OneCare
OneCare is a Tasmanian not-for-profit aged care provider operating six residential facilities statewide, delivering home care, residential care, palliative care, retirement living, respite care, and affordable housing to more than 2,000 older Australians.
- Company typePrivate
- Founded2002
- HeadquartersGlenorchy, Australia
- Headcount51–100
- GTM typeB2C
- OfferingServices
What OneCare does
OneCare Limited is a Tasmanian not-for-profit aged care provider formed in 2002 through the amalgamation of Umina Park Nursing Home and St Luke's Association, headquartered at 140 Macquarie Street, Hobart with a secondary base in Glenorchy. It operates six residential aged care facilities across Tasmania — Barossa Park Lodge (Glenorchy), Bishop Davies Court (Kingston), Umina Park (Burnie), Rubicon Grove (Port Sorell), The Manor (Kings Meadows), and the forthcoming Barossa Living retirement village (Glenorchy, 2026) — alongside a statewide home care service covering North and South Tasmania. Its service portfolio spans residential care, home care, retirement living, palliative care, respite care, and affordable rental accommodation, collectively serving more than 2,000 older Tasmanians.
The underlying technology stack is operational rather than proprietary: OneCare relies on standard aged care clinical management systems, commodity video conferencing tools (Zoom, FaceTime) for resident and family communication during lockdowns, and operational protocols such as Rapid Antigen Testing. Its proprietary assets are clinical and programmatic rather than technological — notably the adapted 'Last 1,000 Days' framework integrating frailty care, reablement, palliative care, and voluntary assisted dying (VAD) into a single person-centred model, and the Moove & Groove wireless-headphone-based resident engagement programme. The VAD framework was recognised by Go Gentle Australia as one of only four national best-practice providers, and the broader clinical model has attracted international attention including from UK-based Dignity in Dying.
Revenue is generated through five streams: Commonwealth-government-funded residential aged care supported places under the Aged Care Act, Home Care Packages administered via the My Aged Care system, retirement village independent living fees, affordable rental accommodation (social housing), and short-term respite care. Customer acquisition is sales-led but draws heavily on earned media (ABC Mornings radio with CEO Peter Williams), community engagement, the Consumer Advisory Body structure providing direct resident feedback to the Board, and inbound referrals from the My Aged Care government portal rather than paid advertising. Distribution is entirely direct, through owned facilities and in-home services delivered by OneCare staff and contractors, with no channel partners or third-party resellers. The organisation employs 51–100 people and is governed by a Board of Directors with no external equity, parent company, or venture capital backing.
OneCare firmographics
Firmographics- Name
- OneCare
- Legal name
- OneCare Limited
- Website
- https://onecare.org.au
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- OneCare is a Tasmanian not-for-profit aged care provider operating six residential facilities statewide, delivering home care, residential care, palliative care, retirement living, respite care, and affordable housing to more than 2,000 older Australians.
- Ownership category
- akta.pro rank
OneCare industry classification
Industry- Product category
- Residential Aged Care
- NAICS
- Assisted Living Facilities for the Elderly (623312), Home Health Care Services (62161), Services for the Elderly and Persons with Disabilities (624120), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331)
- SIC
- Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082), Services-Social Services (8300)
- akta.pro primary industry
- Affordable / Low-Income Assisted Living (Medicaid Waiver Focused) (HLADABAE)
- akta.pro secondary industries
- Live-In Care (Single Caregiver, 24-Hour Presence) (HSABAHAB), Live-In Caregiver Placement & Matching (HSABAMAD)
Keywords
Where OneCare is headquartered
LocationHeadquarters
- HQ city
- Glenorchy
- HQ country
- Australia
- HQ region
- Oceania
Offices7 records
Markets served
OneCare business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Government-Funded Residential Aged Care: OneCare receives Australian government funding through supported places in residential aged care homes, provided under the Aged Care Act and funded by the Commonwealth Government.
- Home Care Packages (Support at Home): OneCare helps people apply for Support at Home funding packages and navigates the My Aged Care system, providing government-funded home care assistance to older people in their own homes.
- Retirement Living / Independent Living: OneCare operates retirement villages offering independent living units with access to care services, generating revenue through residential tenancy arrangements for self-funded retirees.
