Extentra
Extentra is a privately held Carlsbad, California IT services firm that delivers Microsoft-platform business systems, Hosted VoIP, managed PC services, and technical support to small businesses, primarily in Southern California and the broader North American cloud market.
- Company typePrivate
- Founded2013
- HeadquartersBoise, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
Extentra firmographics
Firmographics- Name
- Extentra
- Legal name
- Extentra, Inc.
- Website
- https://extentra.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Extentra is a privately held Carlsbad, California IT services firm that delivers Microsoft-platform business systems, Hosted VoIP, managed PC services, and technical support to small businesses, primarily in Southern California and the broader North American cloud market.
- Ownership category
- akta.pro rank
Extentra industry classification
Industry- Product category
- IT Managed Services
- NAICS
- Computer Facilities Management Services (541513), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Telephone Interconnect Systems (7385)
- akta.pro industry
- Cloud-Native Enablement (Containers, Kubernetes, Service Mesh)Business & Public Services/IT & Digital Services (Managed Services, Systems Integration)/DevOps, Platform Engineering & SRE ServicesEnterprise Application License Advisory, Vendor Management & OptimizationBusiness & Public Services/IT & Digital Services (Managed Services, Systems Integration)/Enterprise Applications Services (ERP/CRM/HRIS)Technical Documentation & Knowledge Management (Playbooks, Runbooks, Enablement Kits)Business & Public Services/IT & Digital Services (Managed Services, Systems Integration)/IT Training & Technical Enablement Services
Keywords
Where Extentra is headquartered
LocationHeadquarters
- HQ city
- Boise
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Extentra business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Professional Services: Hourly consulting and on-site support services including system design, planning, deployment, and management. Rates vary by service type with 1-hour minimums for on-site support.
- Hosted VoIP/Communication Services: Monthly subscription-based hosted PBX services with per-user pricing, plus usage-based charges for inbound calls and optional toll-free numbers.
- Managed Services (Windows InTune): Monthly per-PC subscription for PC management and security services using Windows InTune platform.
- Annual Maintenance Agreements: Yearly contracts providing monthly allocated hours of scheduled or unscheduled maintenance and support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Windows InTune PC Management - $11 per month per PC |
| Per seat | Monthly | Hosted PBX - $35/user/month with $35/user setup |
| Usage-based | Pay-as-you-go | On-site Systems Support - $95/hour (1 hour minimum) |
| Usage-based | Pay-as-you-go | Web Site Design and Development - $55/hour |
| Usage-based | Pay-as-you-go | Graphic Design and Layout - $75/hour |
| Usage-based | Pay-as-you-go | ASP.NET/SQL Programming - $120/hour |
| Subscription | Annual | Annual Maintenance Agreement - $900/year ($75/month) for 1 hour/month |
| Usage-based | Pay-as-you-go | Consulting Services - hourly rates |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels1 record
Extentra product offering
Product offeringCore offering
Extentra delivers business systems, communications, and workflow solutions for small businesses by maximizing the Microsoft business platform through a combination of on-premises systems and cloud services (Office 365, Windows Azure). Core offerings include hosted VoIP/PBX phone systems, Windows InTune managed PC services, Windows Server deployment, Office 365 integration, web and graphic design, and on-site/remote technical consulting. The company brings enterprise-level Microsoft platform capabilities to small business customers primarily in Southern California, with cloud services extended to a broader North American market.
Product overview
Extentra is a small business IT services company that provides a portfolio of technology solutions centered around the Microsoft business platform. The core offerings include Hosted VoIP/Hosted PBX phone systems (communication services), Windows InTune managed PC security, Windows Server deployment (Essentials and Standard), Office 365 integration, web/graphic design services, and technical consulting/on-site support. The company operates as a managed services provider rather than a software product company, offering services in business systems, communications, and workflow solutions to help small businesses increase productivity and lower expenses through technology.
Differentiator
Problem solved
Functional benefit
Products and services
- Hosted PBX / Hosted VoIP Cloud-based business phone system providing hosted PBX functionality with features including local phone numbers, extensions, unlimited calling, voicemail-to-email, and auto-attendant services for small business customers.
- Windows InTune Managed PC Service Cloud-based PC management and security service enabling remote monitoring, virus/malware protection, system updates, hardware/software inventory tracking, and remote assistance for small business customers.
- Web Site and Graphic Design Services Custom web site design and development services, plus custom graphic design services for web, print, and media, offered to small business customers at hourly rates.
- Technical Consulting Services IT consulting covering system design, planning, deployment, and management with expertise in Windows Server, Active Directory, IIS, Exchange Server, SQL Server, and SharePoint Server for small business customers.
- On-site Support Services Installation, configuration, and troubleshooting services delivered on-site in the San Diego area, covering systems support, web development, graphic design, and ASP.NET/SQL programming for small business customers.
