Full Bloom Florist

What Full Bloom Florist does

Full Bloom Florist is a privately held, 100% woman-owned local retail florist based in Frisco, Texas, operating from a single storefront at 116 Rose Lane, Suite 103. Founded around 2018 with 11-50 employees, the company sells fresh hand-designed flower arrangements, live plants, gift baskets, balloons, stuffed animals, and a proprietary SASS Luxury Line of candles, hand soaps, lotions, roll-on perfumes, and room sprays. It primarily serves individual consumers in the Dallas Metroplex for occasions including anniversaries, birthdays, romance, get-well, sympathy, weddings, and proms, with embedded delivery relationships to 30+ healthcare facilities (Baylor Scott & White Medical Center, Medical City, Texas Health, Children's Medical Center) and 20+ funeral homes, plus a recurring prom partnership with Prestowood Christian Academy.

The business runs entirely on the third-party Floranext e-commerce and point-of-sale platform, with no proprietary technology, no mobile app, and no disclosed AI capabilities. Same-day local delivery is offered to over 20 cities across the Dallas Metroplex for orders placed before 2 p.m. on weekdays and noon on Saturdays, supported by SEO-optimized landing pages per city. Customer acquisition is driven by the fullbloom.shop website, local search, email newsletters, and referral partnerships with schools and healthcare institutions rather than paid digital advertising at scale.

Revenue is generated through unit-priced floral arrangements (e.g., Modern Roses at $36, Designer's Choice arrangements priced per customization), a $650 six-month flower subscription, custom wedding and event design services billed per project, and add-on gift items. The company has no external funding, no parent company, and no subsidiaries, operating as a single-entity founder-led business across one physical location.

Name

Full Bloom Florist

Legal name

Full Bloom Florist

Website

https://fullbloom.shop

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Full Bloom Florist is a 100% woman-owned local retail florist in Frisco, Texas, selling hand-designed flower arrangements, plants, gift baskets, and a SASS luxury line to consumers across the Dallas Metroplex via same-day delivery, subscriptions, and event design.

Ownership category

akta.pro rank

Product category

Retail Florist Services

NAICS

Florists (45931), Florists (459310)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200)

akta.pro primary industry

Event Floral Design & Arrangements (HSACAOAA)

akta.pro secondary industries

Plants, Seeds & Nursery Retail (Garden Centers) (CRAIAIAB), Reed Diffusers & Passive Diffusion Fragrance (CRAJAEAE)

Keywords

• Retail florist services
• Flower delivery
• Wedding floral design
• Fresh flower arrangements
• Sympathy flowers

Headquarters

HQ city

Frisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Fresh Flower Arrangements: One-time purchase of custom floral arrangements for various occasions including anniversaries, birthdays, weddings, sympathy, and events. Orders are hand-arranged by designers and delivered locally.
2. Flower Subscriptions: Recurring subscription service offering regular flower deliveries. A 6-month subscription option is available at $650.
3. Gift Baskets and Plants: Sale of gift baskets (fruit, cheese, snacks) and potted plants including orchids, peace lilies, and dish gardens.
4. SASS Luxury Line Products: Proprietary luxury product line including candles, lotions, hand soaps, room sprays, and roll-on perfumes sold alongside floral arrangements.
5. Wedding and Event Services: Custom floral design and installation services for weddings, corporate events, and parties. Services include consultations and event gallery browsing.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Full Bloom Florist is a local retail florist in Frisco, TX that designs and sells fresh flower arrangements, plants, gift baskets, and the SASS luxury line of scented products. The company also offers custom floral design services for weddings, corporate events, and sympathy occasions, with same-day local delivery across 20+ cities in the Dallas Metroplex.

Product overview

Full Bloom Florist is a local flower shop in Frisco, TX offering same-day flower delivery. The business operates as a single-location retail florist with an e-commerce platform built on Floranext software. The core product portfolio centers on hand-designed fresh flower arrangements and bouquets for occasions (birthdays, anniversaries, romance, Get Well, sympathy, weddings), complemented by live plants, gift baskets, and the SASS Luxury Line of scented candle, soap, lotion, and perfume products. Additional offerings include flower subscriptions, event/wedding design services, prom flowers (PCA partnership), and add-on items like balloons and stuffed animals. The company positions itself as a full-service florist with 100% woman ownership, same-day delivery, and a satisfaction guarantee.