- Affordable / Rental Accommodation: Rental Accommodation provides comfortable, well-designed housing to those most in need experiencing financial difficulties, operating as a social housing program.
- Respite Care: Short-term care services for individuals needing support after hospital stays or when their regular family carer is unavailable, billed on a short-term basis.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
OneCare product offering
Product offeringCore offering
OneCare is a Tasmanian not-for-profit aged care provider that delivers a full continuum of care services for older Tasmanians across six owned residential facilities and a statewide home care service. The organisation offers residential aged care, home care, retirement living (including the Barossa Living retirement village coming in 2026), palliative care, respite care, and affordable rental accommodation. Services are funded primarily through the Australian government's Aged Care Act and Support at Home packages, with governance provided by a Board supported by Consumer Advisory Bodies.
Product overview
OneCare is a Tasmanian not-for-profit aged care provider offering a portfolio of care services across residential care, home care, retirement living, palliative care, respite care, and affordable rental accommodation. The organization operates multiple aged care facilities throughout Tasmania, including Barossa Park Lodge (Glenorchy), Bishop Davies Court (Kingston), Rubicon Grove (Port Sorell), The Manor (Kings Meadows), and Umina Park (Burnie). Services are designed to provide choice across the care continuum, from independent living through to residential care, with facilities often co-located to facilitate transitions as care needs increase. The portfolio also includes Barossa Living, a new retirement village development featuring 56 architect-designed homes (26 villas and 30 apartments) opening in 2026.
Differentiator
Problem solved
Functional benefit
Brands
- Barossa Living: Next generation retirement living in the Barossa Park Retirement Village, featuring 56 modern architect-designed homes including 26 villas and 30 stylish apartments, coming in 2026.
Products and services
- Home Care Statewide in-home aged care service across North and South Tasmania providing practical assistance and support in the comfort of clients' own homes, including personal care, home help, transport, and medical care. Funded through Support at Home packages and navigated via the My Aged Care system.
- Residential Care Long-term residential aged care accommodation for older people who can no longer live independently even with carer or home care support. Delivered at OneCare's owned facilities with government-funded supported places under the Aged Care Act.
- Retirement Living Independent living units and retirement villages offering a well-supported independent lifestyle with access to care services, activities, and amenities, often co-located with OneCare residential aged care facilities.
- Palliative Care Family-centered care and support for individuals managing terminal conditions or illness, delivered in a home-like environment within OneCare residential facilities. Integrated into the adapted 'Last 1,000 Days' framework.
- Respite Care Short-term care support for individuals needing help after a hospital stay or when their regular family carer is unavailable, billed on a short-term basis.
- Rental Accommodation Comfortable, well-designed affordable rental housing for individuals experiencing financial difficulties who may be eligible for social housing, co-located with residential aged care at Barossa Park Lodge in Glenorchy.
- Barossa Living Next-generation retirement village at Barossa Park featuring 56 modern architect-designed homes including 26 villas and 30 stylish apartments, co-located with residential aged care and offering access to on-site services and amenities.
- Barossa Park Lodge Residential aged care facility in Glenorchy offering residential care, independent living, and affordable housing with a focus on choice of services and lifestyle.
- Bishop Davies Court Aged care facility in Kingston known for a homely, welcoming atmosphere with expert care services, an extensive leisure and lifestyle program, and accessible green courtyard spaces.
- Umina Park Aged care facility in Burnie featuring magnificent grounds and superb rose gardens, suited to garden lovers who enjoy beautiful scenery and good company.
- Rubicon Grove Modern aged care facility in Port Sorell with open-plan design reflecting its seaside setting near Freers Beach and views across the ranges of Narawntapu National Park.
- The Manor Warm, welcoming aged care facility in Kings Meadows filled with laughter and friendliness, caring for residents' individual needs and offering residential care and independent living.
Quantifiable outcome
- Lower rates of pressure injuries compared to state and national averages
- +3 more outcomes
Companies that use OneCare
Customer profileNamed customers1 record
Segments7 records
Ideal customer profiles4 records
OneCare technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
OneCare partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Go Gentle AustraliacoreGo Gentle Australia recognised OneCare as one of only four residential aged care providers nationally meeting best-practice benchmarks for supporting people seeking information about and access to Voluntary Assisted Dying (VAD). This recognition was linked to Glen Williams' leadership in developing OneCare's VAD framework.
