BKK PwC

What BKK PwC does

BKK PwC is a German statutory company health insurance fund (Betriebskrankenkasse), established in 1995 and headquartered in Melsungen, that provides mandatory health insurance exclusively to employees of PricewaterhouseCoopers GmbH in Germany and their family members. It serves roughly 30,000 insured persons through a service network embedded at 21 PwC locations nationwide, with an additional digitalization center in Hannover. The fund operates under the German Social Code (SGB V), generating revenue through regulated statutory contributions from members and the employer, and is governed by a board with employer and employee representation consistent with the BKK model. As a private legal entity owned/controlled by its sponsor employer, it is not publicly traded.

The company's product surface spans statutory health insurance plus a broad digital health stack: the BKK PwC Internetfiliale self-service portal (web and mobile app) for policy administration, electronic health infrastructure (ePA, E-Rezept, E-AU), telemedicine via TeleClinic, the Online-Hautcheck image-based dermatology triage, meditation via 7Mind, fertility and pregnancy programs (BKK Kinderwunsch, Hallo Baby, planBaby, BabyCare), pediatric preventive care (STARKE KIDS BY BKK), specialized therapies (FPZ back, osteoporosis, hip-knee, cancer), Parkinson's remote monitoring (ParkinsonGo), and corporate wellness initiatives integrated with PwC (Yoga@PwC, INMOTION@PwC, Boxen@PwC). Distribution is direct-to-employer: enrollment is coordinated through PwC HR and internal communications, supported by a digital Wechselservice that handles the switch process for new PwC hires.

Name

BKK PwC

Legal name

BKK PwC

Website

https://bkk-pwc.de

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

BKK PwC is a German statutory company health insurance fund (Betriebskrankenkasse) founded in 1995, providing mandatory health insurance and a broad digital health app ecosystem exclusively to employees of PricewaterhouseCoopers GmbH Germany and their families, covering roughly 30,000 insured persons.

Ownership category

akta.pro rank

Product category

Statutory Health Insurance

NAICS

Direct Health and Medical Insurance Carriers (524114)

SIC

Hospital & Medical Service Plans (6324), Accident & Health Insurance (6321)

akta.pro primary industry

Group Pharmacy Benefit (Rx) Coverage & PBM-Integrated Plans (FSAIAFAN)

akta.pro secondary industry

Copay Assistance, Patient Support & Affordability Programs (HLAEAKAI)

Keywords

• Statutory health insurance
• Company health fund
• Digital health services
• Preventive care programs
• Telemedicine services

Headquarters

HQ city

Melsungen

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Statutory Health Insurance Contributions: BKK PwC operates as a statutory health insurance (gesetzliche Krankenversicherung) funded by health insurance contributions from PwC employees and their employer PwC. Contributions are regulated by German law (SGB V) and deducted from salaries.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

BKK PwC is a statutory company health insurance fund (Betriebskrankenkasse) that provides mandatory health insurance coverage exclusively to employees of PricewaterhouseCoopers GmbH Germany and their family members. On top of standard statutory benefits, it bundles a digital health ecosystem (Internetfiliale portal, ePA, E-Rezept, E-AU, telemedicine via TeleClinic, and partner-branded apps such as 7Mind, Keleya, BabyCare, ParkinsonGo, medicalmotion, Snorefox, Living Well Plus), preventive therapy programs (FPZ back/osteoporosis/hip-knee/cancer), family and fertility programs (BKK Kinderwunsch, Hallo Baby, planBaby, STARKE KIDS), and employer-integrated corporate fitness initiatives (Yoga@PwC, INMOTION@PwC, Boxen@PwC).

Product overview

BKK PwC is a statutory health insurance company (Betriebskrankenkasse) exclusively for PwC employees and their families in Germany. The company offers a comprehensive portfolio of digital health services and insurance products. The core digital platform consists of the Internetfiliale (web and app) for self-service insurance management, including document uploads, data changes, and health card ordering. Digital health apps include 7Mind meditation, TeleClinic telemedicine, Online-Hautcheck skin analysis, Keleya midwife app, BabyCare pregnancy app, ParkinsonGo remote monitoring, medicalmotion pain therapy, and ePROfile digital magazine. The company provides electronic health services (ePA, E-Rezept, E-AU), prevention programs (Präventionskurse, Aktivwoche, Well-Aktiv), family services (STARKE KIDS BY BKK, Hallo Baby, BKK Kinderwunsch), dental care (DentNet network), specialized therapies (FPZ back/osteoporosis/hip-knee/cancer programs), alternative treatments (osteopathy, homeopathy), and fitness programs (Yoga@PwC, INMOTION@PwC, Boxen@PwC).

Differentiator

Problem solved

Functional benefit

Brands

• BKK Kinderwunsch: VIP fertility treatment program providing additional subsidies and treatment options for artificial fertilization beyond standard statutory coverage
• Hallo Baby
• STARKE KIDS BY BKK
• ParkinsonGo
• FPZ Therapien
• TeleClinic
• BabyCare App
• Keleya
• 7Mind
• ePROfile
• JUMP Bonusprogramm
• BKK Cashback
• BKK ExtraPlus
• planBaby
• BKK MedPlus
• BKK Care Life
• Boxen@PwC
• INMOTION@PwC
• Yoga@PwC

