Arcade Broadband

What Arcade Broadband does

Arkaden Bredband (legal entity Arkaden Konsult AB, org.nr. 556563-1404) is a privately held Swedish internet service provider and managed IT services company headquartered at Kyrkogatan 5, Sundsvall, Sweden. Founded in 2004 by owner and CEO Per Söderberg, the company delivers fiber broadband through its proprietary Arknet network, which spans 11 Swedish cities from Luleå in the north to Helsingborg in the south and connects approximately 60,000 users. Arkaden extends its reach beyond its own infrastructure through wholesale and reseller partnerships with multiple Swedish city networks (stadsnät), including IP-Only (national), UmeNet, ServaNet, Fiberstaden, Sollefteå Stadsnät, Mediateknik, Bollnäs Energi, Bluecom, and SandNet. The company is founder-owned with no disclosed external investors or funding rounds.

The product portfolio spans connectivity (fiber broadband plans), Wi-Fi 6 router rentals (Aura E650 at 89 kr/month, Pure EX600 at 69 kr/month), resold F-Secure security products (Internet Security at 49 kr/month, FREEDOME VPN at 375–695 kr/year), Microsoft 365 offered under the Arkaden365 brand, cloud-based telephony/PBX, managed firewall, custom Wi-Fi and data communication services, an IT-Partner managed service acting as external IT department for SMEs, personal technician home help (400 kr/hour after RUT deduction), and Crystal Alarm personal alarm solutions. Arkaden TV streaming is delivered via Arris VIP7100 hardware. Partnerships with F-Secure, Microsoft, and Crystal Alarm layer on top of the connectivity core, while GlobalConnect provides underlying infrastructure maintenance.

Revenue is generated through recurring monthly subscriptions (broadband, routers, telephony, security), annual subscriptions (VPN), hourly professional services, and managed service contracts with no binding period on most consumer offerings. The customer base is segmented across residential consumers, small and medium enterprises, housing cooperatives (bostadsrättsföreningar/BRF), and property owners (fastighetsägare), with residential and SME segments identified as primary. Distribution is sales-led via direct phone, email, on-site business consultation, and self-serve website ordering, supported by local community engagement and personal service positioning ("Sveriges kanske hyggligaste leverantör").

Name

Arcade Broadband

Legal name

Arkaden Konsult AB

Website

https://arkaden.se

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Arkaden Bredband is a Sundsvall, Sweden-based ISP and managed IT services provider delivering fiber broadband to 60,000 users across 11 cities via its proprietary Arknet network and city network reseller partnerships, serving residential, SME, housing cooperative, and property owner customers.

Ownership category

akta.pro rank

Product category

Telecommunications and managed IT services

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210), Telecommunications Resellers (517121)

SIC

Telephone Communications (No Radiotelephone) (4813), Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Fiber ISPs (FTTH/FTTP Retail Providers) (HDAIADAE)

akta.pro secondary industries

Rural Broadband & Cooperative Fiber Operators (HDAIACAG), Neutral-Host Fiber & Shared Access Network Operators (HDAIACAJ)

Keywords

• Fiber broadband services
• Managed IT services
• Cloud telephony solutions
• Router Wi-Fi rental
• Network infrastructure services

Headquarters

HQ city

Sundsvall

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Broadband/Internet Services: Monthly subscription services for fiber broadband delivered via own Arknet and various city networks across Sweden. Revenue generated from recurring monthly fees based on speed tiers selected by customers.
2. Router & Wi-Fi Services: Monthly rental of routers (Aura E650 at 89 kr/month, Pure EX600 at 69 kr/month) with Wi-Fi 6 technology. No binding period, routers must be returned upon termination.
3. F-Secure Security Products: Reseller partnership offering F-Secure Internet Security (49 kr/month) and FREEDOME VPN (375-695 kr per 12 months) to customers regardless of broadband provider.
4. Digital Home Help / Personal Technician: Hourly technical support services at 400 kr/hour after RUT tax deduction. Services include installation, troubleshooting, and setup assistance for digital equipment.
5. Arkaden365 (Microsoft 365): Managed Microsoft 365 services for businesses including setup, maintenance, and ongoing support as part of comprehensive IT partnership agreements.
6. Telephony/Phone System: Cloud-based phone system and PBX solutions for businesses with pay-as-you-grow pricing model. Includes user licenses (with or without binding), add-on services, and integration capabilities.
7. Firewall/Security Services: Managed firewall services for businesses including setup, monitoring, and upgrades as part of comprehensive IT security solutions.
8. IT Partnership Services: Full IT outsourcing for small and medium businesses, acting as external IT department covering everything from end-user support to strategic planning and decision-making support.
9. Wireless Network Services: Custom WiFi solutions for businesses including design, deployment, ongoing monitoring, and equipment upgrades as part of managed services.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Arkaden provides fiber broadband internet connectivity to private consumers, businesses, and housing cooperatives across Sweden via its proprietary Arknet fiber network (60,000 users across 11 cities) and through partnerships with multiple Swedish city networks (stadsnät). Beyond connectivity, the company offers an integrated portfolio of IT services including router and Wi-Fi rentals, cloud telephony/PBX, managed firewall and wireless networks, Microsoft 365 management (Arkaden365), IT-partner outsourcing, digital home-help with personal technicians, and resold security products.

