Votivate
Votivate is a browser-based, progressive-only campaign management platform combining voter data, canvassing, calling/texting, events, and donor tools, serving US political campaigns, consultants, and non-profits on a pay-as-you-go model with a 2024 AI beta suite.
- Company typePrivate
- Founded2017
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Votivate does
Votivate is a browser-based campaign management platform that serves progressive political campaigns, political consultants and agencies, non-profits, unions, issue campaigns, party organizations, and research institutions in the United States. The platform unifies voter data and analytics (including 200+ issue and behavioral models and near real-time voter files with mobile numbers and email), mobile door-to-door canvassing (handling 20,000+ doors simultaneously with on-the-fly turf assignment), browser-based calling and SMS/MMS (delivered via a native CallHub integration with consolidated billing), reporting, events and ticketing with QR-code entry, a web designer, email designer, social media management, project management, and donor/volunteer management. The platform is restricted to organizations that affirm progressive values, and access is gated by a values commitment rather than an open public signup.
The company was founded as an internal technology project at the Working Families Party in 2017 and was spun off as an independent LLC in 2022 to serve the broader progressive and Democratic movement. It is based in New York, operates as Votivate, LLC, and reports a team of 1-10 employees, led by COO Nic Zateslo (prior roles at America Votes Florida and PDI) and Lead Software Engineer Sarah Schieferstein (prior role at Ocient). In 2024, Votivate launched Beta Labs, introducing four AI-powered tools in closed beta: Campaign Architect (strategy planning), Voter Navigator (voter segmentation), Message Composer (personalized messaging across email, text, and phone scripts), and Dialogue Dynamo (AI voice calling, video avatars, and conversational chatbots). The platform also offers a 24/7 AI support chatbot called Edwin.
Votivate's commercial model combines freemium platform access with usage-based fees and a subscription bundle. Core voter research and platform use are free; door-to-door canvassing is charged at 3 cents per voter on first turf assignment, data exports at 1.5 cents per voter, browser-based calling at 4 cents per minute through CallHub, and SMS/MMS at 4-6 cents per voter. A monthly Campaign Toolkit bundle (web designer, email, social, project management, events, volunteer/donor) is offered at custom pricing for year-round organizations and agencies. Go-to-market is a mix of product-led self-serve signup (typically within one business day), a dedicated consultant/agency path with separate billing per client campaign, and inside sales for large organizations and research institutes requiring custom pricing. The company has not disclosed external funding rounds, revenue, or named customer logos.
Votivate firmographics
Firmographics- Name
- Votivate
- Legal name
- Votivate, LLC
- Website
- https://votivate.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Votivate is a browser-based, progressive-only campaign management platform combining voter data, canvassing, calling/texting, events, and donor tools, serving US political campaigns, consultants, and non-profits on a pay-as-you-go model with a 2024 AI beta suite.
- Ownership category
- akta.pro rank
Votivate industry classification
Industry- Product category
- Campaign Management Software
- NAICS
- Advertising Agencies (54181), Marketing Research and Public Opinion Polling (541910), Political Organizations (813940)
- SIC
- Services-Prepackaged Software (7372), Services-Advertising Agencies (7311)
- akta.pro primary industry
- PR, Reputation Management & Earned Media Platforms (BPAMALAO)
- akta.pro secondary industries
- Messaging-Led Community Platforms (Chat/Group Communities) (MPACAJAE), Creator Fundraising & Crowdfunding Platforms (Recurring/Project-Based) (MPACAFAJ), Influencer Campaign Strategy & Planning (BPAFAHAC)
Keywords
Where Votivate is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Votivate business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- Voter Data Usage: Pay-as-you-go model where campaigns only pay for data they actually use. Door-to-door canvassing charged at 3 cents per voter when turf is assigned. Exports charged at 1.5 cents per voter when generated.
- Communication Services: Calling through CallHub integration at 4 cents per minute. Texting at 4-6 cents per voter for SMS and MMS. Billed through Votivate account.
- Platform Access: Free access to platform including creating voter lists, building reports, inviting users and volunteers. No setup or monthly fees.
