Focus Care

What Focus Care does

Focus Care is an Australian in-home aged care and disability support provider founded in 2014 and headquartered in Strathfield, New South Wales. The company delivers 50+ home care services to seniors, people living with dementia, and NDIS participants across six major metropolitan markets: Sydney, Melbourne, Brisbane, Gold Coast, Sunshine Coast, and Newcastle. Differentiated service lines include Montessori Method-based dementia care delivered in partnership with Montessori Consulting, complex and high-needs clinical support, and creative therapies such as art, music, and pet therapy.

The business is fundamentally labour-driven and relationship-driven rather than technology-driven. There is no disclosed proprietary software platform, AI tooling, or data flywheel; service delivery is built around dedicated care managers, in-house registered nurses, and a multilingual care workforce (40+ languages) that supports Australia's culturally diverse participant base. The company is registered as both an NDIS provider and a Support at Home provider, positioning it to capture government-funded aged care dollars as the Home Care Packages program sunsets through 2024-2025.

Focus Care is privately held and bootstrapped, with no disclosed external funding rounds. It operates with a leadership team of approximately 16 plus an extended workforce of care workers and nurses (total headcount 51-100), under founder-CEO Christina Harlamb and COO Andrzej. Revenue is generated through three channels: NDIS-funded packages, the new Support at Home government program, and private-pay clients, with no enterprise anchor customers or single-funder dependency disclosed.

Name

Focus Care

Legal name

Focus Care Australia

Website

https://focuscare.com.au

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Home Healthcare Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Home Health Care Services (62161), Services for the Elderly and Persons with Disabilities (62412), Home Health Care Services (6216), Other Individual and Family Services (624190)

SIC

Services-Home Health Care Services (8082), Services-Social Services (8300), Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Dementia/Alzheimer’s In-Home Care (Non-Medical) (HLADAGAG)

akta.pro secondary industries

Dementia Personal Care (ADLs) Support (HSABAEAB), Personal Care / Non-Medical Home Care (Private Duty) (HLAFAEAB), Conversation, Cognitive Stimulation & Activity Facilitation (HSABAAAB), Family Caregiver Coaching, Education & Support (HSABAIAI), Alzheimer’s Specialized Care (Mid/Late-Stage) (HSABAEAC), Dementia & Alzheimer’s Respite Care (HSABAGAF)

Keywords

• In-home aged care
• NDIS disability support
• Home nursing services
• Dementia care programs
• Allied health therapies

Headquarters

HQ city

Strathfield

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. NDIS-funded disability support services: Registered NDIS provider delivering in-home disability support services. Revenue is generated through government funding under the National Disability Insurance Scheme for eligible participants who choose Focus Care as their provider. Services include daily assistance, transport, clinical care, life skills, and support coordination.
2. Support at Home / Home Care Packages: Government-subsidized aged care services delivered under the Support at Home program (replacing Home Care Packages from November 2025). Focus Care is a registered provider delivering clinical support, independence, and everyday living services with means-tested government subsidies.
3. Private pay services: Private home care and nursing services available to people of any age who do not have or want to supplement government funding. Services include private nursing, support workers, and therapeutic services paid directly by clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Focus Care delivers in-home aged care, NDIS disability support, in-home nursing, dementia care, and allied health/creative therapy services directly to clients in their homes across Australia's east coast. Services are funded through the government's Support at Home program, the National Disability Insurance Scheme (NDIS), and private fee-for-service payments. The company operates as an NDIS-registered and Support at Home-registered provider with in-house recruited, multilingual support staff and a Montessori-based dementia care specialisation.

Product overview

Focus Care is a registered provider of the Australian Government's Support at Home program and NDIS provider offering a comprehensive suite of in-home care services across Australia's east coast. The portfolio comprises core service lines including In-Home Aged Care (government-funded Support at Home program and private services), Disability Support under the NDIS, In-Home Nursing (clinical care by qualified nurses), and Allied Health/Creative Therapies (art, music, pet therapy). Specialized offerings include In-Home Dementia Care using the Montessori Method, NDIS Support Coordination, and Complex and High Needs clinical support. All services are available through multiple funding mechanisms (Home Care Packages, NDIS plans, or private payment) and are delivered across six service locations: Sydney, Melbourne, Brisbane, Gold Coast, Sunshine Coast, and Newcastle.

