Movebooth
Movebooth is an iPad-based photo booth platform that combines hardware, software, and rental services to capture branded photos and verified guest leads at events for brands, agencies, and event operators.
- Company typePrivate
- Founded2014
- HeadquartersOrlando, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Movebooth does
Movebooth is an iPad-based photo booth platform that combines a custom hardware enclosure (kiosk with integrated ring light, weighted baseplate, and rolling flight case) with a cloud-connected software suite (iOS app and web dashboard at app.mvbth.com). The system is designed for event lead capture and brand activation rather than entertainment-focused photography: it captures stills, GIFs, and boomerangs with branded overlays, collects guest contact information in exchange for photo delivery, and exports leads via CSV. The technical architecture is offline-first, with on-device processing and deferred cloud sync, enabling deployment in venues with unstable connectivity such as stadiums, festivals, and outdoor activations.
The company monetizes through three coordinated streams: a hardware kit sold at $2,499 (one-time), a three-tier SaaS subscription (Lite $49.99/mo, Plus $149.99/mo, Pro $249.99/mo with annual billing at ~17% discount), and a per-event rental service ($399-$799/day). The customer base is bifurcated: Fortune 500 enterprise brands (Nike, Disney, Coca-Cola, Garmin, AdventHealth, Memphis Grizzlies, NYX, Orlando Health, Blue Cross Blue Shield) appear as case-study references for multi-location activations, while the primary recurring customer base is small-to-mid-sized event operators, agencies, and independent rental businesses. Go-to-market combines product-led growth (free trial, rental-to-own funnel), vertical-segmented content marketing, an affiliate program (20% recurring commission via Rewardful), and case-study-driven enterprise sales. Movebooth distributes directly through movebooth.com and the Apple App Store, with no native API integrations; CRM and marketing automation connectivity (Salesforce, HubSpot, Mailchimp, Klaviyo, Marketo, ActiveCampaign, Constant Contact) is delivered via CSV export.
The company is a privately held LLC founded in 2014, registered in Florida, headquartered in St. Petersburg, with a headcount of 1-10 employees and no disclosed institutional funding. It appears to be bootstrapped and founder-owned. Geographic footprint is concentrated in the United States, with rental shipping restricted to the lower 48 states. The company has no disclosed patents, no regulatory actions, no M&A history, and no publicly verified leadership team beyond the founder-owned operating structure.
Movebooth firmographics
Firmographics- Name
- Movebooth
- Legal name
- Movebooth LLC
- Website
- https://movebooth.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Movebooth is an iPad-based photo booth platform that combines hardware, software, and rental services to capture branded photos and verified guest leads at events for brands, agencies, and event operators.
- Ownership category
- akta.pro rank
Movebooth industry classification
Industry- Product category
- Event Lead Capture Software
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Lead Capture / Lead Retrieval & Badge Scanning Tools (THAHAFAF)
- akta.pro secondary industries
- Event Lead Retrieval Apps & Badge Scanning (THAHAGAJ), Lead Distribution, CRM/MarTech Integration & Sync (THAHAGAM)
Keywords
Where Movebooth is headquartered
LocationHeadquarters
- HQ city
- Orlando
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Movebooth business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Supply Chain, Operations, Technology or R&D, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Software Subscriptions: Monthly or annual subscription plans (Lite, Plus, Pro) providing access to Movebooth iOS app, cloud dashboard, and capture features. Annual plans save ~17% vs monthly billing. Subscriptions are per-device.
- Hardware Sales: Sale of Movebooth iPad photo booth kiosk at $2,499. Includes enclosure, ring light, baseplate, rolling case, and one-year warranty. iPad sold separately.
- Rental Revenue: Per-event rental of fully configured photo booth kit starting at $399/day. Includes hardware, pre-configured software tier, shipping both ways, and return label. Weekly rates available for multi-day events.
