Sured Health
Sured Health is an AI-powered cloud platform that delivers multilingual patient education, premium IOL decision support, and pre/post-op workflow automation to US ophthalmology practices, reducing chair time and increasing premium lens conversions via a SaaS subscription model.
- Company typePrivate
- Founded2023
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Sured Health does
Sured Health, operating as SuredHealth and legally structured as Sured LLC in New York, is an early-stage software company that has built an AI-powered, cloud-based platform aimed at ophthalmology practices performing cataract surgery. The platform delivers physician-curated, AI-enhanced educational modules to patients before their visit, provides interactive decision-support tools comparing standard and premium intraocular lenses (IOLs), automates pre- and post-operative workflows, and offers practice analytics on engagement and premium-lens conversion. It supports more than ten languages and is designed to operate as a standalone product on a tablet or to integrate with major ophthalmology EHR/EMR systems (ModMed, EyeMD EMR, NextGen, Nextech, Compulink) via an open API. The company is fully HIPAA-compliant and executes Business Associate Agreements with covered entities, with PHI encrypted in transit and at rest in AWS environments.
The company targets the $12B global cataract surgery market, with end customers ranging from solo surgeons to large multi-location ophthalmology groups in the United States. Its value proposition centers on two quantifiable outcomes: reducing per-patient chair time by up to 40% and increasing premium IOL adoption by up to 60% (with one Illinois case study reporting a conversion rise from 18% to 29%). SuredHealth monetizes through a SaaS subscription model with pilot programs enabling risk-free evaluation and typical onboarding in under 24 hours; pricing tiers are not publicly disclosed. Go-to-market is direct enterprise sales with a consultative, demo-led motion supplemented by case-study marketing.
The company was founded in 2023 and operates with a 1–10 employee team led by Co-Founder and CEO Maksim Rutenberg (15+ years in technology, digital content, and SaaS, including market expansion into more than 20 countries) and CTO Sergei Porfenovich. Clinical credibility is provided by strategic advisors Dr. Robert F. Melendez, MD, MBA (Founder/CEO of Juliette Eye Institute, University of New Mexico Full Clinical Professor) and Shareef Mahdavi (CEO of Laser Eye Center of Silicon Valley). The company is privately held, discloses no institutional funding, and currently serves a single-country footprint in the United States.
Sured Health firmographics
Firmographics- Name
- Sured Health
- Legal name
- Sured LLC
- Website
- https://suredhealth.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Sured Health is an AI-powered cloud platform that delivers multilingual patient education, premium IOL decision support, and pre/post-op workflow automation to US ophthalmology practices, reducing chair time and increasing premium lens conversions via a SaaS subscription model.
- Ownership category
- akta.pro rank
Sured Health industry classification
Industry- Product category
- Ophthalmology Patient Education Software
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Ophthalmology & Vision Telemedicine Platforms (HLALAGAL)
- akta.pro secondary industry
- Patient Intake, Digital Registration & eForms (HLACAEAF)
Keywords
Where Sured Health is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sured Health business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Platform Subscription: Cloud-based platform subscription for ophthalmology practices. Practices pay for access to AI-powered patient education modules, decision support tools, and analytics. Revenue is recurring based on practice size or usage tier.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Sured Health product offering
Product offeringCore offering
Sured Health sells a cloud-based, AI-powered SaaS platform (SuredHealth) that delivers physician-curated, multilingual patient education and workflow automation to ophthalmology practices. The platform educates cataract surgery candidates pre-visit, supports premium intraocular lens (IOL) decision-making, and streamlines pre- and post-operative workflows via integrations with major ophthalmology EHR/EMR systems. Customers subscribe to access the platform, with most practices fully onboarded in under 24 hours.
Product overview
SuredHealth is a single, unified AI-powered cloud-based platform for ophthalmology practices. The core SuredHealth Platform delivers patient education and workflow automation, consisting of integrated modules including AI-Powered Education Modules, Premium Lens Decision Support Tools, Pre- and Post-Op Workflow Automation, Multilingual Mobile-First Platform capabilities, and Practice Analytics & Insights. These modules work together to streamline the entire surgical journey—from pre-operative education through post-op care—reducing chair time by up to 40% and increasing premium IOL adoption by up to 60%.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Reduces chair time per patient by up to 40%
- +3 more outcomes
Companies that use Sured Health
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles2 records
Sured Health technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability4 records
Feature6 records
Sured Health partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- ModMedcoreIntegration partnership for seamless EHR connectivity. SuredHealth's open API enables interoperability with ModMed's dermatology and ophthalmology EHR platform, allowing practices to integrate patient education into existing clinical workflows.
- EyeMD EMRcoreIntegration partnership enabling SuredHealth's patient education platform to connect with EyeMD EMR systems used by ophthalmology practices for streamlined workflow integration.
- NextGencoreIntegration with NextGen Healthcare's EHR and practice management solutions, enabling interoperability for ophthalmology practices using NextGen platforms.
