What Connect Centre does

Connect Centre Pte Ltd is a Singapore-headquartered, multi-channel outsourced contact centre founded in 2004 as a social enterprise. The company provides customer relationship management services including customer service, technical support, facilities management, tele-sales and tele-marketing, emergency response, and administrative back-office across inbound and outbound voice, SMS, website live-chat, webchat, email, WhatsApp, and AI chatbots. It serves enterprise and government clients across Southeast Asia in verticals including banking, healthcare, telecommunications, FMCG, IT, facilities management, and government agencies, with named relationships including National Gallery Singapore (since 2016), People Advantage/Certis Group (since April 2023), SPD, and HCSA Highpoint. Approximately 40% of the workforce consists of ex-offenders, with additional inclusive hiring of single mothers and persons with disabilities, and the company claims roughly 1,000 ex-offenders have been reintegrated since 2004.

Connect Centre's underlying platform integrates CRM, PBX, Cisco Webex, omnichannel apps, generative AI, voice bots (AI Rudder), and cloud communication infrastructure, packaged into four core service lines (Collaborative/Shared Solutions, Customized/Focused Solutions, Hybrid AI & Human CX Solutions, and Banking Solutions via subsidiary WebCall Pte Ltd). In 2025, it productized three AI tools for direct online purchase: AI Assistant Chatbot ($999), Super Agent Assist Tool ($999), and Omnichannel Starter Pack ($320). The business operates from two Singapore offices (Henderson Industrial Park HQ and a 2024 Ubi branch), a Malaysian subsidiary established in 2017, and an Indonesian subsidiary formed in 2024, with prison-based operations in partnership with Singapore Prison Service since 2004.

Revenue is generated primarily through managed-services outsourcing contracts with enterprise and government clients, supplemented by one-time perpetual licenses on its three AI products. Go-to-market is sales-led via direct B2B outreach and partner referrals, with an emerging e-commerce storefront channel for SMB AI software. The company holds ISO 9001:2015, Data Protection Trustmark, BizSafe Level 3, and raiSE social enterprise certifications, and is founder-owned and controlled with no disclosed external funding.

Name

Connect Centre

Legal name

Connect Centre Pte Ltd

Website

https://connectcentregroup.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

Singapore-based social enterprise founded in 2004 operating an outsourced multi-channel contact centre serving enterprise and government clients across Southeast Asia, delivering hybrid AI and human CX solutions with an inclusive employment model that employs ex-offenders, persons with disabilities, and single mothers.

Ownership category

akta.pro rank

Product category

Outsourced Contact Centre / BPO Services

NAICS

Telephone Call Centers (56142), Telemarketing Bureaus and Other Contact Centers (561422), Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372), Services-Help Supply Services (7363)

akta.pro primary industry

General Customer Service & Contact Center Operations (BPAAAAAA)

akta.pro secondary industries

Customer Service/Support CRM & Contact Center Platforms (BPAFAFAK), Customer Experience (CX) & Digital Experience (BPAHAEAC), Contact Center (CCaaS) & Customer Engagement Voice (HDAIAHAF)

Keywords

• Outsourced contact centre
• Customer relationship management
• Omni-channel communications
• AI-powered CX solutions
• Social enterprise BPO

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others

Revenue model

1. Outsourced Contact Centre Services: The company provides outsourced customer relationship management services including customer service, technical support, telemarketing/telesales, emergency response, and back-office administration. Revenue is generated through service contracts with businesses across Southeast Asia, with pricing based on services rendered and potentially per-seat or usage-based models.
2. AI Technology Products: Direct sales of AI-powered software products including AI Assistant (Chatbot) at $999, Super Agent Assist Tool at $999, and Omnichannel Starter Pack (Basic Setup) at $320. One-time purchase model for these products.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Connect Centre is a multi-channel outsourced contact centre that delivers customer service, fault reporting/technical support, facilities management, tele-sales/tele-marketing, emergency response, and administrative back-office services across inbound/outbound voice, SMS, live-chat, email, WhatsApp, and AI chatbots. The company combines human agents with Generative AI, voice bots, and an omni-channel cloud platform to provide scalable customer experience (CX) solutions to enterprise clients across Southeast Asia. It also sells three standalone AI software products (AI Assistant Chatbot, Super Agent Assist Tool, Omnichannel Starter Pack) directly through its online shop.

