Mind Monmouthshire

What Mind Monmouthshire does

Mind Monmouthshire is an independent UK mental health charity (registered charity 1036964, Company Limited by Guarantee 02916027) founded in 1980 as the Abergavenny Mind Association and operating across Monmouthshire, Wales, with headquarters in Abergavenny and additional sites in Monmouth, Chepstow, and a Rural Support Centre at Raglan Livestock Market. Its core services are human-delivered and BACP-accredited, comprising confidential counselling for adults 18+ (face-to-face, online, and fortnightly), welfare rights and benefits advice, social prescribing via a link worker, Housing and Tenancy Support funded through the Welsh Government Housing Support Grant (operating 24 supported living properties in partnership with local Housing Associations), Walk and Talk peer support groups, and Cost of Living assistance. Specialist offerings include a Farmers Support project for agricultural, forestry, fisheries, and equestrian workers, and a Mental Health Training suite covering Gwent Connect 5, Mental Health Awareness, Mental Health First Aid (Adult), and suicide intervention courses.

The organisation has no proprietary technology platform; service delivery is conducted through physical offices, community venues, home visits, telephone, email, and a Squarespace-hosted website. Its business model is a hybrid of donations (positioned with the message that 100% stays in Monmouthshire, processed via JustGiving, EasyFundraising, and Raisely), grant funding (National Lottery Community Fund Wales, Community Foundation Coronavirus Resilience Fund, Abergavenny and Chepstow Town Councils), and subsidised service fees (counselling at £30–45 per session, Mental Health Awareness training at £25 per person, with several training programmes provided free). Customer acquisition occurs through self-referral, GP referrals, agency signposting, community events, and partnerships with local organisations including MonLeisure and Monmouthshire Housing Association subsidiary Capsel Homes.

In September 2024 Mind Monmouthshire merged with Newport Mind and Torfaen & Blaenau Gwent Mind to operate as the unified charity Mind in Gwent, expanding geographic coverage to four local authority areas (Monmouthshire, Newport, Torfaen, and Blaenau Gwent) and consolidating the digital presence onto mindingwent.org.uk, with the original mindmonmouthshire.org.uk website scheduled for closure that month.

Name

Mind Monmouthshire

Legal name

Mind Monmouthshire

Website

https://mindmonmouthshire.org.uk

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

Mind Monmouthshire is an independent Welsh mental health charity founded in 1980, delivering BACP-accredited counselling, welfare advice, housing support, and specialist farmers' outreach to residents of Monmouthshire. In 2024 it merged with two sister Mind charities to form Mind in Gwent.

Ownership category

akta.pro rank

Product category

Community Mental Health Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Offices of Mental Health Practitioners (except Physicians) (621330), Other Individual and Family Services (624190)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Social Services (8300)

akta.pro primary industry

Mental Health & Crisis Support Services (BPAGACAD)

akta.pro secondary industries

Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA), Mental Health & Crisis Support Services (BPAGAEAH)

Keywords

• Mental health charity
• Counselling services
• Welfare advice
• Housing support
• Mental health training

Headquarters

HQ city

Abergavenny

HQ country

United Kingdom

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Donations and Fundraising: Self-funded local charity relying on community donations and fundraising activities. 100% of donated money goes to supporting local people in Monmouthshire.
2. Service Fees: Affordable counselling services with fees ranging from £30-35 for student counsellor sessions and £45 for qualified counsellor sessions. Training courses offered at £25 per person.
3. Grant Funding: Receives funding from government and lottery sources including The National Lottery Community Fund Wales, Community Foundation Coronavirus Resilience Fund, and Abergavenny and Chepstown Town Councils.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Mind Monmouthshire is a registered mental health charity that delivers counselling, welfare rights advice, housing and tenancy support, social prescribing, rural/farmer outreach, peer walking groups, cost-of-living support, and accredited mental health training to residents of Monmouthshire, Wales. Services are accessed by self-referral, GP or partner-agency signposting, and are delivered from offices in Abergavenny, Chepstow, Monmouth and Raglan, plus community venues and home visits. The charity is funded through donations, grants, and modest fees for training and some counselling sessions, with 100% of donations retained locally.

