Big Auto Accident Attorneys

What Big Auto Accident Attorneys does

Big Auto Accident Attorneys (legal entity Big Auto, LLC) is a privately held plaintiff personal injury law firm headquartered at 3550 N Central Ave, Suite 550 in Phoenix, Arizona, with 51-100 employees. The firm specializes in vehicle-related personal injury claims, including car accidents, truck and commercial vehicle accidents, motorcycle accidents, rideshare and taxi accidents, hit-and-run incidents, boating accidents, dog bites, and wrongful death matters. Rather than licensing attorneys in every state, the firm operates a hub-and-spoke model in which Big Auto handles national client acquisition, marketing, and case management from Phoenix, while routing jurisdiction-specific work to a network of 100+ co-counsel partner law firms that provide local expertise in all 50 states. Revenue is generated exclusively through contingency fees: clients pay no upfront fees and the firm only collects a percentage of settlement or verdict proceeds if it wins, supported by a free, no-obligation initial case review and 24/7 bilingual intake.

The business is led by CEO and Managing Attorney Nic Edgson, an Arizona-licensed lawyer who has recovered over $50M for clients, and is governed by a Board of Managers that includes J. Keith Givens (founding shareholder of The Cochran Firm, a nationally scaled PI firm with 40+ offices in 22 states), John Nachazel (COO of Mike Morse Law Firm), and Edward Ondarza (founder of Virage Capital Management, a litigation finance advisory firm). Operational depth is provided by CFO/COO Harrison Blase (20+ years, formerly CFO at Virage Capital with oversight of $1B+ AUM), CMO Ashley Lee (ex-Verizon, previously manager of a $600M sports and entertainment sponsorship portfolio for NBA/NFL/MLB), and a bench of attorneys, paralegals, and compliance specialists. Senior legal bench includes compliance lawyer Laura Ruhl, editor of the ABA Truck Accident Litigation treatise, and Director of Co-Counsel Partnerships Jan Rosenberg, with 40+ years in PI law and prior executive leadership at Mike Morse.

The go-to-market motion is sales-led direct response: top-of-funnel demand is generated through SEO-optimized practice area pages, blog content, and a detailed FAQ on the firm website, and prospects are converted via a 24/7 phone line (844-BIG-AUTO), text, and online forms. The firm operates with no mobile app, no disclosed proprietary technology, no patents, no disclosed funding rounds, and no subsidiaries, and is identified as a vertical specialist in personal injury law for injured individuals and families, with wrongful death and rideshare-complaint victims as secondary segments.

Name

Big Auto Accident Attorneys

Legal name

Big Auto, LLC

Website

https://bigauto.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Big Auto Accident Attorneys is a Phoenix-based plaintiff personal injury law firm that represents injured vehicle accident victims nationwide through a network of 100+ co-counsel partner law firms on a contingency fee basis.

Ownership category

akta.pro rank

Product category

Personal Injury Legal Services

NAICS

Offices of Lawyers (541110)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

Keywords

• Personal injury law
• Car accident attorney
• Truck accident lawyer
• Contingency fee representation
• Wrongful death claims

Headquarters

HQ city

Phoenix

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Contingency Fee Revenue: Big Auto generates revenue exclusively through contingency fees,收取 a percentage of settlements or court awards only when cases are won. Clients pay nothing upfront and nothing if the firm loses. This model aligns firm incentives with client outcomes and eliminates financial barriers for injured victims seeking legal representation.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Big Auto Accident Attorneys is a Phoenix-based personal injury law firm that represents individuals injured in vehicle-related accidents on a contingency fee basis (no fee unless the case is won). The firm handles car, truck, motorcycle, rideshare, taxi, commercial vehicle, boating, hit-and-run, dog bite, and wrongful death cases across all 50 U.S. states through direct intake plus a network of 100+ co-counsel partner law firms. Free case reviews are offered via a 24/7 bilingual phone, text, and website intake operation.

Product overview

Big Auto Accident Attorneys operates as a personal injury law firm offering a unified platform of legal services for accident victims. The core offering consists of legal representation across multiple accident types including car accidents, truck accidents, motorcycle accidents, rideshare accidents, taxi accidents, commercial vehicle accidents, boating accidents, dog bites, and wrongful death claims. The firm provides a free case review consultation as a client intake service, with legal fees contingent on winning the case. Additionally, the firm maintains a co-counsel partnership program to extend representation nationwide through partner law firms. The service portfolio is delivered through a network of attorneys and intake specialists across multiple states, with primary operations based in Arizona.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Injury Legal Services Comprehensive legal representation for individuals injured in accidents, including investigation, negotiation with insurance companies, and litigation to recover compensation for medical expenses, lost wages, and pain and suffering.
• Car Accident Legal Services Legal representation for car accident victims, handling claims for various collision types including rear-end crashes, T-bone accidents, and hit-and-run incidents.
• Truck Accident Legal Services Legal representation for victims of truck and commercial vehicle accidents, involving investigation of driver logs, maintenance records, and black box data to prove negligence.
• Motorcycle Accident Legal Services Legal representation for motorcyclists injured in crashes, pursuing claims for head injuries, fractures, road rash, and wrongful death.
• Wrongful Death Legal Services Legal representation for families who have lost loved ones due to negligence, helping them hold at-fault parties accountable and recover damages.
• Commercial Vehicle Accident Legal Services Legal representation for victims of commercial vehicle crashes including delivery vans, utility vehicles, and company cars, addressing corporate liability and federal safety standards.
• Boating Accident Legal Services Legal representation for victims of boating accidents including collisions, operator negligence, and alcohol-related incidents on waterways.
• Dog Bite Legal Services Legal representation for dog bite victims pursuing compensation under Arizona's strict liability dog owner laws for injuries including severe lacerations, nerve damage, and emotional trauma.
• Taxi Accident Legal Services Legal representation for victims of taxi accidents involving multiple potentially liable parties including drivers, taxi companies, leasing companies, and manufacturers.
• Hit and Run Accident Legal Services Legal representation for victims of hit and run accidents, including assistance with insurance claims and civil claims against responsible parties.
• Rideshare Accident Legal Services Legal representation for victims of Uber and Lyft accidents, navigating complex insurance layers depending on driver status during the accident.

