Wipay
Wipay is a Bank of Spain-regulated payment institution offering Android POS terminals, the WipayNet online gateway, Tap to Phone, and crypto/PIX acceptance for unattended retail, vending, HORECA, and e-commerce merchants across the EU.
- Company typePrivate
- Founded2013
- HeadquartersMartos, Spain
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Wipay does
Wipay is the commercial brand of Global Payment Systems S.L., a Spanish payment institution authorized and regulated by the Bank of Spain under Royal Decree-Law 19/2018, with Visa and Mastercard acquiring licenses that permit it to operate across all 27 EU member states (with further coverage in Switzerland). The company offers an integrated omnichannel payment stack — Android-based POS terminals sourced from its OEM partner QPAYPOS (Q2000, Q5000, Q6000, Optima families), the WipayNet omnichannel online payment gateway with cloud-native API architecture, a Wipay mobile app with e-wallet and instant-payment functionality, and Tap to Phone software that turns NFC-equipped smartphones into terminals. Its core proprietary technology is the first fully cloud-based, API-driven integration of the Q5000 Android terminal, deployed in Selfly Store smart refrigerators; terminals also act as active sales channels enabling dynamic advertising, second-sale discount activations, and post-payment surveys beyond pure payment processing. Certificated to ISO/IEC 27001:2017 and a member of AEFI, EVCA, Club de Convergentes, and Nexo Standards, Wipay carries full EU PSD2 compliance and a safeguarding policy for client funds.
The firm is a subsidiary of Petroprix Group, a Spanish entrepreneurial conglomerate founded in 2005 in energy and insurance, which has become the largest national chain of automated gas stations and targets €800M in group turnover. Revenue is generated through a mix of transaction fees on Card Present and Card Not Present processing (over €500M in processed volume and 27.3M+ transactions reported), Android terminal hardware sales (18,085 terminals deployed in the market), and recurring gateway/subscription fees for WipayNet. Go-to-market is a hybrid model: a channel-led distribution network of vending operators (Arbitrade with 18,000 unattended points of sale), system integrators (V2V Factory), and hardware manufacturers (QPAYPOS, Azkoyen, Selfly Store) drives scale, complemented by direct enterprise field sales for large operators and SMB inquiries via the website. Customer segments prioritize unattended/self-service machines (vending, car wash, laundry, parking, EV charging, gaming), physical retail, HORECA, e-commerce, and petrol/energy. Strategic partnerships with Visa, PagBrasil (PIX), Bitnovo Pay and BitBase (crypto), Arbitrade, Azkoyen, and Selfly Store extend product surface into crypto and instant-payment rails and into smart retail, with stated expansion plans into LATAM (already served via Medellín and Santiago de Chile offices) and EMEA.
Wipay firmographics
Firmographics- Name
- Wipay
- Legal name
- GLOBAL PAYMENT SYSTEMS S.L.
- Website
- https://wipay.es
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Wipay is a Bank of Spain-regulated payment institution offering Android POS terminals, the WipayNet online gateway, Tap to Phone, and crypto/PIX acceptance for unattended retail, vending, HORECA, and e-commerce merchants across the EU.
- Ownership category
- akta.pro rank
Wipay industry classification
Industry- Product category
- Payment Processing Services
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- POS, SoftPOS & In-Person Acceptance Infrastructure (FSAGABAO)
- akta.pro secondary industries
- Embedded Payments (Pay-ins, Pay-outs, Wallets) (FSAGALAB), Crypto Payments & Stablecoin Settlement Platforms (BPAMAFAL)
Keywords
Where Wipay is headquartered
LocationHeadquarters
- HQ city
- Martos
- HQ country
- Spain
- HQ region
- Europe
Offices6 records
Markets served
Wipay business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Card Acquiring / Transaction Fees: Wipay generates primary revenue through transaction fees on card payments processed via its acquiring solution (Card Present and Card Not Present / e-commerce) across the 27 EU countries under its Bank of Spain license. Volume metrics show over €500M in sales volume processed.
- Payment Terminal Hardware Sales: Sale of Android-based payment terminals (Q2000, Q5000, Q6000, Optima family) to merchants and operators. Wipay is both manufacturer and provider of the entire solution.
- WipayNet Gateway Services: Subscription/usage fees for the WipayNet omnichannel payment gateway enabling online payment processing, wallet integration, and API-based payment management for merchants.
