Rakos Media Group (formerly Workbea)
Rakos Media Group (formerly Workbea) is a bootstrapped, founder-led digital marketing agency offering SEO, PPC, conversion-focused web design, and AI search optimization (AEO/GEO) to SMB and mid-market clients in local services, healthcare, and e-commerce across the U.S.
- Company typePrivate
- Founded2022
- HeadquartersNiagara Falls, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Rakos Media Group (formerly Workbea) does
Rakos Media Group, LLC (formerly Workbea Digital) is a privately held, bootstrapped digital marketing agency headquartered in Niagara Falls, NY, with a secondary office in Largo, FL. Founded by Chris and Lisa Churakos and operating with 1-10 employees, the firm serves SMB and mid-market clients across Western New York, the Florida Gulf Coast, and additional U.S. markets including Pennsylvania, Ohio, North Carolina, and Nevada. Its primary verticals are local service businesses, healthcare providers, and e-commerce brands, with secondary positioning around AI visibility services for growth-minded businesses.
The company's offering is built around four proprietary, trademarked frameworks — Momentum, Opportunity Atlas, Search Everywhere, and Conversion Compass — that package its methodology as an integrated growth system rather than discrete deliverables. Core services include conversion-first website design, SEO and local SEO, Google and social media PPC management, e-commerce site optimization, and an emerging AI search optimization (AEO/GEO) practice targeting visibility in ChatGPT, Perplexity, and Google AI Overviews. Adjacent AI services include AI consulting, custom-trained ChatGPTs, ChatGPT ads management, and the Steady Stream self-serve ChatGPT bundle.
Rakos Media operates a sales-led, consultation-based go-to-market motion centered on "Growth Audit Call" bookings. Revenue is generated primarily through two productized monthly retainers — Loud & Local at $1,197/month plus a $1,000 setup fee, and Rakos Rocket Fuel at $2,197/month with ad budget included — augmented by affiliate-sourced client growth via the Athena Alliance program (10% lifetime recurring commission). The company holds Google Search Ads and Google Conversion Optimization certifications and reports case-study outcomes including 200%+ organic traffic increases and material revenue lifts across e-commerce, healthcare, and hospitality clients.
Rakos Media Group (formerly Workbea) firmographics
Firmographics- Name
- Rakos Media Group (formerly Workbea)
- Legal name
- Rakos Media Group, LLC
- Website
- https://rakosmediagroup.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Rakos Media Group (formerly Workbea) is a bootstrapped, founder-led digital marketing agency offering SEO, PPC, conversion-focused web design, and AI search optimization (AEO/GEO) to SMB and mid-market clients in local services, healthcare, and e-commerce across the U.S.
- Ownership category
- akta.pro rank
Rakos Media Group (formerly Workbea) industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (541810), Media Buying Agencies (54183), Media Buying Agencies (541830)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Search Engine Marketing (SEM) Media Buying (MPAAABAC)
- akta.pro secondary industries
- Paid Social Media Buying (BPAFABAD), Paid Social Media Buying (MPAAABAD)
Keywords
Where Rakos Media Group (formerly Workbea) is headquartered
LocationHeadquarters
- HQ city
- Niagara Falls
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Rakos Media Group (formerly Workbea) business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Monthly Retainer Services: Rakos Media Group generates revenue primarily through subscription-based monthly retainer programs including Loud & Local ($1,197/month) and Rakos Rocket Fuel ($2,197/month). These retainers include ongoing SEO, content creation, Google Business Profile management, email marketing, performance reporting, and for Rocket Fuel, elite SEO, dedicated account management, conversion rate optimization, custom ChatGPTs, and paid ads with ad budget included.
- Setup Fees: One-time setup fees are charged for onboarding new clients. Loud & Local includes a $1,000 one-time setup fee.