Product overview

Connect Centre operates as a multi-channel outsourced contact centre platform founded in 2004, offering both service solutions and digital products. The core service offering consists of four solution types: Collaborative/Shared Solutions (unified communications with omnichannel support and AI analytics), Customized/Focused Solutions (tailored caller solutions with telemarketing and lead generation), Hybrid AI & Human CX Solutions (integrated AI-powered agent support), and Banking Solutions via WebCall (financial service support). These services are delivered across multiple communication channels including phone, SMS, live-chat, webchats, email, WhatsApp, and AI chatbots. The company also offers three purchasable digital products: AI Assistant (Chatbot), Super Agent Assist Tool, and Omnichannel Starter Pack (Basic Setup), all launched in 2025 and priced at $320-$999. Additional technology offerings include SMART City and Mobility Solutions and Cloud Communication infrastructure. The platform emphasises hybrid AI and human approaches to customer experience delivery.

Differentiator

Problem solved

Functional benefit

Products and services

• Multi-channel Contact Centre Services Core outsourced contact centre services including Customer Service, Fault Reporting/Technical Support, Facilities Management, Tele-Sales/Tele-Marketing, Emergency Response, and Administrative Back-Office delivered across inbound/outbound phone voice calls, SMS, live-chat, webchats, email, WhatsApp, and AI chatbots for enterprise clients across Southeast Asia.
• Collaborative/Shared Solutions Unified communications systems and interfaces that enable seamless omnichannel customer engagement with real-time solutions, continuity plan management, live knowledge base, and AI-driven analytics, targeted at businesses across multiple verticals.
• Customized/Focused Solutions Highly focused, personalised caller solutions tailored to specific industries and caller preferences, including priority support channels, telemarketing opportunities, AI-powered strategising, and lead generation.
• Hybrid AI & Human CX Solutions Integrated hybrid AI and human customer experience solutions featuring interactive AI assistants, predictive engagement AI, supplementary AI support, and AI insights and analytics to empower agents and streamline CX delivery.
• Banking Solutions (WebCall) In-depth financial service solutions including virtual receptionists and dedicated caller support for banking and financial institutions, designed to maximise customer satisfaction and safeguard customer data, delivered through subsidiary WebCall Pte Ltd.
• SMART City and Mobility Solutions AI-powered command centre applications for urban management including traffic management, safety and security monitoring, emergency and non-emergency dispatch solutions, and data-driven city planning.
• Cloud Communication Cloud-based communication infrastructure enabling remote access, omnichannel communication, integrated interface management, IVR and intelligent call forwarding, live recordings, chatbots, and scalable deployment for contact centre operations.
• AI Assistant (Chatbot) AI-powered chatbot product providing automated customer interactions and support across communication channels, enabling 24/7 responsiveness and instant responses for common queries, sold as a one-time perpetual license through the online shop.
• Super Agent Assist Tool AI-powered content creation tool that assists call centre agents in delivering optimal customer service and experiences, sold as a one-time perpetual license through the online shop at $999.00.
• Omnichannel Starter Pack (Basic Setup) Entry-level package enabling businesses to implement omnichannel communication capabilities, providing basic setup for managing multiple communication channels through a unified platform, sold as a one-time perpetual license through the online shop at $320.00.

