O Chateau

What O Chateau does

O Chateau (legal entity Azukama SAS) operates one of the largest wine bars in Paris, located at 68 Rue Jean-Jacques Rousseau near the Louvre in the 1st arrondissement. Founded in 2004 by Olivier Magny, the company pioneered English-language wine tastings in Paris and today serves an international mix of tourists, locals, and corporate clients from a venue offering 50 wines by the glass and nearly 2,000 bottle references, including approximately 1,000 natural wines. The product portfolio spans walk-in wine bar and restaurant service, sommelier-led ticketed tastings (Tour de France des Vins, Wine & Cheese Lunch, Accords & Désaccords), Champagne Seine cruises, day trips to Champagne, Loire and Sancerre, premium private tours priced up to €1,712 per party, three privatizable event spaces (Wine Library, Living Room, 17th-century Vaulted Cellar), and gift vouchers valid for 12 months.

The underlying technology is a relatively standard online booking and payment platform (www.o-chateau.com) with a real-time availability calendar, voucher redemption system, and customer accounts; there is no proprietary technology, app, or AI component disclosed. Distribution is omnichannel-direct through the owned website, walk-in bar traffic, and a dedicated corporate events team, complemented by reseller partnerships via Go City/Paris Pass and four voucher platforms (Les Raffineurs, ShowroomPrivé, Choose, Promoparcs). The business is part of Groupe Edonist, a diversified parent group that also operates sister brands Caves du Louvre, Distillerie de l'Arbre Sec (opened February 2024), Terres Traiteur, Élodie Tornare Intérieur, La Cave du Paradis, and Rendez-Vous in Paris, enabling bundled multi-venue experiences such as Wine Lover Day, Hedonist Experience, and Tipsy Day in Paris. O Chateau is a private company with no disclosed funding rounds, 11–50 employees, and no app presence.

Name

O Chateau

Legal name

Azukama SAS

Website

https://o-chateau.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

O Chateau is a Paris-based wine bar and tasting venue near the Louvre, offering 2,000 wine references, sommelier-led tastings, day trips, and private events to international tourists, locals, and corporate clients. It operates under Groupe Edonist.

Ownership category

akta.pro rank

Product category

Wine Bar and Tasting Hospitality

NAICS

Drinking Places (Alcoholic Beverages) (7224)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Wine Bars (THAFAEAF)

akta.pro secondary industries

Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Culinary & Wine Travel Agencies (THAKAFAH)

Keywords

• Wine bar services
• Wine tasting experiences
• Wine tourism tours
• Corporate wine events
• Sommelier led tours

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Wine bar sales (glasses and bottles): Walk-in and seated customers purchase wines by the glass (50 wines available) and by the bottle (nearly 2,000 references including 1,000 natural wines). Revenue is generated per transaction at the bar and restaurant.
2. Guided wine tasting experiences: Ticketed guided tasting experiences led by professional sommeliers. Formats range from 20-minute Champagne flights (€40) and wine flights (€25) to multi-hour day trips (up to €1,712 for private tours). Prices are per person. Revenue collected upfront at booking.
3. Restaurant and food pairings: Seasonal shared cuisine (cheese boards, charcuterie, plats à partager) accompanies wine service. Food is available to bar and tasting customers.
4. Private event and privatization bookings: Corporate and private events booked through a quote request system. Private spaces (Wine Library, Living Room, Vaulted Cellar) are booked with 50% deposit. Full payment due 7 business days before the event.
5. Gift vouchers: Pre-paid gift vouchers sold for wine tasting experiences and day trips. Vouchers are valid for 12 months from purchase. Revenue collected at point of sale; vouchers are non-refundable and non-exchangeable.
6. Partnership distribution (Go City / Paris Pass): Cheese Tasting offered free with Go City Paris Pass; Ô Chateau receives referral traffic and per-person fees. Additional wine pairing sold as add-on for €20.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

O Chateau operates a Paris wine bar near the Louvre offering 50 wines by the glass and nearly 2,000 bottle references, paired with seasonal sharing cuisine. It sells sommelier-led guided wine tasting experiences, day trips to French wine regions (Champagne, Loire, Sancerre), private luxury tours, multi-venue bundled experiences, and private event privatization across three distinct spaces.

Product overview

O Chateau is a Paris-based wine bar and tasting venue offering a comprehensive wine experience portfolio. The core offering centers on an award-winning wine bar near the Louvre with over 2,000 wine references and 50 wines by the glass. The product lineup includes guided wine tasting experiences (Tour de France of Wine, Wine & Cheese Lunch, Champagne Flight), Seine Champagne cruises, day trips to Champagne and Loire Valley wine regions (Sancerre), private luxury wine tours, multi-experience day packages (Wine Lover Day, Hedonist Experience, Tipsy Day in Paris), private event spaces, and gift vouchers. Experiences are available in both French and English, with multi-stop curated experiences combining visits to affiliated venues including Distillerie de l'Arbre Sec and Caves du Louvre.

