Witwinkel
- Company typePrivate
- Founded2016
- HeadquartersZürich, Switzerland
- Headcount11–50
- GTM typeB2B
- OfferingServices
Witwinkel firmographics
Firmographics- Name
- Witwinkel
- Legal name
- WITWINKEL AG
- Website
- https://witwinkel.ch
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Witwinkel industry classification
Industry- Product category
- Creative Production Services
- NAICS
- Graphic Design Services (54143), Photography Studios, Portrait (541921)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Titling, Graphics & Finishing (Lower Thirds, Supers, End Cards) (MPAHAAAH)
- akta.pro secondary industries
- Exhibition, Retail & Experiential Design (BPAHAKAL), Corporate & Brand Event Styling (Product Launches, Activations) (HSACAOAN)
Keywords
Where Witwinkel is headquartered
LocationHeadquarters
- HQ city
- Zürich
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
Witwinkel business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Creative Agency Services: Witwinkel generates revenue through a comprehensive range of creative agency services including film and video production, photography, graphic design, strategy, concept development, performance marketing, motion design, sound design, 3D, web design, and drone/FPV services. Services are delivered project-based to a diverse client portfolio spanning Swiss and international brands.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels8 records
Witwinkel product offering
Product offeringCore offering
Witwinkel is a Zurich-based creative production house delivering end-to-end campaign work for brands, spanning strategy and concept, film and video production, photography, graphic design, performance marketing, drone and FPV cinematography, 3D, motion graphics, sound design, web design, and model casting. The agency combines creative conceptualization with measurable performance marketing outcomes, serving Swiss enterprise clients and growth-stage startups across retail, food and beverage, healthcare, media, and hospitality industries.
Product overview
Witwinkel is a creative agency based in Zurich offering a comprehensive suite of creative production services. Their portfolio centers on six core service pillars: Filmproduktion/Videografie (video production), Fotografie (photography), Grafikdesign (graphic design), Strategie (strategy), Konzeption (concept development), and Performance Marketing. Additional specialized services include Webdesign, Drohne & FPV (drone/FPV cinematography), 3D design, Motion graphics, Sounddesign, Generative Engine Optimization, and Model Casting through their in-house talent catalog. The agency positions itself as a 'Creative Production House' combining creative conceptualization with full-service production capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Filmproduktion / Videografie Professional video production and videography services for campaigns, commercials, TV openers, YouTube formats, and corporate content, delivered to Swiss and international enterprise and startup clients.
- Fotografie Commercial photography services covering product photography, food photography, portrait photography, lifestyle shoots, and employer branding campaigns for Swiss retail, F&B, and consumer brands.
- Grafikdesign Graphic design services for branding, visual identity, print materials, and digital assets, including logo refinement and modular design systems for brands such as Gaya and TheSourBros.
- Strategie Strategic consulting for campaigns, brand positioning, and marketing strategy development, underpinning integrated creative and performance marketing engagements.
- Konzeption Concept development for campaigns, content creation, and creative direction, delivered as part of integrated creative production projects.
- Performance Marketing Digital marketing services focused on measurable outcomes across Meta, TikTok, Pmax, and programmatic channels, with documented ROAS, CPL, and CPA results for clients including Zweifel and CSL Immobilien.
- Webdesign Website design and development services including responsive design, modular visual systems, and user experience for clients such as Internationale Kurzfilmtage Winterthur and Restaurant Madrid.
- Drohne & FPV Drone and first-person-view (FPV) aerial cinematography services using in-house custom-built drones licensed in categories A1, A2, and A3 for dynamic video content and unique perspectives.
- 3D 3D animation and design services including TV openers, product visualization, and 3D graphics for clients such as SRF.
- Motion Motion graphics and animation services for videos, commercials, and digital content including the 3D-animated SRF TV openers.
- Sounddesign Audio production and sound design services for video, film, and multimedia projects delivered as part of integrated productions.
- Model Casting Model casting and talent management services through an in-house catalog of diverse models for advertising, fashion, and creative productions.
Quantifiable outcome
- CSL Immobilien achieved 10x more B2B leads (300+) with cost per lead dropping from CHF 127 to CHF 10 through optimized campaigns and high ad variance.
- +3 more outcomes
Companies that use Witwinkel
Customer profileNamed customers68 records
Segments4 records
Ideal customer profiles4 records
Witwinkel technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Witwinkel partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered minor and core.
- ESE aus WinterthurminorESE aus Winterthur partnered with Witwinkel on the Denner employer branding sustainability campaign. ESE brought the strategic concept while Witwinkel handled the production execution including photography, video, and key visual creation across multiple formats.
- Internationale Kurzfilmtage WinterthurcoreWitwinkel executed a radical visual identity redesign for the Kurzfilmnacht (Short Film Night) Tour — a 20+ year cultural institution visiting 25 Swiss cities annually. The agency redesigned the logo, print and digital formats, and website design, creating a modular system that reinvents the visual identity each year.
- staayminorStaay.io was a post-production partner on the Rivella Fläschli-Jagd campaign, collaborating on animation integration to showcase game footage within the promotional video.