- Campaign Toolkit: Optional bundled suite including website designer, email designer, social media manager, project management, events and tickets, and volunteer/donor management. Custom pricing for year-round organizations and agencies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free platform access with paid data usage |
| Unit Pricing | Pay-as-you-go | Door-to-door canvassing at 3 cents per voter |
| Unit Pricing | Pay-as-you-go | Data exports at 1.5 cents per voter |
| Usage-based | Pay-as-you-go | Browser calling at 4 cents per minute |
| Usage-based | Pay-as-you-go | Texting at 4-6 cents per voter |
| Subscription | Monthly | Campaign Toolkit bundle |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Votivate product offering
Product offeringCore offering
Votivate sells a browser-based civic engagement and campaign management platform exclusively to progressive and Democratic campaigns, consultants, agencies, non-profits, unions, and research institutions. The platform combines near real-time voter data with 200+ predictive models, door-to-door canvassing, browser-based calling and texting (via CallHub), email and website builders, events and ticketing, and reporting, augmented by AI-powered Beta Labs tools for strategy, segmentation, messaging, and voice outreach.
Product overview
Votivate is a unified campaign management platform built for progressive political campaigns, consultants, non-profits, and civic organizations. The platform consists of a core suite of integrated tools including Voter Data & Analytics (with 200+ predictive models), Door-to-Door Canvassing, Calling & Texting (via CallHub integration), Insightful Reporting, Modern Campaign Tools, Events & Ticketing, and Web Designer. These core products are complemented by Beta Labs offerings including Campaign Architect, Voter Navigator, Message Composer, and Dialogue Dynamo for AI-powered capabilities. The platform operates on a pay-as-you-go pricing model with no setup or monthly fees.
Differentiator
Problem solved
Functional benefit
Products and services
- Voter Data & Analytics Provides near real-time voter files including mobile numbers and email data, over 200 advanced issue and behavioral models, unregistered voter data, absentee and early voting trends, pinpoint-level geographic targeting, and email data for digital ads and targeting. Used by progressive campaigns and consultants to identify, segment, and reach the right voters.
- Door-to-Door Canvassing Mobile-first canvassing tool that manages 20,000+ doors on a map simultaneously, instantly assigns turf to canvasser phones, generates print-ready walk sheets, and enables on-the-go voter lookup. Built for progressive campaigns and field programs running large-scale canvassing operations.
- Calling & Texting Browser-based calling and SMS/MMS capabilities powered by a native CallHub integration, enabling trigger-based and bulk communication with voters, donors, and volunteers, billed directly through the Votivate account. Priced at 4 cents per minute for calling, 4 cents per SMS, and 6 cents per MMS.
- Insightful Reporting Intuitive data visualizations, detailed canvasser activity reports, and crosstab analyses and counts for tracking campaign performance across voter contact programs.
- Modern Campaign Tools Complete contact records combining web activity, email interactions, donations, and event participation, with customizable donor and volunteer funnels, robust reporting, automation possibilities, and seamless email integration for managing relationships across the campaign.
- Events & Ticketing Create and manage campaign events with streamlined signups and ticket sales, featuring QR code-enabled entry for volunteer gatherings and fundraising galas.
- Campaign Toolkit Bundled subscription suite of campaign tools including Website Designer & Forms, Email Designer, Social Media Manager, Project Management, Events & Tickets, and Volunteer & Donor Management, offered as a discounted package for progressive campaigns and agencies.
- Campaign Architect AI-powered data-driven strategy wizard that creates tailor-made campaign plans covering fundraising, voter outreach, and media strategy using advanced AI capabilities. Currently available as a beta tool in Votivate Beta Labs.
- Voter Navigator AI-driven voter targeting tool that uses advanced algorithms to analyze massive voter datasets and generate finely tuned voter universes for maximum campaign impact. Currently available as a beta tool in Votivate Beta Labs.
- Message Composer AI-powered personalized messaging tool that generates customized emails, texts, and phone scripts based on individual voter interests and concerns. Currently available as a beta tool in Votivate Beta Labs.
- Dialogue Dynamo Voter outreach tool featuring AI voice calling, captiva video avatars, multimedia materials, and conversational chatbots for immersive political outreach and phone banking. Currently available as a beta tool in Votivate Beta Labs.
Quantifiable outcome
- 3,400 voter connections per month for small campaigns (Campaign #2 example)
- +1 more outcomes
Companies that use Votivate
Customer profileSegments6 records
Ideal customer profiles5 records
Votivate technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability9 records
Feature11 records
Votivate partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and flagship.
