Haya
Haya is a SaaS platform that enables real estate agents and teams to manage open houses through NFC and QR-based lead capture, automated SMS follow-up, CRM integration via Zapier, and homeowner live dashboards.
- Company typePrivate
- Founded2024
- HeadquartersLas Vegas, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Haya does
Haya is a cloud-based SaaS platform purpose-built for real estate agents and brokerage teams to manage open house events. The product enables visitors to sign in via QR code or an NFC-enabled physical stand, captures lead data digitally, and automates post-event SMS follow-up. Haya targets two customer segments — individual realtors running open houses and real estate teams/brokerages coordinating multi-agent activity — through a hybrid go-to-market that pairs product-led self-serve sign-up with a sales-assisted Calendly demo path for team and enterprise prospects.
The platform is delivered through iOS and Android mobile apps and a web interface, with a product portfolio comprising the core Haya Platform, an Agent Plan subscription, a Teams Plan with admin permissions and agent management, and an optional NFC Sign-In Stand hardware add-on. Differentiated features include customizable sign-in forms that support separate flows for rentals and listings, a real-time homeowner dashboard, lead categorization by listing/geolocation/timestamp/qualifying question, and CRM synchronization routed through a Zapier partnership that exposes connections to roughly 4,000 platforms including Salesforce, HubSpot, Follow Up Boss, LionDesk, Brivity, KW Command, kvCore, Lofty, BoomTown, CINC, Ylopo, and Sierra Interactive.
Revenue is generated primarily through recurring software subscriptions priced at $39 per agent per month, with a 30% discount on annual billing. Supplementary revenue streams include a one-time onboarding fee, optional NFC hardware sales, marketing credits for emails/contact enrichments/postcards/digital marketing, and a 20% recurring affiliate commission paid via Rewardful for the first 12 months of referred customers. Haya, LLC is registered in Wyoming and operates a United States-domestic market only, with a Las Vegas-located operating footprint and a Sheridan, WY registered legal address.
Haya firmographics
Firmographics- Name
- Haya
- Legal name
- Haya, LLC
- Website
- https://joinhaya.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Haya is a SaaS platform that enables real estate agents and teams to manage open houses through NFC and QR-based lead capture, automated SMS follow-up, CRM integration via Zapier, and homeowner live dashboards.
- Ownership category
- akta.pro rank
Where Haya is headquartered
LocationHeadquarters
- HQ city
- Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Haya business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Operations
Revenue model
- Agent Subscription: Monthly SaaS subscription at $39/month providing access to the open house management platform with unlimited open houses, leads, listings, and core features including CRM integration, automated follow-up, and analytics.
- One-time Setup Fee: One-time onboarding/setup fee in addition to monthly subscription.
- NFC Hardware Add-on: Optional NFC-enabled physical stand for open house sign-in, sold as add-on hardware.
- Marketing Credits: Marketing credits for emails, contact enrichments, postcards, and digital/physical marketing communications. Auto-replenishment with fees charged to account when depleted.
- Affiliate Commission: Recurring commission (20%) for first 12 months on paying customers referred through affiliate program.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Agent Plan at $39/month |
| Subscription | Annual | Agent Plan Annual at discounted rate |
| Subscription | Multi-year contract | Team Plan - Contact Sales |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Haya product offering
Product offeringCore offering
Haya is a SaaS platform that helps real estate agents run and automate open houses by capturing visitor leads via NFC tap-in and QR code sign-in, automatically sending SMS follow-ups, and syncing captured leads to the agent's CRM through Zapier. The platform also provides real-time analytics for agents and a dashboard for homeowners to track activity at their property, with a companion NFC Sign-In Stand available as hardware.
Product overview
Haya is a unified open house management SaaS platform for real estate professionals. The core Haya Platform combines lead capture (via NFC-enabled stands or QR codes), digital sign-in sheets, automated text message follow-ups, CRM integration, and analytics/reporting into a single solution. The product portfolio consists of the Haya Platform as the core offering, the Agent Plan subscription tier at $39/month, the Teams Plan subscription for multi-agent operations, and an optional NFC Sign-In Stand add-on accessory.
Differentiator
Problem solved
Functional benefit
Products and services
- Haya Open House Platform Cloud-based SaaS platform for residential real estate agents and teams that captures open house visitor leads via NFC tap-in and QR code sign-in, automatically sends SMS follow-up messages, syncs leads to the user's CRM through 4,000+ Zapier-integrated apps, and provides real-time analytics on open house performance. Includes a separate homeowner dashboard for property sellers to view activity at their listing.
