Clarke Website Design

What Clarke Website Design does

Clarke Website Design Ltd is a UK-based micro web design agency headquartered in Sandbach, Cheshire, operating since 2003 (incorporated as a limited company in 2010). The company specialises in custom, hand-coded website design for small and medium-sized businesses, deliberately avoiding automated website generators and positioning itself as a specialist rather than a generalist digital agency. Core offerings include brochure websites, responsive/mobile-friendly designs, eCommerce builds, and WordPress-based content-managed sites, with WordPress cited as a particular area of expertise given its dominance of the content-managed web.

The underlying technology stack is conventional rather than proprietary: standard text editors, graphic design applications, WordPress CMS, and supporting hosting infrastructure. The company operates no AI/ML capabilities, platform, or proprietary tooling. Supporting services include SEO, interactive features (booking systems, quote tools, order management), and post-launch website maintenance with backup and security monitoring.

The business model combines one-time project revenue from custom design work (basic brochure sites from approximately £400, with larger projects on a quote basis) with recurring revenue from bundled hosting, domain registration, and maintenance/email services delivered largely through its sister entity, Clarke Website Hosting. Go-to-market is sales-led and direct-to-client, relying on a 60+ project portfolio, customer testimonials, a before/after gallery, and word-of-mouth referrals rather than paid acquisition. The customer base is dispersed across UK SMBs in verticals including restaurants, agriculture, antiques, property, professional services, healthcare, and manufacturing, with no large enterprise anchors disclosed.

Name

Clarke Website Design

Legal name

Clarke Website Design Ltd

Website

https://clarkedesign.co.uk

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Clarke Website Design is a UK micro-agency specialising in hand-coded, custom website design (brochure, WordPress, eCommerce, responsive) for small and medium businesses, supported by recurring hosting, domain, email, and maintenance services delivered via its sister hosting entity.

Ownership category

akta.pro rank

Headquarters

HQ city

Sandbach

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Website Design: One-time website design and development services. Prices range from approximately £400 for basic sites to custom premium sites. Includes design mock-ups as part of the process.
2. Website Hosting: Ongoing hosting services for websites they design and others. Comes with free POP3 email, web-based email, ASP support, PHP support, and excellent support.
3. Domain Name Registration: Domain registration services for various extensions (.co.uk, .com, .net, .info, .biz, and specialty domains). Includes email forwarding, website forwarding, advanced DNS control.
4. Website Maintenance: Ongoing maintenance services including regular maintenance, secure backups, updates, and security monitoring. Offered as annual maintenance packages with pre-paid hours at reduced rates.
5. Email Management: Various email account types including POP3 (standard/free), IMAP (advanced/paid), and Microsoft Exchange hosting. POP3 comes with 20Mb storage, IMAP with 1GB storage.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Clarke Website Design is a UK-based web design agency that hand-crafts custom websites for small and medium businesses using text editors and graphic design applications rather than automated website generators. Core services include brochure website design, responsive/mobile-friendly websites, eCommerce stores, and WordPress development, complemented by hosting, domain registration, email management, and ongoing website maintenance.

Product overview

Clarke Website Design is a web design agency offering a comprehensive suite of services centered on website design and associated digital services. The core offering consists of custom website design (brochure, eCommerce, and WordPress-based sites) built using hand-crafted code rather than automated tools. The company provides responsive/mobile-friendly design as standard and offers website hosting, domain registration, and email management through its sister company Clarke Hosting. Related services include ongoing website maintenance, interactive features (booking systems, quote tools), search engine optimisation, and WordPress-specific maintenance and backup packages. The product portfolio spans from basic brochure websites to full eCommerce platforms and content-managed WordPress solutions, with supporting hosting and domain services forming an integrated offering.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design

Named customers10 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Clarke Website HostingminorOthersRelated entity providing website hosting services. Described as a 'sister website' at www.clarkehosting.co.uk. Hosting is offered as part of Clarke Website Design's complete service package, though it is provided through a separate branded entity.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Wix: Global DIY website builder platform targeting SMBs and individuals. Competes with Clarke's basic brochure/eCommerce offerings by enabling self-service site creation, applying pressure on the bottom of the agency's addressable market.
• Squarespace: Leading DIY website builder with strong positioning among SMBs, creatives, and small retailers. Directly substitutes for Clarke's basic design offering and competes for the same small-business customer wallet.
• Human Made: Larger WordPress-focused digital agency working with enterprise, government, and nonprofit clients. Comparable through deep WordPress specialization and full-stack WordPress services, but at significantly larger scale and budget tier.
• GoDaddy: Large incumbent offering domains, hosting, and website builder services, with adjacent professional web design services. Overlaps with Clarke's domain registration, hosting, and SMB design offerings as part of a much broader portfolio.
• Automattic (WordPress.com): Company behind WordPress.com hosting and the broader WordPress ecosystem. Comparable through shared platform expertise and offers a hosted alternative that competes with custom WordPress development at the SMB level.

Direct peers

• Cyber-Duck: UK digital agency offering web design, development, and digital strategy to SMB and mid-market clients. Comparable in UK-centric service orientation, custom web design focus, and integration of design with broader digital services.
• Blue Whale Media: UK-based web design agency serving UK SMBs with custom WordPress and brochure websites. Closely comparable in target market (UK SMBs), service mix (design + hosting + SEO), and small-team operating model.

Emerging players

• Webflow: Visual web design platform enabling designers to build custom, responsive sites without code. Increasingly competes with custom web design agencies like Clarke by offering bespoke-feeling output with platform efficiency.
• Delicious Brains: WordPress-focused product and agency business creating premium plugins and bespoke WordPress solutions. Comparable through deep WordPress craftsmanship and SMB-focused service orientation, though with a more product-led mix.

Others

• WP Engine: Managed WordPress hosting platform serving SMBs, agencies, and enterprises. Adjacent infrastructure provider to Clarke's hosting line and competes indirectly through its own ecosystem of partner agencies for WordPress projects.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/clarke-website-design-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clarke Website Design