- Affiliate Commissions: Through the Athena Alliance program, affiliate partners earn 10% recurring commission on referred clients' monthly program fees for the lifetime of the client relationship. Additional commissions of 10% are earned on all additional services and expansions including paid advertising management, scope increases, and AI tools.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Loud & Local is designed for businesses needing consistent visibility and local authority, including Google Business Profile management, content creation, SEO optimization, email marketing, and performance reporting. |
| Subscription | Monthly | Rakos Rocket Fuel is a premium high-impact growth program for businesses seeking rapid traction and maximum ROI, including everything in Loud & Local plus elite SEO, dedicated account manager, conversion rate optimization, custom ChatGPTs, quarterly lead magnet development, and funnels/paid ads with ad budget included. |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Rakos Media Group (formerly Workbea) product offering
Product offeringCore offering
Rakos Media Group is a digital marketing agency that sells an integrated growth system combining conversion-first website design, SEO/AEO/GEO search visibility services, and paid advertising (Google Ads and social media PPC) for local service businesses, healthcare providers, and e-commerce brands. Service packages are sold as monthly subscription retainers (Loud & Local at $1,197/month and Rakos Rocket Fuel at $2,197/month) with a $1,000 one-time setup fee, plus standalone AI consulting, custom-trained ChatGPTs, and ChatGPT ads management.
Product overview
Rakos Media Group is a digital marketing agency (formerly Workbea) that offers an integrated growth system combining conversion-first websites, SEO/GEO services, and paid advertising. The core methodology centers on four named frameworks: Momentum Framework™ (sequencing), Opportunity Atlas™ (demand mapping), Search Everywhere Framework™ (multi-platform visibility including AI search), and Conversion Compass™ (post-click optimization). Service offerings are packaged as Loud & Local™ ($1,197/month) and Rakos Rocket Fuel™ ($2,197/month). Additional products include Steady Stream™ (ChatGPT bundle), the Found to Chosen mini course, and the Athena Alliance™ affiliate program. All services work together as one connected system rather than isolated deliverables.
Differentiator
Problem solved
Functional benefit
Products and services
- Loud & Local™ Monthly retainer growth program at $1,197/month plus a $1,000 one-time setup fee. Includes Google Business Profile management, content creation (blogs, social content, infographics, reels), SEO optimization for organic growth and local SEO, email marketing, and performance reporting. Designed for local service businesses seeking consistent visibility and local authority.
- Rakos Rocket Fuel™ Premium monthly retainer growth program at $2,197/month. Includes everything in Loud & Local plus elite SEO across platforms, dedicated account manager, conversion rate optimization, custom ChatGPTs and AI resources, quarterly lead magnet development, and funnels/paid ads with ad budget included. Designed for businesses seeking rapid traction and maximum ROI.
- Conversion-First Websites Website design service focused on building sites that convert visitors to leads and customers, with conversion psychology built into site architecture. Targets service-based businesses, healthcare practices, and e-commerce brands.
- E-Commerce Websites E-commerce website design and optimization service for online retailers, built with conversion-focused architecture to turn traffic into sales.
- Google and Social Media Ads (PPC) Paid acquisition management service covering Google Ads and social media advertising platforms, focused on driving conversions and measurable ROI rather than raw click volume.
- AI Consulting Consulting services helping businesses integrate and utilize AI tools effectively, including strategy for AI-powered search visibility and operational AI adoption.
- ChatGPT Ads Advertising services delivered through the ChatGPT platform to help brands reach audiences in AI assistant interfaces.
- Trained ChatGPT Custom-trained ChatGPT solutions built for specific business applications and knowledge bases, delivered as part of the Rakos Rocket Fuel premium program and as a standalone offering.
- Steady Stream™ A standalone digital product bundle of ChatGPTs that helps businesses show up in AI search step by step, analyze copy for conversion, and create better lead magnets.
- Found to Chosen Mini Course A self-paced SEO/GEO mini course covering the Search Everywhere Framework and AI search visibility strategies for businesses and marketers.
- Athena Alliance™ Affiliate Program Affiliate/referral program offering 10% recurring commission on referred clients' monthly Loud & Local and Rakos Rocket Fuel program fees for the lifetime of the client relationship, plus 10% commissions on additional services such as paid advertising management, scope increases, and AI tools.
Quantifiable outcome
- 200% increase in organic traffic and $107K increase in sales from organic traffic for specialty e-commerce client
- +5 more outcomes
Companies that use Rakos Media Group (formerly Workbea)
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Rakos Media Group (formerly Workbea) technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature6 records
Rakos Media Group (formerly Workbea) partnerships and signals
Strategic signalScale indicators8 records
Recent moves6 records
Expansion highlights5 records
Rakos Media Group (formerly Workbea) competitors and assessment
Company assessmentDirect peers
- Ignite Visibility: Mid-sized digital marketing agency delivering SEO, paid media, social advertising, and conversion-focused web design; directly comparable service offering and SMB/mid-market target customer base.
