GeoINT
GeoInt is a South African geospatial intelligence company that sells proprietary location data products, mapping APIs, and the MapStack visualization platform to enterprise customers in telematics, fleet, retail, public sector, advertising, and financial services across Africa and Brazil.
- Company typePrivate
- Founded2002
- HeadquartersJohannesburg, South Africa
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What GeoINT does
GeoInt (legally Geo Intelligence Corp), headquartered in Johannesburg, South Africa, is a geospatial intelligence company that sells curated location data, mapping APIs, proprietary data products, and visualization tooling to enterprise customers across Africa and, more recently, Brazil. The company's platform-plus-modules architecture is anchored by MapStack, a proprietary interactive mapping and dashboard application, and is extended by five named APIs (Maps Display, Places, Geofencing, Routing, Navigation SDK), a set of data products (Taxi Traffic Density Index, Road Risk Index, Footfall & Cross Visits, Marketing Effectiveness, Market Expansion, plus TomTom-sourced Traffic Stats, Origin-Destination Analysis, Junction Analytics, and Historical Traffic Volumes), and the SpeedFOX hardware speed-limiter line (single-point and multi-point edge-computing variants). Core infrastructure includes the Hyper Reverse Geocoder processing 10,000+ queries per second (30,000+ QPS in Brazil), official TomTom Map Editing Partner status, and integration with the TomTom MOVE portal and AfricaWeather live weather feeds.
The business operates five revenue streams: subscription access to curated data products, usage-based API fees, professional services (data management, map editing, geocoding, address validation), hardware unit sales of SpeedFOX devices, and data-monetisation commissions paid to data partners. All pricing is quote-based and denominated in South African Rand for ZA-domiciled clients to mitigate forex risk, with annual subscriptions for data, pay-as-you-go for APIs, and multi-year contracts for SpeedFOX hardware. Go-to-market is enterprise field sales with demonstration-driven ("Book a Demo") CTAs, supplemented by an API developer portal, a channel partner network (Channel, Data, and Innovation partners), and white-label embedding through TomTom infrastructure.
Customers span telematics and fleet management (MiXTelematics, Selftrack), retail and advertising (SPAR, JDI, Wurth), public sector and smart cities (multiple municipalities), healthcare (Altron Health Tech), mobility and informal transport (Mobalyz, BidTrack), and vehicle rental (Pilot Telematics in Brazil). The company is founder-led (Kamal Ramsingh, Founder and CEO), privately held, and bootstrapped with no disclosed venture or private equity funding. It has operated continuously since 2002 (originally as MapIT), acquired TomTom Africa in 2018, launched MapStack in 2021–2022, consolidated branding under GeoInt in 2025, and entered Brazil in 2026 via the Pilot Telematics partnership.
GeoINT firmographics
Firmographics- Name
- GeoINT
- Legal name
- Geo Intelligence Corp
- Website
- https://geoint.africa
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- GeoInt is a South African geospatial intelligence company that sells proprietary location data products, mapping APIs, and the MapStack visualization platform to enterprise customers in telematics, fleet, retail, public sector, advertising, and financial services across Africa and Brazil.
- Ownership category
- akta.pro rank
GeoINT industry classification
Industry- Product category
- Geospatial Intelligence Platform
- NAICS
- Surveying and Mapping (except Geophysical) Services (541370), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Web Search Portals and All Other Information Services (519290)
- SIC
- Services-Computer Programming Services (7371), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Fleet, Asset Tracking & Telematics Location Platforms (BPAMANAF)
- akta.pro secondary industries
- GIS & Spatial Data Management Platforms (BPAMANAK), Geofencing, Proximity & Location-Based Engagement Platforms (BPAMANAJ), Geospatial BI & Location Analytics (HDAEAMAK), Local & Location-Based Performance Advertising (Local Search/Maps, Geo-targeting) (BPAFACAL), Geocoding, Search & Place Data Platforms (BPAMANAC)
Keywords
Where GeoINT is headquartered
LocationHeadquarters
- HQ city
- Johannesburg
- HQ country
- South Africa
- HQ region
- Africa
Offices2 records
Markets served
GeoINT business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations, Supply Chain
Revenue model
- Data Products & Subscriptions: Subscription-based access to proprietary datasets including Taxi Index, Road Risk Index, and curated data catalogue. Clients can subscribe to access geospatial intelligence products delivered via MapStack platform or API.
- API Access & Platform Licensing: API-first revenue from Maps Display API, Places API, Geofencing API, Routing API, Navigation SDK, and Traffic Stats. Revenue generated from API usage and platform access fees.
- Data Management Services: Professional services for data sourcing, structuring, enrichment, and visualization. Includes Hyper Reverse Geo-Coder, Geo Coding, Map Editing, and Address Validation services.
