TripGift
TripGift is a UK-based platform that issues multi-currency travel gift cards redeemable across flights, hotels, car rentals, tours, and experiences. It serves individual consumers, enterprises, and governments in 180+ countries via 103 currencies, 18 local-language sites, and major third-party retailers.
- Company typePrivate
- Founded2015
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What TripGift does
TripGift is a UK-based digital platform that issues and redeems multi-currency travel gift cards, operated as a trading division of Better Lifestyle Limited (registered in England and Wales, headquartered at 12 Hammersmith Grove, London). It enables consumers and businesses to purchase gift cards in 34 currencies for direct consumer purchase and a total of 103 currencies via bulk/API channels, redeemable for flights, hotels, car rentals, tours, and experiences across 180+ countries through 18 local-language digital storefronts.
The platform is built on a proprietary multi-currency processor that mints and governs purpose-bound travel value (rewards, incentives, prizes, stimulus, points, budgets). Inventory spans 1.5M+ travel products aggregated from 450 airlines, 800,000 hotels/villas/apartments, 500 car rental brands, 20,000 tours, and 1,000 curated bucket-list experiences. The product surface is also organized through eight specialized sub-brands (AirlineGift, HotelsGift, FlystayGift, RentacarGift, ToursGift, BucketlistGift, eLearnGift, plus the main TripGift site), which capture long-tail organic search across travel verticals.
TripGift monetizes through three primary streams: (1) one-time consumer and B2B gift card sales; (2) marketplace commissions earned on bookings confirmed through the platform; and (3) transaction-fee-based B2B bulk orders and a proprietary multi-currency gift card API for enterprise and government issuance of stored travel value. Distribution combines owned digital storefronts, seven major third-party retailers (Amazon, Walmart, Target, Best Buy, Office Depot, Kroger, Staples), and direct B2B channels. The company holds ATOL 11295 protection and operates without disclosed external institutional funding, suggesting a bootstrapped, founder-led operating model led by founder and CEO Cary G.
TripGift firmographics
Firmographics- Name
- TripGift
- Legal name
- Better Lifestyle Limited
- Website
- https://tripgift.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TripGift is a UK-based platform that issues multi-currency travel gift cards redeemable across flights, hotels, car rentals, tours, and experiences. It serves individual consumers, enterprises, and governments in 180+ countries via 103 currencies, 18 local-language sites, and major third-party retailers.
- Ownership category
- akta.pro rank
TripGift industry classification
Industry- Product category
- Online Travel Marketplace
- NAICS
- Gift, Novelty, and Souvenir Retailers (459420), Other Travel Arrangement and Reservation Services (56159)
- akta.pro primary industry
- Travel Money Cards & Multi-Currency Prepaid (FSAMANAI)
- akta.pro secondary industries
- Rewards Marketplace & Redemption Platforms (Merchandise, Gift Cards, Experiences) (THALAKAC), Loyalty, Points Currency & Stored Value Payments (THALAHAK)
Keywords
Where TripGift is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
TripGift business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales
Revenue model
- Gift Card Sales (Consumer & B2B): TripGift sells multi-currency travel gift cards to consumers (34 currencies for direct purchase) and B2B enterprises (69 additional currencies for bulk/API orders). Gift cards are bearer instruments valid for booking flights, hotels, car rentals, tours, and experiences on the platform.
- Travel Booking Marketplace: The platform acts as an intermediary between customers and travel suppliers (450 airlines, 800,000 hotels, 500 car rental brands, 20,000 tours). Customers pay for bookings using gift card value or credit/debit cards, with TripGift earning transaction margins on confirmed bookings.