Differentiator

Problem solved

Functional benefit

Products and services

• In-Home Aged Care Government-funded Support at Home program and private services designed for seniors to live independently at home, including domestic assistance, personal care, transport, and social support.
• Disability Support - NDIS NDIS-registered disability support services tailored to individual strengths and choices, offering transport, daily assistance, home nursing, and life skills development for NDIS participants.
• In-Home Nursing Clinical care delivered at home by qualified nurses (AINs, ENs, RNs), including medication management, wound care, post-operative care, and palliative care.
• Allied Health / Creative Therapies Therapeutic services including art therapy, pet therapy, and music therapy to support mental and physical wellbeing, available one-on-one or in group workshops.
• In-Home Dementia Care Personalised dementia support using Montessori Method techniques to help clients stay independent at home where memory and recall is strongest.
• Montessori Method for Dementia Care Innovative dementia care approach based on Dr Maria Montessori's philosophy, focusing on empowerment, independence, and meaningful engagement through tailored activities, developed in partnership with Anne Kelly of Montessori Consulting.
• NDIS Support Coordination Support coordination services helping NDIS participants navigate and implement their funded supports, including connecting with service providers and managing service agreements.
• Complex and High Needs Support Specialised clinical support for NDIS participants with complex needs including pressure care, stoma support, seizure support, ventilation, and high-intensity clinical care.
• Private Home Nursing and Home Care Fee-for-service clinical care and personal support available to people of any age, covering disability support, palliative care, post-operative care, and injury recovery, paid directly by clients.
• Occupational Therapy Home-based occupational therapy assessments and interventions to help clients stay independent, including home adjustments, assistive tools, and fall prevention.
• Art Therapy One-on-one and group art therapy sessions for seniors, carers, people living with dementia, and people with disabilities to improve physical, mental, and emotional wellbeing.
• Home Care Packages Government-subsidised home care funding across four levels (Basic Level 1 to High Level 4) providing approximately 2-12 hours of services per week.

Quantifiable outcome

• Support workers speak 40+ different languages enabling culturally-responsive matching
• +3 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Anne Kelly, Montessori ConsultingcoreStrategic or Co-development PartnerAnne Kelly, Director of Montessori Consulting, provides guidance on practical application of Montessori Method principles in dementia care. This partnership shaped Focus Care's innovative 'Montessori in Focus' dementia care program, enabling the company to develop specialized approaches for supporting people living with dementia to maintain independence at home.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Silver Chain Group: Major Australian provider of in-home health, aged, and palliative care services across multiple states. Comparable in delivering clinical and personal care in the home under government-funded and private arrangements.
• KinCare: One of Australia's largest in-home aged care and disability support providers, offering government-funded (HCP/Support at Home, NDIS) and private services. Directly comparable to Focus Care in service scope, customer segments, and multi-state Australian footprint.
• Catholic Healthcare: Faith-based Australian provider of in-home aged care, NDIS, and retirement living services across NSW, QLD, and VIC. Directly comparable on geographic footprint overlap with Focus Care and similar funding-stream mix.
• Bolton Clarke: Major Australian not-for-profit home and community care provider delivering in-home nursing, personal care, dementia support, and allied health across multiple states. Directly comparable in service breadth, government program participation, and dementia care focus.
• Home Instead Senior Care Australia: International franchise operating in Australia providing personalized in-home care for seniors, including dementia and personal care services. Comparable to Focus Care in boutique, relationship-led model and senior-focused service design.
• BlueCare (Uniting): Large Queensland-based aged and community care provider (part of Uniting) delivering in-home personal care, nursing, dementia support, and NDIS services. Comparable customer segments and funding-stream mix to Focus Care.

Broad incumbents

• Opal Aged Care: Large Australian residential aged care operator with community/home care divisions. Comparable on customer demographics and dementia care positioning, though predominantly facility-based.
• Regis Healthcare: Listed Australian aged care operator primarily focused on residential aged care facilities with a smaller home care offering. Adjacent comparable on aged care customer segment but different delivery model.
• Bupa Home Care: Large corporate Australian provider offering government-subsidized and private in-home aged care services as part of Bupa's broader health insurance and care portfolio. Comparable on aged care service lines but operates with broader corporate scale.

Emerging players

• Five Good Friends: Australia-based technology-enabled home care platform offering in-home aged and disability support with a digital matching and care management layer. Comparable on customer segments; differentiated from Focus Care by its tech-enabled model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/FocusCareAu
• Facebookfacebook.com/focuscare.au
• LinkedInlinkedin.com/company/focus-care-au
• Instagraminstagram.com/focuscare_au

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Focus Care