Differentiator

Problem solved

Functional benefit

Products and services

• Wine Bar & Restaurant Wine bar in Paris offering 50 wines by the glass and nearly 2,000 bottle references including 1,000 natural wines, paired with seasonal sharing cuisine, cheese and charcuterie boards. Open for walk-ins at the bar; tables require reservations.
• Tour de France des Vins 120-minute guided wine tasting experience featuring 6 iconic French wines from 6 different regions, led by English-speaking sommeliers. Priced at 75€ per person.
• Dégustation Bœuf & Vins 120-minute tasting experience pairing 5 wines with 5 exceptional beef cuts in an intimate setting, priced at 129€ per person, conducted in French.
• Dégustation Accords & Désaccords 120-minute wine and food pairing experience exploring 6 wines with 6 bite-sized pairings to discover why some combinations work and others don't. Priced at 89€ per person, conducted in French.
• Flight 3 Verres de Vin

Quantifiable outcome

• Over 500,000 guests welcomed since founding in 2004
• +1 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Terres TraiteurcoreImplementation/ SI/ Consulting PartnerFlexitarian catering partner chosen for eco-responsible values. Provides original and tasty food made from organic, seasonal, and short-circuit products. Capable of adapting to different dietary requirements. Supplies food for private events at O Chateau.
• La Fromagerie du LouvrecoreStrategic or Co-development PartnerCheese shop located next door offering local French products of exceptional quality. Provides original cheese creations that enhance the standard of O Chateau's events. Supplies artisan cheeses for the ultimate wine & cheese pairing experiences.
• Vedettes de ParisminorStrategic or Co-development PartnerSeine cruise operator providing the vessel for O Chateau's Champagne Cruise experience. Cruise departs from the foot of the Eiffel Tower. O Chateau provides sommelier-guided Champagne tasting aboard.
• Go City (Paris Pass)minorChannel Partner/ Reseller/ DistributorGo City distributes the Cheese Tasting at O Chateau as a free inclusion with the Paris Pass tourist pass. An additional wine pairing add-on is available for €20. Drives tourist traffic to the venue.
• Edonist GroupcoreStrategic or Co-development PartnerParent group bringing together brands dedicated to taste and authenticity. O Chateau is part of a network that includes Caves du Louvre (wine events and shop), Distillerie de l'Arbre Sec (gin distillery and tastings), Rendez-Vous in Paris (Paris experiences), Terres Traiteur (catering), Élodie Tornare Intérieur (natural wine dining cellar), and La Cave du Paradis (neighborhood wine shop). Multi-venue bundled experiences span these locations.
• Caves du LouvrecoreStrategic or Co-development PartnerSister venue under Edonist Group offering wine events, a wine shop, and oenology courses. Located in historic underground cellars. Some gift voucher bookings and tasting experiences are shared between O Chateau and Caves du Louvre. Uses the same reservation system.
• Distillerie de l'Arbre SeccoreStrategic or Co-development PartnerUrban gin distillery located at 52 Rue de l'Arbre Sec, Paris 1st. Sister brand under Edonist Group. Included in multi-experience packages such as Hedonist experience and Tipsy Day in Paris. Opened to the public in February 2024.
• Les RaffineursminorChannel Partner/ Reseller/ DistributorPartner voucher platform through which O Chateau gift vouchers are sold. Customers purchase vouchers on the platform and redeem codes on the O Chateau website.
• ShowroomPrivéminorChannel Partner/ Reseller/ DistributorPartner voucher platform through which O Chateau gift vouchers are sold. Customers purchase vouchers on the platform and redeem codes on the O Chateau website.
• ChooseminorChannel Partner/ Reseller/ DistributorPartner voucher platform through which O Chateau gift vouchers are sold. Customers purchase vouchers on the platform and redeem codes on the O Chateau website.
• PromoparcsminorChannel Partner/ Reseller/ DistributorPartner voucher platform through which O Chateau gift vouchers are sold. Customers purchase vouchers on the platform and redeem codes on the O Chateau website.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Le Baron Rouge: Long-established traditional Paris wine bar known for an unpretentious natural-wine selection and walk-in glass service. Comparable Paris wine destination mixing tourists and locals with a curated bottle and by-the-glass program.
• BKWine Tours: Sweden-headquartered boutique wine tour operator running small-group immersive wine tours and tastings across Burgundy, Bordeaux, Champagne, and the Loire Valley. Comparable as a sommelier-led wine experience specialist with transport logistics and active event inventory serving wine enthusiasts.
• Cave Augé: Heritage Paris wine shop dating to 1850 known for an extensive wine selection and on-premise tasting events. Comparable historic Paris wine destination combining retail, walk-in bar service, and tastings targeting wine enthusiasts in central Paris.
• Wine Paths: France-anchored wine tourism agency curating vineyard visits, sommelier-led tastings, and culinary experiences across French wine regions. Comparable business model with multi-region packaged tours and premium pricing tiers aligned to O Chateau's day-trip and luxury private tour offerings.
• Lavinia: Leading Paris-based wine retailer and bar chain with multiple locations; combines walk-in wine bar service, retail, and organized tastings. Closely mirrors O Chateau's combined retail+bar+tasting model serving a mix of tourists, locals, and corporate clients.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ochateauparis/?locale=fr_FR
• LinkedInlinkedin.com/company/ochateau/?originalSubdomain=fr
• Instagraminstagram.com/o_chateau
• Xx.com/o_chateau

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about O Chateau