Getränke Krieger

What Getränke Krieger does

Getränke Krieger GmbH is a family-owned German beverage distributor and retailer headquartered in Unna, North Rhine-Westphalia, with a stated heritage of over 100 years. The company operates a wholesale division (Getränkegroßhandel) from Alfred-Nobel-Straße 17 and a retail beverage market (Getränkeeinzelhandel) at Mühlenstraße 28, distributing mineral water, juices, sodas, trend drinks, beers, spirits, wine, and sparkling wine from a portfolio of 100+ branded suppliers including Warsteiner, Erdinger, Veltins, Krombacher, Coca-Cola, Sinalco, Granini, and Stiftsquelle. Wholesale customers span gastronomy, clubs and associations, corporates, and event organizers across the Ruhr area, Münsterland, and Sauerland, with delivery performed by the company's own fleet as part of the invoice price.

Beyond beverage distribution, Getränke Krieger layers three adjacent revenue streams: an event equipment rental business (serving carts, cooling trailers, dispensing systems, mobile bars, beer tent furniture) capable of servicing events with 200,000+ visitors; a proprietary liqueur brand, Hertingpörter, sold in 0.7L and 0.02L sizes with a 2017 special 0.33L swing-top edition; and a gastronomy property brokerage service offering concept development, equipment procurement, bar technology configuration, financing assistance, and successor searching. The company is led by managing director Friederich Wilhelm Weidlich, with Wilhelm Weidlich listed as content responsible party under German press law. There is no public revenue, no disclosed funding, no M&A activity, and no AI/technology stack indicated in the source material.

Name

Getränke Krieger

Legal name

Getränke Krieger GmbH

Website

https://getraenke-krieger.de

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Getränke Krieger GmbH is a family-owned German beverage wholesaler and retailer based in Unna, distributing 100+ branded beverages to gastronomy, clubs, companies, and private customers across the Ruhr area, Münsterland, and Sauerland, complemented by event equipment rental and the proprietary Hertingpörter liqueur.

Ownership category

akta.pro rank

Product category

Beverage wholesale and retail distribution

NAICS

Beer, Wine, and Distilled Alcoholic Beverage Merchant Wholesalers (4248), Beer and Ale Merchant Wholesalers (424810)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Bar, Restaurant & On-Premise Beverage Supply Wholesale (AFAIAGAI)

akta.pro secondary industries

Bar & Beverage Service Supplies Wholesale (AFAIALAG), Beverage Wholesale Distribution (Non-Alcoholic) (CRAOAAAH), Bulk Beverage & Keg Distribution (AFAIAGAK)

Keywords

• Beverage wholesale distribution
• Drinks retail market
• Event equipment rental
• Branded liqueur production
• Gastronomy supply services

Headquarters

HQ city

Unna

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Beverage Wholesale: Wholesale distribution of beverages including mineral water, juices, sodas, trend drinks, beers, spirits, wine, and sparkling wine to gastronomy, associations, companies, and event organizers. Products sourced from named brand manufacturers. Delivery to customer premises included in service.
2. Beverage Retail: Retail sale of beverages through a physical Getränkemarkt (beverage retail market) location. Customers can purchase beverages in-store. The company also offers return policy for unopened containers from party purchases.
3. Event Equipment Rental: Rental of event equipment including serving carts (Ausschankwagen), cooling trailers, dispensing and cooling systems, mobile bars, refrigerators, beer tent furniture, and other event supplies for parties, company events, shooting festivals, and large-scale events.

Go-to-market motion1 record

Distribution channels2 records

Core offering

Getränke Krieger distributes branded beverages (mineral water, juices, sodas, trend drinks, beers, spirits, wine, sparkling wine) on a wholesale basis to gastronomy businesses, associations, companies, and event organizers, with delivery included via its own vehicle fleet. The company also operates a physical retail beverage market (Getränkemarkt) for private customers, rents event equipment such as serving carts, cooling trailers, and mobile bars, and produces and sells its own Hertingpörter liqueur specialty.

Product overview

Getränke Krieger is a traditional beverage wholesale and retail company based in Unna, Germany, operating since over 100 years. The core offering consists of wholesale beverage distribution (mineral water, juices, lemonades, beers, spirits, wine, sparkling wine) to gastronomy, associations, and companies, complemented by a retail beverage market for private customers. The company also operates a rental equipment division providing event infrastructure (serving carts, cooling equipment, tapping systems, mobile bars) for events from private parties to large-scale festivals. Additionally, Getränke Krieger produces and sells its own Hertingpörter liqueur brand and offers gastronomy property brokerage services. The company delivers to the greater Ruhr area, Münsterland, and Sauerland regions.

Differentiator

Problem solved

Functional benefit

Brands

• Hertingpörter: A traditional liqueur specialty from Unna produced by Getränke Krieger, available in 0.7 Liter and 0.02 Liter sizes. A special edition of 0.33 Liter with bügelverschluss was released in early 2017.

