The Pinnacle Physiotherapy Clinic

What The Pinnacle Physiotherapy Clinic does

The Pinnacle Physiotherapy Clinic is a privately-held, single-location physiotherapy practice in Orange, New South Wales, founded in 2015 by Kylie Watkins, Ben Fairfax, and Jo Fairfax. The clinic delivers a comprehensive suite of clinical services spanning musculoskeletal physiotherapy, women's and men's pelvic floor health, sports injury management, concussion, vestibular, temporomandibular disorders, headaches, paediatric continence, dance physiotherapy, neuro rehab, and aged care, supplemented by group classes (Physio Pilates at three levels, Strength Classes) and the ONERO bone-health program. Service delivery occurs in-clinic, via home visits, within residential aged care facilities, and through hydrotherapy sessions at Orange Aquatic Centre. Differentiated clinical technology includes Video Frenzel Goggles for vestibular assessment, real-time trans-abdominal/trans-perineal ultrasound for pelvic floor work, and AI-powered video analysis in the Physiotherapy Bike Fit service.

The business operates a direct-to-consumer model supplemented by NDIS-registered and WorkCover NSW-approved institutional payer channels. Patient acquisition is driven primarily by healthcare-specialist referrals (GPs, ENTs, neurologists, paediatricians, dentists) and self-referrals booked through Cliniko online booking. Pricing is quote-based and not publicly disclosed, consistent with fee-for-service professional services delivery. The team comprises 18+ physiotherapists and exercise physiologists across multiple specialties, supported by five reception staff, with two founding clinicians (Jo Fairfax and Ben Fairfax, University of Sydney 2002) anchoring the clinical leadership.

Revenue streams are diversified across fee-for-service consultations, NDIS plan-managed/agency-managed participants, WorkCover NSW claims, group classes, hydrotherapy, and the two-session AI-assisted bike fit. The clinic serves a defined catchment of Orange and the Central West region of NSW, and growth to date has come from specialty-line extension and team expansion rather than geographic or multi-site replication. No external investors, funding rounds, or acquisitions have been disclosed; the clinic operates as an independent founder-owned practice.

Name

The Pinnacle Physiotherapy Clinic

Legal name

The Pinnacle Physiotherapy Clinic

Website

https://pinnaclephysiotherapy.com.au

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

The Pinnacle Physiotherapy Clinic is a privately-owned, single-location physiotherapy practice in Orange, NSW, founded in 2015. It delivers 15+ specialty physiotherapy services including musculoskeletal, women's/men's health, vestibular, concussion, neuro rehab, NDIS, and WorkCover, to the Orange and Central West NSW community.

Ownership category

akta.pro rank

Product category

Physiotherapy Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340), Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Offices of Other Health Practitioners (6213), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Orthopedic & Sports Rehabilitation Centers (HLAFAFAI)

akta.pro secondary industries

Orthopedic & Musculoskeletal Rehab In-Home (HSABADAF), Balance, Fall Prevention & Gait Training In-Home (HSABADAH), Neurological Rehabilitation Therapy In-Home (e.g., Stroke, Parkinson’s) (HSABADAE), Rehabilitation Return-to-Exercise Training (Non-Clinical) (HSADAAAK), Outpatient Occupational Therapy (OT) Clinics (HLADAJAE)

Keywords

• Physiotherapy services
• Musculoskeletal rehabilitation
• Women's health physiotherapy
• Sports injury management
• Vestibular rehabilitation

Headquarters

HQ city

Orange

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Physiotherapy Consultation Services: Fee-for-service physiotherapy consultations covering musculoskeletal, sports injury, vestibular, concussion, TMJ, headache, and other conditions. Bulk billing may be available for certain patients.
2. NDIS Registered Provider Services: Physiotherapy services delivered to NDIS participants who are self-managed, plan managed, or agency managed. Services include in-clinic, hydrotherapy, home, and community-based therapy.
3. WorkCover NSW Services: Physiotherapy services for work-related injuries covered under WorkCover NSW, including assessment, treatment, and return-to-work planning.
4. Group Classes (Physio Pilates, Strength Classes, ONERO): Group exercise classes including Physio Pilates at three levels (Foundation, Intermediate, Advanced), Strength Classes, and the ONERO bone health program. Classes have maximum 8 participants for Pilates and 6 for Strength Classes.
5. Hydrotherapy Sessions: Therapeutic exercise sessions in water at Orange Aquatic Centre, for rehabilitation and management of injuries and chronic health conditions.
6. Physiotherapy Bike Fit: Two-session bike fitting service including detailed assessment, video/AI analysis, bike adjustment, and follow-up session.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels3 records

Core offering

The Pinnacle Physiotherapy Clinic is a private physiotherapy practice that delivers evidence-based assessment, treatment, and rehabilitation services across 15+ clinical specialty areas including musculoskeletal care, women's and men's health, sports injury management, vestibular, concussion, headache, TMD, dance, paediatric, and neuro/aged care physiotherapy. The clinic also delivers fee-for-service group programs (Physio Pilates, Strength Classes, ONERO bone health program), hydrotherapy, and a video/AI-assisted bike fit service, supported by specialized assessment equipment and NDIS/WorkCover NSW registration.