Quantifiable outcome

• Approximately 1,000 ex-offenders reintegrated into society since 2004
• +3 more outcomes

Named customers4 records

Segments9 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability10 records

Feature7 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Yellow Ribbon SingaporecoreStrategic or Co-development Partner · 1 January 2004Longstanding partnership providing steady pipeline of ex-offender candidates for employment. Often engages inmates prior to release to ensure smooth workforce transition. Partnership established since the company's founding in 2004.
• Singapore Prison ServicecoreStrategic or Co-development PartnerPartnership to operate call centre within Changi Prison and other prison facilities, creating rehabilitation and employment opportunities for inmates. Operations began at Changi Women's Prison in 2004, expanded to male facilities in 2008.
• SPD (Specialist Disability People)coreStrategic or Co-development PartnerSPD Contact Centre partnership engaging persons with disabilities as agents. Connect Centre makes operations fully inclusive with training and job accommodation for disabled workers. Partnership active since approximately 2024.
• HCSA Highpoint (HCSA Community Services)minorStrategic or Co-development PartnerPartnership for training and development initiatives supporting reintegration of ex-offenders into society. Connect Centre provides structured programmes and services designed to help individuals rebuild their lives.
• People Advantage Pte Ltd (Certis Group)coreImplementation/ SI/ Consulting PartnerPartnership since April 2023 for workforce development initiatives. Includes Prisons Call Centre Project and Anti-Scam Hotline Support with BCP coverage. Focuses on underserved communities and inclusive employment pathways.
• National Gallery SingaporeminorStrategic or Co-development PartnerLong-term client partnership since 2016 for contact centre services. CC provides reliable service excellence with adaptability to evolving operational needs.

Scale indicators4 records

Recent moves14 records

Expansion highlights6 records

Broad incumbents

• Foundever (formerly Sitel Group): Global CX and contact centre outsourcer serving financial services, healthcare and tech clients. Directly comparable on voice/chat/email omni-channel delivery and AI-enabled agent augmentation.
• Five9: Cloud contact centre as a service provider offering AI-powered virtual agents, routing and workforce engagement. Represents the SaaS/CCaaS competitive threat to traditional BPO providers like Connect Centre.
• Concentrix Corporation: Global customer experience and BPO giant with thousands of contact centre seats across APAC. Directly comparable as an outsourced contact centre provider to enterprise clients, but at vastly greater scale and geographic reach than Connect Centre.
• Genesys: Leading CCaaS platform providing cloud contact centre, omnichannel routing and AI agent assistance. Adjacent competitor to Connect Centre's hybrid AI + human platform and increasingly a substitute for outsourced voice.
• TTEC Holdings: Major CX and contact centre outsourcing provider with operations across Asia-Pacific. Comparable in offering multi-channel customer support, AI-assisted agent tools and back-office services to enterprise clients.
• Teleperformance: One of the largest global contact centre and CX outsourcing operators with deep APAC presence. Overlaps directly with Connect Centre's outsourced voice and omni-channel support model across banking, healthcare, telecom and FMCG verticals.

Direct peers

• TaskUs: Digital outsourcing and CX provider serving tech, fintech, healthcare and e-commerce with omni-channel and AI-augmented agent services. Comparable in scale and SEA exposure to Connect Centre's outsourced contact centre offering.
• Startek: Customer experience management and contact centre outsourcing provider with significant Asia-Pacific operations including the Philippines. Closely matches Connect Centre's outsourced multi-channel contact centre model targeting enterprise verticals.
• Everise: Customer experience outsourcer with delivery hubs across Asia-Pacific including Malaysia and Singapore. Directly comparable as an outsourced multi-channel contact centre serving healthcare, financial services and tech clients.

Regional players

• Transcosmos Singapore: Asia-headquartered BPO and contact centre outsourcer with delivery centres in Southeast Asia. Comparable as a regional omni-channel outsourcing peer serving similar banking, healthcare and telecom clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Connectcentregroup
• LinkedInlinkedin.com/company/connectcentregroup/?originalSubdomain=sg
• Instagraminstagram.com/ccxplatform

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Connect Centre