- B2B API and Bulk Order Services: Enterprises and governments purchase gift cards via API or bulk custom orders for employee rewards, customer incentives, and loyalty programs. Bulk discounts are offered, and the platform provides customization options with company branding.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Consumer Gift Cards (34 currencies for direct purchase) |
| Transaction based/ take rate | Multi-year contract | B2B Bulk and API Orders (103 currencies) |
| One time/ perpetual license | Pay-as-you-go | eLearning/Digital Media Products |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
TripGift product offering
Product offeringCore offering
TripGift provides multi-currency travel gift cards redeemable across more than 1.5 million travel products (flights, hotels, car rentals, tours, and bucket-list experiences) in 103 currencies across 180+ countries. For businesses and governments, it offers a proprietary multi-currency gift card API and a bulk custom-order program to issue, control, and redeem travel value for employee rewards, customer incentives, loyalty programs, and prize fulfillment.
Product overview
TripGift operates as a multi-brand travel gift card and experience marketplace platform. The core TripGift product serves as the primary consumer-facing platform offering multi-currency travel gift cards redeemable across 1.5 million+ travel products in 103 currencies. Supporting sub-brands extend coverage into specific verticals: AirlineGift (450 airlines), HotelsGift (800,000 hotels), FlystayGift (combined flights + hotels), ToursGift (20,000 tours), BucketlistGift (1,000 experiences), eLearnGift (200 eLearning courses), and RentacarGift (500 car rental brands). For enterprise customers, the B2B Bulk Orders program and Multi-Currency Gift Card API enable businesses to issue and manage travel rewards, incentives, and prizes at scale. The platform is ATOL protected and operates across 180 countries with 18 local language websites.
Differentiator
Problem solved
Functional benefit
Brands
- AirlineGift: Flight booking gift card brand offering access to 450 airlines.
- HotelsGift
- FlystayGift
- RentacarGift
- BucketlistGift
- ToursGift
- eLearnGift
Products and services
- TripGift Travel Gift Card Multi-currency travel gift card that lets consumers book flights, hotels, car rentals, tours, and bucket-list experiences across 1.5M+ travel products in 103 currencies and 180+ countries. Targeted at individual consumers for personal travel and peer-to-peer gifting.
- AirlineGift Dedicated airline gift card sub-brand that allows users to book flights across 450 airlines using multi-currency gift card value on the TripGift platform.
- HotelsGift Dedicated hotel gift card sub-brand that enables users to book stays across 800,000 hotels, resorts, villas, and apartments worldwide using multi-currency gift card value.
- FlystayGift Combined airline and hotel gift card sub-brand that allows users to book both flights and accommodation together using multi-currency gift card value on the TripGift platform.
- ToursGift Tour and experience gift card sub-brand providing access to 20,000 packaged tours and tour packages worldwide using multi-currency gift card value.
- BucketlistGift Bucket-list experiences gift card sub-brand featuring 1,000 curated experiences including concert tickets, premium sporting events, romantic getaways, and other memorable activities.
- eLearnGift Digital learning gift card sub-brand offering access to over 200 eLearning and eLanguage courses for global purchase and use, with access periods of 6 months or 12 months from date of purchase.
- RentacarGift Car rental gift card sub-brand enabling users to book vehicles from 500 car rental partner brands with pickup and drop-off at over 30,000 airport locations worldwide using multi-currency gift card value.
- B2B Bulk and Custom Orders Business-to-business program enabling enterprises and governments to purchase bulk multi-currency gift cards (across 103 currencies) with company branding customization for employee rewards, customer incentives, loyalty programs, and prize fulfillment. Targeted at organizations seeking enterprise incentive and reward solutions.
- Multi-Currency Gift Card API Enterprise-grade API infrastructure enabling businesses to issue, control, and redeem purpose-bound travel value across 103 currencies and 180+ countries via a secure stored travel value system, designed for loyalty, incentive, rewards, and fintech integrations.
- Destination Gift Cards and Marketplaces Destination-themed multi-currency travel gift cards and marketplaces for major cities including New York, London, Paris, Dubai, and Tokyo, offering personalized travel gift experiences for self-use or third-party gifting. Targeted at consumers seeking city-specific travel gifting and self-booking options.