- ASP.NET/MVC Custom Development Custom development services using ASP.NET/MVC, HTML, jQuery, and T-SQL for web applications and database solutions for small business customers.
- Annual Maintenance Agreement Annual maintenance contract providing monthly allocated hours of scheduled or unscheduled maintenance and support for small business customers on a tiered subscription basis.
Companies that use Extentra
Customer profileSegments1 record
Ideal customer profiles1 record
Extentra technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Extentra partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights3 records
Extentra competitors and assessment
Company assessmentDirect peers
- Ntiva: Ntiva is a managed IT services provider focused on small and mid-sized businesses, offering Microsoft 365, cloud services, cybersecurity, and on-site support across multiple U.S. regions. Directly comparable to Extentra as an SMB-focused MSP with a Microsoft-centric service stack and recurring managed service contracts.
- RingCentral: RingCentral is a leading cloud-based hosted PBX/UCaaS provider serving SMBs and enterprises. Directly comparable to Extentra's Hosted PBX product line ($35/user/month) and competes for the same SMB communications budget, though at vastly greater scale.
- Corsica Technologies: Corsica Technologies is a managed services and cybersecurity provider for SMBs, with a Microsoft-aligned service portfolio. Comparable to Extentra in customer segment, recurring managed services structure, and bundle of Microsoft platform support with on-site/remote delivery.
- 8x8: 8x8 provides cloud-hosted voice, contact center, and UCaaS services to SMB and mid-market customers. Comparable to Extentra's Hosted PBX offering as a competing hosted VoIP platform with subscription per-user pricing for the same SMB buyer.
- Netrix: Netrix provides managed IT, cloud, collaboration, and cybersecurity services with deep Microsoft expertise to SMB and mid-market clients. Directly comparable to Extentra in Microsoft platform focus, recurring managed service contracts, and SMB customer orientation.
- ITsavvy: ITsavvy delivers managed IT services, cloud, and Microsoft platform support to SMBs and mid-market organizations. Comparable to Extentra in customer base, Microsoft-centric delivery model, and combination of subscription managed services with on-site/remote support.
- Integris: Integris is a managed services provider serving SMBs with Microsoft 365, cloud migrations, cybersecurity, and IT support. Closely comparable to Extentra in customer segment (small businesses), Microsoft platform focus, and bundle of recurring managed services plus project work.
- Coretelligent: Coretelligent provides managed IT, cloud, and cybersecurity services to SMB and mid-market clients, with strong emphasis on Microsoft platforms. Directly comparable to Extentra in target customer, Microsoft platform specialization, and recurring managed services revenue model.
Others
- ConnectWise: ConnectWise provides PSA, RMM, and business management platforms purpose-built for MSPs like Extentra. Comparable as an enabling technology vendor that supplies the operational tooling MSPs rely on to deliver managed services to SMB customers.
- Pax8: Pax8 is a cloud marketplace that helps MSPs source, bundle, and bill Microsoft and other cloud services to SMB clients. Comparable to Extentra as a channel-enabler for the same Microsoft cloud products (Office 365, Azure, InTune) Extentra resells and manages.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
Extentra financial estimates
Financial estimateRevenue estimate
Valuation estimate
Extentra leadership team
Management profileNumber of profiles
Extentra funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Extentra M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Extentra
What does Extentra do?
Extentra delivers business systems, communications, and workflow solutions for small businesses by maximizing the Microsoft business platform through a combination of on-premises systems and cloud services (Office 365, Windows Azure). Core offerings include hosted VoIP/PBX phone systems, Windows InTune managed PC services, Windows Server deployment, Office 365 integration, web and graphic design, and on-site/remote technical consulting. The company brings enterprise-level Microsoft platform capabilities to small business customers primarily in Southern California, with cloud services extended to a broader North American market.
Is Extentra a public or private company?
Extentra is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Extentra founded?
Extentra was founded in 2013. It employs 1 to 10 people.
Where is Extentra based?
Extentra is headquartered in Boise, United States, in the North America region.
How does Extentra make money?
Four revenue lines are on record. Professional Services are the primary driver. The others are hosted VoIP/Communication Services, managed Services (Windows InTune) and annual Maintenance Agreements.
Who are Extentra's main competitors?
Direct peers on record are Ntiva, RingCentral, Corsica Technologies, 8x8, Netrix, ITsavvy, Integris and Coretelligent. Others are ConnectWise and Pax8.
Does Extentra have an API?
No public API is recorded for Extentra.
What industry is Extentra in?
Extentra's product category is IT Managed Services. Its primary akta.pro industry code is BPAEAKAE, Cloud-Native Enablement (Containers, Kubernetes, Service Mesh), with a secondary code of BPAEAGAO, Enterprise Application License Advisory, Vendor Management & Optimization. Its NAICS code is 541513 and its SIC code is 7370.