Mindful Maelstrom
Mindful Maelstrom is a Toronto-based, multi-disciplinary wellness clinic offering psychotherapy, massage therapy, acupuncture, naturopathic medicine, and spiritual counselling through 30+ registered practitioners under a fee-for-service, pay-as-you-go model.
- Company typePrivate
- Founded2016
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Mindful Maelstrom does
Mindful Maelstrom Inc. is a privately held, multi-disciplinary wellness clinic headquartered at 91 Ossington Avenue in Toronto, Ontario. Founded in 2016 and incorporated under Ontario law, the clinic operates under a 'whole health' philosophy that integrates mental health, bodywork, and Eastern medicine disciplines under a single practitioner roster. The company is owned and led by Kristina Dragnea (Owner, Creative Director, Registered Psychotherapist) and Marioara Dragnea (Co-Owner, CFO, Spiritual Counsellor/Life Guide), with a broader team of 30+ registered professionals spanning psychotherapy, social work, massage therapy, Traditional Chinese Medicine/acupuncture, naturopathic medicine, and spiritual counselling. Practitioners maintain active registrations with the relevant Ontario regulatory colleges (CRPO, OCSWSSW, CMTO, CTCMPAO), and the clinic also operates under the sub-brand 'Mindful Maelstrom Whole Health Collab.'
The clinic's service portfolio is structured around six core categories: Psychotherapy & Counselling, Group Therapy, an Affordable Therapy Program delivered by training therapists, Registered Massage Therapy, Acupuncture & Eastern Medicine, and Naturopathic Medicine, supplemented by non-clinical Spiritual Counselling. Sessions are delivered in-person at the Ossington location and via virtual/telehealth for remote clients, with scheduling handled through the third-party JaneApp platform and intake forms via Typeform. No proprietary technology, mobile app, or API surface is maintained. The technology stack is deliberately thin, reflecting a service-delivery model that relies on human practitioner expertise rather than digital product.
Mindful Maelstrom generates revenue on a pure fee-for-service, pay-as-you-go basis, with no subscriptions, memberships, or enterprise contracts disclosed. Individual session pricing ranges from $90 (training therapist and spiritual counselling sessions) to $280 (premium massage therapy packages), with the bulk of psychotherapy sessions priced at $160-$180 and massage/acupuncture services clustered around $130-$205. Many services are eligible for reimbursement through Canadian extended health benefits when delivered by registered practitioners. No funding rounds, acquisitions, M&A activity, or external investment have been disclosed, and the company has not expanded beyond its single Toronto location.
Mindful Maelstrom firmographics
Firmographics- Name
- Mindful Maelstrom
- Legal name
- Mindful Maelstrom Inc.
- Website
- https://mindfulmaelstrom.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mindful Maelstrom is a Toronto-based, multi-disciplinary wellness clinic offering psychotherapy, massage therapy, acupuncture, naturopathic medicine, and spiritual counselling through 30+ registered practitioners under a fee-for-service, pay-as-you-go model.
- Ownership category
- akta.pro rank
Mindful Maelstrom industry classification
Industry- Product category
- Mental Health and Wellness Services
- NAICS
- Offices of Physicians, Mental Health Specialists (621112), Outpatient Mental Health and Substance Abuse Centers (621420)
- SIC
- Services-Health Services (8000)
- akta.pro primary industry
- General Mental Health Therapy Platforms (Talk Therapy) (HLALAEAA)
- akta.pro secondary industries
- Mind-Body Wellness Coaching (Holistic/Integrative) (HSADAGAG), Trauma-Informed Mindfulness & Somatic Mind-Body Practices (HSADAJAI), Holistic & Alternative Therapies (Reiki, Sound Healing, Breathwork, Energy Work) (THAJAHAF)
Keywords
Where Mindful Maelstrom is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Mindful Maelstrom business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Therapy and Counselling Services: Fee-for-service model where clients pay per session for psychotherapy, counselling, massage therapy, acupuncture, naturopathic medicine, and other wellness services. Session-based pricing ranges from $90-$280 depending on service type and practitioner level. Insurance coverage may apply for registered practitioners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Training Therapist - Individual Psychotherapy |
| Unit Pricing | Pay-as-you-go | Registered Psychotherapist (Qualifying) - Individual |
| Unit Pricing | Pay-as-you-go | Registered Psychotherapist/Social Worker - Individual |
| Unit Pricing | Pay-as-you-go | Couples/Family Therapy |
| Unit Pricing | Pay-as-you-go | Karen Tsoi - TCM/Acupuncture |
| Unit Pricing | Pay-as-you-go | William Sung - TCM/Acupuncture |
| Unit Pricing | Pay-as-you-go | Rochelle Revilla - Massage Therapy |
| Unit Pricing | Pay-as-you-go | Renata Polivka - Massage Therapy |
| Unit Pricing | Pay-as-you-go | Marioara Dragnea - Spiritual Counselling |
| Unit Pricing | Pay-as-you-go | Mitanshi Shah - Psychotherapist in Training |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Mindful Maelstrom product offering
Product offeringCore offering
Mindful Maelstrom is a Toronto-based wellness clinic providing mental health and holistic wellness services through a collaborative team of 30+ registered professionals. Core offerings include individual and couples psychotherapy and counselling, registered massage therapy, acupuncture and Traditional Chinese Medicine, naturopathic medicine, group therapy, an affordable therapy program, and spiritual counselling, delivered both in-person at their Ossington Avenue clinic and via virtual sessions.
Product overview
Mindful Maelstrom is a wellness clinic offering a comprehensive suite of mental health and holistic health services through a collaborative team of registered practitioners. The core offerings include individual and couples psychotherapy and counselling (serving as the primary service), registered massage therapy, acupuncture and traditional Chinese medicine, and naturopathic medicine. The clinic also provides an affordable therapy program with reduced-cost sessions from training therapists. Services are accessible through online booking via JaneApp and in-person sessions at their Toronto location.