Differentiator

Problem solved

Functional benefit

Products and services

• Counselling Services BACP-accredited confidential counselling service for adults aged 18+ in Monmouthshire, offering face-to-face, online and fortnightly sessions using approaches including CBT, person-centred counselling and psychotherapy, with no session limits. Sessions priced at £30–£35 (student counsellor) and £45 (qualified counsellor).
• Information & Advice Gateway service providing Monmouthshire residents with guidance on statutory services, housing, financial benefits, and onward referrals to other agencies and community support.
• Social Prescribing Link-worker service connecting individuals to community services and activities that support health and wellbeing, providing a confidential space to discuss issues affecting physical and mental health, practical support and onward referrals. Currently funded for Abergavenny, Monmouth and Chepstow.
• Housing & Tenancy Support Housing-related support service funded via the Welsh Government Housing Support Grant, helping individuals with poor mental health maintain tenancies or independent living, including 24 supported living properties providing shared accommodation in partnership with local Housing Associations.
• Welfare Advice Welfare rights service assisting Monmouthshire residents with benefit advice, form completion, mandatory reviews and tribunal appeals, available in Abergavenny, Chepstow, Caldicot and Monmouth.
• Walk and Talk Group Peer support walking groups meeting in Abergavenny (Wednesdays 1pm), Chepstow (fortnightly Tuesdays 10.30am) and Monmouth (fortnightly Tuesdays 10.30am), open to Monmouthshire residents with pre-booking required.
• Rural Information, Advice and Assistance Specialised mental health and practical support for farmers, agricultural workers, forestry workers, fisheries workers, equestrian services workers and their families across rural Monmouthshire, delivered from the Rural Support Centre at Raglan Livestock Market.
• Cost of Living Support Financial support service helping Monmouthshire residents claim benefits, understand their entitlements, minimise expenditure and maximise income, with onward connections to other helpful services.
• Mental Health Training Training programmes for individuals, volunteers and organisations including Gwent Connect 5 (free evidence-based mental wellbeing programme), Mental Health Awareness online course (£25 per person, 2.5 hours), Mental Health First Aid Adult (2-day course for 12+ attendees), Understanding Suicide Intervention, and Half Day Suicide First Aid Lite.
• Urgent Help Signposting Service Crisis signposting service directing Monmouthshire residents in crisis to NHS Direct Wales (0845 4647), A&E/999, the CALL Helpline (24/7), Samaritans (116 123), Childline, the Mind Infoline and Mindline Trans+ National Helpline for Trans and non-binary individuals.

Quantifiable outcome

• Supported 3100 individuals in 2020 alone
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• Monmouthshire County Council Sport and Leisure Team (MonLeisure)coreStrategic or Co-development PartnerPartnership for Mindful Monday as part of European Week of Sport in partnership with ukactive. Joint promotion of physical activity benefits for mental health. Free circuits and mindfulness sessions at Chepstow Leisure, mindfulness Tai Chi and Yoga at Monmouth Leisure.
• Capsel Homes (Monmouthshire Housing Association)coreGTM or Marketing PartnerCorporate partnership through 'Community Pots of Gold' scheme. Every property sale generates £50 donation to support local charities including Mind Monmouthshire, Cyfannol Women's Aid, and Dads Can Cymru project. Capsel is trading subsidiary of Monmouthshire Housing Association.
• Gwent MusicminorStrategic or Co-development PartnerGwent Music held a Chair's Charity Showcase at Monmouth Comprehensive School in aid of Mind Monmouthshire. County Councillor Laura Wright's chosen charity.
• Chepstow Festival of ArtsminorStrategic or Co-development PartnerPartner spotlight collaboration as part of #MakeOrMove initiative for mental health awareness.
• JustGivingcoreGTM or Marketing PartnerMove for Mind campaign through JustGiving platform. Mon Leisure hosting fundraising for Mind Monmouthshire operating as Mind in Gwent.
• Monmouth Comprehensive SchoolminorStrategic or Co-development PartnerVenue partner for Gwent Music Charity Showcase event supporting Mind Monmouthshire.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Mind (National Mind): The UK-wide Mind federation which Mind Monmouthshire is affiliated with but operationally independent from. Comparable as the dominant national mental health charity brand providing counselling, advice, and advocacy services, but operating at national scale rather than community-embedded level.
• Samaritans: UK-wide charity providing 24/7 emotional support for people in distress. Operates a parallel crisis-support and listening service that Mind Monmouthshire signposts to via its urgent help resources, with overlapping beneficiary populations.
• NHS Wales – Talking Therapies (Improving Access to Psychological Therapies): State-funded counselling and CBT service for adults in Wales. The principal alternative provider of subsidised mental health therapy in Monmouthshire, competing for the same patient population but with no session limits or fees.

Direct peers

• Platfform: Welsh mental health charity providing counselling, peer support, and wellbeing services for young people and families. Comparable community-based, hybrid (online and in-person) service model targeting similar mental health need across Wales.
• Newport Mind: Pre-merger peer local Mind charity serving Newport, Wales. Merged with Mind Monmouthshire and Torfaen & Blaenau Gwent Mind in 2024 to form Mind in Gwent; directly comparable in service mix (counselling, welfare advice, supported living) and target population.
• Hafal: Welsh mental health charity supporting people with serious mental illness and their carers. Operates across Wales with comparable support services, advocacy, and community-based programmes, often competing for the same Welsh Government funding.
• Rural Support Wales / Wales Farm Support Group: Provides emotional, financial, and practical support to Welsh farming families. Overlaps directly with Mind Monmouthshire's Rural Information, Advice and Assistance service for farmers and rural workers in Monmouthshire.
• Torfaen & Blaenau Gwent Mind: Pre-merger peer local Mind charity serving Torfaen and Blaenau Gwent, Wales. Joined Mind Monmouthshire in the 2024 merger to form Mind in Gwent; offers comparable mental health counselling, housing support, and welfare services to similar demographics.
• DPJ Foundation: Welsh charity providing mental health support specifically to the agricultural community. The closest direct competitor to Mind Monmouthshire's rural/farmer support project, operating across Wales with similar target population and specialist outreach model.
• CALM (Campaign Against Living Miserably): UK charity focused on preventing suicide and supporting men in mental health crisis. Comparable in mission around mental health awareness, helpline signposting, and training delivery, supported by peer-reviewed impact programmes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/mindinmon

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mind Monmouthshire