Product overview

The Pinnacle Physiotherapy Clinic is a single-location, premium physiotherapy clinic providing gold-standard care to the communities of Orange and the Central West of NSW. Founded in 2015, the clinic offers a comprehensive, unified suite of physiotherapy services organized around clinical specialty areas rather than a modular software platform. The core offering spans musculoskeletal, sports injury, concussion, vestibular, headache, TMJ, dance, and neuro/aged care physiotherapy, complemented by specialized women's health and men's health pelvic floor services and paediatric continence care. Service delivery is augmented by structured group programs including Physio Pilates (at three progressive levels), Strength Classes, and the ONERO bone health program. The clinic also operates a dedicated Physiotherapy Bike Fit service leveraging video and AI analysis for cyclists. Hydrotherapy sessions are delivered at Orange Aquatic Centre. The clinic is NDIS registered and WorkCover NSW approved, serving both children and adults across the full spectrum of physiotherapy needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Musculoskeletal Physiotherapy Assessment and treatment of musculoskeletal conditions including joint, muscle, and spinal pain using manual therapy, exercise prescription, and evidence-based techniques, delivered to individuals experiencing pain, injury, or post-operative rehab needs.
• Women's Health Physiotherapy Specialized physiotherapy for pelvic floor function, continence, pregnancy and post-natal care, prolapse management, and mastitis, delivered by trained women's health physiotherapists to women across life stages.
• Men's Health Physiotherapy Continence and pelvic floor management for men, including preparation and rehabilitation for prostate cancer treatment and surgery.
• Sports Injury Management Assessment, treatment, and rehabilitation of sporting injuries with a focus on return-to-sport planning, injury prevention, and performance optimization, aimed at athletes and active individuals.
• Concussion Management Assessment and treatment of concussion and post-concussion syndrome, including vestibular and cervical spine analysis, cardiovascular testing, and individualized rehabilitation plans for return to work, school, and sport.
• Hydrotherapy Therapeutic exercise programs conducted in water at Orange Aquatic Centre, utilizing buoyancy and hydrostatic pressure to reduce joint load, promote relaxation, and improve circulation for injury recovery and chronic condition management.
• Temporomandibular Dysfunction (TMD) Physiotherapy Assessment and treatment of jaw pain, clicking, locking, and movement disorders of the temporomandibular joint using soft tissue massage, joint mobilization, and prescribed exercises.
• Paediatric Physiotherapy (Kids) Specialized physiotherapy for children experiencing bladder/bowel concerns, developmental delays, or musculoskeletal conditions related to growth and sport, using child-friendly, family-centred strategies that combine physical assessment with behaviour and toileting guidance.
• Headache Physiotherapy Comprehensive assessment and treatment of cervicogenic headaches, tension headaches, and migraines using the Watson Headache Institute approach, manual therapy, dry needling, and posture correction.
• Vestibular Physiotherapy Rehabilitation for vertigo, dizziness, and balance disorders including BPPV, Meniere's disease, and vestibular neuronitis, using repositioning manoeuvres, eye-head retraining exercises, and desensitization techniques with Video Frenzel Goggles.
• Dance Physiotherapy Specialized physiotherapy for dancers including pointe shoe assessments, Tertiary Dance Council assessments, injury rehabilitation and prevention, and technique improvement through biomechanical analysis.
• Neuro Rehab and Aged Care Physiotherapy Physiotherapy for neurological conditions (stroke, Parkinson's, multiple sclerosis, traumatic brain injury) and age-related issues (balance disorders, osteoarthritis, mobility decline), including task-specific retraining, falls prevention, and mobility aid assessment.
• NDIS Physiotherapy Services Goal-oriented physiotherapy for NDIS participants with physical, neurological, developmental, and degenerative conditions, offered in-clinic, via hydrotherapy, or at home and community settings, under self-managed, plan-managed, or agency-managed arrangements.
• WorkCover NSW Physiotherapy Evidence-based physiotherapy for work-related injuries covered under WorkCover NSW, including musculoskeletal injuries, repetitive strain injuries, soft tissue injuries, and fractures, with return-to-work planning in collaboration with doctors and insurers.
• Physio Pilates Classes Physiotherapist-led small group Pilates sessions (maximum 8 participants) combining traditional Pilates principles with exercise science and rehabilitation knowledge, available at Foundation, Intermediate, and Advanced levels.
• Strength Classes Individualized, physiotherapist-led exercise sessions in a small group setting (maximum 6 participants) held in the on-site gym, tailored for injury recovery, chronic condition management, osteoporosis, and general strength building.
• ONERO Program An evidence-based exercise program developed by The Bone Clinic for people with osteoporosis and low bone density, featuring high-intensity resistance training, impact loading exercises, and balance training delivered by ONERO-trained physiotherapists.
• Physiotherapy Bike Fit A two-session physiotherapy bike fitting service combining injury history, physical examination, and video capture with AI analysis to optimize cycling comfort, efficiency, and performance through real-time bike adjustments.