Differentiator
Problem solved
Functional benefit
Products and services
- Psychotherapy and Counselling
Companies that use Mindful Maelstrom
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Mindful Maelstrom technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Mindful Maelstrom partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor.
- College of Registered Psychotherapists of Ontario (CRPO)minorProfessional regulatory body for registered psychotherapists in Ontario. Practitioners maintain good standing with CRPO.
- Ontario College of Social Workers and Social Service Workers (OCSWSSW)minorRegulatory body for social workers in Ontario. Social workers at the clinic maintain registration with OCSWSSW.
- College of Massage Therapists of Ontario (CMTO)minorRegulatory body for massage therapists in Ontario. Massage therapists maintain good standing with CMTO.
- College of Traditional Chinese Medicine Practitioners and Acupuncturists of Ontario (CTCMPAO)minorRegulatory body for TCM practitioners and acupuncturists in Ontario.
- Traditional Chinese Medicine Ontario (TCMO)minorProfessional association for TCM practitioners. Some practitioners serve on the TCMO Board of Directors.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Mindful Maelstrom competitors and assessment
Company assessmentBroad incumbents
- BetterHelp: BetterHelp is the largest online therapy platform, offering individual, couples, and teen therapy via subscription. It directly competes with Mindful Maelstrom's virtual psychotherapy line of service but at massive scale and on a digital-first model.
- Headspace Health: Headspace Health combines the Headspace meditation/wellness app with the Ginger therapy platform to deliver mental health support to consumers and employers. It competes with Mindful Maelstrom for mental health and mindfulness clients, especially in the digital/self-serve channel.
- Lyra Health: Lyra Health is an enterprise mental health benefits platform connecting employees to therapists and coaches globally. It competes with Mindful Maelstrom for the same working-adult therapy clients, but operates at scale via employer contracts rather than a single physical clinic.
- Calm Health: Calm Health is the clinical arm of Calm offering mental health and wellness content, programs, and access to therapists and coaches. It competes with Mindful Maelstrom's mindfulness and mental health offerings at the consumer/self-help end of the spectrum.
- Talkspace: Talkspace is a publicly-traded online therapy and psychiatry platform delivering talk therapy via messaging, audio, and video. It is comparable to Mindful Maelstrom's telehealth psychotherapy offering and competes for the same digitally-enabled therapy client.
Emerging players
- Octave: Octave is a multi-location therapy practice chain operating in major US metros with in-person and virtual sessions. It is comparable to Mindful Maelstrom as a multi-modality group practice model, though operating at greater scale and across multiple sites.
- Two Chairs: Two Chairs is a US-based therapy practice chain with physical clinics plus telehealth, using a matching-driven intake model similar to Mindful Maelstrom's intake team. Comparable for its curated therapist bench and client-practitioner matching workflow.
- Wellin5: Wellin5 is a Canadian online therapy marketplace that matches clients with registered therapists for video sessions. It is comparable to Mindful Maelstrom's virtual therapy arm and is a Canadian-headquartered competitor for online psychotherapy clients.
Direct peers
- Sage Wellness: Sage Wellness is a Toronto wellness clinic offering psychotherapy, naturopathy, massage therapy, and acupuncture under one roof. It is a direct local peer to Mindful Maelstrom with a comparable integrated 'whole health' service mix and Toronto client base.
- Inbalance Wellness Centre: Inbalance Wellness Centre is a Toronto-based multidisciplinary clinic offering chiropractic, massage therapy, naturopathy, and counselling. It is directly comparable to Mindful Maelstrom as a multi-modality Toronto wellness practice competing for the same integrative-care client.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Mindful Maelstrom social profiles
Digital presenceMindful Maelstrom compliance and trust
Trust signalCompliance4 records
Mindful Maelstrom financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mindful Maelstrom leadership team
Management profileNumber of profiles
Profiles2 records
Mindful Maelstrom funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mindful Maelstrom M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mindful Maelstrom
What does Mindful Maelstrom do?
Mindful Maelstrom is a Toronto-based wellness clinic providing mental health and holistic wellness services through a collaborative team of 30+ registered professionals. Core offerings include individual and couples psychotherapy and counselling, registered massage therapy, acupuncture and Traditional Chinese Medicine, naturopathic medicine, group therapy, an affordable therapy program, and spiritual counselling, delivered both in-person at their Ossington Avenue clinic and via virtual sessions.
Is Mindful Maelstrom a public or private company?
Mindful Maelstrom is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mindful Maelstrom founded?
Mindful Maelstrom was founded in 2016. It employs 11 to 50 people.
Where is Mindful Maelstrom based?
Mindful Maelstrom is headquartered in Toronto, Canada, in the North America region.
How does Mindful Maelstrom make money?
One revenue line is on record: therapy and Counselling Services.
Who are Mindful Maelstrom's main competitors?
Broad incumbents on record are BetterHelp, Headspace Health, Lyra Health, Calm Health and Talkspace. Emerging players are Octave, Two Chairs and Wellin5. Direct peers are Sage Wellness and Inbalance Wellness Centre.
Does Mindful Maelstrom have an API?
No public API is recorded for Mindful Maelstrom.
What industry is Mindful Maelstrom in?
Mindful Maelstrom's product category is Mental Health and Wellness Services. Its primary akta.pro industry code is HLALAEAA, General Mental Health Therapy Platforms (Talk Therapy), with a secondary code of HSADAGAG, Mind-Body Wellness Coaching (Holistic/Integrative). Its NAICS code is 621112 and its SIC code is 8000.