Direct competitor to AFS in the Full-Service Program tier, with similar end-to-end coordination scope.
- ConceiveAbilities: Full-service U.S. surrogacy and egg donation agency providing surrogate recruitment, screening, matching, and case management. Closely comparable business model and service structure to AFS, competing for the same intended-parent segment.
- Family Source Consultants: Gestational surrogacy agency offering end-to-end matching and coordination services for heterosexual and same-sex intended parents. Direct competitor with similar tiered program offerings and a comparable U.S. national service footprint.
- Growing Generations: Long-established surrogacy and egg donation agency with a strong focus on LGBTQ+ intended parents, similar to AFS's positioning. Competes directly for the same family-building use cases with comparable full-service coordination.
- Surrogate Solutions: Texas-based surrogacy agency providing surrogate matching and case management for intended parents. Direct competitor with a comparable full-service offering and similar tiered program structure.
Others
- Carrot Fertility: Employer-sponsored fertility benefits platform that partners with surrogacy agencies (including AFS) to route intended-parent employees into agency services. Adjacent ecosystem participant that drives demand to AFS rather than competing for the same coordination work.
Emerging players
- Gifted Journeys: Egg donation agency founded by AFS President Wendie Wilson-Miller that merged into All Families Surrogacy in January 2023. Now part of AFS but historically operated as a standalone third-party reproduction service with overlapping intended-parent demand.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
All Families Surrogacy social profiles
Digital presenceAll Families Surrogacy compliance and trust
Trust signalCompliance6 records
All Families Surrogacy financial estimates
Financial estimateRevenue estimate
Valuation estimate
All Families Surrogacy leadership team
Management profileNumber of profiles
Profiles5 records
All Families Surrogacy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
All Families Surrogacy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about All Families Surrogacy
What does All Families Surrogacy do?
All Families Surrogacy is a gestational surrogacy agency that recruits, screens, and matches gestational carriers with intended parents and provides end-to-end coordination across the entire surrogacy journey. Services include surrogate recruitment and screening, matching facilitation, legal contract coordination, fertility clinic coordination, insurance and escrow management, travel coordination, medical billing, and ongoing emotional support for both surrogates and intended parents. The agency also offers tiered programs (Full-Service and Case Management) so intended parents can engage either with full agency recruiting or with a surrogate they have already identified.
Is All Families Surrogacy a public or private company?
All Families Surrogacy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was All Families Surrogacy founded?
All Families Surrogacy was founded in 2012. It employs 1 to 10 people.
Where is All Families Surrogacy based?
All Families Surrogacy is headquartered in Beaverton, United States, in the North America region.
How does All Families Surrogacy make money?
One revenue line is on record: agency fees from intended parents.
Who are All Families Surrogacy's main competitors?
Direct peers on record are Extraordinary Conceptions, Creative Family Connections, Simple Surrogacy, Circle Surrogacy, ConceiveAbilities, Family Source Consultants, Growing Generations and Surrogate Solutions. Carrot Fertility is listed as an others. Gifted Journeys is listed as an emerging player.
Does All Families Surrogacy have an API?
No public API is recorded for All Families Surrogacy.
What industry is All Families Surrogacy in?
All Families Surrogacy's product category is Surrogacy Services. Its primary akta.pro industry code is BPAGAEAC, Family & Parenting Support Services. Its NAICS code is 624190 and its SIC code is 8300.