What Forest Lakes does

Forest Lakes is a residential real estate community operating under the Classic Homes brand in Monument, Colorado. The underlying operating entity, Classic Homes, is a vertically integrated land developer and new home builder founded in 1989 that serves individual homebuyers in the Colorado Springs and Monument markets of the Pikes Peak region. The company develops and sells new construction homes through multiple master-planned communities including Flying Horse, Flying Horse North, Sterling Ranch, Wolf Ranch, Monument Junction, Greenways at Sand Creek, Prairie Ridge, TimberRidge, and Percheron, with quick move-in homes priced from $250,000 to over $999,999.

Core offerings span a platform-plus-modules structure: core products include new home construction, build-on-your-lot custom builds, quick move-in homes, and a floor plan catalog (2-story, 3-story, ranch); add-on modules include a Smart Home Package and a Design Studio for customization. Sub-brand collections (Classic, Cadence, Preamble, Portrait, Midtown, 4-Square, Town Home) segment the portfolio across price points. Supporting features include 3D virtual tours, self-guided model home tours, and a Refer A Friend program.

The business model is primarily one-time home sale revenue with a small recurring rental stream. Go-to-market is direct-to-consumer via sales counselors available seven days a week, on-site model homes, and self-serve digital tools, supplemented by a preferred lender network and a luxury auction partnership with Harcourts Auctions. Customer segments include individual homebuyers and luxury buyers, served across a hybrid segmentation approach. The company has been recognized as one of the best home builders and developers in Colorado Springs for 18 consecutive years by The Gazette and the Colorado Springs Business Journal, and won Gold for Best Homebuilder in the 2026 Best of the Springs awards.

Name

Forest Lakes

Legal name

Classic Homes

Website

https://forestlakescolorado.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Forest Lakes is a residential community in Monument, Colorado, operated by Classic Homes, a vertically integrated land developer and home builder founded in 1989 serving individual homebuyers in the Colorado Springs and Monument markets of the Pikes Peak region.

Ownership category

akta.pro rank

Headquarters

HQ city

Monument

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. New Home Sales: Direct sales of newly constructed homes to homebuyers, including production homes in master-planned communities and custom builds on buyer-owned lots
2. Land Development: As a premier local land developer in the Pikes Peak region, Classic Homes develops land and builds communities
3. Rentals: Rental properties available through the company

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

Forest Lakes is a residential real estate company that develops land and constructs new homes in master-planned communities in the Colorado Springs and Monument, Colorado region. The company sells new homes directly to homebuyers through production homes in communities, custom builds on buyer-owned lots, quick move-in ready homes, and rental properties. It operates as both a local land developer and a home builder, supported by an in-house design studio and integrated smart home technology.

Product overview

Classic Homes is a residential home builder offering new home construction services in Colorado Springs and Monument, Colorado. The company operates a platform-plus-modules architecture with core home building services (New Home Construction, Build On Your Lot, Floor Plans, Quick Move-In Homes) supported by add-on offerings including the Smart Home Package and Design Studio. The company markets multiple sub-brand collections (Classic Collection, Cadence Collection, Preamble Collection, Portrait Collection, Midtown Collection, 4-Square Collection, Town Home Collection) across various planned communities including Flying Horse, Sterling Ranch, Wolf Ranch, and others. Additional services include 3D Tours, Self-Guided Tours, Preferred Lenders, and a Refer A Friend program. The company has been in operation since 1989 and serves as both land developer and home builder in the Pikes Peak region.

Differentiator

Problem solved

Functional benefit

Products and services

• New Home Construction Custom and production new home construction services in Colorado Springs and Monument areas, delivered through a structured 10-step building process for individual homebuyers.
• Quick Move-In Homes Pre-built homes available for immediate purchase and move-in across communities, with sale and rental options; prices range from $250,000 to $999,999+.
• Build On Your Lot Program Custom home building service allowing buyers to construct a home on their own land parcel instead of purchasing within a planned community.
• Master-Planned Community Development Land development and community building services in the Pikes Peak region, creating planned residential communities such as Flying Horse, Sterling Ranch, Wolf Ranch, Greenways at Sand Creek, Monument Junction, Percheron, Prairie Ridge, and TimberRidge.
• Residential Rentals Rental properties available through the company, providing tenants with newly built homes in the Pikes Peak region on a recurring subscription basis.
• Classic Collection (Luxury Homes) Luxury home collection featuring premium finishes and high-end designs in exclusive communities, marketed to affluent buyers via a luxury auction experience.
• Floor Plan Collection Catalog of residential floor plan options including 2 Story, 3 Story, and Ranch style home designs offered across multiple communities.

Quantifiable outcome

• 20,710 trees planted through sustainability initiatives

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core and minor.

• Preferred Lenders NetworkcoreChannel Partner/ Reseller/ DistributorNetwork of preferred mortgage lenders that work with Classic Homes customers to provide financing for new home purchases. Referenced in the contact section as a resource for homebuyers.
• Harcourts AuctionsminorStrategic or Co-development PartnerLuxury auction partner for Flying Horse North. Calista Green from Harcourts Auctions conducted luxury auction event for Classic Collection homes.
• Eliant (Customer Reviews)coreTechnology or IntegrationThird-party customer review platform (reviews.eliant.com/classic-homes) used by Classic Homes to collect and display customer testimonials and satisfaction ratings.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• PulteGroup: Largest US home builder by volume, with Del Webb, Centex, Pulte, and John Wieland brands operating across the Front Range. Competes directly in entry-level, move-up, and active-adult segments in the same Colorado Springs market.
• David Weekley Homes: Large private national home builder with active operations across the Front Range including Colorado Springs. Directly competes for the same move-up and luxury buyer segments in master-planned communities, using comparable D2C sales models.
• D.R. Horton: The largest US home builder by closings, with extensive Colorado Springs operations through its Emerald, Express, and Freedom brand lines. Competes on price, speed of delivery, and community count — particularly in the quick move-in segment.
• Lokal Homes: Colorado Springs-based production home builder focused on affordable and entry-level new construction in the same metro. Directly competes for the same quick move-in buyer pool at lower price points.
• Black Oak Homes: Colorado Springs luxury custom home builder. Competes for the high-end buyer segment in Monument and the northern Colorado Springs corridor, including custom build-on-your-lot opportunities.
• Shea Homes: Long-established Colorado home builder with strong Front Range presence. Overlaps in master-planned communities, build-on-your-lot programs, and sustainability narratives, serving the same buyer demographic.
• Campbell Homes: Long-standing Colorado Springs-area custom and semi-custom home builder. Directly competes for the same build-on-your-lot and custom home buyers in Monument and northern Colorado Springs.
• Vantage Homes: Colorado Springs-based home builder operating in master-planned communities across the Pikes Peak region. Direct regional competitor with comparable product positioning and community footprint.
• Richmond American Homes: Subsidiary of M.D.C. Holdings (Sekisui House), a major production home builder with deep Colorado Springs presence. Competes in the same quick move-in and build-on-your-lot segments with overlapping community footprints.
• Toll Brothers: National luxury home builder with active communities in Colorado Springs. Directly competes in the upper end of Classic Homes' price band, particularly in master-planned communities like Flying Horse-adjacent locations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/forestlakesco
• YouTubeyoutube.com/user/classichomesco
• Facebookfacebook.com/forestlakescolorado
• Instagraminstagram.com/classichomesco
• Pinterestpinterest.com/classichomesco

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Forest Lakes