Quantifiable outcome

• $50+ Million recovered by CEO Nic Edgson for clients
• +1 more outcomes

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered major and core.

• Mike Morse Law FirmmajorStrategic or Co-development PartnerBig Auto partners with Mike Morse Law Firm for co-counsel representation. Mike Morse is one of the largest personal injury law firms in the nation. John Nachazel, Big Auto Board of Managers member, serves as Chief Operating Officer of Mike Morse Law Firm.
• The Cochran FirmmajorChannel Partner/ Reseller/ DistributorThe Cochran Firm has over 40 offices in 22 states. J. Keith Givens, Big Auto Board member, was a founding shareholder of The Cochran Firm. Big Auto partners with Cochran Firm offices across the country for co-counsel representation.
• Cory WatsoncoreChannel Partner/ Reseller/ DistributorRegional co-counsel partner in Birmingham, Alabama handling personal injury cases in the Alabama market.
• McCready LawcoreChannel Partner/ Reseller/ DistributorCo-counsel partner with offices in Chicago, Illinois and Indianapolis, Indiana handling injury claims in those jurisdictions.
• Turnbull, Moak & PendergrasscoreChannel Partner/ Reseller/ DistributorCo-counsel partner in Birmingham, Alabama and Irving, Texas handling auto accident cases in those markets.
• Begam, Marks & Traulsen, P.A.coreChannel Partner/ Reseller/ DistributorCo-counsel partner in Phoenix, Arizona serving the Arizona market for Big Auto clients.
• 100+ Regional Law Firms NationwidecoreChannel Partner/ Reseller/ DistributorBig Auto maintains a network of 100+ regional law firm partners across all 50 states to provide local co-counsel representation for clients nationwide. Partners include firms like Scott Vicknair (Louisiana), Minner Vines (Kentucky), Rutter Mills (Virginia), and many others listed on their locations page.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Morgan & Morgan: Largest plaintiff-side personal injury firm in the U.S. with nationwide offices and broad practice areas including auto accidents. Comparable as a national-scale PI brand pursuing volume-driven case acquisition, though materially larger and more diversified than Big Auto.

Direct peers

• Wilshire Law Firm: California-based plaintiff personal injury firm with national reach via co-counsel partnerships. Comparable to Big Auto in auto accident plaintiff representation, marketing-driven intake, and contingency fee structure.
• Cellino Law: Major plaintiff personal injury firm known for heavy television/brand advertising in personal injury, particularly auto accidents. Comparable to Big Auto in marketing-led acquisition, contingency fee economics, and large case-volume model.
• Jacoby & Meyers: Long-standing national plaintiff personal injury firm with a brand-led mass marketing model. Comparable to Big Auto in pursuing auto accident and broader PI cases through advertising-driven intake; J. Keith Givens is also a member/manager of Jacoby & Meyers.
• The Cochran Firm: Nationally recognized plaintiff personal injury firm with 40+ offices across 22 states and Big Auto co-counsel partner. Comparable in auto accident and wrongful death plaintiff work; Big Auto board member J. Keith Givens was a Cochran Firm founding shareholder.
• Papa & Gilot (formerly Jim Sokolove): National plaintiff personal injury brand operating across multiple states with heavy mass-marketing acquisition model. Comparable to Big Auto in brand-driven intake, auto accident focus, and contingency fee representation.
• Franklin D. Azar & Associates: Large Colorado-based plaintiff personal injury firm with significant mass tort and auto accident practice. Comparable to Big Auto in plaintiff-side auto accident work and contingency fee model, with regional concentration but national case flow.
• Bernstein & Poisson: Plaintiff personal injury firm in Nevada handling auto, truck, and wrongful death cases with co-counsel partnerships. Comparable to Big Auto in regional PI plaintiff work and contingency fee model, though smaller in national scale.
• Mike Morse Law Firm: Major plaintiff personal injury firm based in Michigan and one of Big Auto's named co-counsel partners. Directly comparable in auto accident plaintiff work, marketing-driven intake model, and contingency fee structure, with John Nachazel (Big Auto Board) serving as Mike Morse's COO.
• Levy Konigsberg: Plaintiff personal injury firm with national practice focused on auto, truck, and complex liability cases. Comparable to Big Auto in high-value auto accident plaintiff representation and contingency fee economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks1 record

Key highlights7 records

Customer concentration

• Facebookfacebook.com/BigAutoAccidentAttorneys
• LinkedInlinkedin.com/company/big-auto-accident-attorneys

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Big Auto Accident Attorneys