Research

What Research does

Research (リサーチ合同会社), founded 2016 and headquartered in Japan, is a privately held digital marketing firm operating exclusively in the Japanese market. It delivers a hybrid offering built around SEO: professional services (web marketing consulting, SEO consulting, listing ads management, and SEO-aware site production) plus two proprietary cloud-based SaaS products. Rekam (レカム) is a self-service SEO ranking tracker that automates keyword position monitoring across Google, Google Maps, and paid search on PC and smartphone, with city-level and area-based checks, ranking alerts, and AI Overview (AIO) frame detection. スマL (SmaL) is a no-code, mobile-only swipe-style landing page builder that lets agencies create image, video, or HTML slides with per-slide analytics and A/B testing, positioned specifically as a white-label tool for advertising agencies and production companies. Underlying technology is standard cloud SaaS with no public API; no proprietary ML models, patents, or third-party AI partnerships are disclosed.

The business model combines low-ARPU recurring SaaS subscriptions with higher-value project and consulting revenue. Rekam is priced at ¥330–¥880 per month depending on acquisition frequency, with a 30-day free trial; スマL is ¥5,900/month including one LP and 300 MB of storage, with ¥1,100/month per additional LP and a 10-day free trial. LP production services are sold at fixed fees ranging from ¥88,000 (static image LP) to ¥165,000 (video LP), with manga-format LPs at ¥99,000–¥143,000. Consulting and listing ads engagements are quote-based. The go-to-market is dual-track: direct-to-SMB via self-service SaaS signup and SEO-driven content marketing, plus an agency/reseller channel for スマL. The customer base is concentrated in Japanese small and medium businesses, with named testimonials from SMB retailers (un Rigueur in fashion, GREEBER in luxury resale); no enterprise customers, parent company, subsidiaries, or external funding are disclosed. Revenue is not publicly reported, and the firm appears to operate as a small, self-funded consultancy with two SaaS lines supporting the consulting core.

Name

Research

Legal name

リサーチ合同会社

Website

https://seo-research.co.jp

Company type

Private

Founded year

2016

Operating status

Operating

Short description

Research (リサーチ合同会社) is a Japan-focused digital marketing firm offering SEO and web marketing consulting, site production, and listing ads management, paired with two proprietary SaaS tools — Rekam for SEO rank tracking and スマL (SmaL) for no-code mobile swipe landing pages — primarily serving Japanese SMBs and ad agencies.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Marketing Consulting Services (541613), Advertising Agencies (541810)

SIC

Services-Management Consulting Services (8742), Services-Advertising Agencies (7311)

akta.pro primary industry

Customer, Marketing & Sales Consulting (BPAHACAG)

akta.pro secondary industries

SEO Analytics, Reporting & Attribution (KPIs, Dashboards, Forecasting) (BPAFAJAI), Search Engine Marketing (SEM) / Paid Search (PPC) (BPAFACAA)

Keywords

• SEO consulting services
• Web marketing consulting
• SEO ranking tracking
• Landing page production
• Listing ads management

Headquarters

HQ city

Ushiku

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SEO Consulting Services: Web marketing consulting and SEO implementation services for businesses seeking to improve organic search visibility and web traffic
2. スマL SaaS Subscription: Monthly subscription for swipe LP creation tool targeting advertising agencies and production companies. Includes 1LP, 300MB storage. Additional LPs at ¥1,100/month each. 10-day free trial available.
3. Rekam SaaS Subscription: Cloud-based SEO ranking tool with tiered pricing based on keyword count and acquisition frequency. 50KW plan starting at ¥330/month (weekly), daily acquisition at ¥880/month, every 2 days at ¥550/month. 30-day free trial.
4. LP Production Services: Professional design and production services for landing pages. Static image LP from ¥88,000, video LP from ¥165,000, manga LP from ¥99,000-¥143,000.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Research provides SEO-centered web customer acquisition consulting and implementation services for Japanese businesses, complemented by two in-house SaaS products: Rekam, a cloud-based SEO ranking tracking tool, and SmaL (スマL), a no-code mobile swipe-style landing page creation platform targeting advertising agencies and production companies. Service offerings span web marketing consulting, SEO consulting, listing ads management, and SEO-optimized website production.

