Acrolink

What Acrolink does

Acrolink is an Israeli software and web development firm founded in 2015 and operating as a sole proprietorship (ע.מ.) from Kafr Qaria/Ma'ale Iron, Israel. The company delivers custom software development, web design and development, responsive design, e-commerce solutions, SMS messaging, and email hosting services primarily to Israeli small and medium businesses, startups, and organizations. Its named customer base spans food manufacturing (Eden Food Industries), logistics (GoVanGo), mobile applications (MemoApp), industrial manufacturing (A.I.P.P. Industries), construction (Leco-Gader), and optics (Opticaya), with the longest disclosed engagement running four years. Service delivery follows a five-stage methodology — consultation, characterization, design, development, and testing — and the technology stack is built on PHP and modern web technologies with responsive multi-device support.

The business model is predominantly project-based custom development with quote-driven pricing, supplemented by lower-ARPU recurring subscription revenue from email hosting (20-40 ILS per user per month) and SMS/CRM services. Distribution is sales-led via a trilingual website (Hebrew, Arabic, English), direct phone and WhatsApp consultation, and quote requests; the company also runs a top-of-funnel content strategy comprising free utility tools (VAT Calculator, Random Choice Generator, Speed Reader, File Sharing up to 5GB) and a technical blog. The company operates as a bootstrapped, founder-owned entity with no disclosed external investment, no parent or subsidiary relationships, and no public financial reporting.

The current product portfolio includes several reusable software modules — inventory management, task management, document management, CRM, and price quote generation — that suggest an emerging productization of what has historically been bespoke project work. With 11-50 employees and a website copyright range of 2015-2019, Acrolink's scale, funding posture, and operational footprint point to a micro-sized, domestically focused software services vendor with limited public transparency and no visible expansion beyond the Israeli SMB segment.

Name

Acrolink

Legal name

Acrolink, Software Solutions (ע.מ.)

Website

https://acro.link

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Acrolink is an Israeli bootstrapped sole proprietorship, founded in 2015, that provides custom software development, web design, e-commerce, SMS, and email hosting services to small and medium businesses, startups, and organizations in Israel.

Ownership category

akta.pro rank

Product category

Custom Software Development

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512)

SIC

Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)

akta.pro industry

PRIMARYBPAFAFAC

Marketing Automation Platforms & Services

Business & Public Services/Marketing, Advertising & PR Services/Marketing Technology & CRM Services

Keywords

• Custom software development
• Web development services
• E-commerce solutions
• Email hosting services
• SMS marketing platform

Headquarters

HQ city

Zalafa

HQ country

Israel

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Custom Software Development: Development of bespoke software solutions for businesses including office applications, web interfaces, management systems, automation, inventory management, CRM, and task management. Revenue is generated through project-based custom development engagements.
2. Web Design & Development: Website development services including professional web design, responsive design for multiple devices, and e-commerce solutions. Revenue generated through one-time project fees.
3. Email Hosting Services: Email hosting with professional addresses using customer's domain name. Basic tier at 20 ILS/user/month and Pro tier at 40 ILS/user/month with storage options ranging from 20GB to 300GB per user.
4. SMS/Email Communication Services: CRM and messaging services for managing customer contacts and sending text messages and emails, with free trial of 10 test messages

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Acrolink provides custom software development, web development, and responsive design services for businesses and organizations. The company also delivers e-commerce solutions, SMS broadcasting/marketing services, and email hosting. Offerings span the full lifecycle from initial consultation and analysis through design, coding, testing, and ongoing support.

Product overview

Acrolink is a software development and web services company offering a portfolio of products including custom software development, web development, responsive design, e-commerce solutions, SMS services, and email hosting. The core offering centers on custom software development for businesses with solutions for inventory management, task management, document management, and CRM. The company also provides utility online tools (VAT Calculator, Random Choice Generator, Speed Reader, Share Large Files) as complementary offerings. All services are delivered through a methodology including consultation, characterization, design, development, and testing stages.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Software Development (פיתוח תוכנה)

Quantifiable outcome

• Increased customer reach enabling nationwide customer acquisition for e-commerce clients
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Duda: White-label website building platform aimed at agencies serving SMB clients. Comparable because it sits between custom web development and self-serve tools, the same lane Acrolink operates in when delivering tailored sites for SMB customers.
• ActiveTrail: Israeli email marketing and marketing-automation SaaS provider. Comparable to Acrolink's CRM/SMS/email messaging service line because both are Israel-based, SMB-targeted, and sell marketing-communication tooling into the same Hebrew/Arabic-speaking customer base.
• Squarespace: Global SMB website builder and commerce platform. Comparable as a competing channel for SMB web-development and e-commerce dollars, with overlapping end customers (small businesses, shops, organizations) and overlapping value proposition (professional web presence).
• Elementor: Israel-founded WordPress website builder widely used by SMB web-development agencies. Comparable because it powers much of the SMB custom-site workflow that boutique Israeli agencies like Acrolink rely on, and competes for the same end-customers' web spend.
• Wix.com: Israeli-headquartered website building and web services platform targeting SMBs and entrepreneurs worldwide. Directly comparable as an Israeli-rooted provider competing for the same SMB web-development and online-presence budget that Acrolink serves with custom builds.
• Webydo: Israel-based web design and CMS platform built for designers and small agencies to produce client websites without coding. Comparable to Acrolink because both are Israeli-rooted, SMB-focused, and operate at the intersection of web design services and tooling.

Broad incumbents

• Mailchimp: Large global SMB email marketing, automation, and CRM platform. Comparable to Acrolink's CRM/email/SMS communications offering as a much larger incumbent pursuing the same SMB marketing-communications budget with a self-serve SaaS model.
• GoDaddy: Large incumbent providing domains, hosting, email, website builders, and SMB marketing tools globally. Comparable to Acrolink's bundled offering (domains, email hosting, websites, e-commerce) as a much broader incumbent that competes for the same SMB tech-stack wallet.

Emerging players

• iContact: SMB-focused email marketing and automation platform with SMS capabilities. Comparable to Acrolink's subscription CRM/SMS messaging service as a low-cost alternative for the same small-business customer segment, though operating at a different scale.

Regional players

• Open: Israeli small-business CRM and operations platform widely used in the local SMB market. Comparable to Acrolink's CRM services because both sell customer-contact, SMS, and basic operations tooling to Israeli SMBs, often competing for the same customer engagements.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/acrolink-software-and-internet-solutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Acrolink