Whealth
Whealth is a direct-to-consumer digital health platform selling one-time video-based pain rehabilitation and hypermobility programs ($899-$997) with lifetime access, serving individuals with chronic pain, post-surgical recovery needs, and hEDS/HSD worldwide via web, iOS, and Android.
- Company typePrivate
- Founded2019
- HeadquartersAsheville, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Whealth does
Whealth is a direct-to-consumer digital health education platform that sells video-based pain rehabilitation and mobility programs to individuals with chronic musculoskeletal conditions, post-surgical recovery needs, and hypermobility spectrum disorders (hEDS/HSD). Founded in 2019 and operating as Whealth Holdings LLC (Delaware), the company is headquartered in Asheville, North Carolina with a lean team of 1-10 employees and serves a global customer base primarily through its website spreadwhealth.com and mobile apps (iOS/Android). The company's flagship products are the Limitless Program ($997) for general chronic pain and injury rehabilitation, and the Hypermobility Program ($899) tailored for hEDS/HSD populations, both sold as one-time purchases with lifetime access. The platform is built on the LearnWorlds LMS (deployed at learn.spreadwhealth.com) with proprietary hand-painted biomedical anatomy illustrations, 120-200+ movement and educational videos, and 56-70 daily workouts. Distribution is exclusively digital via the company website, mobile apps, podcast (Spotify/Apple/YouTube), and a private Facebook community for coaching calls and peer support; no physical retail or B2B channel exists. Revenue mechanics are predominantly one-time course sales supplemented by transaction-based payment partnerships (Affirm for $89/month installments, TrueMed for HSA/FSA purchases, PayPal for international installments) and affiliate revenue from a member perks program with third-party brands (Vivos, Sace/Snapmaker, RAD, TUF Performance, LMNT). The company cites 22,000-24,000+ members helped, a 97% success rate for the Limitless Program, and a sub-2% refund rate for the Hypermobility Program, though these figures are self-reported.
Whealth firmographics
Firmographics- Name
- Whealth
- Legal name
- Whealth Holdings LLC
- Website
- https://spreadwhealth.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Whealth is a direct-to-consumer digital health platform selling one-time video-based pain rehabilitation and hypermobility programs ($899-$997) with lifetime access, serving individuals with chronic pain, post-surgical recovery needs, and hEDS/HSD worldwide via web, iOS, and Android.
- Ownership category
- akta.pro rank
Whealth industry classification
Industry- Product category
- Online Pain Rehabilitation Programs
- NAICS
- Offices of Other Health Practitioners (6213), Other Individual and Family Services (624190)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Online/Remote Personal Training & Programming (HSADAAAM)
- akta.pro secondary industries
- Chronic Condition Lifestyle Coaching (Non-Clinical) (HSADAGAH), Meditation Apps, Digital Courses & Online Communities (HSADAJAH)
Keywords
Where Whealth is headquartered
LocationHeadquarters
- HQ city
- Asheville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Whealth business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Program Sales (One-time purchase with lifetime access): Whealth sells comprehensive rehabilitation programs as one-time purchases with lifetime access. The Limitless Program is priced at $997 and the Hypermobility Program at $899. Both include all course materials, future updates to that specific program, and lifetime community access.
- HSA/FSA Payment Processing: Partnership with TrueMed allows customers to use HSA or FSA accounts for program purchases, expanding accessibility and capturing health-conscious consumers.
- Affirm Financing: Monthly payment option through Affirm at $89/month, allowing customers to spread purchases over time with approved credit.
- Member Perks and Discounts: Members receive exclusive discounts on third-party brands (Vivos, Sace, Snapmaker, RAD, TUF Performance at 15-30% off, free LMNT electrolyte samples), creating affiliate revenue opportunities and partnership value.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Limitless Program - Full pain rehabilitation course |
| One time/ perpetual license | Pay-as-you-go | Hypermobility Program - Specialized hEDS/hyper mobility course |
| Subscription | Monthly | Affirm Monthly Payment Plan |
| Transaction based/ take rate | Pay-as-you-go | PayPal International Installment |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Whealth product offering
Product offeringCore offering
Whealth sells self-paced digital pain-rehabilitation and hypermobility programs to individual consumers via its website (spreadwhealth.com), iOS/Android mobile apps, and a LearnWorlds-powered learning portal. The flagship offerings are the Limitless Program (chronic pain, injuries, disc herniations, sciatica — $997) and the Hypermobility Program (hEDS/HSD — $899), each sold as a one-time purchase that grants lifetime access to video workouts, anatomy education, nutrition guidance, and a private member community with coaching calls.