Products and services

• Statutory Health Insurance Membership (gesetzliche Krankenversicherung)
• BKK PwC Internetfiliale
• TeleClinic (Telemedicine Service)
• Online-Hautcheck
• Keleya (Digital Midwife Consultation)
• 7Mind Meditationsapp
• BabyCare App
• ParkinsonGo
• medicalmotion App
• Snorefox App (Sleep Apnea)
• Living Well Plus-App
• Elektronische Patientenakte (ePA)
• E-Rezept (Electronic Prescription)
• E-AU (Elektronische Arbeitsunfähigkeitsbescheinigung)
• FPZ Therapien (Back, Osteoporosis, Hip/Knee, Cancer)
• Professionelle Zahnreinigung (Professional Teeth Cleaning)
• Gesundheitstelefon (Health Telephone)
• BKK Kinderwunsch (Fertility Treatment Program)
• planBaby (Preconception Care Program)
• Hallo Baby (VIP Prenatal Care)
• STARKE KIDS BY BKK
• Präventionskurse (Prevention Courses)
• Aktivwoche (Active Week Health Vacation)
• Well-Aktiv (Health Mini-Vacation)
• Yoga@PwC
• INMOTION@PwC
• Boxen@PwC
• Wechselservice (Switching Service)
• ePROfile (Digital Insured Magazine)
• International Community / Welcome to Germany
• JUMP Bonusprogramm
• BKK MedPlus (Disease Management Program)
• BKK ExtraPlus (Supplementary Insurance)

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability7 records

Feature4 records

Partnerships

Nine partnerships are on record, tiered core.

• FPZ GmbHcoreStrategic or Co-development PartnerPartnership for evidence-based therapy programs including FPZ Rücken (back therapy), FPZ Osteoporose (osteoporosis therapy), FPZ Hüfte + Knie (hip and knee therapy), and FPZ KrebsTherapie (cancer therapy). These programs offer individually adapted muscle strengthening exercises for various musculoskeletal conditions.
• TeleCliniccoreTechnology or IntegrationTelemedicine partnership providing 24/7 online doctor consultations, prescriptions, and medical certificates. TeleClinic offers premium services including specialist access (pediatricians, gynecologists, dermatologists, etc.) and digital prescriptions for chronic conditions.
• 7MindcoreTechnology or IntegrationDigital meditation and mindfulness app provided free for members for 12 months. Part of digital health services ecosystem.
• KeleyacoreTechnology or IntegrationDigital midwife consultation service for pregnant women and young families. Provides qualified midwife advice via chat or phone, daily 7-22 Uhr, including topics on pregnancy, birth, postpartum, breastfeeding, and baby care.
• BabyCarecoreTechnology or IntegrationPremature birth prevention program with accompanying app including health questionnaires, nutrition advice, exercise programs, and symptom tracking for pregnant women.
• DentNetcoreChannel Partner/ Reseller/ DistributorDental network partner providing one free professional teeth cleaning per year at partner practices throughout Germany, in addition to 50 EUR annual subsidy for any dentist.
• Well-AktivcoreStrategic or Co-development PartnerHealth travel program offering 3-5 day wellness trips with courses on movement, relaxation, and nutrition. Subsidized at 125 EUR for one course or 200 EUR for two courses.
• AktivwochecoreStrategic or Co-development PartnerWeek-long health travel program at destinations from the Baltic Sea to the Alps with movement and health programs. Subsidized at 200 EUR for adults and 150 EUR for children.
• BKK Family PluscoreChannel Partner/ Reseller/ DistributorPlatform partnership for specialized family health programs including STARKE KIDS BY BKK (children's preventive care) and BKK Kinderwunsch (fertility treatment support) with network of participating doctors and clinics.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• BKK Mobil Oil: Closed Betriebskrankenkasse serving exclusively ExxonMobil Germany employees and their families. Operates the identical closed-employer statutory health insurance model as BKK PwC, with similar single-employer dependency and supplementary benefits focus.
• KKH Kaufmännische Krankenkasse: Was originally a closed statutory fund for commercial sector employees (similar employer-affiliated origin to BKK PwC) before opening to broader membership. Operates as a statutory health insurer with comparable SHI product offerings and digital health services.
• BKK VBU: One of Germany's largest Betriebskrankenkassen with several hundred thousand insured members. Shares the same BKK legal structure as BKK PwC and offers similar digital health and supplementary benefit programs, demonstrating the scaled-BKK model.
• Pronova BKK: Closed Betriebskrankenkasse originally founded for chemical/pharmaceutical industry employees, now opened to broader membership. Mirrors the closed-employer statutory insurance model that defines BKK PwC's structure and customer concentration.
• BKK EWE: Closed Betriebskrankenkasse serving EWE AG (energy utility) employees and families. Operates the identical closed-employer Betriebskrankenkasse model as BKK PwC with single-employer customer concentration.

Broad incumbents

• Barmer: Major German statutory health insurer with approximately 8.5 million members. Competes in the same SHI market with comparable digital health offerings (telemedicine, health apps, ePA), serving as a key alternative choice for PwC employees considering switching.
• DAK-Gesundheit: Major German statutory health insurer offering comparable SHI products, comprehensive digital health services, and supplementary benefits programs. Represents the broad-incumbent competitive threat from larger, well-resourced SHIs.
• Techniker Krankenkasse (TK): Germany's largest statutory health insurer with approximately 11 million members. Provides comparable SHI coverage and digital health services at massive scale, representing the open-market competitor that BKK PwC's PwC employees could switch to.
• AOK Bundesverband: Federation of regional Allgemeine Ortskrankenkassen covering approximately 26 million Germans. Operates a broad SHI portfolio across all German states with comprehensive benefits, representing the dominant open statutory competitor.

Emerging players

• Ottonova: Digital-first private health insurer in Germany targeting young professionals and high-income earners with a fully app-based experience. While private rather than statutory, it competes for the same digitally-engaged professional demographic that BKK PwC serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/bkk_pwc
• Xx.com/bkkpwc
• Facebookfacebook.com/bkkpwc
• LinkedInlinkedin.com/company/bkk-pwc

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BKK PwC