- Instant Payments: Real-time 24/7 instant payment processing, a core pillar of the solution alongside Android terminals, acquiring, and e-wallet integration.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based pricing tailored to merchant profile |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels8 records
Wipay product offering
Product offeringCore offering
Wipay offers an integrated omnichannel payment ecosystem combining physical card-present payments via Android-based QPaypos terminals, virtual card-not-present payments through the WipayNet cloud gateway, and a mobile wallet app with instant 24/7 payments. The platform accepts cards (Visa, Mastercard), contactless/NFC, QR codes, PIX (Brazilian instant payments), and cryptocurrency, with acquiring capabilities licensed by the Bank of Spain across all 27 EU countries. It targets both attended retail and unattended environments (vending, parking, EV charging, car wash, gaming) through hardware, software, and acquiring delivered as a unified full-stack solution.
Product overview
Wipay is a payment technology company (commercial brand of Global Payment Systems) offering an integrated omnichannel payment ecosystem. The core offering consists of physical payment processing through Android terminals (QPaypos family), online payment gateways (WipayNet), and a mobile app (Wipay Wallet). Additional capabilities include Tap to Phone contactless functionality, instant payments, and custom integration services. The system is designed for both attended retail and unattended environments (vending, parking, EV charging, car wash, laundry), with terminals serving as active sales channels featuring dynamic advertising and loyalty programs. The company operates under a Bank of Spain payment institution license with Visa and Mastercard acquiring capabilities across EU27 countries.
Differentiator
Problem solved
Functional benefit
Products and services
- Wipay Mobile App Mobile application enabling users to securely log into their Wipay account and manage payments instantly, with features including instant payments, payment groups, and digital wallet functionality for managing movements, online purchases, contactless payments, and refunds.
- WipayNet Omnichannel Payment Gateway Omnichannel payment gateway designed to manage any type of financial need within a business by suppressing intermediaries in the payment process, enabling fast and simple management of online payment processing, wallet integration, and API-based payment management for merchants.
- Tap to Phone (softPOS) Contactless payment solution that transforms any mobile phone with NFC technology into a payment terminal without requiring additional hardware, enabling merchants to accept tap-to-pay card transactions using just a smartphone.
- Physical Payments (Card-Present Acquiring) Card-present payment services in physical stores through card reader devices, covering retail, vending, car wash, EV charging, parking, and gaming verticals, with acquiring capabilities licensed by the Bank of Spain across all 27 EU countries.
- Online Payments (Card-Not-Present Gateway) Virtual payment processing through gateways, e-commerce platforms, or web applications, accepting cards, mobile payment methods, wallets, and electronic banking for online merchants and digital platforms.
- QPaypos Android Payment Terminals (Q2000, Q5000, Q6000, Optima) Android-based payment terminals (Q2000, Q5000, Q6000, Optima family) designed for attended and unattended retail environments, functioning as active sales channels with dynamic advertising, second-sale activations, loyalty features, and post-payment satisfaction surveys. Includes the first fully cloud-based Q5000 API integration enabling scalable, secure, and efficient architecture with real-time remote monitoring.
- Custom Payment Integrations Personalized analysis and integration services for businesses to incorporate Wipay payment solutions tailored to specific operational needs, including dedicated technical support and prior studies for business integration across verticals.
- Instant Payments Service Real-time payment processing available 24 hours a day, 365 days a year, with immediately accessible funds, serving as a core pillar of Wipay's solution alongside Android terminals, acquiring, and e-wallet integration.
Quantifiable outcome
- Over €500M in sales volume processed
- +5 more outcomes
Companies that use Wipay
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles4 records
Wipay technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability2 records
Feature9 records
Wipay partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core, flagship and minor.
- Selfly StorecoreWipay collaborated with Selfly Store (Finnish smart fridge manufacturer owned by Husky Intelligent Fridges, present in 21+ European countries) to integrate the Q5000 Android terminal into Selfly Store smart refrigerators. The cloud-only, API-driven integration enables frictionless Grab-and-Go card payments at smart cooler locations (hotel lobbies, corporate offices, logistics centers, hospitals, universities, gyms) in Madrid, Barcelona, and the Canary Islands. Arbitrade operates the deployed units.
- BitBaseflagshipBitBase (Spanish market leader in cryptocurrency ATMs, founded 2017, with 150+ ATMs in 5 countries) and Wipay partnered to pioneer card payment acceptance at Bitcoin ATMs in Spain. Users can now purchase cryptocurrencies using physical and digital cards with PIN or Face ID authentication, bridging the gap between physical cash and digital crypto for less tech-savvy users and those who prefer card over cash.
