MegaLive
MegaLive BioSciences is a Malaysian health supplements and traditional medicine company founded in 2009, selling ~50 KKM-registered SKUs across digestive, cardiovascular, eye, respiratory, and children's health categories directly to Malaysian consumers through its website, mobile app, and Shopee, Lazada, and TikTok Shop.
- Company typePrivate
- Founded2009
- HeadquartersKulim, Malaysia
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What MegaLive does
MegaLive BioSciences Sdn. Bhd. is a privately held Malaysian health supplements and traditional medicine company founded in 2009 and registered as a Sendirian Berhad in Malaysia. Its core business is the formulation, KKM-registration, and sale of nutraceutical and traditional-medicine products spanning more than 20 health categories — including digestive health, cardiovascular, eye health, respiratory, bone and joint, nerve and diabetic care, prenatal and postnatal nutrition, and children's health — with a catalog of roughly 50 SKUs priced from RM24.90 to RM466.90. Technical differentiation rests on branded or patented ingredients such as Lutemax 2020 (eye health), LiGNO TM02 Tiger Milk Mushroom (respiratory/immune), FERROCHEL ferrous bisglycinate (prenatal iron), KSM-66 Ashwagandha (stress/sleep), and enteric-coated omega-3 softgels that avoid fishy aftertaste, with most products carrying Halal certification alongside KKM product registration numbers.
The company operates a direct-to-consumer go-to-market with an owned e-commerce site (megalive.com.my), a mobile app featuring a Buddy Points loyalty and member redemption program, and official storefronts on Shopee, Lazada, and TikTok Shop in Malaysia. It also distributes a portfolio of sister brands — Hanako, Nouvelle, MK essentia, MK nutramix, MK hygienix, and MK medikare — through the same platform, with cross-promotional campaigns. Marketing relies on organic social (Facebook, Instagram, TikTok), content/educational health articles, and promotional mechanics such as instant rebates, birthday vouchers, MegaBingo lucky draws, and Buddy Points onboarding incentives. Revenue is generated through one-time unit sales (no subscription tiers), with best-selling SKUs in the RM200–RM300 range and premium products above RM400.
The business is founder-owned, Malaysia-domiciled, and operating only in the domestic market with no disclosed funding rounds, M&A activity, or geographic expansion. Recent strategic activity is concentrated in product launches and reformulations — seven new or refreshed SKUs between 2025 and 2026, including entries into hemorrhoid relief (Hemovin Gold), pediatric respiratory (Kids Brevi Plus), diabetic nerve care (Neuromium ALA Plus Forte), and NAC-based respiratory support (Mucokof Forte) — each registered individually with KKM. The company has received Malaysia Book of Records product recognition and benefits from a multi-brand household wellness ecosystem, but lacks disclosed AI/ML, API, or platform-infrastructure capabilities.
MegaLive firmographics
Firmographics- Name
- MegaLive
- Legal name
- MegaLive BioSciences Sdn. Bhd.
- Website
- https://megalive.com.my
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MegaLive BioSciences is a Malaysian health supplements and traditional medicine company founded in 2009, selling ~50 KKM-registered SKUs across digestive, cardiovascular, eye, respiratory, and children's health categories directly to Malaysian consumers through its website, mobile app, and Shopee, Lazada, and TikTok Shop.
- Ownership category
- akta.pro rank
MegaLive industry classification
Industry- Product category
- Health Supplements
- NAICS
- Medicinal and Botanical Manufacturing (325411), Food (Health) Supplement Retailers (456191)
- SIC
- Medicinal Chemicals & Botanical Products (2833), Pharmaceutical Preparations (2834)
- akta.pro primary industry
- Herbal & Botanical Supplements (CRADAGAD)
- akta.pro secondary industries
- Probiotics & Digestive Health Supplements (CRADAGAF), Multivitamins & Daily Packs (CRADAGAC), Vitamins & Minerals (Single Nutrients) (CRADAGAB), Weight Management & Metabolic Supplements (CRADAGAG)
Keywords
Where MegaLive is headquartered
LocationHeadquarters
- HQ city
- Kulim
- HQ country
- Malaysia
- HQ region
- Asia
Offices1 record
Markets served
MegaLive business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Direct Product Sales: Direct-to-consumer sales of health supplements and traditional medicine products through owned e-commerce website, mobile app, and member redemption program. Products are sold at retail prices ranging from RM24.90 to RM466.90.
