The Scandinavian
The Scandinavian is a premium private golf club near Copenhagen, Denmark, operating two Top-50 Continental European 18-hole courses designed by Robert Trent Jones II on a 200-hectare site, serving affluent individual members, Danish and international corporations, and visiting golfers through memberships, greenfees, coaching, custom fitting, and corporate events.
- Company typePrivate
- Founded2010
- HeadquartersFarum, Denmark
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What The Scandinavian does
The Scandinavian is a premium private golf club and resort located 25 minutes from Copenhagen in Farum, Denmark, operating under The Scandinavian ApS and The Scandinavian Golf Club on more than 200 hectares of former Danish military land. Its platform is two 18-hole championship courses — the Old Course and New Course — designed by Robert Trent Jones II Golf Architects (Bruce Charlton) and built between 2006 and 2010, featuring USGA-specification creeping bentgrass greens, fully sandcapped and drained fairways, large-scale irrigation with recycled lake water, and 5 sets of tees per course. Both courses rank in the Top 50 in Continental Europe (Today's Golfer), a distinction unique to The Scandinavian. The clubhouse, designed by Henning Larsen Architects and awarded the Tømrerprisen 2009, sits alongside a Torben Wind contemporary art collection featuring works by Ai Weiwei, Jenny Holzer, Yoshitomo Nara, and others. Supporting facilities include a driving range with fairway bunkers, chipping area, four putting greens, an indoor simulator, a Pro Shop, the Hedebolund four-room guesthouse, conference facilities for up to 12 people (with receptions for up to 150 via The Waters restaurant), and a TrackMan-equipped PGA coaching operation.
The business operates on a diversified revenue model combining recurring membership subscriptions (Senior, Family, Young Senior, Junior, Long-distance Senior), per-round greenfees (DKK 1,800/round or DKK 3,200 for both courses over two days), annual corporate greenfee partnerships (DKK 27,800–53,000), PGA coaching and TrackMan custom fitting (DKK 575–950/session), retail at the Pro Shop, meeting room rentals, and Stay & Play packages at EUR 1,095. Memberships are supply-constrained: full capacity was reached in 2020 and waitlists are active across all categories. The go-to-market motion is primarily sales-led and referral-based — prospective members require two existing member sponsors, corporate clients are sold to directly by the CEO and events manager Magnus Bastholm, and guests are acquired through direct greenfee bookings, partner-club referrals, and earned media from independent rankings (Golf Digest USA, Today's Golfer, World Golf Awards).
The customer base spans affluent individual golfers, Danish and international corporations (Deloitte, Ricoh, Quooker, Velliv, TPT, PPG, SIRIUS, ArthaScope, Pingala, Rings as Platinum Club Partners), and visiting golfers accessing the facility through reciprocal arrangements with Gleneagles, Monte Rei, Finca Cortesin, Praia D'el Rey, Ullna, Centurion, and the IMG Prestige network of 100+ clubs across six continents. The club holds GEO Certified status for sustainability, joined the Danish Golf Union in 2011, and operates with 51–100 employees under CEO Christian Tage Nyvang Hansen (since March 2024), CFO Marianne Anderson (since 2009), and Course Manager Russell Anderson (since 2006).
The Scandinavian firmographics
Firmographics- Name
- The Scandinavian
- Legal name
- The Scandinavian ApS
- Website
- https://thescandinavian.dk
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- The Scandinavian is a premium private golf club near Copenhagen, Denmark, operating two Top-50 Continental European 18-hole courses designed by Robert Trent Jones II on a 200-hectare site, serving affluent individual members, Danish and international corporations, and visiting golfers through memberships, greenfees, coaching, custom fitting, and corporate events.
- Ownership category
- akta.pro rank
The Scandinavian industry classification
Industry- Product category
- Premium Golf Club & Resort
- NAICS
- Golf Courses and Country Clubs (713910), All Other Traveler Accommodation (721199)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Golf Courses & Golf Facilities (MPAKAEAD)
- akta.pro secondary industry
- Luxury Golf Resorts (THAGACAH)
Keywords
Where The Scandinavian is headquartered
LocationHeadquarters
- HQ city
- Farum
- HQ country
- Denmark
- HQ region
- Europe
Offices1 record
Markets served
The Scandinavian business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Greenfee (Guest Play): Non-member guests pay green fees to play on the Old Course and/or New Course. Greenfee includes golf, range balls, course guide, scorecard, and tees. Additional revenue from buggy rental, electric trolley rental, and golf set rental.
