Finance Logix

What Finance Logix does

FinanceLogic Inc. (marketed as FinanceLogic, headquartered in Tucson, United States) operates a small business funding marketplace that connects business owners with a network of 50+ vetted lenders through a single web-based application. Borrowers complete a short application (marketed as three minutes), receive a soft-credit-pull pre-qualification, and are matched by an internal matching team to lenders offering products that fit their revenue, time in business, and credit profile. Funding ranges from $5,000 to $5 million and is marketed as disbursable in as little as 24 hours. The company positions itself on speed, transparency ("no hidden fees"), and breadth of lender options versus applying individually.

The platform distributes nine product categories: SBA Financing, Commercial Term Loan, Commercial Line of Credit, Equipment Financing, Invoice Factoring, Real Estate Financing, Revenue-Based Financing, Government Contracting Financing, and Ancillary Funding. Distribution is primarily direct-to-borrower via a self-serve website application complemented by phone support (+1 877-658-8740), with top-of-funnel demand generated through organic SEO, a vertical-keyword blog, and an organic social presence on Facebook, LinkedIn, and Instagram. The company cites a Trustpilot rating of 4.8 out of 5, 25,000+ businesses funded, and $6B+ in cumulative capital delivered through its lender network.

The business model is marketplace-based and revenue is generated through lender referral or match fees on successfully funded transactions; the specific fee structure, take rate, or unit economics are not publicly disclosed. The firmographic header describes the company as a financial planning software firm serving financial services firms, but the company's own website, product pages, legal entity, and contact details all describe a small business loan marketplace — these descriptions are inconsistent and the marketplace positioning is corroborated by far more primary source material.

Ownership, founders, investors, and management team are not disclosed in the available material; no funding rounds, acquisitions, regulatory actions, or leadership changes are on record, and no API, integration ecosystem, AI/ML capabilities, patents, or third-party certifications are disclosed. Geographic reach is the United States only.

Name

Finance Logix

Legal name

FinanceLogic Inc.

Website

https://financelogix.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

FinanceLogic is a US-based small business funding marketplace that matches business owners with 50+ vetted lenders via a single online application, offering SBA loans, term loans, lines of credit, equipment financing, invoice factoring, real estate financing, revenue-based financing, and government contracting financing.

Ownership category

akta.pro rank

Product category

Small Business Lending Marketplace

NAICS

Finance and Insurance (52)

SIC

Short-Term Business Credit Institutions (6153)

akta.pro primary industry

Merchant Cash Advance (MCA) & Revenue-Based Financing (FSAKAGAD)

akta.pro secondary industry

Merchant Cash Advance & Revenue-Based Financing Enablement (FSAGALAH)

Keywords

• Small business lending
• Business loan marketplace
• Commercial financing
• Lender matching platform
• SBA loan brokerage

Headquarters

HQ city

Tucson

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Marketing or Sales, Personnel, Operations, Technology or R&D

Revenue model

1. Lender referral/match fees: FinanceLogic connects borrowers with lenders from its network and earns fees for successful matches. The specific fee structure (paid by lender or borrower) is not publicly disclosed.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Finance Logix (operating as FinanceLogic) operates a small business funding marketplace that connects business owners with a network of 50+ vetted lenders through a single online application. The platform matches applicants to appropriate lenders based on revenue, time in business, and credit profile, and provides access to financing products ranging from $5,000 to $5,000,000 with funding as fast as 24 hours.

Product overview

Finance Logix operates as a small business funding marketplace rather than a traditional technology product. The platform connects small business owners with a network of 50+ vetted lenders through a single application process. The core offering is a matching/marketplace service that enables businesses to access various financing products including Revenue-Based Financing, Equipment Financing, SBA Financing, Commercial Line of Credit, Commercial Term Loan, Invoice Factoring, Real Estate Financing, Government Contracting Financing, and Ancillary Funding. Funding amounts range from $5,000 to $5 million with disbursement times as fast as 24 hours.

Differentiator

Problem solved

Functional benefit

Products and services

• Revenue-Based Financing
• Equipment Financing Financing for purchasing or leasing equipment with flexible repayment terms, where the equipment serves as collateral to secure better rates.
• SBA Financing Government-backed SBA loans with low rates and flexible terms, suitable for startups and established businesses with minimal down payment requirements.
• Commercial Line of Credit Revolving credit line providing flexible cash flow management with access to funds as needed with no monthly fees, suitable for seasonal businesses.
• Commercial Term Loan Fixed-term business loans for expansions, acquisitions, or operations with transparent rates, predictable monthly payments, and no hidden fees.
• Invoice Factoring Service that converts outstanding invoices into immediate cash for fast working capital without long approval processes, ideal for growing businesses with slow-paying customers.
• Real Estate Financing Commercial property financing for building purchases, refinancing, and construction projects with competitive rates tailored to real estate needs.
• Government Contracting Financing Specialized financing for government contractors and federal suppliers providing fast funding to meet contract requirements and manage working capital effectively.
• Ancillary Funding Supplementary financing options that complement existing facilities, providing flexible solutions for specialized business needs and growth opportunities.

Quantifiable outcome

• Funding in as little as 24 hours after approval
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Credibly: Direct SMB working capital provider (MCA, term loans, lines of credit) that also operates a partner/lender network. Comparable product breadth targeting the same sub-$250K working-capital SMB borrower.
• Accion Opportunity Fund: Nonprofit SMB lender serving microenterprise and small business borrowers with term loans and lines of credit. Comparable target segment (underserved SMBs) and product set, though nonprofit rather than for-profit.
• Lendio: Largest US small business loan marketplace, connecting SMB borrowers to a network of 75+ lenders across SBA, term loans, lines of credit, and equipment financing. Most direct comparable in business model and target customer.
• Fundera: SMB loan marketplace (now part of NerdWallet) that matches borrowers to bank and online lenders across term loans, lines of credit, SBA, and equipment financing. Closely overlapping marketplace model and product set.
• Fundbox: SMB financing platform offering lines of credit and invoice-based advances via a digital application flow. Direct overlap with FinanceLogic's invoice factoring and line of credit products and target borrower profile.
• OnDeck: Long-standing online SMB lender offering term loans and lines of credit directly (now part of Enova). Competes for the same borrower profile and has historically partnered with (and competed against) loan marketplaces.
• CAN Capital: Direct SMB working capital provider (MCAs and small business loans) with a long history in the alternative SMB finance space. Overlaps with FinanceLogic's short-term credit offerings for similar SMB segments.
• BlueVine: Online SMB banking and lending platform offering lines of credit, term loans, invoice factoring, and business checking. Overlaps directly with several of FinanceLogic's core products from a direct-lender angle.
• Biz2Credit: SMB lending marketplace matching borrowers to banks and alternative lenders, with notable strength in SBA and term loan products. Same broker/marketplace structure serving overlapping SMB segments.

Broad incumbents

• LendingClub: Established online lending marketplace (consumer and SMB). Different primary market but a comparable marketplace technology and credit-intermediation operating model at much larger scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/info
• LinkedInlinkedin.com/company/financelogic
• Instagraminstagram.com/financelogicfx
• Xx.com/financelogix

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Finance Logix