- Marketplace Sales: Sales through third-party e-commerce marketplaces including Shopee, Lazada, and TikTok Shop in Malaysia. These channels provide additional distribution reach beyond direct sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual supplement products priced from RM24.90 to RM466.90 |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
MegaLive product offering
Product offeringCore offering
MegaLive manufactures, markets, and sells KKM-registered health supplements and traditional medicine products in Malaysia, offering probiotics, omega-3 fatty acids, vitamins, minerals, and herbal formulations across more than 20 health categories including digestive health, cardiovascular support, eye health, respiratory care, prenatal/postnatal nutrition, nerve/diabetic care, bone and joint health, and children's wellness. The company combines natural herbal ingredients with patented technologies (such as Lutemax 2020, LiGNO TM02 Tiger Milk Mushroom, FERROCHEL, KSM-66 Ashwagandha) and enteric-coated delivery formats.
Product overview
MegaLive BioSciences Sdn. Bhd. is a Malaysian health supplements and traditional medicine company established in 2009, offering a diverse portfolio of over 50 products across multiple health categories. The core MegaLive brand encompasses health supplements (including probiotics, omega fatty acids, vitamins, and mineral supplements), traditional medicine products, and children's health formulations. Key product lines include digestive health supplements (FloraMax Pro, Flora 80 Pro, Flora Kids, GastoEz, Avo-Kenz), cardiovascular support (CardiQ10 Plus, CoQ10 150mg Plus, Omega products, LALC Max, Natolic Gold), eye health solutions (Carotenoid Complex Plus, VizGlo, Kids Opti Plus), respiratory and cough relief products (BrevEase, Herbikof Syrup, LikoDrops variants, Mucokof Forte, Kids Brevi Plus), women's health (NutriFer Gold, Evening Primrose Oil Plus), joint and bone health (NJ-Flex, Eggshell Calcium Plus), and general wellness offerings. The company also operates several sub-brands including MK essentia (personal care and skin care), MK nutramix, MK hygienix (hand sanitizers), MK medikare, Hanako, Nouvelle (beauty and wellness), Pick Me Up, and Boomie Series. Products are distributed through the company's e-commerce platform, major Malaysian online marketplaces (Shopee, Lazada, TikTok Shop), and a mobile application. The company has received Malaysia Book of Record product recognition.
Differentiator
Problem solved
Functional benefit
Brands
- MK essentia: Personal care and skin care product line under MegaLive
- MK nutramix
- MK hygienix
- MK medikare
- Hanako
- Nouvelle
- Pick Me Up
- Boomie Series
Products and services
- MegaLive FloraMax Pro (2x45's)
Quantifiable outcome
- 80 Billion CFU probiotic formulation with 6 strains and prebiotics
- +1 more outcomes
Companies that use MegaLive
Customer profileSegments6 records
Ideal customer profiles6 records
MegaLive technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
MegaLive partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor.
- HanakominorSister brand under the same corporate umbrella. MegaLive and Hanako cross-promote through co-branding on website banners and joint promotional campaigns (e.g., buy RM200 FOC Hanako promotions).
- NouvelleminorSister brand offering beauty and health products. Cross-promoted with MegaLive through co-branding on website sliders and joint marketing initiatives.
- MK essentiaminorPersonal care and skin care brand under the same corporate umbrella. Sold alongside MegaLive health supplements on the same e-commerce platform.
- MK nutramixminorNutritional supplement brand in the product portfolio. Available through MegaLive's distribution channels.
- MK hygienixminorHygiene products including hand sanitizers sold on the MegaLive platform.
- MK medikareminorHealthcare brand in the product portfolio distributed through MegaLive's e-commerce channels.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
MegaLive competitors and assessment
Company assessmentBroad incumbents
- Blackmores Malaysia: Australian vitamins and supplements brand with established Malaysian distribution. Overlaps with MegaLive in fish oil, multivitamins, prenatal, and eye health categories but operates as a broader incumbent portfolio brand rather than a Malaysian specialist.