- PagBrasilflagshipWipay partnered with PagBrasil to bring PIX (Brazil's instant payment system) to Europe starting with Spain and Portugal. The first pilot was deployed in Barcelona Airport vending machines, allowing Brazilian tourists to pay via QR code scan. PIX enables instant, free, 24/7 transfers similar to Bizum. PagBrasil expects PIX International transaction volume to reach US$1.2B by 2025. The partnership was featured in The Nilson Report's First Look section (edition 1270).
- Arbitrade (Alliance Vending)coreWipay joined forces with Arbitrade (formerly Alliance Vending — Spain's vending benchmark with ~15,000 machines and thousands of points of sale across hospitals, universities, offices, airports, etc.) and V2V Factory to develop the most innovative payment solution in the vending sector. The partnership began with deployment at Josep Tarradellas Barcelona-El Prat Airport. In 2026, this evolved into one of Spain's largest unattended digitization operations: full deployment across Arbitrade's 18,000-point network.
- V2V FactorycoreV2V Factory (unattended POS integration specialist with 50+ years of accumulated experience in vending, HORECA, 24-hour laundries, car wash) partnered with Wipay and Arbitrade to deliver cashless payment solutions and value-added consumer services. V2V provides system integration between Wipay's payment terminals and vending/automated retail networks, ensuring interoperability between devices, management software, and the payment system.
- Bitnovo PayflagshipBitnovo Pay (Valencia-based crypto payment leader founded 2015) and Wipay formed a strategic alliance enabling Spanish merchants to accept cryptocurrency payments via Wipay's Android terminals. Users can buy cryptocurrencies with physical or digital cards using PIN or Face ID authentication, while merchants receive euros directly in their bank account. The partnership targets the growing demand for cryptocurrency transactions in physical retail across Spain.
- Azkoyen GroupcoreWipay and Grupo Azkoyen signed a collaboration agreement to integrate all payment methods into Cashlogy PayNXT — a unique all-in-one automated payment solution accepting coins, banknotes, credit cards, and cashless devices without requiring staff intervention. The solution reduces waiting times, improves cash accuracy, prevents internal theft, and provides real-time cash/cashless movement data via the Cashlogy app. Azkoyen is a leading Spanish multinational with production sites in Europe and South America, distributing to 95 countries.
- VisacoreWipay and Visa formed a strategic alliance in December 2022 to drive digitization of payments in new sectors in Spain. Wipay became a new Visa associate member, leveraging VisaNet's network and processing capabilities. The partnership focuses on expanding digital payments into previously cash-dominated environments (parking, vending, EV charging, car wash) using Android-based technology. Visa's Fintech Fast Track and Visa Innovation Programs support Wipay's growth.
- QPAYPOS / QpayposcoreWipay integrates the QPAYPOS terminal family (Q2000, Q5000, Q6000, Optima) as its primary Android payment hardware. The Optima terminal family was announced as Wipay's latest hardware addition. QPAYPOS provides the hardware that powers Wipay's unattended payment ecosystem.
- Petroprix GroupcoreWipay is the commercial brand of Global Payment Systems, which is part of the Petroprix Group. The group has operated since 2005 in energy and insurance sectors, reaching 800 million euros in group turnover. Petroprix is the largest national chain of automated gas stations since 2013. The group's financial strength and entrepreneurial trajectory underpin Wipay's operations and expansion.
- AEFI (Spanish Fintech Association)minorGlobal Payment Systems / Wipay joined AEFI (Asociación Fintech Española) within its PayTech vertical, gaining access to the Spanish fintech ecosystem and industry representation.
- Club de ConvergentesminorGlobal Payment Systems formalized its membership in the Spanish association of manufacturers of gaming machines and systems, enabling access to the gaming sector's payment automation ecosystem.
- European Vending & Coffee Service AssociationminorGlobal Payment Systems is a member of the European Vending & Coffee Service Association, supporting industry standards and representation in the vending sector.
- Nexo StandardsminorGlobal Payment Systems is a member of Nexo Standards, the international association for secure and interoperable payment transaction processing.
Scale indicators11 records
Recent moves6 records
Expansion highlights5 records
Wipay competitors and assessment
Company assessmentDirect peers
- Verifone: Global Android-based POS terminal manufacturer serving merchants and acquirers. Comparable to QPaypos/Wipay on hardware-led acceptance infrastructure deployed across retail and unattended environments.