- Affiliate Referrals: 20% recurring commission on all payments from referred customers via affiliate program. Referred customers receive 10% off first payment. 60-day cookie window.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Lite - $49.99/mo - Core photo booth experience without lead capture |
| Subscription | Monthly | Plus - $149.99/mo - Lead capture with CSV export and enhanced branding |
| Subscription | Monthly | Pro - $249.99/mo - Full-featured tier with advanced analytics and priority support |
| One time/ perpetual license | Monthly | Hardware Kit - $2,499 one-time purchase |
| Unit Pricing | Pay-as-you-go | Rental Lite - $399/day or $799/week |
| Unit Pricing | Pay-as-you-go | Rental Plus - $599/day or $1,199/week |
| Unit Pricing | Pay-as-you-go | Rental Pro - $799/day or $1,499/week |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Movebooth product offering
Product offeringCore offering
Movebooth sells an iPad-based photo booth platform for event lead capture, combining a purpose-built hardware kiosk (enclosure, ring light, baseplate, rolling flight case; $2,499 purchase or $399+/event rental) with a cloud-connected software suite (Movebooth iOS App plus app.mvbth.com web dashboard) offered in Lite, Plus, and Pro monthly/annual subscriptions. The platform captures photos, GIFs, and boomerangs with branded overlays, collects guest contact details via opt-in forms (70–90% capture rates), delivers branded content to guest phones via SMS/email in seconds, exports leads as CSV to CRMs (Salesforce, HubSpot, Mailchimp, Klaviyo, ActiveCampaign, Constant Contact, Marketo), and is operated remotely via dashboard without on-site staff.
Product overview
Movebooth is an iPad-powered photo booth platform for brand activations, corporate events, and trade shows. The product portfolio consists of three integrated components: (1) the Movebooth iPad Photo Booth hardware kit — a custom metal kiosk enclosure with integrated ring light, baseplate, and rolling case — available for purchase ($2,499) or rental (starting at $399/event); (2) the Movebooth iOS App and Cloud Dashboard — the software layer that powers photo/GIF/boomerang capture, branding customization, lead capture, real-time analytics, and remote management; and (3) three software subscription tiers — Lite ($49.99/mo), Plus ($149.99/mo), and Pro ($249.99/mo) — differentiated by lead capture features, analytics depth, and support level. Hardware and software are sold separately, allowing customers to buy hardware with an included 30-day Pro trial and subscribe to any plan, or rent the complete kit for single events. The platform's core value proposition is 70–90% guest contact capture at events, with CSV export to third-party CRMs including Salesforce, HubSpot, Mailchimp, Klaviyo, and others.
Differentiator
Problem solved
Functional benefit
Products and services
- Movebooth iPad Photo Booth Hardware Kit A purpose-built hardware kiosk that turns an iPad into a self-service photo, GIF, and boomerang booth for events. Includes metal enclosure with integrated dimming ring light, weighted baseplate, rolling flight case, and interchangeable faceplates supporting 10.2\"–12.9\" iPad screens. Sold directly for $2,499 and warranted for one year. Intended for brand marketers, event operators, sports teams, healthcare organizations, retailers, hospitality venues, and wedding planners running activations or rental businesses.
- Movebooth Software Platform (iOS App + Cloud Dashboard) The Movebooth iOS app and web dashboard together power photo, GIF, and boomerang capture, branded overlays, lead capture forms, instant SMS/email delivery, offline-first operation, real-time analytics, and remote multi-location management. Sold as monthly or annual SaaS subscriptions in Lite, Plus, and Pro tiers with CSV lead export to third-party CRMs and a 7-day free trial. Designed for brand activation teams, event operators, sports franchises, healthcare systems, retailers, hospitality venues, nonprofits, and wedding planners.
- Movebooth Photo Booth Rental Service A per-event rental service that ships a fully configured Movebooth photo booth kit pre-installed with the chosen software tier (Lite, Plus, or Pro). Daily or weekly pricing with free round-trip shipping within the lower 48 US states and a 10-day advance booking requirement. Serves as a zero-commitment trial of the full platform and is offered directly to event organizers, brands, couples, and agencies.
Quantifiable outcome
- 70-90% email/contact capture rate vs. industry average of 2-5% for traditional sign-up forms
- +5 more outcomes
Companies that use Movebooth
Customer profileNamed customers13 records
Segments8 records
Ideal customer profiles3 records
Movebooth technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature6 records
Movebooth partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- SalesforcecoreCRM integration via CSV export. Captured leads from Movebooth dashboard export directly to Salesforce as CSV contacts. No native API integration; CSV-based workflow.
- HubSpotcoreCRM integration via CSV export. Captured leads export as CSV compatible with HubSpot import. No native API integration; CSV-based workflow.
- MailchimpcoreEmail marketing integration via CSV export. Captured leads export as CSV compatible with Mailchimp contact import. No native API integration; CSV-based workflow.