- Membership Subscriptions: Annual memberships across multiple categories (Senior, Family, Young Senior, Junior, Long-distance Senior). Membership grants unlimited access to both courses, driving range, practice facilities, and member benefits including partner club access and member events. Entrance fees apply for Senior and Young Senior members.
- Corporate Greenfee Partnership Programs: Companies purchase annual greenfee packages (24–55+ greenfees) at fixed prices, providing a predictable B2B revenue stream. Partnerships are sold directly by the CEO.
- Golf Coaching and Custom Fitting: Individual and group golf lessons delivered by PGA-qualified professionals using TrackMan technology. Custom club fitting services for Titleist, Callaway, Ping, TaylorMade, XXIO/Srixon, and Mizuno brands.
- Conference and Meeting Facilities: Meeting room rental to corporate groups (up to 12 people). Half-day meetings at 2,500 DKK and full-day meetings at 4,500 DKK. Catering from The Waters restaurant is booked separately. The restaurant also accommodates larger events and receptions for up to 150 guests.
- Pro Shop (Retail): Pro Shop sells golf apparel, shoes, equipment, and accessories from international golf brands, including member-exclusive merchandise and curated seasonal collections featuring the club logo.
- Guesthouse (Hedebolund): On-site four-room guesthouse with shared kitchen, accommodating up to 8 guests. Rented nightly at 1,500 DKK per room. Stay & Play packages combine accommodation with golf at 1,095 EUR for two players (two rounds, one night, two buggies).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Per-round greenfee (one course) |
| Unit Pricing | Pay-as-you-go | Two-day greenfee (both courses) |
| Unit Pricing | Pay-as-you-go | Buggy rental |
| Unit Pricing | Pay-as-you-go | Stay & Play package |
| Subscription | Annual | Greenfee Partnership 16–23 pcs |
| Subscription | Annual | Greenfee Partnership 24–35 pcs |
| Subscription | Annual | Greenfee Partnership 36–47 pcs |
| Subscription | Annual | Greenfee Partnership 48–55 pcs |
| Unit Pricing | Pay-as-you-go | PGA Golf Coaching — Non-members |
| Unit Pricing | Pay-as-you-go | PGA Golf Coaching — Members |
| Unit Pricing | Pay-as-you-go | Meeting room rental |
| Unit Pricing | Pay-as-you-go | Guesthouse (Hedebolund) per room per night |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels6 records
The Scandinavian product offering
Product offeringCore offering
The Scandinavian operates a private golf club and resort 25 minutes from Copenhagen featuring two 18-hole championship courses (Old Course and New Course) designed by Robert Trent Jones II. It offers annual memberships, public greenfee play, PGA coaching and custom club fitting using TrackMan, corporate golf events and greenfee partnerships, a Pro Shop, conference and meeting facilities, an on-site guesthouse (Hedebolund), and a gourmet restaurant (The Waters). Both courses rank in the Top 50 in continental Europe by Today's Golfer.
Product overview
The Scandinavian is a premier golf resort and private members club located 25 minutes from Copenhagen, offering a platform-plus-services model centered around two 18-hole championship courses (Old Course and New Course) designed by Robert Trent Jones II. The product portfolio includes golf membership with multiple categories, greenfee day-play, corporate event services, a pro shop, PGA professional coaching, custom club fitting using TrackMan technology, conference and meeting facilities, an on-site restaurant (The Waters), and a guesthouse for stay-and-play packages. The venue also features a contemporary art collection and is GEO Certified for sustainability. Both courses rank in the Top 50 in Continental Europe.
Differentiator
Problem solved
Functional benefit
Products and services
- Old Course An 18-hole championship golf course at The Scandinavian designed by Bruce Charlton of Robert Trent Jones II Golf Architects, where accuracy from the tee counts more than length. Features five sets of tees, water hazards on all five Par 3 holes, and fast undulating greens. Ranked 43rd in Continental Europe by Today's Golfer. For members, guests, and corporate clients.
- New Course An 18-hole championship golf course at The Scandinavian designed by Bruce Charlton of Robert Trent Jones II Golf Architects, demanding precision and consistent focus on course management. Features narrow fairways with strategically positioned bunkers. Ranked 39th in Continental Europe by Today's Golfer and voted Best Golf Course in Denmark by Golf Digest USA. For members, guests, and corporate clients.