Product overview
Whealth is a digital health education platform offering multiple interconnected programs delivered through a web-based learning management system (LearnWorlds) and mobile apps (iOS/Android). The core offerings include the Limitless Program ($997) for general pain relief and rehabilitation, and the Hypermobility Program ($899) for hypermobility spectrum disorders. Both programs include bonus modules for nutrition, pelvic health, anatomy, and mindset. Additional offerings include a Strength & Conditioning Program and bundled packages. All programs feature lifetime access, community support, coaching calls, and mobile/web app integration for learning on any device.
Differentiator
Problem solved
Functional benefit
Products and services
- Limitless Program A comprehensive self-paced digital pain rehabilitation program offering 8 movement modules, 120+ movement videos, and 56 daily guided workouts designed to address the root causes of chronic pain through a whole-body approach. Includes lifetime course access, future program updates, private community access, coaching calls, and bonus content covering nutrition, pelvic health, recovery/mindset, and anatomy. Targeted at adults in pain or recovering from injury (excluding hypermobile individuals, who are directed to the Hypermobility Program).
- Hypermobility Program A specialized self-paced digital program for individuals with hypermobility spectrum disorders (hEDS/HSD) featuring 200+ educational videos, 70 progressive workouts, and 120+ exercises with in-depth instruction and immersive anatomy paintings. Designed to help hypermobile individuals build joint stability, improve strength, and reduce pain safely. Co-created by a registered nurse with hEDS diagnosis and includes bonus content for nutrition, pelvic health, survival guide, and massage techniques.
- Strength & Conditioning Program A high-intensity strength training program designed to build power, athletic performance, and total-body conditioning, complementing Whealth's pain-relief programs for members progressing beyond rehabilitation.
- Metabolic Nutrition Program An 8-module nutrition program covering metabolic health, inflammation reduction, and body composition improvement through video lessons, a supplement guide, macro calculator, and 30+ recipes, offered as a standalone program and included as bonus content with primary programs.
- Program Bundle A discounted bundled offering that combines multiple Whealth programs (e.g., Limitless, Hypermobility, Strength & Conditioning, and/or Metabolic Nutrition) into a single purchase for members seeking a comprehensive full-spectrum health transformation.
Quantifiable outcome
- 97% success rate reported for Limitless Program
- +4 more outcomes
Companies that use Whealth
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
Whealth technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration24 records
Feature4 records
Whealth partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- TrueMedcorePartnership with TrueMed enables Whealth customers to use HSA (Health Savings Account) or FSA (Flexible Spending Account) funds to purchase programs. TrueMed confirms eligibility in minutes and allows lump-sum HSA/FSA payments. This partnership expands accessibility to health-conscious consumers who prefer using pre-tax health funds.
- AffirmcoreAffirm provides installment payment plan financing for Whealth programs at $89/month for eligible US and Canada customers. This reduces purchase friction and enables customers who can't pay upfront to access the programs. Customers must qualify through Affirm's credit approval process.
- StripecoreStripe processes credit card payments for program purchases on the Whealth platform. Cookies from Stripe (__stripe_sid, __stripe_mid, nsr, cookiesEnabled) are used for payment processing and user identification.
- LearnWorldscoreLearnWorlds provides the underlying Learning Management System (LMS) infrastructure for the Whealth course platform (learn.spreadwhealth.com). This white-label platform handles course delivery, user authentication, progress tracking, and community features.
- VivosminorMember perk partner offering 30% discount to Whealth members. Vivos is a health/product brand included in Whealth's exclusive discounts program.
- Sace (Snapmaker)minorMember perk partner offering 20% discount to Whealth members through Whealth's exclusive member discounts program.
- RAD (RAD Nutrition)minorMember perk partner offering discounts to Whealth members. RAD Nutrition is included in Whealth's exclusive member discounts.
