The Nouveau Romantics

What The Nouveau Romantics does

The Nouveau Romantics is a Denver, Colorado-based boutique wedding planning and design firm founded in 2010 by Elizabeth McKellar. The company serves affluent couples planning destination and non-traditional weddings across the United States and internationally, including Mexico, Portugal, and Guatemala. McKellar's architecture background informs the firm's core methodology, which prioritizes space, flow, and guest experience over aesthetics, distinguishing the firm from traditional checklist-based wedding planners. The business intentionally caps full-service engagements at 3-4 weddings per year plus 4 design-only clients to preserve quality, with each full-service wedding receiving 500+ hours of founder-led attention.

The firm's revenue model combines multiple service tiers: Full-Service Wedding Planning & Design (fees at 15-20% of total vendor costs with minimum total wedding investments of $125,000 and per-guest costs of $2,000-$4,000+ for destination weddings), standalone Wedding & Event Design (from $10,000 flat fee), Wedding Strategy & Consulting ($497 per 60-minute session), and The Destination Edit, a pre-planning venue scouting service with two tiers at $2,500 and $5,000+. The firm also generates supplementary revenue through its #1 Amazon bestseller, The Little Book of Wedding Checklists, which has reached over 65,000 couples. Marketing relies on editorial coverage in Harper's Bazaar, Brides, Martha Stewart, and InStyle, alongside active Instagram, Pinterest, and TikTok presence, a journal blog, and engagement at industry conferences such as Engage!.

The Nouveau Romantics is a privately held, founder-owned business with no external investment, parent company, or subsidiary structure. All client relationships are managed personally by the founder from inquiry through execution, positioning the firm as a high-touch professional services practice rather than a scaled enterprise. Geographic reach spans the US plus international destinations, with a stated global footprint and no geographic restrictions on client acquisition.

Name

The Nouveau Romantics

Legal name

The Nouveau Romantics

Website

https://thenouveauromantics.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

The Nouveau Romantics is a Denver-based boutique wedding planning and design firm founded in 2010 by Elizabeth McKellar, serving affluent couples planning destination and non-traditional weddings globally with architecture-informed design methodology and founder-led full-service engagements.

Ownership category

akta.pro rank

Product category

Destination Wedding Planning Services

NAICS

Interior Design Services (541410)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Full-Service Wedding Planning (HSACABAA)

akta.pro secondary industries

Destination Wedding Planning (HSACABAD), Wedding Design, Decor & Floral Planning (HSACABAH), Vendor Sourcing & Management (Venues, Catering, Photo/Video, Music) (HSACABAG)

Keywords

• Wedding planning services
• Destination wedding planning
• Event design services
• Wedding consulting services
• Creative direction weddings

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Full-Service Wedding Planning & Design: Complete wedding planning and design services including venue scouting, vendor curation, budget management, logistics, site visits, timeline management, and day-of coordination. Fees structured as 15-20% of total vendor costs, with minimums starting at $125,000 total wedding investment. Typically $2,000-$4,000+ per guest for destination weddings.
2. Event Design & Creative Direction: Design-focused service for couples who have logistics covered but need creative leadership for visual design, florals, lighting, and styling. Flat-rate pricing starting at $10,000.
3. Wedding Strategy & Consulting: Hourly consulting sessions providing expert guidance on planning roadblocks, budgets, timelines, and vendor decisions. $497 for 60-minute sessions with package options available.
4. The Destination Edit: Pre-planning destination scouting service with two tiers: The Overview ($2,500) for exploratory destination guidance with comparative analysis of up to 3 destinations, and The Full Brief ($5,000+) for confirmed venue pricing and availability before booking.
5. Book Sales (The Little Book of Wedding Checklists): Amazon bestseller book generating additional revenue. $8.99 USD per copy with proceeds donated to The Conscious Kid and The Loveland Foundation.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

The Nouveau Romantics is a boutique wedding planning and design firm that provides full-service wedding planning, creative direction, and design services for destination and non-traditional weddings. Core offerings include end-to-end wedding planning with logistics and vendor management, design-only services for couples who already have logistics handled, hourly consulting for planning roadblocks, and a pre-planning destination scouting service (The Destination Edit). The company also sells a published wedding planning guide, The Little Book of Wedding Checklists, on Amazon.

Product overview

The Nouveau Romantics is a boutique wedding planning and design company offering a suite of services for couples planning destination and domestic weddings. The core offerings include Full-Service Wedding Planning & Design (handling complete creative and logistical leadership for 3-4 clients per year), The Destination Edit (a pre-planning destination scouting service with two tiers at $2,500 and $5,000+), Wedding & Event Design (creative direction at $10,000+), and Wedding Strategy & Consulting (hourly sessions at $497). The company also offers a published product, The Little Book of Wedding Checklists, an Amazon bestseller wedding planning guide. Services are designed for bold couples with big visions seeking non-traditional and destination weddings, with an architecture-inspired approach to space and flow.

