Tussitaikurit

What Tussitaikurit does

Tussitaikurit Oy is a Finnish visual communication studio founded in 2012 and headquartered in Tampere, Finland. The company produces hand-drawn whiteboard animation videos (piirrosvideo), custom illustrations (kuvitus), real-time live illustration at events (livekuvitus), and consulting services, including the proprietary Löytöretki co-development workshop methodology. All production is performed in-house at the Tampere studio using a structured 4-step collaborative project model involving workshop-based meetings, iterative script and storyboard reviews, professional voice-over recording, and hand-drawing — explicitly without stock images or templated content. The company finishes each project with a 100% satisfaction guarantee and 14-day payment terms.

The company operates primarily through direct consultative enterprise sales, with a dedicated sales manager (Myyntipäällikkö) and SDR handling inbound leads. Fixed-price project proposals are issued after a needs assessment, and projects are delivered digitally. Customer segments span four verticals — enterprises (Schneider Electric, Neste, KONE, JYSK, Wärtsilä, Metso, Kesko, Elisa, KPMG Finland, Deloitte Finland, Legrand, Lindström, Kiwa, Peri), public sector organizations (multiple Finnish ministries, Tax Administration, Statistics Finland, Metsähallitus, municipalities, wellbeing services counties), educational institutions (Aalto, Helsinki, Oulu, Tampere, University of the Arts, multiple universities of applied sciences), and NGOs/associations (Finnish Red Cross, WWF Finland, Cancer Organizations, multiple labour unions). Pricing per project ranges from approximately EUR 1,000 for entry-level illustrations to EUR 30,000 for multi-video series, with a typical 6-week timeline for animation videos.

The firm employs approximately 20 multidisciplinary professionals and is privately held with no external institutional investment disclosed. Project volumes are substantial by Finnish SME standards — the company reports producing approximately 100 corporate videos annually with thousands of completed projects across its history. Geographic focus is domestic Finland, with Swedish-language delivery capability and an English-language sister site (markerwizards.com) suggesting nascent international outreach.

Name

Tussitaikurit

Legal name

Tussitaikurit Oy

Website

https://tussitaikurit.fi

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Tussitaikurit Oy is a Tampere-based Finnish visual communication studio founded in 2012 that produces hand-drawn whiteboard animation videos, custom illustrations, live event illustration, and Löytöretki co-development workshops for enterprises, public sector bodies, universities, and NGOs across Finland.

Ownership category

akta.pro rank

Product category

Visual Communication & Animation Services

NAICS

Motion Picture and Video Industries (5121), Graphic Design Services (54143)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Animation Production (2D/3D/Stop-Motion) (MPAAAMAD)

akta.pro secondary industries

Motion Graphics & Animation (BPAFAIAD), Multimedia Learning Production (Video, Animation, Interactive) (EDAGAKAG)

Keywords

• Whiteboard animation services
• Custom illustration services
• Visual communication consulting
• Live event illustration
• Explainer video production

Headquarters

HQ city

Tampere

HQ country

Finland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Piirrosvideot (Whiteboard Videos): Custom whiteboard animation videos produced collaboratively with clients. Projects typically span 6 weeks for animation videos (4 weeks for illustration videos). Revenue is recognized upon delivery and client acceptance. Fixed-price quotations based on project scope, with additional fees for modifications, extra services, and language versions.
2. Kuvitukset (Illustrations): Custom illustrations for reports, websites, brochures, posters, and infographics. Projects typically last 2–4 weeks. Delivered as digital files for screen use and print-ready files.
3. Livekuvitus (Live Illustration): Real-time illustrated documentation of speeches, seminars, workshops, and events. Delivered as image files post-event, with optional derived videos.
4. Asiantuntijapalvelut (Expert Services): Consulting and training on visual communication, including the Löytöretki co-development workshop and strategic communication support. Pricing is case-specific, starting from approximately EUR 1,500 for entry-level engagements.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Tussitaikurit produces hand-drawn whiteboard animation videos (piirrosvideo), custom illustrations (kuvitus), and live event illustrations (livekuvitus) for organizations needing to communicate complex topics clearly. The company also offers visual communication consulting and the proprietary Löytöretki co-development workshop methodology. Projects are delivered through a structured four-step collaborative process with a 100% satisfaction guarantee.

Product overview

Tussitaikurit is a Finnish visual communication studio offering a portfolio of four interconnected services centered on making the complex understandable. The core offerings are Piirrosvideo (hand-drawn animated whiteboard videos), Kuvitus (custom illustrations), Livekuvitus (real-time event illustration), and Asiantuntijapalvelut (consulting/training including the Löytöretki workshop methodology). The company also provides educational resources including science communication guides and industry reports on internal and external communication trends. All services are delivered through a structured collaborative process involving workshops, script development, and iterative approval stages, with a 100% satisfaction guarantee.

Differentiator

Problem solved

Functional benefit

Products and services

• Piirrosvideo (Whiteboard Animation Video)
• Kuvitus (Custom Illustration)
• Livekuvitus (Live Event Illustration)
• Asiantuntijapalvelut (Expert Consulting & Training)
• Löytöretki (Discovery Expedition Workshop)

Quantifiable outcome

• Whiteboard video content is understood in seconds by viewers who subsequently understand and remember the message better than text-only content
• +1 more outcomes

Named customers76 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Grumo Media: Grumo Media is a Vancouver-based explainer video studio that combines whiteboard animation with motion graphics for B2B clients. Comparable as a small custom studio with a hand-drawn animation offering.
• Switch Video: Switch Video is a Canadian explainer video studio producing animated explainers, whiteboard videos, and motion graphics for enterprise and government clients. Directly comparable in service mix, target buyer, and project-based delivery model.
• The Sketch Effect: The Sketch Effect is a US-based video production studio that specializes in whiteboard-style and sketch videos for corporate communication. Strong peer in the niche whiteboard-animation subcategory.
• IdeaRocket: IdeaRocket is a New York-based explainer video agency producing animated explainers, whiteboard videos, and motion graphics for startups and enterprises. Closely comparable in studio model, animation focus, and B2B customer mix.
• YDraw: YDraw is a US-based whiteboard animation production studio that creates hand-drawn explainer videos for businesses. It is the most direct international analog to Tussitaikurit, serving similar B2B buyers with custom whiteboard-style video projects.
• Demo Duck: Demo Duck is a Chicago-based explainer video company producing animated and live-action videos for B2B brands. Comparable in service breadth (explainer, animated, live-action) and target enterprise marketing/communications buyers.
• Epipheo: Epipheo is a Cincinnati-based explainer video studio that produces custom animated videos for enterprise marketing and internal communications. Comparable in custom production approach, B2B focus, and storytelling-driven value proposition.

Broad incumbents

• Vyond: Vyond is a major SaaS platform for creating animated and whiteboard-style videos at scale, used by enterprises for in-house video production. Indirectly competes with Tussitaikurit by enabling DIY whiteboards, especially at lower price points.
• Kurzgesagt: Kurzgesagt is a globally recognized animation studio that produces premium explainer videos on scientific and complex topics. While much larger and at a different scale, it shares Tussitaikurit's DNA of distilling complex subjects into clear visual narratives.
• Doodly: Doodly is a DIY whiteboard animation software tool that lets non-artists create hand-drawn-style videos. It represents the lower-cost competing alternative to Tussitaikurit's custom studio service.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Tussitaikurit
• LinkedInfi.linkedin.com/company/tussitaikurit-oy
• Xx.com/Tussitaikurit

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tussitaikurit