Product overview

Arcade Broadband (Arkaden) operates as a Swedish internet service provider and IT solutions company offering a comprehensive portfolio of connectivity and technology services. Their core offering is fiber broadband delivered through their proprietary Arknet network (serving 60,000 users across Sweden) and various regional city networks (stadsnät). The product lineup includes broadband plans, TV streaming via Arkaden TV, router & Wi-Fi services with two hardware options (Aura E650 and Pure EX600), digital home assistance with personal technicians, and security products including F-Secure Internet Security and FREEDOME VPN. For business customers, they provide Arkaden365 (Microsoft 365), firewall, wireless networking, data communication, IT-partner services, and cloud-based telephony/phone systems. They also partner with Crystal Alarm for personal safety solutions. The company serves residential (privat), business (företag), housing associations (bostadsrättsförening), and property owners (fastighetsägare) segments.

Differentiator

Problem solved

Functional benefit

Products and services

• Arknet Fiber Broadband Proprietary fiber broadband internet service delivered over Arkaden's own Arknet network, serving residential customers, businesses, and housing cooperatives in cities including Luleå, Umeå, Östersund, Sundsvall, Gävle, Uppsala, Stockholm, Örebro, Jönköping, Växjö, and Helsingborg.
• Broadband via Swedish City Networks (Stadsnät) Fiber broadband service delivered through partnerships with multiple Swedish city networks (stadsnät) so customers outside Arkaden's own Arknet footprint can still purchase Arkaden broadband in their building or city.
• Router & Wi-Fi Service (Aura E650 and Pure EX600) Wi-Fi 6 router rental service for residential and small-business customers with included Arkaden support. Aura E650 (89 kr/month) provides mesh-capable Wi-Fi 6 with Wi-Fi EasyMesh, while Pure EX600 (69 kr/month) is a compact router/extender that pairs with Aura E650 via EasyTouch for wider home coverage.
• Arkaden TV TV streaming service delivered through the Arkaden TV app on Arris VIP7100 TV-box hardware for customers with Arkaden broadband who want bundled television alongside their internet subscription.
• Digital Hemhjälp - Personlig Tekniker In-home personal technician service at 400 kr/hour (after RUT tax deduction), covering installation, troubleshooting, and setup assistance for broadband, routers, TV, Sonos, computers, software, and printers, available in the Sundsvall area.
• F-Secure Internet Security (3-device subscription) Resold F-Secure Internet Security subscription covering antivirus, ransomware protection, banking protection, family safety, and device locator for 3 devices at 49 kr/month, with no binding period and one month cancellation notice.
• F-Secure FREEDOME VPN Resold F-Secure FREEDOME VPN subscription providing encrypted browsing, Wi-Fi security, and access to geo-blocked content, with annual prepaid pricing tiered from 1 device (375 kr/12 months) to 7 devices (695 kr/12 months).
• Arkaden365 (Managed Microsoft 365) Managed Microsoft 365 service for businesses that bundles the Microsoft productivity suite with Arkaden's setup, maintenance, and ongoing IT support as a comprehensive communication and collaboration outsourcing offering.
• Brandvägg (Managed Firewall) Managed firewall service for businesses including initial setup, continuous monitoring, and lifecycle upgrades to keep business internet usage secure.
• Trådlöst nätverk (Business Wireless Network) Customised wireless network solutions for businesses, covering site-specific Wi-Fi design, deployment, ongoing monitoring, and equipment upgrades to deliver managed workplace connectivity.
• IT-Partner (Full IT Outsourcing) Full IT-partnership service for small and medium businesses covering IT analysis, consulting, implementation, support, and operations, positioning Arkaden as the customer's external IT department.
• Datakommunikation (Data Communication Solutions) Custom turnkey data communication service for businesses, including design, deployment, operation, and monitoring of WAN, routing, network design, VPN, firewalls, switches, routers, radio links, and IP telephony.
• Telefoni / Telefonväxel (Cloud Telephony and PBX) Cloud-based business phone system (PBX) combining telephony, video, and chat with Nordic coverage, offered on a pay-as-you-grow licensing model with mixed 0- or 36-month binding periods and unbound add-ons; features include call queuing, IVR, voicemail, chat, profiles, smart statistics, and calendar integration.
• Personlarm (Crystal Alarm) Mobile-based personal alarm solution offered in partnership with Crystal Alarm, providing GPS positioning, Bluetooth button (Crystal Button) support, and flexible alarm routing to colleagues, security centres, or guard companies for lone-worker and hazardous-work scenarios; available on Android and iPhone.