Quantifiable outcome
- 65/100 NPS for 2025 reporting year, based on tens of thousands of verified end user transactions
- +2 more outcomes
Companies that use TripGift
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
TripGift technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
TripGift partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered core, major and minor.
- American AirlinescoreAirline partner providing flight booking inventory accessible via TripGift's multi-currency gift card platform. One of 450 airline options available on the platform.
- Delta Air LinescoreAirline partner providing flight booking inventory accessible via TripGift's multi-currency gift card platform. One of 450 airline options available on the platform.
- United AirlinescoreAirline partner providing flight booking inventory accessible via TripGift's multi-currency gift card platform. One of 450 airline options available on the platform.
- EmiratescoreAirline partner providing flight booking inventory accessible via TripGift's multi-currency gift card platform.
- British AirwayscoreAirline partner providing flight booking inventory accessible via TripGift's multi-currency gift card platform.
- Virgin AtlanticcoreAirline partner providing flight booking inventory accessible via TripGift's multi-currency gift card platform.
- IHG (InterContinental Hotels Group)coreHotel partner providing accommodation inventory (part of 800,000 hotels/villas/apartments) accessible via TripGift's multi-currency gift card platform.
- Hilton HotelscoreHotel partner providing accommodation inventory (part of 800,000 hotels/villas/apartments) accessible via TripGift's multi-currency gift card platform.
- Marriott InternationalcoreHotel partner providing accommodation inventory (part of 800,000 hotels/villas/apartments) accessible via TripGift's multi-currency gift card platform.
- Accor HotelscoreHotel partner providing accommodation inventory (part of 800,000 hotels/villas/apartments) accessible via TripGift's multi-currency gift card platform.
- Hyatt HotelscoreHotel partner providing accommodation inventory (part of 800,000 hotels/villas/apartments) accessible via TripGift's multi-currency gift card platform.
- AVIScoreCar rental partner (one of 500 car rental brands) providing vehicle rental services with pickup/dropoff at over 20,000 airport locations worldwide via TripGift's platform.
- HertzcoreCar rental partner (one of 500 car rental brands) providing vehicle rental services with pickup/dropoff at over 20,000 airport locations worldwide via TripGift's platform.
- Budget Rent a CarcoreCar rental partner (one of 500 car rental brands) providing vehicle rental services accessible via TripGift's platform.
- Alamo Rent a CarcoreCar rental partner (one of 500 car rental brands) providing vehicle rental services accessible via TripGift's platform.
- SixtcoreCar rental partner (one of 500 car rental brands) providing vehicle rental services accessible via TripGift's platform.
- Amazon (Retail Partner)majorMajor retail partner where TripGift gift cards are available for purchase both online and potentially in physical stores, expanding consumer accessibility.
- Walmart (Retail Partner)majorMajor retail partner where TripGift gift cards are available for purchase, expanding consumer accessibility through Walmart's global retail footprint.
- Target (Retail Partner)majorMajor retail partner where TripGift gift cards are available for purchase, expanding consumer accessibility through Target's retail presence.
- Best Buy (Retail Partner)majorRetail partner where TripGift gift cards are available for purchase, expanding consumer accessibility.
- Office Depot (Retail Partner)minorRetail partner where TripGift gift cards are available for purchase, particularly relevant for B2B office and corporate customers.
- Kroger (Retail Partner)minorRetail partner where TripGift gift cards are available for purchase, expanding consumer accessibility through Kroger's grocery retail network.
- Staples (Retail Partner)minorRetail partner where TripGift gift cards are available for purchase, particularly relevant for B2B office and corporate customers.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
TripGift competitors and assessment
Company assessmentDirect peers
- Tango Card: Tango Card is a B2B rewards and incentives platform enabling enterprises to issue digital gift cards as employee rewards, channel incentives, and loyalty payouts. Direct peer on the B2B rewards-infrastructure play, although Tango Card's catalog spans non-travel merchants too.