- Golf Membership
Quantifiable outcome
- Both courses ranked in Top 50 in continental Europe — the only facility in continental Europe with this distinction
- +4 more outcomes
Companies that use The Scandinavian
Customer profileNamed customers3 records
Ideal customer profiles3 records
The Scandinavian technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
The Scandinavian partnerships and signals
Strategic signalPartnerships
27 partnerships are on record, tiered core and minor.
- TitleistcoreTitleist is a key partner for custom club fitting at The Scandinavian. PGA professionals use TrackMan technology to conduct personalized fitting sessions. Titleist Pro V1 balls are used at the driving range. Demo and fitting days for Titleist are scheduled throughout the golf season (e.g., April 11, May 16, June 26, 2026).
- CallawaycoreCallaway provides golf equipment for custom fitting sessions and rental sets. Fitting days are scheduled (e.g., April 14, May 13, June 13, 2026).
- PingcorePing golf equipment is featured in custom fitting sessions. Fitting days scheduled (May 22, June 12, 2026).
- TaylorMadecoreTaylorMade equipment is available for custom fitting. Fitting days to be announced.
- TrackMancoreTrackMan radar-based launch monitors are used by PGA coaching professionals for data-driven instruction and custom club fitting. TrackMan Level 2 certified coaches. Oliver Wendt previously worked with TrackMan quality assurance and testing.
- GolfBox A/ScoreGolfBox A/S is the provider of the GolfBox application, which is used for membership administration, tee time bookings, tournament management, and handicap regulation in accordance with Danish Golf Union (DGU) requirements.
- GleneaglescoreGleneagles (Scotland) is one of The Scandinavians partner golf clubs, providing reciprocal access for members of both clubs.
- Monte ReicoreMonte Rei Golf & Country Club in Algarve, Portugal, is a partner club offering reciprocal access for members of both clubs.
- Praia D'el Rey ResortcorePraia D'el Rey Resort in Portugal is a partner golf resort offering reciprocal access for members of both clubs.
- Ullna Golf ClubcoreUllna Golf Club (Sweden) is a partner golf club providing reciprocal access for members of both clubs.
- Centurion Golf ClubcoreCenturion Golf Club (UK) is a partner golf club providing reciprocal access for members of both clubs.
- Finca CortesincoreFinca Cortesin (Spain) is a partner golf club/resort providing reciprocal access for members of both clubs.
- IMG PrestigecoreIMG Prestige provides members access to over 100 golf clubs across six continents through reciprocal arrangements.
- Links2Golf NetworkminorLinks2Golf Network allows members to play on multiple courses and enjoy at least 50% off standard green fees at partner facilities.
- The Waters RestaurantcoreThe Waters is the on-site restaurant and café at The Scandinavian, operated by The Waters A/S. It serves gourmet dishes and casual café fare. Catering for meetings and events is arranged through The Waters. Contact: [email protected]. The Waters A/S also services member relationships in connection with dining.
- Danish Golf Union (DGU) / DIFcoreThe Scandinavian Golf Club became a member of the Danish Golf Union (DGU) on February 1, 2011. Membership data is administered via GolfBox A/S in accordance with DGU requirements. DGU and DIF (Danish Sports Confederation) are sources of member data in cases of club transfers.
- Klinik for Osteopati og FysioterapiminorThe Scandinavian has a partnership with a clinic offering osteopathy and physiotherapy services. Members receive discounts and booking benefits.
- ArthaScopeminorPlatinum Club Partner of The Scandinavian.
- DeloitteminorPlatinum Club Partner of The Scandinavian.
- SIRIUSminorPlatinum Club Partner of The Scandinavian.
- PingalaminorPlatinum Club Partner of The Scandinavian.
- PPGminorPlatinum Club Partner of The Scandinavian.
- QuookerminorPlatinum Club Partner of The Scandinavian. Quooker Nordic A/S holds the exclusive distribution rights for Quooker in Scandinavia.
- RicohminorPlatinum Club Partner of The Scandinavian.
- RingsminorPlatinum Club Partner of The Scandinavian (automotive brand).
- TPTminorPlatinum Club Partner of The Scandinavian.
- VellivminorPlatinum Club Partner of The Scandinavian (pension/insurance).