- TUF PerformanceminorMember perk partner offering 15% discount to Whealth members through Whealth's exclusive member discounts program.
- LMNTminorMember perk partner offering free electrolyte sample packs to Whealth members.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Whealth competitors and assessment
Company assessmentDirect peers
- ROMWOD: Daily mobility and stretching program delivered through an app on a subscription basis. Overlaps directly with Whealth's progressive mobility/recovery programming and target audience of adults seeking structured daily movement routines.
- GMB Fitness: Sells structured online movement-skills training programs (Elements, Paralysis) as one-time and subscription purchases. Targets a similar self-directed, pain/mobility-focused consumer with comparable lifetime-access content bundles.
- Foundation Training: Dr. Eric Goodman's movement-based pain-relief methodology delivered via online courses and content. Directly comparable in positioning (root-cause pain relief through movement) and one-time digital course format.
- GOWOD: Mobility app and content platform aimed at strength athletes, with daily programming and assessments. Comparable in product (digital mobility programming) and audience overlap (adults addressing pain/injury through training).
- The Ready State: Founded by Dr. Kelly Starrett, The Ready State (formerly MobilityWOD) sells digital mobility, recovery, and pain-relief courses directly to consumers — the closest one-to-one comparable to Whealth in product format, audience, and price point.
- Pliability: Mobility and flexibility app offering daily routines, sport-specific programs, and coaching content. Closely comparable product, channel mix (DTC + app), and customer profile to Whealth's programs.
Emerging players
- Kinstretch: Mobility training methodology with online courses and a network of certified instructors. Comparable in its focus on mobility/pain-relief education and direct-to-consumer course sales, though smaller and more instructor-led.
Broad incumbents
- Kaia Health: Digital pain management app combining self-management, education, and coaching, with enterprise distribution through insurers and employers. Broad incumbent operating in the same chronic-pain self-care category.
- Hinge Health: Venture-backed digital musculoskeletal care platform selling to employers and payers with PT-coached programs. Operates in the same chronic-pain category as Whealth but at vastly greater scale, with licensed clinicians and enterprise contracts.
- Sword Health: AI-enabled digital MSK care platform with licensed clinicians serving employers and health plans. Competes for the same patient demand signals as Whealth, with deeper clinical staff and significant paid acquisition budgets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
Whealth social profiles
Digital presenceWhealth financial estimates
Financial estimateRevenue estimate
Valuation estimate
Whealth leadership team
Management profileNumber of profiles
Profiles3 records
Whealth funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Whealth M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Whealth
What does Whealth do?
Whealth sells self-paced digital pain-rehabilitation and hypermobility programs to individual consumers via its website (spreadwhealth.com), iOS/Android mobile apps, and a LearnWorlds-powered learning portal. The flagship offerings are the Limitless Program (chronic pain, injuries, disc herniations, sciatica — $997) and the Hypermobility Program (hEDS/HSD — $899), each sold as a one-time purchase that grants lifetime access to video workouts, anatomy education, nutrition guidance, and a private member community with coaching calls.
Is Whealth a public or private company?
Whealth is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Whealth founded?
Whealth was founded in 2019. It employs 1 to 10 people.
Where is Whealth based?
Whealth is headquartered in Asheville, United States, in the North America region.
How does Whealth make money?
Four revenue lines are on record. Program Sales (One-time purchase with lifetime access) is the primary driver. The others are HSA/FSA Payment Processing, affirm Financing and member Perks and Discounts.
Who are Whealth's main competitors?
Direct peers on record are ROMWOD, GMB Fitness, Foundation Training, GOWOD, The Ready State and Pliability. Kinstretch is listed as an emerging player. Broad incumbents are Kaia Health, Hinge Health and Sword Health.
Does Whealth have an API?
No public API is recorded for Whealth.
What industry is Whealth in?
Whealth's product category is Online Pain Rehabilitation Programs. Its primary akta.pro industry code is HSADAAAM, Online/Remote Personal Training & Programming, with a secondary code of HSADAGAH, Chronic Condition Lifestyle Coaching (Non-Clinical). Its NAICS code is 6213 and its SIC code is 7372.