StarShine

What StarShine does

StarShine Soluções em Comunicação is a privately-held Brazilian communication agency headquartered at Rua Gomes de Carvalho, 921 in São Paulo's Vila Olímpia district. Founded in 2002, the company delivers digital marketing services, custom website development, visual identity creation, and communication consulting, primarily to small and medium-sized businesses across diverse industry verticals. Its product portfolio includes strategic social media campaigns, remarketing, segmented and personalized posts, marketing audits, dedicated professional teams, and a suite of "Assessoria" advisory offerings spanning Internet, Google, Social Media, Visual Identity, Promotion, and Relationship domains.

The company's core methodology is the Trio Estratégico (Strategic Trio) framework, in which a senior multi-disciplinary team conducts annual strategic planning sessions and monthly accountability reviews with clients. Since founding, StarShine reports having created more than 400 websites for clients across various niches and sizes. The underlying technology is standard web development and digital communication tooling, with no proprietary platform, AI capability, or patents disclosed.

StarShine generates revenue through a mix of recurring digital marketing subscriptions, one-time website development projects, professional services consulting, and à la carte "Solicitações Avulsas" individual requests. The company employs between 11 and 50 staff and operates exclusively in the Brazilian domestic market, focused on the Southeast region. Its go-to-market is sales-led through direct consultation, supplemented by a secondary channel where the firm co-produces websites for major brands via partnerships with recognized Brazilian advertising agencies including Grupo TV1, Salem, IThink, and J.Cocco.

Name

StarShine

Legal name

StarShine

Website

https://starshine.com.br

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

StarShine is a privately-held Brazilian communication agency founded in 2002 and headquartered in São Paulo, delivering digital marketing, website development, visual identity, and communication consulting primarily to small and medium-sized businesses across diverse verticals through its Trio Estratégico framework and dedicated senior teams.

Ownership category

akta.pro rank

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Digital Marketing Services: Ongoing digital marketing services including social media campaigns, remarketing, segmented postings, and marketing management. Provided through dedicated professional teams.
2. Website Development: Custom website creation services. The company has developed over 400 websites since 2002 for various market niches and sizes.
3. Visual Identity Services: Visual identity consulting and design services for brand development.
4. Communication Consulting: Communication strategy and relationship consulting services to ensure constant and professional business communication.
5. Solicitações Avulsas (À la carte Services): Individual service requests covering internet, communication, Google, visual materials, social media, and dissemination services.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

StarShine provides outsourced digital marketing, social media management, Google advertising, visual identity/branding, and website development services to businesses in Brazil. The company sells structured advisory subscriptions (Assessoria), standalone project requests (Solicitações Avulsas), and bundled strategic planning programs (Trio Estratégico) delivered through dedicated professional teams.

Product overview

StarShine is a communication solutions company offering a portfolio of digital marketing and professional services organized around a unified "Trio Estratégico" (Strategic Trio) planning program. The core offering is digital marketing services — including strategic social media campaigns, remarketing, segmented and personalized posts, marketing management, and dedicated professional teams — complemented by advisory services across Internet, Google, Social Media, Visual Identity, Promotion, and Relationship communication. Individual deliverables are available as standalone requests ("Solicitações Avulsas"), and the company also delivers custom website development, a service it has provided since its founding in 2002. The "Trio Estratégico" serves as the umbrella planning program that coordinates these modules through annual strategy sessions and monthly review meetings.

Differentiator

Problem solved

Functional benefit

Products and services

• Assessoria Internet

Quantifiable outcome

• 400+ websites created
• +1 more outcomes

Named customers25 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• Grupo TV1coreStrategic or Co-development PartnerMajor advertising agency partnership. StarShine's director worked with Grupo TV1 on large-scale projects before establishing StarShine. Currently partners for website production for major brands.
• SalemcoreStrategic or Co-development PartnerRecognized advertising agency. StarShine's director gained experience working on high-complexity projects at Salem. Active partnership for producing websites for major brands.
• IThinkcoreStrategic or Co-development PartnerPartner agency for website production for major brands. Collaboration based on director's previous professional experience.
• J.CoccocoreStrategic or Co-development PartnerRecognized advertising agency partner. StarShine's director worked at J.Cocco before founding StarShine. Active co-production partnership for large brand websites.
• Various Partner AgenciesminorChannel Partner/ Reseller/ DistributorMultiple agency partnerships where StarShine handles website production for major brands referred by partner agencies.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Conversion: Brazilian digital marketing agency offering performance marketing, social media, and digital strategy services. Comparable to StarShine as a Brazilian mid-sized agency targeting business clients with multi-channel digital marketing offerings.
• Resultados Digitais (RD Station): Brazilian SMB-focused digital marketing platform and agency, now part of TOTVS. Directly comparable to StarShine in targeting Brazilian SMBs with digital marketing, lead generation, and marketing automation services, though at materially larger scale.
• Agência Mestre: Brazilian SEO and digital marketing agency offering digital strategy and content services. Comparable to StarShine in providing digital marketing services to Brazilian businesses with similar SMB-to-mid-market positioning.
• Rock Content: Brazilian digital marketing and content marketing agency serving SMB and mid-market clients. Comparable to StarShine in offering digital marketing services to Brazilian businesses with a similar sales-led SMB go-to-market motion.

Broad incumbents

• Publicis Brasil: Brazilian operation of global advertising group Publicis, providing integrated advertising, digital, and media services. Comparable to StarShine's named partner agencies in serving large brand clients with work that may include website production partnerships.
• AlmapBBDO: Major Brazilian advertising agency within the BBDO global network, offering integrated advertising and digital services. Comparable to StarShine's named partner agencies in scale and capability, with which StarShine collaborates on enterprise website production.
• WMcCann (McCann Brasil): Brazilian arm of McCann Worldgroup, one of Brazil's largest advertising agency networks. Comparable to StarShine's named agency partners in providing full-service advertising, where StarShine acts as a digital/website production partner.
• DPZ&T: One of Brazil's largest traditional advertising agencies, operating across full-service advertising and digital. Comparable to StarShine's named agency partners in tier, with which StarShine co-produces website projects for major brands.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/StarShineBr

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about StarShine