Ecobat Battery
- Company typePrivate
- Founded1938
- HeadquartersShrewsbury, United Kingdom
- Headcount5,001–10,000
- GTM typeB2B
- OfferingServices
Ecobat Battery firmographics
Firmographics- Name
- Ecobat Battery
- Legal name
- Veloris
- Website
- https://ecobatbattery.com
- Company type
- Private
- Founded year
- 1938
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Ownership category
- akta.pro rank
Ecobat Battery industry classification
Industry- Product category
- Battery Distribution & Supply Services
- NAICS
- Battery Manufacturing (33591), Battery Manufacturing (335910)
- SIC
- Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- Battery Modules & Packs (Industrial/Commercial pack assembly) (IMAGAHAB)
- akta.pro secondary industries
- Battery Repair, Refurbishment & Remanufacturing Services (Module/Pack Repair, Rework) (EUAFACAI), Battery Pack Repair/Remanufacturing & Module/Cell Replacement (TLAKAMAB), EV & Hybrid Battery Service, Diagnostics & Reconditioning (TLAKAMAA), Automotive Batteries & 12V/Low-Voltage Energy Storage Manufacturing (IMACAJAJ)
Keywords
Where Ecobat Battery is headquartered
LocationHeadquarters
- HQ city
- Shrewsbury
- HQ country
- United Kingdom
- HQ region
- Europe
Offices5 records
Markets served
Ecobat Battery business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Battery Distribution: Distribution of batteries from OEM and aftermarket brands including Bosch, Exide, Lucas, Numax and VARTA to a wide range of customers including OEMs, vehicle parts suppliers, automotive dealerships, materials handling specialists, and marine chandlers.
- Industrial Services: Services including watering contracts, servicing & repair, safety inspections for industrial battery applications.
- Installation Services: Professional installation services for batteries across various applications.
- Rental Services: Battery rental services for industrial and commercial applications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Quote-based/ custom | Multi-year contract | B2B enterprise pricing for OEMs and large distributors |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Ecobat Battery product offering
Product offeringCore offering
Veloris (formerly Ecobat Battery) operates Europe's largest independent battery supply network, distributing batteries from more than 24 brands including Bosch, Exide, Lucas, Numax, VARTA, Trojan, Odyssey, Yuasa, and Victron Energy to automotive, commercial vehicle, marine, leisure, industrial, materials handling, solar, and energy storage applications. The company also provides professional industrial services (watering contracts, servicing and repair, safety inspections), installation services, and rental services, completing an integrated offering from battery supply through maintenance to recycling.
Product overview
Veloris (formerly Ecobat Battery) is Europe's largest independent battery supply network, offering a comprehensive portfolio of battery products and support services. The company distributes over 24 battery brands including Bosch, Exide, Lucas, Numax, VARTA, Trojan, Odyssey, Yuasa, and Victron Energy, serving applications across automotive, commercial vehicles, marine, leisure, electric vehicles, energy storage solutions (ESS), materials handling (forklift), solar systems, and mobility sectors. The product portfolio includes automotive and motorcycle batteries, deep-cycle batteries for golf and floorcare, lithium-ion energy storage, solar panels, and industrial power solutions. Services include industrial services (watering contracts, servicing and repair, safety inspections), installation services, and rental services, forming an integrated approach from battery supply and maintenance through to recycling.
Differentiator
Problem solved
Functional benefit
Products and services
- Industrial Services Comprehensive industrial battery services including watering contracts, servicing and repair, and safety inspections for materials handling equipment and industrial battery applications.
- Installation Services Professional battery installation services for various applications and equipment across the network.
- Rental Services Flexible battery rental solutions to meet temporary or seasonal power needs for industrial and commercial applications.
- Bosch Batteries Automotive batteries and electrical systems for vehicle applications distributed through the European supply network.
- Exide Batteries Automotive and industrial battery solutions distributed through the European supply network under strategic partnership.
- VARTA Batteries Automotive, Powersports, and lawn & garden batteries distributed across the European network.
- Lucas Batteries Automotive and motorcycle batteries and electrical components distributed through the network.
- Yuasa Batteries Automotive, motorcycle, and industrial batteries distributed across the European market.
- Trojan Batteries Deep-cycle flooded and AGM batteries for golf, floorcare, renewable energy, and marine applications distributed across the network.
- Pylontech Energy Storage Lithium-ion battery storage solutions for residential and commercial energy storage applications.
- Victron Energy Solutions Power conversion and battery management systems for marine, mobile, and off-grid applications.
Quantifiable outcome
- EcoVadis Platinum Medal placing among top 1% of 125,000+ companies worldwide
Companies that use Ecobat Battery
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
Ecobat Battery technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Ecobat Battery partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and minor.
- Exide TechnologiescoreStrategic partnership with Exide Technologies for battery supply and distribution. Ecobat and Exide Technologies jointly received the EcoVadis Platinum Medal recognition, indicating a deep collaborative relationship in sustainability initiatives and business operations.
- BoschcoreDistribution partnership for Bosch battery products including automotive and industrial battery ranges.
- LucascoreDistribution partnership for Lucas battery products. Lucas brand also sponsors Paul Barker in British Superstock 1000 Series through Veloris.