Product overview

Research合同会社は、SEOを軸としたウェブ集客コンサルティングと施策導入代行を提供する総合デジタルマーケティング会社である。主力製品群は、クラウド型SEO順位ツール「Rekam（レカム）」とノーコードスマホ専用スワイプLP制作ツール「スマL（SmaL）」の2つのSaaS製品で構成され、これらを支援する形でSEOコンサルティング、Webマーケティングコンサルティング、リスティング広告運用、サイト制作という専門サービスを展開している。Rekamは検索順位の自動記録・分析に特化し、スマLは広告代理店・制作会社向けにスワイプ型ランディングページの制作・解析を可能にする。B2B領域の顧客に対し、ツール提供と伴走型コンサルティングを組み合わせたハイブリッドモデルで、Web集客の全工程を支援する。

Differentiator

Problem solved

Functional benefit

Brands

• Rekam (レカム): Cloud-based SEO ranking tool for tracking keyword positions on Google, Google Maps, and ads
• スマL

Products and services

• Rekam (レカム) - SEO Ranking Tracking Tool Cloud-based SaaS tool that automatically records keyword-level search rankings on Google, Google Maps, and Google ads. Supports city/ward-level geographic rankings, map rankings, ad rankings, and AI Overview (AIO) frame detection with ranking alerts. Targets Japanese SEO professionals and SMB marketers seeking affordable ranking monitoring (50KW plan starting at ¥330/month weekly).
• SmaL (スマL) - Swipe LP Creation Tool No-code mobile-only swipe-style landing page creation SaaS for advertising agencies and production companies. Builds Instagram-reel-like LPs using images, video, or HTML with horizontal and vertical swipe formats. Provides per-slide analytics (visitor count, exit rate, dwell time, transitions) and A/B testing for CVR optimization. Basic plan ¥5,900/month includes 1LP and 300MB storage with 10-day free trial.
• Web Marketing Consulting Full-service SEO-centered web marketing consulting including strategy planning, implementation support, SNS and content measures, ad-driven traffic acquisition, and conversion rate improvement. Delivered by experienced staff acting as the client's outsourced web marketing team.
• SEO Consulting Specialized SEO consulting including website audits, issue identification, business process and staffing interviews, and data-driven actionable SEO strategy proposals. Targets Japanese SMBs lacking in-house SEO expertise.
• Listing Ads Management Search/listing advertising operations leveraging long-term keyword experience and expertise to drive measurable results for Japanese businesses.
• Site Production Website production with SEO optimization built-in, focusing on user clarity and conversion rate improvement. Delivered alongside the company's consulting practice.
• Landing Page Production Services Professional design and production of swipe-style mobile landing pages including static image LPs (from ¥88,000), video LPs (from ¥165,000), monochrome manga LPs (from ¥99,000), and color manga LPs (from ¥143,000). Delivery in 2-3 weeks with scenario creation.

Quantifiable outcome

• Customer reported multiple times increase in inquiry requests after website redesign
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• HubSpot: Large marketing/CRM platform with SEO tools, content management, and marketing consultancy. Overlaps with Research's consulting-plus-tools model as a broader, better-capitalized incumbent expanding into the Japanese market.

Direct peers

• Moz: Established US SEO software firm offering keyword tracking, link research, and site audit tools. Comparable product surface to Rekam and competing for the same SEO practitioner buyer.
• Ahrefs: Singapore-headquartered SEO toolset with backlink analysis, keyword research, and rank tracking. Direct competitor to Rekam in the rank-tracking category and increasingly localized for Japanese users.
• SEMrush: Global SEO and digital marketing platform with keyword rank tracking, competitive research, and content tooling. Directly comparable to Rekam and competes for the SEO consultant buyer in Japan and globally.
• Basic Inc. (ferret): Japanese operator of the ferret marketing media and a suite of SEO/marketing SaaS tools (ferret-One, ferret-SEO). Closest comparable peer in the Japan market: combines content-marketing blog, tools, and agency-style services targeting Japanese SMBs.
• Unbounce: Cloud-based landing page builder with A/B testing, AI copy, and per-variant analytics. Directly competes with スマL in no-code LP creation and per-variant conversion optimization for performance marketers and agencies.
• Instapage: Landing page platform with personalization and analytics, aimed at PPC marketers and agencies. Direct competitor to スマL in the swipe-style mobile LP and conversion optimization category.
• Screaming Frog SEO Spider: SEO site-crawling and audit tool widely used by SEO agencies and consultants. Overlaps with the audit/issue-extraction portion of Research's SEO consulting work and competes for the agency's tool stack budget.

Emerging players

• Similarweb: Digital market intelligence platform providing SEO/traffic analytics, keyword research, and competitive benchmarking. Adjacent to Rekam and increasingly used by Japanese SMBs and agencies instead of dedicated rank-tracking tools.

Regional players

• Macromill (LCODE / JCL group): Japanese digital marketing group operating consumer research panels and marketing intelligence services. Comparable as a Japan-based marketing research/insights player serving similar SMB and agency customers, though primarily operating in the data/research segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Research