- SmartSites: SMB-focused digital marketing agency offering website design, SEO, PPC, and Google Ads management; comparable service mix and SMB customer base.
- Coalition Technologies: SEO, PPC, web design, and e-commerce digital marketing agency with strong vertical focus on e-commerce brands; directly comparable to Rakos's e-commerce service line.
- KlientBoost: PPC and conversion rate optimization agency with strong focus on paid media performance; closely comparable to Rakos's Google Ads and Conversion Optimization positioning.
- OuterBox: Digital marketing agency specializing in e-commerce SEO, PPC, and conversion-focused web design; directly comparable to Rakos's e-commerce service offering.
- Disruptive Advertising: PPC and SEO agency focused on ROI-driven paid acquisition and conversion rate optimization; similar emphasis on Google Ads and post-click conversion that mirrors Rakos's Search Ads and Conversion Compass orientation.
- Thrive Internet Marketing Agency: Full-service digital marketing agency offering SEO, PPC, web design, and social media advertising to SMB clients across multiple U.S. markets; closely aligned service portfolio and customer profile.
- LYFE Marketing: Social media marketing and digital advertising agency targeting small and mid-sized businesses; overlaps with Rakos's social media management and SMB paid social offerings.
- Directive: Performance marketing agency specializing in SEO, PPC, and content for B2B and mid-market clients; comparable paid search and SEO practice areas to Rakos.
Broad incumbents
- WebFX: Large, established digital marketing agency offering SEO, PPC, web design, and conversion optimization to SMB and mid-market clients — overlapping service stack and customer profile but operating at materially greater scale and national footprint than Rakos.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Rakos Media Group (formerly Workbea) social profiles
Digital presenceRakos Media Group (formerly Workbea) compliance and trust
Trust signalCompliance2 records
Rakos Media Group (formerly Workbea) financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rakos Media Group (formerly Workbea) leadership team
Management profileNumber of profiles
Profiles2 records
Rakos Media Group (formerly Workbea) funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rakos Media Group (formerly Workbea) M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rakos Media Group (formerly Workbea)
What does Rakos Media Group (formerly Workbea) do?
Rakos Media Group is a digital marketing agency that sells an integrated growth system combining conversion-first website design, SEO/AEO/GEO search visibility services, and paid advertising (Google Ads and social media PPC) for local service businesses, healthcare providers, and e-commerce brands. Service packages are sold as monthly subscription retainers (Loud & Local at $1,197/month and Rakos Rocket Fuel at $2,197/month) with a $1,000 one-time setup fee, plus standalone AI consulting, custom-trained ChatGPTs, and ChatGPT ads management.
Is Rakos Media Group (formerly Workbea) a public or private company?
Rakos Media Group (formerly Workbea) is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rakos Media Group (formerly Workbea) founded?
Rakos Media Group (formerly Workbea) was founded in 2022. It employs 1 to 10 people.
Where is Rakos Media Group (formerly Workbea) based?
Rakos Media Group (formerly Workbea) is headquartered in Niagara Falls, United States, in the North America region.
How does Rakos Media Group (formerly Workbea) make money?
Three revenue lines are on record. Monthly Retainer Services are the primary driver. The others are setup Fees and affiliate Commissions.
Who are Rakos Media Group (formerly Workbea)'s main competitors?
Direct peers on record are Ignite Visibility, SmartSites, Coalition Technologies, KlientBoost, OuterBox, Disruptive Advertising, Thrive Internet Marketing Agency, LYFE Marketing and Directive. WebFX is listed as a broad incumbent.
Does Rakos Media Group (formerly Workbea) have an API?
No public API is recorded for Rakos Media Group (formerly Workbea).
What industry is Rakos Media Group (formerly Workbea) in?
Rakos Media Group (formerly Workbea)'s product category is Digital Marketing Services. Its primary akta.pro industry code is MPAAABAC, Search Engine Marketing (SEM) Media Buying, with a secondary code of BPAFABAD, Paid Social Media Buying. Its NAICS code is 541810 and its SIC code is 7311.