- VARTAcoreDistribution partnership for VARTA battery products across the European network.
- NumaxcoreDistribution partnership for Numax battery products in the European market.
- CTEKminorDistribution partnership for CTEK battery charging and maintenance products.
- TrojancoreDistribution partnership for Trojan industrial batteries, particularly for materials handling and renewable energy applications.
- YuasacoreDistribution partnership for Yuasa batteries for automotive and industrial applications.
- OPTIMAminorDistribution partnership for OPTIMA premium batteries.
- PylontechminorDistribution partnership for Pylontech energy storage solutions.
- Victron EnergyminorDistribution partnership for Victron Energy power conversion and battery storage products.
- FroniusminorDistribution partnership for Fronius solar and battery charging solutions.
- RollsminorDistribution partnership for Rolls batteries for marine and industrial applications.
- SonnenscheinminorDistribution partnership for Sonnenschein battery products.
- OdysseyminorDistribution partnership for Odyssey batteries.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Ecobat Battery competitors and assessment
Company assessmentDirect peers
- Interstate Batteries: North America's largest independent battery distributor with a multi-brand portfolio and franchise/distributor model. Highly comparable to Veloris on go-to-market, although regional to North America.
- Manbat: UK-based battery distributor supplying automotive, commercial, leisure, marine, and industrial batteries. Directly competes with Veloris in aftermarket distribution across the UK and into Europe.
- Banner Batteries: European independent battery distributor with a multi-brand portfolio covering automotive, commercial vehicle, motorcycle, and industrial applications. Closely comparable to Veloris as an independent distributor serving OEM and aftermarket channels.
- Trojan Battery Company: US-based deep-cycle battery manufacturer (golf, floorcare, renewable, marine) that is also a Veloris distribution partner. Comparable as a brand partner operating in the same industrial/leisure channels.
Broad incumbents
- EnerSys: Global industrial battery manufacturer (motive power, reserve power, aerospace/defence). Comparable to Veloris's industrial and service-led segments as a broader incumbent with manufacturing scale.
- Exide Technologies: Global battery manufacturer and distributor with deep Europe presence; both a Veloris brand partner and a competitor in OEM and aftermarket channels. Comparable as a vertically integrated incumbent with overlapping product and channel footprint.
- Saft (TotalEnergies): Industrial battery manufacturer focused on standby, rail, aerospace, and energy storage. Comparable as a broader incumbent in the industrial and ESS segments Veloris is expanding into.
- Clarios (VARTA parent): Global battery manufacturer owning VARTA's automotive aftermarket and a host of regional brands. Comparable as an upstream incumbent that supplies (and could disintermediate) Veloris.
- GS Yuasa: Major Japanese battery manufacturer supplying automotive, motorcycle, and industrial batteries. Comparable as a brand partner and broader incumbent in the same end markets.
Regional players
- Hoppecke: European industrial battery manufacturer and service provider focused on motive power, rail, and reserve power. Compares to Veloris's industrial battery services and forklift/AWP segments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Ecobat Battery social profiles
Digital presenceEcobat Battery compliance and trust
Trust signalCompliance1 record
Ecobat Battery financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ecobat Battery leadership team
Management profileNumber of profiles
Ecobat Battery funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ecobat Battery M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ecobat Battery
What does Ecobat Battery do?
Veloris (formerly Ecobat Battery) operates Europe's largest independent battery supply network, distributing batteries from more than 24 brands including Bosch, Exide, Lucas, Numax, VARTA, Trojan, Odyssey, Yuasa, and Victron Energy to automotive, commercial vehicle, marine, leisure, industrial, materials handling, solar, and energy storage applications. The company also provides professional industrial services (watering contracts, servicing and repair, safety inspections), installation services, and rental services, completing an integrated offering from battery supply through maintenance to recycling.
Is Ecobat Battery a public or private company?
Ecobat Battery is a private company. It is classified as unknown and is currently operating.
When was Ecobat Battery founded?
Ecobat Battery was founded in 1938. It employs 5,001 to 10,000 people.
Where is Ecobat Battery based?
Ecobat Battery is headquartered in Shrewsbury, United Kingdom, in the Europe region.
How does Ecobat Battery make money?
Four revenue lines are on record. Battery Distribution is the primary driver. The others are industrial Services, installation Services and rental Services.
Who are Ecobat Battery's main competitors?
Direct peers on record are Interstate Batteries, Manbat, Banner Batteries and Trojan Battery Company. Broad incumbents are EnerSys, Exide Technologies, Saft (TotalEnergies), Clarios (VARTA parent) and GS Yuasa. Hoppecke is listed as a regional player.
Does Ecobat Battery have an API?
No public API is recorded for Ecobat Battery.
What industry is Ecobat Battery in?
Ecobat Battery's product category is Battery Distribution & Supply Services. Its primary akta.pro industry code is IMAGAHAB, Battery Modules & Packs (Industrial/Commercial pack assembly), with a secondary code of EUAFACAI, Battery Repair, Refurbishment & Remanufacturing Services (Module/Pack Repair, Rework). Its NAICS code is 33591 and its SIC code is 3600.