- CallHubcoreNative integration with CallHub for browser-based calling and texting capabilities. Votivate serves as the gateway, with all calling and texting billing processed directly through the Votivate account. Supports SMS, MMS, and minute-based calling.
- Working Families PartyflagshipVotivate originated as an internal tech project within the Working Families Party in 2017 and spun off as an independent entity in 2022 with WFP support. WFP is the founding organization behind Votivate.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Votivate competitors and assessment
Company assessmentDirect peers
- Scale to Win: Progressive-focused texting, calling, and distributed organizing platform serving campaigns and nonprofits. Closely comparable calling/texting capabilities and progressive-only positioning.
- Hustle: Peer-to-peer texting platform widely used by progressive and Democratic campaigns. Directly comparable SMS/MMS outreach capability within the same progressive buyer base.
- Mobilize: Progressive organizing and event/volunteer management platform serving campaigns and nonprofits. Direct overlap with Votivate's events, ticketing, and volunteer management modules.
- ThruText: SMS texting platform built specifically for political campaigns and progressive organizations. Comparable texting capability targeting the same buyer base as Votivate.
- Impactive: Progressive mobile canvassing and relational organizing platform. Direct comparison in door-to-door canvassing and volunteer-driven voter contact workflows.
- ActBlue: The dominant online fundraising platform for Democratic and progressive campaigns and committees. Overlaps directly with Votivate's donor management and progressive campaign support use cases.
Others
- CallHub: Calling and texting infrastructure provider integrated into Votivate. Functions as both a partner (billing routed through Votivate) and a potential competitor offering directly to campaigns.
Broad incumbents
- ActionKit (Bonterra): Progressive nonprofit CRM and advocacy platform under Bonterra. Overlaps with Votivate's nonprofit/union advocacy, email, and donor management capabilities.
- NGP VAN (Bonterra): The dominant Democratic campaign CRM and voter data platform, used by party committees and large campaigns. Direct competitor in the same voter-data + outreach category but at significantly larger scale and with deeper party-committee lock-in.
Regional players
- Switchboard: Progressive voter data and contact platform offering data appends and outreach tools. Comparable voter-data focus but with narrower product surface area than Votivate.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Votivate social profiles
Digital presenceVotivate financial estimates
Financial estimateRevenue estimate
Valuation estimate
Votivate leadership team
Management profileNumber of profiles
Profiles2 records
Votivate funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Votivate M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Votivate
What does Votivate do?
Votivate sells a browser-based civic engagement and campaign management platform exclusively to progressive and Democratic campaigns, consultants, agencies, non-profits, unions, and research institutions. The platform combines near real-time voter data with 200+ predictive models, door-to-door canvassing, browser-based calling and texting (via CallHub), email and website builders, events and ticketing, and reporting, augmented by AI-powered Beta Labs tools for strategy, segmentation, messaging, and voice outreach.
Is Votivate a public or private company?
Votivate is a private company. It is classified as unknown and is currently operating.
When was Votivate founded?
Votivate was founded in 2017. It employs 1 to 10 people.
Where is Votivate based?
Votivate is headquartered in New York, United States, in the North America region.
How does Votivate make money?
Four revenue lines are on record. Voter Data Usage is the primary driver. The others are communication Services, platform Access and campaign Toolkit.
Who are Votivate's main competitors?
Direct peers on record are Scale to Win, Hustle, Mobilize, ThruText, Impactive and ActBlue. CallHub is listed as an others. Broad incumbents are ActionKit (Bonterra) and NGP VAN (Bonterra). Switchboard is listed as a regional player.
Does Votivate have an API?
Yes. Votivate offers a robust API with comprehensive API documentation, facilitating connections with third-party services to expand campaign reach and capabilities. The API enables extensive customization and integration, including bulk data upload features. The platform supports flexible integration with existing tech stacks without locking users into restrictive contracts.
What industry is Votivate in?
Votivate's product category is Campaign Management Software. Its primary akta.pro industry code is BPAMALAO, PR, Reputation Management & Earned Media Platforms, with a secondary code of MPACAJAE, Messaging-Led Community Platforms (Chat/Group Communities). Its NAICS code is 54181 and its SIC code is 7372.