- Dignity in Dying (UK)minorUK-based advocacy organisation Dignity in Dying sought advice from OneCare as the UK Parliament considered assisted dying legislation, based on OneCare's recognised VAD framework and implementation approach.
- Terrapin Theatre CompanyminorTerrapin Theatre Company partnered with OneCare to deliver the 'Forever Young' puppet therapy program across Tasmanian aged care residences, including performances and individual bedside visits for residents with progressed dementia. The program was developed over two years with trials and evaluation.
- Cykel ArchitectureminorHobart-based Cykel Architecture was engaged to design the repurposed community hub at Barossa Park Lodge, converting the former pool facility into a community space for residents.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
OneCare competitors and assessment
Company assessmentDirect peers
- Royal Freemasons Benevolent Institution: Not-for-profit aged care and retirement living provider in Victoria and Tasmania, offering residential aged care, home care, and independent living — closest direct comparator for OneCare's full-service community model.
- Benetas: Victorian not-for-profit aged care provider delivering residential care, home care, and retirement living — same integrated service mix and not-for-profit model, different state.
- Southern Cross Care Tasmania: Not-for-profit Tasmanian aged care provider operating residential facilities, home care, and retirement living across Tasmania — same geography, same service mix, and directly comparable customer base.
- Bolton Clarke: Australia's largest not-for-profit aged care provider, operating residential aged care, home care, and retirement living — matches OneCare's integrated continuum model across multiple states.
- Uniting AgeWell: Not-for-profit provider of residential aged care, home care, and retirement living across Victoria and Tasmania — overlaps with OneCare's Tasmanian catchment.
- Hall & Prior Health & Aged Care: Private aged care operator with residential facilities across multiple Australian states plus home care services; directly comparable operational model and resident population.
- Aveo Group: ASX-listed operator focused on retirement living communities with co-located residential aged care — matches OneCare's Barossa Living model and retirement-to-care transition strategy.
Broad incumbents
- Bupa Aged Care Australia: International health insurer operating one of Australia's largest residential aged care networks; similar service offering and customer base but at significantly greater scale.
- Regis Healthcare: One of Australia's largest ASX-listed residential aged care operators with 60+ facilities nationally. Comparable resident population but operates at much greater scale across multiple states.
- Estia Health: ASX-listed residential aged care provider with ~70 facilities across Australia, providing a directly comparable operating model at significantly larger scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
OneCare social profiles
Digital presenceOneCare financial estimates
Financial estimateRevenue estimate
Valuation estimate
OneCare leadership team
Management profileNumber of profiles
Profiles2 records
OneCare funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OneCare M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OneCare
What does OneCare do?
OneCare is a Tasmanian not-for-profit aged care provider that delivers a full continuum of care services for older Tasmanians across six owned residential facilities and a statewide home care service. The organisation offers residential aged care, home care, retirement living (including the Barossa Living retirement village coming in 2026), palliative care, respite care, and affordable rental accommodation. Services are funded primarily through the Australian government's Aged Care Act and Support at Home packages, with governance provided by a Board supported by Consumer Advisory Bodies.
Is OneCare a public or private company?
OneCare is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was OneCare founded?
OneCare was founded in 2002. It employs 51 to 100 people.
Where is OneCare based?
OneCare is headquartered in Glenorchy, Australia, in the Oceania region.
How does OneCare make money?
Five revenue lines are on record. Government-Funded Residential Aged Care is the primary driver. The others are home Care Packages (Support at Home), retirement Living / Independent Living, affordable / Rental Accommodation and respite Care.
Who are OneCare's main competitors?
Direct peers on record are Royal Freemasons Benevolent Institution, Benetas, Southern Cross Care Tasmania, Bolton Clarke, Uniting AgeWell, Hall & Prior Health & Aged Care and Aveo Group. Broad incumbents are Bupa Aged Care Australia, Regis Healthcare and Estia Health.
Does OneCare have an API?
No public API is recorded for OneCare.
What industry is OneCare in?
OneCare's product category is Residential Aged Care. Its primary akta.pro industry code is HLADABAE, Affordable / Low-Income Assisted Living (Medicaid Waiver Focused), with a secondary code of HSABAHAB, Live-In Care (Single Caregiver, 24-Hour Presence). Its NAICS code is 623312 and its SIC code is 8050.