- KlaviyocoreEmail/SMS marketing platform integration via CSV export. Captured leads export as CSV for Klaviyo contact lists and SMS campaigns. No native API integration; CSV-based workflow.
Scale indicators13 records
Recent moves6 records
Expansion highlights6 records
Movebooth competitors and assessment
Company assessmentDirect peers
- BoothEasy: iPad-based photo booth software with branding, sharing, and lead capture features. Targets the same SMB operator and event-agency segments as Movebooth.
- LumaBooth: iPad photo booth software with branding, GIFs, and social sharing. Competes head-to-head with Movebooth in the SMB operator segment with a similar per-month subscription model.
- Simplebooth: Direct competitor offering iPad-based photo booth software and hardware kits. Competes in the same SMB/event-operator segment with similar subscription pricing tiers and branded capture/lead-capture functionality.
- Snappic: Photo booth software platform offering iOS-based capture with sharing, GIFs/boomerangs, and analytics. Targets the same rental-operator and event-agency segments with comparable subscription pricing.
- Pixster Photo Booth: Photo booth rental operator platform offering branded software and hardware. Competes in the rental-operator segment with subscription and rental revenue models similar to Movebooth.
- Social Booth: Photo booth software targeting social sharing and brand activations with iPad support. Overlaps with Movebooth on the brand activation and social-content-generation use cases.
- Touchpix: iOS photo booth app offering branded capture, GIFs, sharing, and microsite galleries. Direct competitor on iPad-based event capture workflows with subscription pricing.
- DSLR Booth (Breeze Booth): Established photo booth software platform offering both iPad and DSLR-based workflows with subscription tiers. Competes directly on the lead-capture and event-activation use cases Movebooth targets.
Broad incumbents
- Foto Master: Larger, established photo booth manufacturer and software provider offering a wide range of hardware (mirror booths, 360 booths, inflatable booths) and software. Competes across the broader photo booth market with broader portfolio than Movebooth's iPad-only focus.
Emerging players
- Booth.Events (formerly Booth Events): Event lead capture and engagement platform that includes photo booth functionality alongside broader event engagement tools. Represents an emerging convergence of event marketing tech and lead capture.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights6 records
Customer concentration
Movebooth social profiles
Digital presenceMovebooth financial estimates
Financial estimateRevenue estimate
Valuation estimate
Movebooth leadership team
Management profileNumber of profiles
Movebooth funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Movebooth M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Movebooth
What does Movebooth do?
Movebooth sells an iPad-based photo booth platform for event lead capture, combining a purpose-built hardware kiosk (enclosure, ring light, baseplate, rolling flight case; $2,499 purchase or $399+/event rental) with a cloud-connected software suite (Movebooth iOS App plus app.mvbth.com web dashboard) offered in Lite, Plus, and Pro monthly/annual subscriptions. The platform captures photos, GIFs, and boomerangs with branded overlays, collects guest contact details via opt-in forms (70–90% capture rates), delivers branded content to guest phones via SMS/email in seconds, exports leads as CSV to CRMs (Salesforce, HubSpot, Mailchimp, Klaviyo, ActiveCampaign, Constant Contact, Marketo), and is operated remotely via dashboard without on-site staff.
Is Movebooth a public or private company?
Movebooth is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Movebooth founded?
Movebooth was founded in 2014. It employs 1 to 10 people.
Where is Movebooth based?
Movebooth is headquartered in Orlando, United States, in the North America region.
How does Movebooth make money?
Four revenue lines are on record. Software Subscriptions are the primary driver. The others are hardware Sales, rental Revenue and affiliate Referrals.
Who are Movebooth's main competitors?
Direct peers on record are BoothEasy, LumaBooth, Simplebooth, Snappic, Pixster Photo Booth, Social Booth, Touchpix and DSLR Booth (Breeze Booth). Foto Master is listed as a broad incumbent. Booth.Events (formerly Booth Events) is listed as an emerging player.
Does Movebooth have an API?
No public API is recorded for Movebooth.
What industry is Movebooth in?
Movebooth's product category is Event Lead Capture Software. Its primary akta.pro industry code is THAHAFAF, Lead Capture / Lead Retrieval & Badge Scanning Tools, with a secondary code of THAHAGAJ, Event Lead Retrieval Apps & Badge Scanning. Its SIC code is 7330.