- Hardware Sales (SpeedFOX): Sale of SpeedFOX-SL and SpeedFOX-ML speed control hardware devices with associated value-added services including engine protection, anti-jamming, and seatbelt interlock features.
- Data Monetisation Services: Helping clients turn unused data into sellable assets and revenue streams through productisation and co-creation of industry indices.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise Data Access |
| Usage-based | Pay-as-you-go | API Access |
| Unit Pricing | Multi-year contract | SpeedFOX Hardware |
| Transaction based/ take rate | Pay-as-you-go | Data Partner Commission |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
GeoINT product offering
Product offeringCore offering
GeoInt sells enterprise geospatial intelligence through a curated catalogue of 10,000+ datasets, the MapStack visualization platform, a suite of mapping and navigation APIs (Maps Display, Places, Geofencing, Routing, Navigation SDK), proprietary data products (Taxi Traffic Density Index, Road Risk Index, Marketing Effectiveness, Market Expansion, Footfall & Cross Visits), traffic analytics (Traffic Stats, O/D Analysis, Junction Analytics, Historical Traffic Volumes), data management services (Hyper Reverse Geocoder, Geo Coding, Map Editing, Address Validation), and the SpeedFOX hardware speed-limiting solution. Offerings are targeted at enterprise customers in telematics, fleet and logistics, public sector, retail and advertising, and financial services across Africa and select international markets.
Product overview
GeoINT is a geospatial intelligence company offering a platform-plus-modules architecture. The core MapStack visualization platform enables interactive mapping and custom dashboards, supported by proprietary data products (Marketing Effectiveness, Taxi Traffic Density Index, Market Expansion, Footfall & Cross Visits, Road Risk Index) and hardware solutions (SpeedFOX speed limiters). The company provides a comprehensive API suite including Maps Display API, Places API, Geofencing API, Routing API, Navigation SDK, and data management services (Hyper Reverse Geocoder, Geo Coding, Map Editing, Address Validation). Traffic analytics products include Traffic Stats, Origin-Destination Analysis, Junction Analytics, and Historical Traffic Volumes accessible via TomTom MOVE Portal. Data Management Services include Hyper Reverse Geo-coder, Geo Coding, Map Editing, and Address Validation. An AI-powered conversational agent (Cerebrus) is planned for 2026.
Differentiator
Problem solved
Functional benefit
Brands
- MapStack: Proprietary data visualisation platform that transforms location data into business intelligence dashboards for decision-makers.
- Cerebrus
- Taxi Index
- Road Risk Index (RRI)
- SpeedFOX
Products and services
- MapStack Proprietary data visualization platform enabling interactive map creation, dynamic data integration from multiple sources, and custom dashboard building for strategic business decisions across retail, finance, logistics, and public sectors.
- Marketing Effectiveness Precision marketing tool combining demographic personas, competitor locations, points of interest, financial indicators and traffic data for location-based campaign planning, audience targeting and ROI measurement.
- Taxi Traffic Density Index First-of-its-kind dataset mapping informal minibus taxi transport movement across South Africa, co-created with Mobalyz. Provides high-fidelity movement tracking, behavioral patterns and strategic regional insights for financial services, retail, out-of-home advertising and government planning.
- Market Expansion Market analysis and cannibalization assessment tool helping organizations evaluate the impact of new outlet openings, product launches or regional entries through spatial intelligence, competitor mapping and footfall analysis.
- Footfall & Cross Visits Customer movement tracking solution revealing visitor origins, cross-visits to competing destinations and catchment area dynamics for retail, property and commercial planning optimization.
- Road Risk Index (RRI) Data-driven risk quantification tool merging accident data, weather patterns and road conditions into live risk scores per road segment, designed for insurers, fleet operators and urban planners to predict and prevent accidents.
- SpeedFOX Geospatial-driven speed-limiting hardware solution with two variants: SpeedFOX-SL (single-point limiter) and SpeedFOX-ML (multi-point semi-autonomous limiter using edge-computing, IoT and geolocation), proven to reduce average speed exceedance by 16-20 km/h per trip.
- Hyper Reverse Geocoder (HRG) Real-time location enrichment service transforming raw vehicle coordinates into contextual intelligence. Processes up to 10,000 queries per second, adding roads, regions, POIs and time-aware metadata to spatial records, supporting vehicle tracking, incident detection and fleet management.
- Geo Coding Address-to-coordinate translation service ensuring accuracy for routing, logistics and analytics systems, reducing delivery failures and operational inefficiencies through standardized geocoding.
- Map Editing Official TomTom Map Editing Partner service enabling clients to add missing roads, POIs, correct road attributes and customize updates, with changes reflected within 48 hours of syncing into TomTom's global update stream.