- NFC Sign-In Stand (hardware) Standalone NFC-enabled hardware device for real estate agents to deploy at open house entry points, allowing visitors to tap their phone to instantly sign in and trigger Haya's automated lead capture and SMS follow-up workflows.
Quantifiable outcome
- 61% lead capture increase
- +2 more outcomes
Companies that use Haya
Customer profileNamed customers9 records
Segments2 records
Ideal customer profiles3 records
Haya technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
Feature10 records
Haya partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and flagship.
- ZapiercoreZapier integration partner enabling Haya to connect with 4000+ platforms including major CRMs like Salesforce, Hubspot, Follow Up Boss, LionDesk, and others. This partnership is fundamental to Haya's value proposition of seamless CRM sync.
- Keith Robinson (NextHome)flagshipKeith Robinson, co-CEO of NextHome, joined Haya's Board of Advisors. Brings expertise in scaling businesses, community-driven growth, and industry transformation. Co-hosts Real Estate Insiders Unfiltered podcast and writes Crazy Uncle Keith Newsletter.
- RewardfulcoreAffiliate program facilitator for Haya's referral marketing. Rewardful handles tracking, managing, and administering the affiliate program including commission payments.
Scale indicators4 records
Recent moves5 records
Expansion highlights6 records
Haya competitors and assessment
Company assessmentDirect peers
- OpenHome: OpenHome builds technology focused on open house experiences for agents and brokerages, directly overlapping Haya's target customer and use case.
- Curb Hero: Curb Hero provides an open house lead capture and sign-in solution for agents with similar QR-based workflows, making it one of Haya's closest direct competitors.
- Spacio: Spacio is a direct competitor offering an open house sign-in and lead capture app for real estate agents, overlapping Haya's core feature set including visitor registration and CRM sync.
- Showingly: Showingly is an open house management and lead follow-up platform serving real estate agents with comparable functionality around visitor sign-in and analytics.
Broad incumbents
- BoldTrail (formerly Real Geeks): BoldTrail/Real Geeks is an established real estate lead generation, CRM, and IDX platform offering agents an integrated suite that overlaps with Haya's lead-capture value proposition.
- Wise Agent: Wise Agent is a long-standing real estate CRM with transaction management and lead follow-up features, serving the same SMB agent customer base as Haya.
- kvCORE: kvCORE is an established real estate platform with CRM, lead generation, and agent websites used by brokerages of all sizes, providing bundled alternatives to Haya's standalone open-house workflow.
- Lofty (formerly Chime): Lofty is a broader real estate CRM, IDX, and lead-generation platform that competes with Haya by offering agent marketing and lead-nurture tools at scale, including integrations with the same CRMs Haya connects to.
Emerging players
- HomeSpotter: HomeSpotter offers real estate client collaboration and search tools serving agents and brokerages, with partial overlap to Haya's agent-facing workflow automation.
- BombBomb: BombBomb is a video-messaging and CRM-adjacent tool heavily used by real estate agents for follow-up, overlapping with Haya's automated SMS/follow-up positioning and shared agent customer base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Haya social profiles
Digital presenceHaya financial estimates
Financial estimateRevenue estimate
Valuation estimate
Haya leadership team
Management profileNumber of profiles
Profiles1 record
Haya funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Haya M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Haya
What does Haya do?
Haya is a SaaS platform that helps real estate agents run and automate open houses by capturing visitor leads via NFC tap-in and QR code sign-in, automatically sending SMS follow-ups, and syncing captured leads to the agent's CRM through Zapier. The platform also provides real-time analytics for agents and a dashboard for homeowners to track activity at their property, with a companion NFC Sign-In Stand available as hardware.
Is Haya a public or private company?
Haya is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Haya founded?
Haya was founded in 2024. It employs 1 to 10 people.
Where is Haya based?
Haya is headquartered in Las Vegas, United States, in the North America region.
How does Haya make money?
Five revenue lines are on record. Agent Subscription is the primary driver. The others are one-time Setup Fee, NFC Hardware Add-on, marketing Credits and affiliate Commission.
Who are Haya's main competitors?
Direct peers on record are OpenHome, Curb Hero, Spacio and Showingly. Broad incumbents are BoldTrail (formerly Real Geeks), Wise Agent, kvCORE and Lofty (formerly Chime). Emerging players are HomeSpotter and BombBomb.
Does Haya have an API?
No public API is recorded for Haya.