Segments8 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Orange Aquatic CentrecoreStrategic or Co-development PartnerHydrotherapy sessions are conducted at Orange Aquatic Centre. The partnership enables delivery of water-based therapeutic exercises for rehabilitation and chronic condition management using the unique properties of water including buoyancy and hydrostatic pressure.
• The Bone Clinic (ONERO Program Developer)coreTechnology or IntegrationThe Pinnacle Physiotherapy Clinic is a licensed provider of the ONERO program, an evidence-based exercise program developed by The Bone Clinic specifically for people with osteoporosis and low bone density. Practitioners receive ONERO training to deliver the program.
• Orange City Lions Rugby Union ClubminorStrategic or Co-development PartnerMackenzie Creech provides sports physiotherapy coverage for Orange City Lions Rugby Union Club, including injury prevention, rehabilitation, and return-to-sport planning.
• Central West RugbyminorStrategic or Co-development PartnerMackenzie Creech provides sports physiotherapy coverage for Central West Rugby teams, including injury prevention, rehabilitation, and return-to-sport planning.
• ENT Specialists, Neurologists, Rehabilitation PhysicianscoreStrategic or Co-development PartnerVestibular physiotherapists work closely with medical specialists including ENTs, neurologists, rehabilitation physicians, audiologists and optometrists to achieve optimal patient outcomes in vestibular rehabilitation.
• Dentists and Dental SchoolscoreStrategic or Co-development PartnerBen Fairfax has presented to dentistry students at Charles Sturt University in Orange on the Physiotherapy management of temporomandibular disorders. Collaboration with dentists for splint therapy, botox, dental implants and other dental procedures for TMD management.
• GPs, Paediatricians, Healthcare ProviderscoreStrategic or Co-development PartnerCollaborates with GPs, paediatricians, and other healthcare providers for coordinated care of children with continence issues, developmental delays, and various conditions.
• International Association for Dance Medicine and Science (IADMS)minorGTM or Marketing PartnerListed as a useful resource link on the Dance Physiotherapy page, providing dancers with access to international dance medicine information.
• AusDanceminorGTM or Marketing PartnerListed as a useful resource link on the Dance Physiotherapy page, providing Australian dancers with dance industry information.
• Vestibular Disorders Association (VEDA)minorGTM or Marketing PartnerUS-based website full of information about vestibular disorders and useful resources, linked from the vestibular physiotherapy page for patient education.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Physio Inq: Multi-site Australian mobile and in-clinic physiotherapy provider covering NDIS, aged care, sports, and home-visit services. Comparable in funding sources (NDIS, aged care, WorkCover) and multi-modal delivery model.
• Back In Motion Health Group: Large Australian physiotherapy franchise network offering musculoskeletal, sports, NDIS, and workplace injury services across 100+ locations. Directly comparable in service breadth and NDIS/WorkCover participation, though at much greater scale than Pinnacle.
• Activate Health Group: Australian allied health group offering physiotherapy, exercise physiology, and dietetics with strong NDIS and aged care presence. Comparable in NDIS registration, multi-discipline allied health team, and hydrotherapy-style adjunct services.
• Proactive Health (Prohealth): Network of Australian physiotherapy clinics offering musculoskeletal, sports, pelvic health, and NDIS services. Comparable in specialty mix including women's/men's health and in their multi-clinic operating model.
• Better Rehab (Better Health Company): NDIS-registered allied health provider delivering physiotherapy, occupational therapy, and speech pathology across NSW and other states. Strongly comparable in NDIS focus, neuro/aged care caseload, and home/community-based delivery model.

Regional players

• Move Forward Physiotherapy: Independent Australian physiotherapy practice network with NDIS and sports injury services. Comparable in NDIS-registered service delivery and multidisciplinary allied health positioning, though concentrated in different states.
• Sportsmed Biologic: Multi-disciplinary sports medicine and physiotherapy provider with strong orthopaedic/sports rehab focus across Victorian and NSW clinics. Comparable in sports injury, bike fit-adjacent biomechanical services, and multidisciplinary team approach.
• Evolve Physio Group: NSW-based physiotherapy group with strong regional presence in musculoskeletal, sports, and women's health services. Comparable specialty breadth and regional NSW footprint, though serving different geographic catchments.

Broad incumbents

• Lifecare Physiotherapy: Established Australian physiotherapy group (part of Vivir Healthcare) operating clinics across multiple states with broad musculoskeletal, sports, and rehab offerings. Comparable outpatient PT services but at significantly broader geographic scale.

Others

• Orange Health Service (Western NSW Local Health District): Public hospital outpatient physiotherapy provider in Orange, NSW. Not a direct competitor in private PT but competes for the same regional patient pool, particularly for post-acute and neuro referrals.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/thepinnaclephysiotherapyclinic
• LinkedInlinkedin.com/company/the-pinnacle-physiotherapy-clinic

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Pinnacle Physiotherapy Clinic