- Tinggly: Tinggly sells multi-currency experience gift cards redeemable across thousands of tours, activities, and bucket-list experiences globally. It competes directly with TripGift on the experience-gifting vertical with a comparable multi-currency, multi-country model.
- CheapOair: CheapOair is an online travel agency selling flights, hotels, and packages, and it offers branded travel gift cards. Direct competitor on the multi-category travel gift card offering and redemption flow.
- Klook: Klook is a leading experience and travel-activity marketplace in Asia-Pacific that sells activity gift cards and vouchers across thousands of tours and attractions. Comparable peer given overlapping experience-inventory breadth and multi-currency gift card product.
Broad incumbents
- Airbnb Gift Cards: Airbnb sells gift cards redeemable for stays and experiences on its global platform. Comparable in multi-currency support and experience offerings, but anchored in Airbnb's direct marketplace.
- Blackhawk Network: Blackhawk Network is a large gift card distribution and B2B incentives network powering branded and third-party gift card programs for retailers, corporations, and incentive platforms. Comparable on B2B gift card distribution infrastructure.
- Booking.com Gift Cards: Booking.com sells multi-currency gift cards redeemable for hotel, flight, and car inventory across its global accommodation marketplace. A larger incumbent with overlapping hotel-and-travel gift card functionality, though lacking TripGift's experience-gift specialty.
- Hotels.com Gift Cards: Hotels.com sells digital and physical gift cards redeemable for hotel bookings across its global inventory. Broader incumbent in the hotel-specific gift card category where TripGift's HotelsGift sub-brand competes.
- Expedia Gift Cards: Expedia sells multi-currency travel gift cards redeemable for flights, hotels, cars, packages, and activities across its global OTA. A broad incumbent that overlaps with TripGift's core product set.
- Marriott Gift Cards: Marriott sells branded gift cards redeemable across its 8,000+ properties globally under one of the largest hotel loyalty footprints. A brand-direct incumbent competing for the same hotel gift card dollars that flow through TripGift's HotelsGift.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
TripGift social profiles
Digital presenceTripGift compliance and trust
Trust signalCompliance1 record
TripGift financial estimates
Financial estimateRevenue estimate
Valuation estimate
TripGift leadership team
Management profileNumber of profiles
Profiles1 record
TripGift subsidiaries and ownership
Company hierarchySubsidiaries1 record
TripGift funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TripGift M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TripGift
What does TripGift do?
TripGift provides multi-currency travel gift cards redeemable across more than 1.5 million travel products (flights, hotels, car rentals, tours, and bucket-list experiences) in 103 currencies across 180+ countries. For businesses and governments, it offers a proprietary multi-currency gift card API and a bulk custom-order program to issue, control, and redeem travel value for employee rewards, customer incentives, loyalty programs, and prize fulfillment.
Is TripGift a public or private company?
TripGift is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TripGift founded?
TripGift was founded in 2015. It employs 11 to 50 people.
Where is TripGift based?
TripGift is headquartered in London, United Kingdom, in the Europe region.
How does TripGift make money?
Three revenue lines are on record. Gift Card Sales (Consumer & B2B) is the primary driver. The others are travel Booking Marketplace and B2B API and Bulk Order Services.
Who are TripGift's main competitors?
Direct peers on record are Tango Card, Tinggly, CheapOair and Klook. Broad incumbents are Airbnb Gift Cards, Blackhawk Network, Booking.com Gift Cards, Hotels.com Gift Cards, Expedia Gift Cards and Marriott Gift Cards.
Does TripGift have an API?
No public API is recorded for TripGift.
What industry is TripGift in?
TripGift's product category is Online Travel Marketplace. Its primary akta.pro industry code is FSAMANAI, Travel Money Cards & Multi-Currency Prepaid, with a secondary code of THALAKAC, Rewards Marketplace & Redemption Platforms (Merchandise, Gift Cards, Experiences). Its NAICS code is 459420.