Products and services

• Beverage Wholesale Distribution (Getränkegroßhandel) Wholesale distribution of named-brand beverages including mineral water, juices, lemonades, trend drinks, beers, spirits, wine, and sparkling wine. Served to gastronomy businesses (restaurants, cafes, bars, hotels), clubs and associations (Vereine), companies, and event organizers. Delivery to customer premises via own vehicle fleet is included as part of the service, with deliveries spanning the greater Ruhr area, Münsterland, and Sauerland from the Alfred-Nobel-Straße 17 warehouse in Unna.
• Retail Beverage Market (Getränkemarkt) Walk-in retail beverage market at Mühlenstraße 28, 59425 Unna offering a wide range of juices, lemonades, beer, sparkling wine, and wine to private customers. Includes a return policy for unopened containers from party over-purchases when accompanied by a receipt.
• Event Equipment Rental Rental of event infrastructure including serving carts (Ausschankwagen), cooling trailers (Kühlanhänger), tapping and cooling systems, mobile bars, refrigerators, beer tent furniture, and glassware. Serves private parties, club events, company events, shooting festivals, and large-scale events drawing over 200,000 visitors.
• Hertingpörter Liqueur (Proprietary Brand) Own-brand traditional liqueur specialty from Unna produced by Getränke Krieger. Available in standard 0.7L and 0.02L sizes, with a 2017 special-edition 0.33L swing-top (Bügelverschluss) release. The brand carries the same 100-plus-year heritage as the company itself.
• Gastronomy Property Brokerage (Pachtobjekt) Brokerage and consulting for gastronomy rental and purchase properties, encompassing concept development, equipment procurement, bar technology configuration, financing assistance, and successor searching for existing gastronomy operations.

Quantifiable outcome

• Events with 200,000+ visitors successfully served

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core and minor.

• Warsteiner Brauerei Haus CramercoreOthersWarsteiner is a major German brewery. Getränke Krieger distributes Warsteiner beer products as part of their extensive beverage portfolio.
• Erdinger WeißbräucoreOthersErdinger is a leading German wheat beer brewery. Their products are distributed through Getränke Krieger's wholesale network.
• Veltins BrauereicoreOthersVeltins is a major German brewery based in Grevenstein. Their beers are included in Getränke Krieger's product range.
• Krombacher BrauereicoreOthersKrombacher is one of Germany's largest breweries. Their products are distributed through Getränke Krieger.
• PottsminorOthersPotts is a German beverage brand included in Getränke Krieger's distribution portfolio.
• Brinkhoff's No. 1minorOthersBrinkhoff's is a German beer brand available through Getränke Krieger's wholesale channel.
• Afri-ColaminorOthersAfri-Cola is a German cola brand included in the beverage portfolio.
• Coca-ColacoreOthersCoca-Cola products are distributed through Getränke Krieger's wholesale network.
• SinalcominorOthersSinalco is a German soft drink brand available through Getränke Krieger's distribution.
• Stiftsquelle NaturgutminorOthersStiftsquelle Naturgut is a mineral water and beverage brand distributed through Getränke Krieger.
• Möller Feinste KeltereiminorOthersMöller Feinste Kelterei is a fruit juice producer whose products are distributed by Getränke Krieger.
• GraniniminorOthersGranini is a fruit juice brand included in Getränke Krieger's product portfolio.
• mbg International Premium BrandminorOthersmbg International Premium Brand offers specialty beverages distributed through Getränke Krieger.
• Waldemar Behn SpirituosenmarkenminorOthersWaldemar Behn is a German spirits brand distributed by Getränke Krieger.

Scale indicators4 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Getränke Essmann: Regional German beverage wholesaler and Getränkemarkt operator serving gastronomy and private customers with multi-brand portfolios and own delivery fleet. Closely comparable regional wholesale-plus-retail model to Getränke Krieger.
• Trinks: One of Germany's largest beverage wholesalers serving gastronomy and retail across multiple regions with own delivery logistics. Direct peer at larger scale in the same beverage wholesale category.
• FRISTO Getränkemarkt: German beverage wholesale and Getränkemarkt retail chain supplying gastronomy and private customers with a broad branded portfolio. Comparable dual wholesale plus retail beverage model.
• HEM Getränke: Regional German beverage wholesale and retail operator serving gastronomy with own delivery fleet. Comparable regional beverage distribution business model.
• Getränke Winkler: Regional German beverage wholesaler and retailer operating in a defined geographic catchment. Comparable regional wholesale and Getränkemarkt operations.
• Getränke Hoffmann: Regional German beverage wholesaler operating Getränkemärkte and serving gastronomy with multi-brand distribution. Highly comparable regional wholesale plus retail beverage business.
• Dursty Getränke: German regional beverage wholesaler and Getränkemarkt operator delivering to gastronomy and end customers. Comparable regional wholesale plus retail model in the same industry.

Emerging players

• Flaschenpost: German digitally native beverage delivery startup serving private and B2B customers via online ordering. Emerging competitor threatening traditional regional wholesalers on convenience and price.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Getränke Krieger