- Redsys: Spain's dominant domestic payment processor and acquiring switch, serving the same Spanish merchant base as Wipay with Card Not Present/Card Present processing and POS/SoftPOS coverage. Operates as a comparable infrastructure peer under Banco de España oversight.
- PAX Technology: Chinese POS terminal manufacturer with a broad Android SmartPOS portfolio. Competes with the QPaypos terminal family on hardware form factors used by Wipay and its peers for unattended acceptance.
- SumUp: European mPOS and SoftPOS (Tap to Phone) provider serving SMBs and unattended merchants. Directly comparable to Wipay on small-merchant hardware-led acquiring, with overlapping product set and competitive European footprint.
Broad incumbents
- Stripe: Global payments platform offering unified online and in-person acquiring (Stripe Terminal) including Tap to Pay on iPhone/Android. A direct competitor to WipayNet and the Wipay terminal ecosystem.
- Worldline: Europe's largest payments and acquiring platform with end-to-end merchant services and Ingenico POS hardware. Overlaps with Wipay on unattended acquiring and Android terminal distribution at much greater scale.
- Adyen: Global unified payments platform providing card acquiring, POS terminals, and omnichannel gateways. Serves the same unattended and omnichannel segments as Wipay via its Terminal API and in-person products, from a much larger enterprise merchant base.
- Nexi: Leading European payments group covering merchant acquiring, POS terminals, and acceptance services across multiple EU markets. Overlaps with Wipay on unattended and omnichannel acquiring, particularly in Iberia.
- Block (Square): Owner of Square, which sells Android-based POS hardware and provides merchant acquiring for SMBs. Operates a comparable softPOS/Tap to Phone stack (Square Handheld) and omnichannel gateway, competing across the same merchant segments.
Others
- Bizum: Spain's dominant instant A2A payment scheme (owned by Spanish banks). Directly comparable to Wipay's instant payments/PIX initiatives in the European retail context, and a potential distribution or competitor channel for unattended QR acceptance.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Wipay social profiles
Digital presenceWipay compliance and trust
Trust signalCompliance2 records
Wipay financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wipay leadership team
Management profileNumber of profiles
Profiles3 records
Wipay funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wipay M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wipay
What does Wipay do?
Wipay offers an integrated omnichannel payment ecosystem combining physical card-present payments via Android-based QPaypos terminals, virtual card-not-present payments through the WipayNet cloud gateway, and a mobile wallet app with instant 24/7 payments. The platform accepts cards (Visa, Mastercard), contactless/NFC, QR codes, PIX (Brazilian instant payments), and cryptocurrency, with acquiring capabilities licensed by the Bank of Spain across all 27 EU countries. It targets both attended retail and unattended environments (vending, parking, EV charging, car wash, gaming) through hardware, software, and acquiring delivered as a unified full-stack solution.
Is Wipay a public or private company?
Wipay is a private company. It is classified as corporate owned and is currently operating.
When was Wipay founded?
Wipay was founded in 2013. It employs 51 to 100 people.
Where is Wipay based?
Wipay is headquartered in Martos, Spain, in the Europe region.
How does Wipay make money?
Four revenue lines are on record. Card Acquiring / Transaction Fees are the primary driver. The others are payment Terminal Hardware Sales, wipayNet Gateway Services and instant Payments.
Who are Wipay's main competitors?
Direct peers on record are Verifone, Redsys, PAX Technology and SumUp. Broad incumbents are Stripe, Worldline, Adyen, Nexi and Block (Square). Bizum is listed as an others.
Does Wipay have an API?
Yes. Wipay offers an omnichannel payment gateway called WipayNet designed to manage financial needs within a business by suppressing intermediaries in the payment process. The integration with Selfly Store smart refrigerators is described as the first integration of the Q5000 Android terminal fully carried out in the Cloud and via APIs, enabling a highly scalable, secure, and efficient architecture with real-time remote monitoring.
What industry is Wipay in?
Wipay's product category is Payment Processing Services. Its primary akta.pro industry code is FSAGABAO, POS, SoftPOS & In-Person Acceptance Infrastructure, with a secondary code of FSAGALAB, Embedded Payments (Pay-ins, Pay-outs, Wallets). Its NAICS code is 52232 and its SIC code is 6199.