- NextechcoreIntegration partnership with Nextech's specialty-specific EHR solutions designed for ophthalmology and other specialties, facilitating patient education workflow integration.
- CompulinkcoreIntegration with Compulink's EHR and practice management systems, enabling ophthalmology practices to incorporate SuredHealth's patient education modules into their existing workflows.
Scale indicators5 records
Recent moves5 records
Expansion highlights4 records
Sured Health competitors and assessment
Company assessmentDirect peers
- EyeMaginations: EyeMaginations (now part of Raintree) produces patient education animations and interactive content specifically for eye-care practices, including premium IOL explainers. It competes head-to-head with SuredHealth on pre-visit patient education for ophthalmology.
- Rendia: Rendia provides video-based patient education and engagement tools for ophthalmology and other specialties. It is the most direct competitor to SuredHealth, offering specialty-specific patient education content (including for cataract and premium IOLs) delivered to practices and embedded in workflow.
Emerging players
- Solutionreach: Solutionreach is a patient engagement platform (messaging, reminders, surveys, education) used across specialty practices including ophthalmology. It competes with the patient communication and pre-visit education portions of SuredHealth's offering, though it is not specialty-specific.
- Klara: Klara provides patient communication, intake, and engagement workflows for specialty practices including ophthalmology. It overlaps with SuredHealth's pre-visit patient communication and workflow automation modules as a specialty-agnostic alternative.
- Aiva Health: Aiva Health is an AI-powered patient engagement and voice assistant platform for hospitals and practices, including pre-visit education and follow-up. It competes with the pre- and post-op workflow automation portion of SuredHealth's offering, though across multiple specialties rather than ophthalmology specifically.
Broad incumbents
- PatientPop (by Tebra): PatientPop (now part of Tebra) provides patient acquisition, intake, and engagement for medical practices. Its digital front-door and patient intake workflow overlaps with the pre- and post-op workflow automation modules of SuredHealth, including for ophthalmology customers.
- Modernizing Medicine (ModMed): ModMed is a large specialty EHR/EMR vendor with deep ophthalmology penetration and an integration partnership with SuredHealth. Its ophthalmology suite includes patient engagement, education, and analytics features that overlap with SuredHealth's wedge, making it both a partner and the most credible bundling threat.
- Nextech Systems: Nextech offers specialty-specific EHR and practice management software for ophthalmology, dermatology, and other specialties, and is an integration partner of SuredHealth. Its built-in patient engagement and education tools are a potential bundling competitor to SuredHealth's specialty workflow.
- NextGen Healthcare: NextGen provides EHR and practice management for ophthalmology and other specialties, with patient engagement modules. Like ModMed, it is both an integration partner of SuredHealth and a broad incumbent whose bundled patient education features compete against SuredHealth's standalone offering.
- Compulink Healthcare Solutions: Compulink provides EHR and practice management software with a strong ophthalmology footprint and is an integration partner of SuredHealth. Its patient engagement capabilities and ophthalmology templates are a potential incumbent competitor for pre-visit education workflows.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Sured Health social profiles
Digital presenceSured Health compliance and trust
Trust signalCompliance1 record
Sured Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sured Health leadership team
Management profileNumber of profiles
Profiles4 records
Sured Health funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sured Health M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sured Health
What does Sured Health do?
Sured Health sells a cloud-based, AI-powered SaaS platform (SuredHealth) that delivers physician-curated, multilingual patient education and workflow automation to ophthalmology practices. The platform educates cataract surgery candidates pre-visit, supports premium intraocular lens (IOL) decision-making, and streamlines pre- and post-operative workflows via integrations with major ophthalmology EHR/EMR systems. Customers subscribe to access the platform, with most practices fully onboarded in under 24 hours.
Is Sured Health a public or private company?
Sured Health is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sured Health founded?
Sured Health was founded in 2023. It employs 1 to 10 people.
Where is Sured Health based?
Sured Health is headquartered in New York, United States, in the North America region.
How does Sured Health make money?
One revenue line is on record: saaS Platform Subscription.
Who are Sured Health's main competitors?
Direct peers on record are EyeMaginations and Rendia. Emerging players are Solutionreach, Klara and Aiva Health. Broad incumbents are PatientPop (by Tebra), Modernizing Medicine (ModMed), Nextech Systems, NextGen Healthcare and Compulink Healthcare Solutions.
Does Sured Health have an API?
Yes. SuredHealth supports open APIs for seamless integration with EHR/EMR systems. The platform can integrate with most major EHR and EMR systems. It is also fully functional as a standalone tool without waiting on IT or integrations.
What industry is Sured Health in?
Sured Health's product category is Ophthalmology Patient Education Software. Its primary akta.pro industry code is HLALAGAL, Ophthalmology & Vision Telemedicine Platforms, with a secondary code of HLACAEAF, Patient Intake, Digital Registration & eForms. Its NAICS code is 54151 and its SIC code is 7372.