Wayne Marketing

What Wayne Marketing does

Wayne Marketing is a privately held, founder-owned digital marketing agency headquartered in Lakewood Ranch (within the Sarasota, Florida market), serving small and medium-sized businesses in the surrounding region. Its four core product lines — SEO Services, Google Ads Management, Website Design, and Social Media Marketing — are delivered as a coordinated, full-service bundle rather than as standalone offerings, targeting local SMB pain points around poor search visibility, wasted ad spend, and lack of data-driven marketing decisions.

Name

Wayne Marketing

Legal name

Wayne Marketing

Website

https://waynemarkets.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Wayne Marketing is a privately held, founder-owned digital marketing agency based in Lakewood Ranch/Sarasota, Florida, serving local small and medium-sized businesses with SEO, Google Ads management, website design, and social media marketing delivered as a full-service bundle.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810), Advertising Agencies (54181), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Marketing Technology, AdTech & MarTech Services (BPAFAAAN)

Keywords

• Digital marketing services
• Search engine optimization
• Google Ads management
• Website design services
• Social media marketing

Headquarters

HQ city

Sarasota

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Digital Marketing Services: Professional services revenue generated through managed digital marketing campaigns including Google Ads management, SEO services, social media marketing, and website design. Clients likely pay via project fees, monthly retainers, or percentage of ad spend managed.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Wayne Marketing is a Sarasota/Lakewood Ranch-based digital marketing agency that sells four core services to local businesses: SEO Services, Google Ads Management, Website Design, and Social Media Marketing. The agency positions itself as a Certified Google Partner with 35+ years of combined team experience, 100+ clients, and $12M+ in ad spend under management.

Product overview

Wayne Marketing offers a unified suite of digital marketing services for Sarasota businesses, consisting of four core offerings: SEO Services (local search optimization, on-page optimization, content strategy), Google Ads Management (PPC campaign management from setup to strategy), Website Design (fast, mobile-friendly website development for conversion optimization), and Social Media Marketing (strategy and management to connect brands with target audiences). The agency positions itself as a full-service digital marketing partner rather than a modular platform, delivering these services through data-driven, transparent campaigns.

Differentiator

Problem solved

Functional benefit

Products and services

• SEO Services Search engine optimization services aimed at improving organic visibility for local businesses in the Sarasota/Lakewood Ranch market, delivered as part of the agency's integrated digital marketing offering.
• Google Ads Management Paid search advertising management on the Google Ads platform for local businesses, operated by a Certified Google Partner, with over $12M in cumulative ad spend and 8M+ impressions across clients.
• Website Design Custom website design and development services for local SMB clients, provided as part of Wayne Marketing's full-stack digital marketing offering.
• Social Media Marketing Social media marketing services for local businesses, covering organic and paid social campaigns across major platforms as part of the agency's integrated digital marketing offering.

Quantifiable outcome

• Revenue doubled for small business client (Elizabeth testimonial)
• +1 more outcomes

Named customers8 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• GooglecoreTechnology or IntegrationWayne Marketing is a Certified Google Partner, a distinction awarded to agencies that consistently deliver top-performing campaigns and meet Google's highest standards for excellence. This status indicates specialized training, certification, and direct support access from Google for managing Google Ads campaigns.

Scale indicators5 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• WebFX: Large-scale digital marketing agency providing SEO, PPC, web design, and social media with a strong SMB orientation; overlaps almost entirely with Wayne Marketing's service stack.
• Straight North: SMB-focused digital marketing agency delivering SEO, paid media, and web design — same target customer and service triad as Wayne Marketing.
• SocialSEO: Full-service digital agency offering SEO, PPC, social media, and web design with a strong emphasis on data-driven results — directly comparable value proposition.
• Lyfe Marketing: Digital marketing agency specializing in social media management, SEO, and PPC for SMBs — comparable service mix with a closer fit to Wayne Marketing's social-media emphasis.
• Big Leap: Digital marketing agency providing SEO, paid media, and content marketing to growing businesses, with a similar SMB growth-partner positioning.
• Ignite Visibility: Performance-driven digital marketing agency providing SEO, paid media, social media, and analytics — comparable full-service, data-led agency model targeting growth-oriented businesses.
• Disruptive Advertising: PPC and SEO-focused agency with data-driven optimization as a core differentiator, closely matching Wayne Marketing's Google Ads / SEO emphasis and data-backed positioning.
• Thrive Internet Marketing Agency: Full-service digital marketing agency offering SEO, PPC, social media, and web design to SMB and mid-market clients — directly comparable service mix and customer base to Wayne Marketing.

Broad incumbents

• Razorfish: Large global marketing and digital transformation agency with overlapping capabilities across SEO, paid media, web design, and social — operates at enterprise scale, not SMB.
• Hibu: Established multi-product marketing services provider for SMBs spanning digital ads, websites, and reputation management — operates at much larger scale but in the same SMB digital services category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/waynemarkets

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wayne Marketing