Scale indicators6 records
Recent moves13 records
Expansion highlights6 records
The Scandinavian competitors and assessment
Company assessmentDirect peers
- Valderrama Golf Club: Premier Spanish private members club, host of the 1997 Ryder Cup. Comparable on ultra-premium continental European positioning, Robert Trent Jones Sr. design heritage, and member-only access model.
- Ullna Golf Club: Premium Scandinavian members club in Stockholm, Sweden, and a reciprocal partner club of The Scandinavian. Directly comparable on member-only positioning, course quality, and Nordic luxury golf market dynamics.
- Praia D'el Rey Marriott Golf & Beach Resort: Portuguese partner resort with golf and full hospitality services. Comparable on integrated destination golf model with on-site lodging, F&B, and meeting facilities.
- Finca Cortesin: Luxury golf resort and hotel in Andalusia, Spain, and a reciprocal partner. Comparable on championship course quality, integrated hotel/lodging, and high-end corporate golf event hosting.
- Monte Rei Golf & Country Club: Jack Nicklaus-designed members club in the Algarve, Portugal, and a reciprocal partner. Comparable on premium membership pricing, exclusivity (no daily play at peak), and European luxury golf positioning.
- Royal Copenhagen Golf Club (Københavns Golf Klub): Denmark's first golf club, located in the Copenhagen area. The Scandinavian's CEO Christian Tage Nyvang Hansen led this club for nine years before joining The Scandinavian. Closest geographic and demographic peer in the premium Danish golf market.
- Gleneagles: Iconic Scottish luxury golf and leisure resort, a reciprocal partner of The Scandinavian. Comparable on multi-course premium resort model, corporate event hosting, and international destination positioning.
Regional players
- Royal Zoute Golf Club: Historic Belgian private members club on the North Sea coast. Comparable on traditional European private members model, partnership/reciprocal club dynamics, and coastal resort-style premium positioning.
Emerging players
- Diamond Country Club: Top-ranked Austrian championship course and members club. Comparable on European Top 50 positioning, premium corporate event hosting, and recent course development pedigree.
Broad incumbents
- Centurion Golf Club: Private members club in the UK and a reciprocal partner. Comparable on exclusive private club model with corporate entertainment focus and premium UK/European positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
The Scandinavian social profiles
Digital presenceThe Scandinavian compliance and trust
Trust signalCompliance1 record
The Scandinavian financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Scandinavian leadership team
Management profileNumber of profiles
Profiles9 records
The Scandinavian funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Scandinavian M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Scandinavian
What does The Scandinavian do?
The Scandinavian operates a private golf club and resort 25 minutes from Copenhagen featuring two 18-hole championship courses (Old Course and New Course) designed by Robert Trent Jones II. It offers annual memberships, public greenfee play, PGA coaching and custom club fitting using TrackMan, corporate golf events and greenfee partnerships, a Pro Shop, conference and meeting facilities, an on-site guesthouse (Hedebolund), and a gourmet restaurant (The Waters). Both courses rank in the Top 50 in continental Europe by Today's Golfer.
Is The Scandinavian a public or private company?
The Scandinavian is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Scandinavian founded?
The Scandinavian was founded in 2010. It employs 51 to 100 people.
Where is The Scandinavian based?
The Scandinavian is headquartered in Farum, Denmark, in the Europe region.
How does The Scandinavian make money?
Seven revenue lines are on record. Greenfee (Guest Play) is the primary driver. The others are membership Subscriptions, corporate Greenfee Partnership Programs, golf Coaching and Custom Fitting, conference and Meeting Facilities, pro Shop (Retail) and guesthouse (Hedebolund).
Who are The Scandinavian's main competitors?
Direct peers on record are Valderrama Golf Club, Ullna Golf Club, Praia D'el Rey Marriott Golf & Beach Resort, Finca Cortesin, Monte Rei Golf & Country Club, Royal Copenhagen Golf Club (Københavns Golf Klub) and Gleneagles. Royal Zoute Golf Club is listed as a regional player. Diamond Country Club is listed as an emerging player. Centurion Golf Club is listed as a broad incumbent.
Does The Scandinavian have an API?
No public API is recorded for The Scandinavian.
What industry is The Scandinavian in?
The Scandinavian's product category is Premium Golf Club & Resort. Its primary akta.pro industry code is MPAKAEAD, Golf Courses & Golf Facilities, with a secondary code of THAGACAH, Luxury Golf Resorts. Its NAICS code is 713910 and its SIC code is 7997.