- Address Validation Address accuracy and standardization service eliminating duplicates and errors in customer databases, improving delivery success rates and ensuring compliance with international address standards.
- TomTom Orbis Maps Open-standard mapping platform built on the Overture Maps Foundation with backing from TomTom, Amazon, Meta and Microsoft, providing validated proprietary data, sensor-derived observations and OSM integration for African markets with near real-time updates.
- Maps Display API Mapping engine API offering raster tiles, vector tiles with dynamic styling, satellite imagery and hillshade terrain with global coverage and custom brand styling.
- Places API Location search and discovery API providing geocoding, reverse geocoding, POI metadata, batch search up to 10,000 items and structured queries with global accuracy and language customization.
- Geofencing API Virtual perimeter management API for vehicle and asset tracking, zone movement detection, custom event triggers and delivery proof-of-service monitoring, supporting flexible geometry from circles to complex polygons.
- Routing API Route optimization API calculating fastest routes, real-time traffic integration, multi-stop planning, turn-by-turn directions, matrix routing, EV-specific routing with charging stops and custom vehicle profiles.
- Navigation SDK for Mobile Enterprise-grade mobile navigation SDK for Android and iOS with turn-by-turn guidance, offline maps, live traffic rerouting, vehicle-specific routing, matrix routing and custom UI styling, deployable in hours.
- Traffic Stats Historical traffic analytics product backed by trillions of GPS probe points since 2008, providing average and median speeds, travel times and congestion indicators in 70+ countries via MOVE Portal or API.
- Origin-Destination Analysis Travel behavior analysis using anonymized data from 600+ million devices, visualizing origins, destinations, routes and mobility trends via Map Flows, Matrices and Sankey Diagrams for infrastructure design and strategic planning.
- Junction Analytics Intersection performance analytics powered by TomTom Floating Car Data without hardware sensors, providing real-time signal performance, turn ratio intelligence and safety analysis for traffic optimization.
- Historical Traffic Volumes Historical road usage data for infrastructure planning, routing optimization, retail site evaluation and risk modeling, calibrated against real-world counters with MAPE error metrics.
- MOVE Portal TomTom's traffic and mobility analytics gateway providing dashboards, reports and visualizations for city planners, traffic authorities and fleet operators, integrating Traffic Stats, O/D Analysis, Route Monitoring and Junction Analytics.
Quantifiable outcome
- SpeedFOX reduces average speed limit exceedance by 16-20 km/h per trip
- +3 more outcomes
Companies that use GeoINT
Customer profileNamed customers8 records
Segments6 records
Ideal customer profiles5 records
GeoINT technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability5 records
Feature7 records
GeoINT partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, flagship and minor.
- AfricaWeathercoreStrategic data partnership integrating hyperlocal, real-time weather intelligence into GeoInt's data ecosystem. Brings live weather APIs, dynamic weather layers, and event-specific alerting for fleet routing, agriculture, insurance, energy, and public infrastructure decisions. Partnership integrated into the Road Risk Index product.
- Pilot TelematicsflagshipPartnership for international expansion into Brazil. GeoInt's Hyper Reverse Geocoder leverages speed profile and speed limit data from TomTom to support rental vehicle operations with intelligent speed profiling.
- TomTomcoreGlobal mapping partner for over two decades. TomTom's mapping infrastructure charts thousands of roads and enables telematics sector to track millions of assets across Africa. GeoInt is official TomTom Map Editing Partner and TomTom Orbis Maps distributor for African market.
- MobalyzcoreCo-created the Taxi Index (Taxi Traffic Density Index) tracking informal transport movement across South Africa. Mobalyz provides internal route and trip data that GeoInt extracts, structures, and spatially enriches into commercial product.
- VCCBminorChannel partner, name listed in partner logos section.
- Brays DigitalminorChannel partner (brabys.com), name listed in partner logos section.
- SelftrackcoreTelematics client integrating TomTom high-performance map data (supplied and supported by GeoInt) into their fleet and tracking solutions. Established in 2007, serving SMEs, large fleets, security operations, and private customers.
Scale indicators7 records
Recent moves12 records
Expansion highlights5 records
GeoINT competitors and assessment
Company assessmentDirect peers
- CARTO: CARTO is a location intelligence platform offering visualisation, spatial analytics and data products — closely comparable to MapStack plus the data catalogue model. It targets retail, telco and financial-services buyers in a similar use-case set.
- Mapbox: Mapbox is a direct competitor in location APIs (Maps Display, Geocoding, Routing, Navigation SDK) and visualisation tooling — overlapping directly with GeoInt's API suite and MapStack-style dashboards. Mapbox is the most globally relevant direct peer given product parity.
