What Studio 91 does

Studio 91 is a privately held, founder-owned Canadian digital agency founded in 1991 by Todd Coopee, with Denis Savoie serving as Creative Director. The firm operates from Prescott, Ontario, in the Ottawa-Gatineau region, and is structured as a small core team (1–10 employees) supplemented by a network of freelance contractors for integrated delivery. It functions as a project-based professional services studio rather than a product or platform company.

The firm's offering is organized into three service pillars—Strategy, Creative, and Technology. Strategy covers analytics research, information architecture, prototyping, solution architecture, technical and accessibility audits, and usability testing. Creative spans brand and identity design, UI/UX, print and digital collateral and advertising, large-format design, content development, photography, web design, social media graphics, and infographics. Technology encompasses web development, CMS customization on WordPress/Joomla/Drupal, eCommerce implementation on Shopify/WooCommerce/ShareTribe, API integrations (including MailChimp, Google Analytics, CREA listing feeds, and Amazon KDP), hosting, and ongoing training/support. The technology stack is entirely composed of third-party, conventional platforms; Studio 91 has no proprietary software, no published API, no mobile app, and no AI/ML components.

Studio 91 generates revenue through custom, quote-driven project engagements acquired via direct client relationships, with no publicly disclosed pricing or tiered offerings. Its go-to-market is sales-led, targeting small and mid-size businesses, not-for-profit organizations, and associations across roughly 16 documented industries. The customer base is project-based and episodic rather than recurring-subscription, with clients including Modern Niagara (enterprise-tier), CRCA, the Alliance for Malaria Prevention, Guertin Poirier Avocates, Bytown Pro, Guardian Mobility, KDM Analytics, STACS DNA, and others. The firm is bootstrapped with no external institutional funding, no parent company, and no subsidiaries, and has operated continuously under the same leadership for over three decades.

Name

Studio 91

Legal name

Studio 91

Website

https://studio91.ca

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

1–10 employees

Short description

Studio 91 is a bootstrapped Canadian full-service digital agency founded in 1991, offering strategy, creative, and technology services—including web development, eCommerce, and brand design—to small and mid-size businesses, not-for-profits, and associations primarily in the Ottawa-Gatineau region.

Ownership category

akta.pro rank

Product category

Digital Agency Services

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Other Scientific and Technical Consulting Services (54169)

SIC

Services-Computer Programming Services (7371)

akta.pro primary industry

Content Production (Video, Design, Copy, Studio) (BPAFAAAF)

akta.pro secondary industry

Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

Keywords

• Digital agency services
• Web design development
• Brand identity design
• Ecommerce integration
• Content management systems

Headquarters

HQ city

Prescott

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services: Project-based design and digital solution engagements for small and mid-size businesses, not-for-profit organizations, and associations. Services include strategy, creative design, web development, and technology integration.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Studio 91 is a full-service digital agency delivering integrated strategy, creative, and technology services to small and mid-size businesses, not-for-profit organizations, and associations. The firm's offerings span analytics research, brand and identity design, UI/UX design, web design and development, content management system customization, eCommerce platform setup, API integrations, hosting, and ongoing training and support, with bilingual English/French capability.

Product overview

Studio 91 is a full-service digital agency providing integrated web, digital, and print strategy, design, and production services. Their offering consists of three core service pillars: Strategy Services (analytics research, information architecture, wireframes, prototyping, solution architecture, and usability testing), Creative Services (brand identity, UI/UX design, print/digital collateral, advertising, web design, photography, and social media), and Technology Services (web development, CMS integration with WordPress/Joomla/Drupal, eCommerce with Shopify/WooCommerce/ShareTribe, API integration, hosting, and training/support). The company delivers enterprise-quality design and digital solutions scaled for small and mid-size businesses, not-for-profit organizations, and associations.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategy Services

Named customers17 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature5 records

Partnerships

One partnership is on record.

• Phrase StrategyminorStrategic or Co-development PartnerTalent Network Partner - collaborated with on brand identity and communications projects including the Writers Collective of Canada Corporate Phrasebook and Guertin Poirier Avocates website strategy.

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• TA Digital: Larger digital transformation agency offering strategy, design, development, and platform services. Comparable in integrated digital offering but operates at significantly larger scale and enterprise focus.
• WebFX: Large full-service digital marketing agency offering web design, SEO, and integrated digital services. Comparable in integrated offering and SMB-to-enterprise client base, though at significantly larger scale.
• Wpromote: Large U.S.-based digital marketing agency offering integrated web, SEO, and creative services. Comparable in service breadth but operates at much larger scale with broader marketing capabilities.

Direct peers

• Lform Design: Small full-service web design and digital agency serving SMBs and mid-market clients across multiple verticals. Comparable in integrated web/brand offering, SMB focus, and lean team structure.
• Digital Silk: Full-service digital agency specializing in custom web design, branding, and eCommerce for SMB and mid-market clients. Comparable in target market, integrated service model, and project-based engagement structure.
• Coalition Technologies: Full-service web design, development, and SEO agency offering integrated digital solutions across multiple verticals. Comparable in offering scope (web, eCommerce, branding) and SMB-to-mid-market focus.
• The&Partnership: Full-service creative and digital agency offering brand strategy, design, and integrated marketing. Comparable in the integrated strategy-creative-technology service model and SMB-to-enterprise client mix, though at a much larger scale.
• NUVEW Web Solutions: Small full-service web design and development agency focused on custom websites, SEO, and digital marketing for SMBs. Comparable in target market (SMBs), service scope (web design + marketing), and small-team operating model.

Regional players

• Telematique: Ottawa-based digital agency providing web design, development, and digital marketing to public and private sector clients. Direct regional competitor operating in Studio 91's home market with overlapping service offerings.
• Arcane (formerly Bonfire Communications): Quebec/Canadian digital agency offering web, brand, and marketing services with strong bilingual capabilities. Comparable to Studio 91 as a Canadian competitor with bilingual strength, though typically serving larger accounts.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/studio91web
• Facebookfacebook.com/studio91
• LinkedInlinkedin.com/company/studio91ca
• Instagraminstagram.com/studio91

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Studio 91