- Messerli (Messebauer)coreMesserli served as the trade show/exhibition builder for Dosenbach's presence at Swiss national vocational education fairs (Berufsbildungsmessen), collaborating with Witwinkel on booth concept and execution in both 2024 and 2025.
- ii Design GmbHcoreEnd of 2023, WITWINKEL and ii Design GmbH merged/fused to combine creative forces. Projects since then have been produced under this unified creative entity. Notable collaboration includes 3D animated TV openers for various SRF shows.
- MediafischcoreMediafisch collaborated with Witwinkel on a SRG pitch for a new Gen Z-oriented TV format. Together they developed the concept for 'Ok, bye!' — a documentary series following 7 young Swiss people moving out of their parents' home.
- Jung von MattcoreJung von Matt brought the concept for the PostFinance 'Le Crypt Eau de Parfum' cryptocurrency campaign, with Witwinkel providing production execution including the BTS video and campaign materials.
- Dimitris GiannoulasminorDimitris Giannoulas designed a custom typeface for the Kurzfilmnacht (Short Film Night) redesign project, commissioned by Witwinkel for the visual identity system.
- Lauren FuhrimannminorLauren Fuhrimann worked as a stylist alongside Witwinkel on the Maison Mollerus Winter Collection campaign — a single-day intensive shoot producing 4 master videos and ~30 social shorts.
Scale indicators8 records
Recent moves7 records
Expansion highlights6 records
Witwinkel competitors and assessment
Company assessmentBroad incumbents
- Jung von Matt: Large international creative network with a major Zurich/Limmat office offering integrated campaigns, film and performance. Directly comparable as both a competitor and a frequent lead agency for which Witwinkel executes production work (e.g., PostFinance Le Crypt).
- Thjnk: Independent German creative agency group with Zurich presence, offering integrated campaigns and content production. Comparable on integrated creative production and enterprise brand clients.
- Sir Mary: Berlin creative agency producing campaigns, film and content for German and international brands. Comparable on creative campaign production for enterprise clients.
- Scholz & Friends: International creative agency network with a Zurich office producing campaigns, film and content for Swiss and German-speaking brands. Overlaps with Witwinkel on integrated campaign pitches and enterprise clients.
- Heimat: Berlin-based independent creative agency known for integrated campaigns, film and content for major brands. Comparable on integrated campaign work and creative-led brand storytelling.
Emerging players
- Projektil: Swiss event and experience production agency known for projection stunts (e.g., DillySocks guerrilla projection with Witwinkel). Comparable on experiential/activation production and a current collaboration partner.
Direct peers
- Kreation³ / Kreation 3: Independent Zurich creative agency producing campaigns, content and visual production for Swiss brands — directly comparable in geography, offering and target client profile.
- ESE Winterthur: Independent Swiss creative agency of comparable size operating in campaigns, branding and content. Direct peer in the same DACH-adjacent Swiss market and frequently partners with Witwinkel on production (e.g., Denner employer branding).
- Webrepublics AG: Swiss digital and creative agency with strong performance marketing capabilities. Direct competitor for integrated briefs and a current channel partner to Witwinkel on production (e.g., Galbani Mozzarella campaign).
- i_am (i am group): Zurich-based creative and content agency serving Swiss enterprise brands with campaigns, film and digital. Comparable in size, location and client mix.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Witwinkel social profiles
Digital presenceWitwinkel financial estimates
Financial estimateRevenue estimate
Valuation estimate
Witwinkel leadership team
Management profileNumber of profiles
Profiles1 record
Witwinkel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Witwinkel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Witwinkel
What does Witwinkel do?
Witwinkel is a Zurich-based creative production house delivering end-to-end campaign work for brands, spanning strategy and concept, film and video production, photography, graphic design, performance marketing, drone and FPV cinematography, 3D, motion graphics, sound design, web design, and model casting. The agency combines creative conceptualization with measurable performance marketing outcomes, serving Swiss enterprise clients and growth-stage startups across retail, food and beverage, healthcare, media, and hospitality industries.
Is Witwinkel a public or private company?
Witwinkel is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Witwinkel founded?
Witwinkel was founded in 2016. It employs 11 to 50 people.
Where is Witwinkel based?
Witwinkel is headquartered in Zürich, Switzerland, in the Europe region.
How does Witwinkel make money?
One revenue line is on record: creative Agency Services.
Who are Witwinkel's main competitors?
Broad incumbents on record are Jung von Matt, Thjnk, Sir Mary, Scholz & Friends and Heimat. Projektil is listed as an emerging player. Direct peers are Kreation³ / Kreation 3, ESE Winterthur, Webrepublics AG and i_am (i am group).
Does Witwinkel have an API?
No public API is recorded for Witwinkel.
What industry is Witwinkel in?
Witwinkel's product category is Creative Production Services. Its primary akta.pro industry code is MPAHAAAH, Titling, Graphics & Finishing (Lower Thirds, Supers, End Cards), with a secondary code of BPAHAKAL, Exhibition, Retail & Experiential Design. Its NAICS code is 54143 and its SIC code is 7330.