- Foursquare / Placer.ai: Placer.ai and Foursquare provide footfall, cross-visits and POI intelligence — directly comparable to GeoInt's Footfall & Cross Visits, Marketing Effectiveness and Market Expansion data products in the retail/advertising vertical.
Broad incumbents
- Precisely: Precisely provides location intelligence, data integration and address validation (similar to GeoInt's Address Validation and Geo Coding services) for enterprise data quality use cases — an adjacent competitor in the data-management layer.
- HERE Technologies: HERE is a global incumbent in mapping, geocoding, routing and traffic analytics — overlapping with GeoInt's TomTom-resold traffic products and routing APIs. It competes for the same enterprise fleet/logistics and public-sector buyers that GeoInt targets.
- TomTom: TomTom is both a strategic partner AND a potential competitor: it owns the underlying map data, MOVE Portal and traffic analytics that GeoInt resells in Africa. As TomTom expands direct enterprise sales, it could compete with GeoInt for the same African accounts.
- ESRI (ArcGIS): ESRI is the dominant enterprise GIS platform and a listed technology integration partner of GeoInt. Both serve public-sector, utilities and large enterprises with spatial data management — ESRI at the platform layer, GeoInt via data products and African localisation.
Emerging players
- Geoblink: Geoblink is a location intelligence platform focused on retail network optimisation and market expansion — overlapping directly with GeoInt's Market Expansion and Footfall & Cross Visits products for retail and advertising buyers.
- SafeGraph: SafeGraph is a POI and places data provider with overlap to GeoInt's Places API and POI/directory data products. It is smaller and more US-focused, but represents the same data-product commercial model GeoInt uses.
Regional players
- GeoTerra Image: GeoTerra is a South African geospatial imagery and data provider listed as one of GeoInt's data partners. It is a regional peer with comparable African geospatial coverage and represents the closest direct African-headquartered competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
GeoINT social profiles
Digital presenceGeoINT financial estimates
Financial estimateRevenue estimate
Valuation estimate
GeoINT leadership team
Management profileNumber of profiles
Profiles12 records
GeoINT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GeoINT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GeoINT
What does GeoINT do?
GeoInt sells enterprise geospatial intelligence through a curated catalogue of 10,000+ datasets, the MapStack visualization platform, a suite of mapping and navigation APIs (Maps Display, Places, Geofencing, Routing, Navigation SDK), proprietary data products (Taxi Traffic Density Index, Road Risk Index, Marketing Effectiveness, Market Expansion, Footfall & Cross Visits), traffic analytics (Traffic Stats, O/D Analysis, Junction Analytics, Historical Traffic Volumes), data management services (Hyper Reverse Geocoder, Geo Coding, Map Editing, Address Validation), and the SpeedFOX hardware speed-limiting solution. Offerings are targeted at enterprise customers in telematics, fleet and logistics, public sector, retail and advertising, and financial services across Africa and select international markets.
Is GeoINT a public or private company?
GeoINT is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was GeoINT founded?
GeoINT was founded in 2002. It employs 11 to 50 people.
Where is GeoINT based?
GeoINT is headquartered in Johannesburg, South Africa, in the Africa region.
How does GeoINT make money?
Five revenue lines are on record. Data Products & Subscriptions are the primary driver. The others are API Access & Platform Licensing, data Management Services, hardware Sales (SpeedFOX) and data Monetisation Services.
Who are GeoINT's main competitors?
Direct peers on record are CARTO, Mapbox and Foursquare / Placer.ai. Broad incumbents are Precisely, HERE Technologies, TomTom and ESRI (ArcGIS). Emerging players are Geoblink and SafeGraph. GeoTerra Image is listed as a regional player.
Does GeoINT have an API?
Yes. GeoINT offers multiple APIs including Maps Display API (raster/vector tiles, satellite imagery, hillshade tiles with global coverage up to Z3 zoom for raster, 20 zoom for satellite, 14 for hillshade), Places API (search, geocoding, reverse geocoding, batch search up to 10,000 items), Geofencing API (virtual perimeters, zone movement detection), Routing API (turn-by-turn navigation, real-time traffic, matrix routing, EV routing), Navigation SDK for Mobile (Android/iOS, offline mode, turn-by-turn navigation, custom routing). All APIs support REST architecture with JSON/XML responses. Documentation available via sales team contact. MOVE Portal offers API access alongside web-based interface. Developer documentation is at geoint.africa/pages/contact.
What industry is GeoINT in?
GeoINT's product category is Geospatial Intelligence Platform. Its primary akta.pro industry code is BPAMANAF, Fleet, Asset Tracking & Telematics Location Platforms, with a secondary code of BPAMANAK, GIS & Spatial Data Management Platforms. Its NAICS code is 541370 and its SIC code is 7371.