- Nature's Way Malaysia: International herbal and supplement brand distributing in Malaysia through retail and pharmacy channels. Comparable traditional herbal positioning and overlap with MegaLive's botanical and probiotic SKUs.
- Swisse Wellness Malaysia: Global premium supplements brand distributing in Malaysia via retail and e-commerce. Comparable premium positioning in fish oil, multivitamins, and beauty-from-within categories, but with substantially larger marketing budget and brand awareness.
Direct peers
- Cosway: Long-standing Malaysian direct-selling company offering health supplements, personal care, and home products. Comparable national brand presence with multi-category household wellness portfolio similar to MegaLive's sub-brand strategy.
- Shaklee Malaysia: Direct MLM-based competitor in Malaysia selling vitamins, supplements, and personal care products with comparable KKM-registered portfolio and similar target consumer. Overlaps with MegaLive across multivitamins, probiotics, and herbal wellness categories.
- Uniqaya (Bionutricia): Malaysian direct-selling supplement brand focused on women's health, beauty-from-within, and traditional herbal ingredients. Comparable national brand presence and similar target audience in women's wellness and prenatal categories.
- Herbalife Nutrition Malaysia: Global MLM nutrition brand with strong Malaysian footprint selling meal replacement, protein, and wellness supplements. Comparable direct-to-consumer model, broad supplement portfolio, and emphasis on weight management and daily nutrition.
- Swiss Herb (SwissHerbal): Malaysian health and beauty brand with traditional herbal supplements sold through direct selling. Overlaps with MegaLive in herbal/botanical supplements and similar KKM-registered positioning targeting Malaysian consumers.
- Bio-Life International: Malaysian herbal and health supplement brand selling traditional medicine and probiotics through direct sales and e-commerce. Closest local comparator to MegaLive in traditional herbal positioning and Malaysia-centric distribution.
Regional players
- Hovid Berhad: Malaysian pharmaceutical manufacturer with health supplement lines, KKM-registered products, and export reach across ASEAN. Comparable regulatory profile and traditional medicine overlap with MegaLive, though Hovid is primarily a manufacturer rather than direct-to-consumer brand.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
MegaLive social profiles
Digital presenceMegaLive compliance and trust
Trust signalCompliance39 records
MegaLive financial estimates
Financial estimateRevenue estimate
Valuation estimate
MegaLive leadership team
Management profileNumber of profiles
MegaLive funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MegaLive M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MegaLive
What does MegaLive do?
MegaLive manufactures, markets, and sells KKM-registered health supplements and traditional medicine products in Malaysia, offering probiotics, omega-3 fatty acids, vitamins, minerals, and herbal formulations across more than 20 health categories including digestive health, cardiovascular support, eye health, respiratory care, prenatal/postnatal nutrition, nerve/diabetic care, bone and joint health, and children's wellness. The company combines natural herbal ingredients with patented technologies (such as Lutemax 2020, LiGNO TM02 Tiger Milk Mushroom, FERROCHEL, KSM-66 Ashwagandha) and enteric-coated delivery formats.
Is MegaLive a public or private company?
MegaLive is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MegaLive founded?
MegaLive was founded in 2009. It employs 11 to 50 people.
Where is MegaLive based?
MegaLive is headquartered in Kulim, Malaysia, in the Asia region.
How does MegaLive make money?
Two revenue lines are on record. Direct Product Sales are the primary driver. The others are marketplace Sales.
Who are MegaLive's main competitors?
Broad incumbents on record are Blackmores Malaysia, Nature's Way Malaysia and Swisse Wellness Malaysia. Direct peers are Cosway, Shaklee Malaysia, Uniqaya (Bionutricia), Herbalife Nutrition Malaysia, Swiss Herb (SwissHerbal) and Bio-Life International. Hovid Berhad is listed as a regional player.
Does MegaLive have an API?
No public API is recorded for MegaLive.
What industry is MegaLive in?
MegaLive's product category is Health Supplements. Its primary akta.pro industry code is CRADAGAD, Herbal & Botanical Supplements, with a secondary code of CRADAGAF, Probiotics & Digestive Health Supplements. Its NAICS code is 325411 and its SIC code is 2833.