Differentiator

Problem solved

Functional benefit

Brands

• SASS Luxury Line: Luxury fragrance line including candles, lotions, hand soaps, room sprays, and roll-on perfumes.

Products and services

• Fresh Flower Arrangements Hand-designed fresh flower bouquets and arrangements for occasions including birthdays, anniversaries, romance, get well, new baby, thank you, and just because.
• Roses Rose-focused arrangements including Modern Roses (12), Enchanting Dozen, and Classic Dozen Red Roses for romantic and special occasions.
• Plants Live potted plants including blooming plants, dish gardens, orchids, peace lilies, and harmony baskets for gifting or home décor.
• Sympathy & Funeral Flowers Funeral and sympathy floral arrangements including standing sprays, wreaths, casket sprays, urn tributes, and sympathy plants.
• Wedding & Event Flowers Custom floral design and installation services for weddings, corporate events, and parties, including bridal bouquets, ceremony flowers, reception centerpieces, and event décor.
• Gift Baskets Pre-made gift baskets including fruit and cheese baskets, green goodness plant baskets, sugar and spice baskets, and kids gift baskets.
• SASS Luxury Line Proprietary luxury fragrance line including candles, hand soaps, lotions, roll-on perfumes, and room sprays in various scents such as Brio, Scarlett, White Veil, Seductress, Iconik, Xposed, and Bliss.
• Flower Subscriptions Recurring flower delivery subscriptions, including a 6-month bouquet subscription program priced at $650.
• Corsages & Boutonnieres Prom and formal event floral accessories including corsages and boutonnieres.
• Luxe Collection Premium floral collection featuring luxury arrangements such as Enchanted Sunset and Sorrento Flora.

Quantifiable outcome

• Same-day delivery for orders placed before 2 p.m. M-F and noon on Saturday
• +1 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Partnerships

One partnership is on record.

• Prestowood Christian Academy (PCA)minorStrategic or Co-development PartnerFull Bloom Florist partners with Prestowood Christian Academy to provide prom flower ordering for students at North Campus and Plano Campus locations. The partnership includes a charitable component where 15% of proceeds are donated back to PCA. Services include customizable hand-tie bouquets and boutonnieres, with pickup at Full Bloom or delivery options.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• ProFlowers: Online-only florist offering farm-direct arrangements with scheduled delivery. Direct competitor in the e-commerce floral category with national reach.
• From You Flowers: Online florist aggregator offering same-day local delivery through partner florists. Direct competitor in the e-commerce floral space with a comparable multi-occasion product range.
• UrbanStems: DTC online florist offering modern arrangements with same-day delivery in select metros. Competes head-to-head with Full Bloom's positioning on fresh, design-forward bouquets for everyday gifting.
• BloomNation: Online marketplace connecting consumers to local florists. Functions as both a competitor platform and a potential channel partner for Full Bloom's e-commerce business.
• The Bouqs Co. Farm-to-doorstep online florist delivering fresh arrangements via e-commerce. Direct competitor to Full Bloom's DTC channel with national reach and farm-direct sourcing that pressures local florist margins.

Broad incumbents

• Teleflora: National floral wire service that connects local florists to inbound orders. Functions as both a competitor (own brand) and an indirect supplier/partner to independent florists like Full Bloom.
• 1-800-Flowers: National gift and floral retailer operating multiple brands including 1-800-Flowers.com and Harry London. Sets the baseline for online floral commerce and competes with Full Bloom across all occasions.
• Edible Arrangements: National franchise selling fruit-based gift arrangements and gift baskets. Comparable gift basket and same-day local delivery business model, though different product category.
• FTD Flowers: Long-standing national floral wire service and online retailer. Operates competing e-commerce channels and a florist network that includes many local shops comparable to Full Bloom.

Regional players

• Harry & David: Multi-channel gift retailer specializing in fruit baskets and gourmet gifts. Competes with Full Bloom's gift basket category through national catalog and online ordering, though primarily ships rather than local-delivers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/fullbloomtx
• LinkedInlinkedin.com/company/full-bloom-frisco

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Full Bloom Florist