Quantifiable outcome

• 60,000 users served via Arknet proprietary network
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• F-SecurecoreChannel Partner/ Reseller/ DistributorArkaden resells F-Secure Internet Security (49 kr/month for 3 devices) and F-Secure FREEDOME VPN products. Customers can order these security solutions from Arkaden regardless of whether they have Arkaden broadband. The partnership enables Arkaden to offer comprehensive security services alongside their connectivity offerings.
• Microsoft (Microsoft 365)coreTechnology or IntegrationArkaden offers Microsoft 365 services branded as 'Arkaden365', providing not just the product but ongoing partnership including setup, maintenance, and support. This extends their business IT services beyond connectivity to comprehensive communication and productivity solutions.
• Crystal AlarmminorChannel Partner/ Reseller/ DistributorArkaden partners with Crystal Alarm to offer person alarm solutions for businesses. Crystal Alarm provides a mobile app-based alarm system that works via smartphone hardware button, Bluetooth button (Crystal Button), or app activation. Used for lone worker protection and dangerous work situations.
• Various Swedish City Networks (Stadsnät)coreChannel Partner/ Reseller/ DistributorArkaden delivers services through partnerships with multiple Swedish city networks: IT Norrbotten (multiple networks in Norrbotten), UmeNet (Umeå), Sollefteå Stadsnät, Mediateknik (Kramfors), ServaNet (Sundsvall area), Fiberstaden (Hudiksvall), Bollnäs Energi, Bluecom (Norberg), SandNet (Sandviken), and IP-Only (national coverage). These partnerships extend Arkaden's reach beyond their proprietary Arknet network.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Tele2 Sverige: Major Swedish broadband and mobile operator with national fiber presence via both own network and open fiber. Direct incumbent competitor for Arkaden's residential and SME segments.
• Atea Sverige: Leading Nordic IT infrastructure and managed-services provider competing most directly with Arkaden's IT-partner and managed-services offerings for SME customers.
• Telia Company: Dominant Swedish incumbent telecom offering fiber broadband, mobile, TV and IT services nationally. Overlaps directly with Arkaden on fiber broadband and SME IT services, but at vastly greater scale.
• Telenor Sverige: Large Swedish telecom operator offering broadband, mobile and TV services. Comparable as a national broadband competitor with substantially larger scale and bundling power.

Regional players

• UmeNet (Umeå Stadsnät): Municipal fiber network in Umeå, one of Arkaden's listed distribution partners. Comparable as a regional Swedish fiber operator serving overlapping customer segments in northern Sweden.
• IP-Only: Swedish wholesale and retail fiber operator; both a partner and a competitor to Arkaden because it operates stadsnät infrastructure Arkaden resells over while also selling direct broadband services in overlapping geographies.
• Bollnäs Energi (Stadsnät): Local Swedish municipal fiber network operator. Comparable as a regional stadsnät-style ISP; Arkaden is named as a delivery partner, so they sit in adjacent retail/wholesale positions in the same local markets.

Direct peers

• Bredband2: Swedish fiber and broadband provider serving residential and business customers over both own infrastructure and partner networks (stadsnät). Direct comparable on business model and customer segments; significantly larger and publicly listed.
• Ownit Broadband: Stockholm-based independent Swedish fiber ISP serving consumers and businesses via open fiber networks. Comparable as a non-incumbent fiber retailer with a similar mix of own-network and stadsnät delivery.
• Bahnhof: Swedish independent fiber ISP competing in the same residential and SME broadband market. Comparable as a non-incumbent retail ISP in Sweden, though materially larger scale and more aggressive on price/positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ArkadenBredband
• LinkedInlinkedin.com/company/arkaden-bredband

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Arcade Broadband