Differentiator

Problem solved

Functional benefit

Products and services

• Full-Service Wedding Planning & Design End-to-end wedding planning and design service for affluent couples planning destination and non-traditional weddings. Includes venue scouting, vendor curation, budget building, contract management, timeline coordination, site visits, and day-of execution. Limited to 3-4 clients per year. Investment begins at $20,000 for multi-day/destination events with 15-20% of total vendor costs and minimum total wedding investment of $125,000.
• Wedding & Event Design Creative direction and design service for couples who have logistics handled but need visual design leadership. Covers color palettes, floral direction, floorplans, lighting, furniture rentals, paper goods, and day-of styling. Limited to 4 clients per year. Flat-fee investment begins at $10,000.
• Wedding Strategy & Consulting One-on-one consulting for couples needing expert insight on planning roadblocks. Includes the Wedding Power Hour at $497 per 60-minute session and multi-session consulting packages for couples who want to stay in control with expert support.
• The Destination Edit Pre-planning destination scouting service with two tiers. The Overview ($2,500) provides comparative analysis of up to 3 destinations, 2-3 venue/hotel recommendations per location, custom PDF scouting report, and 90 minutes of consultation. The Full Brief ($5,000+) includes direct venue/hotel outreach, confirmed pricing and availability, site-specific logistics guidance, and room block negotiation. Typical delivery timeline: 3-8 weeks.
• The Little Book of Wedding Checklists A #1 Amazon bestseller, gender-neutral, pocket-sized wedding planning guide containing expert checklists and vendor questions. Helps couples organize budget, guest list, and early planning decisions. Available on Amazon US and Canada for $8.99 USD with proceeds donated to The Conscious Kid and The Loveland Foundation. Has helped 65,000+ couples.

Quantifiable outcome

• 500+ hours of dedicated service per full-service wedding
• +2 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered minor.

• Ashley Ludaescher PhotographyminorOthersWedding vendor partner for Hotel Bel Air wedding featured in portfolio. Common vendor collaboration for full-service wedding planning engagements.
• Jenya FloralsminorOthersFloral design vendor partner for Hotel Bel Air wedding. Regular collaborator on wedding design projects.
• For the Love of ItminorOthersPhotography and video vendor partner for Commodore Perry Estate wedding and Santa Fe wedding. Regular creative collaborator.
• Remi and GoldminorOthersFloral design vendor for Commodore Perry Estate wedding. Preferred vendor relationship for design-focused events.
• Kristen Kilpatrick PhotographyminorOthersPhotography vendor for South Texas Tented Ranch Wedding featured in portfolio.
• The Vine MarketminorOthersFloral vendor partner for Sea Island wedding. Regular vendor relationship for wedding design projects.
• Ryan Ray PhotographyminorOthersPhotography vendor for Dallas Micro Wedding featured in Martha Stewart Weddings and D Weddings.
• Peyton Frank VideominorOthersVideography vendor for Dallas Micro Wedding. Regular vendor partner for event documentation.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• The Knot Worldwide (XO Group): Mass-market wedding marketplace and planning platform serving couples across all price points with vendor directories and planning tools. Comparable in wedding planning vertical but operates at vastly larger scale as a broad incumbent rather than luxury boutique.
• Mindy Weiss Party Consultants: Established Beverly Hills luxury event and wedding planner with celebrity clientele and broader event verticals. Comparable in luxury positioning but operates at a larger, more established scale than the boutique TNR model.
• Colin Cowie Lifestyle: Long-established luxury event and wedding planner with broad lifestyle brand including content, products, and event design. Comparable in luxury wedding positioning and editorial recognition but spans a wider portfolio than TNR's focused boutique offering.

Others

• Over The Moon: Digital wedding media and planning platform with curated vendor directory targeted at affluent couples. Adjacent rather than directly competing; serves as a discovery channel for boutique planners like TNR.
• Engage! (Engage Summits): Luxury wedding industry conference and networking platform where TNR's founder has participated (Engage!19 Nizuc, Engage!20 Dubai). Adjacent industry ecosystem player rather than direct competitor.

Direct peers

• Lisa Vorce Events: Los Angeles-based luxury wedding planner known for high-end destination weddings with selective intake and editorial portfolio. Closely comparable in client profile, pricing tier, and founder-as-talent model.
• Roberts & Co Events: Boutique destination wedding planning firm with founder-led model, selective client intake, and editorial portfolio in publications including Martha Stewart and Brides. Comparable scale and luxury positioning.
• Jove Meyer Events: NYC-based boutique wedding planner with similar founder-led, design-forward approach and limited annual client roster. Comparable in selective intake, premium fees, and editorial-driven brand building.
• KT Merry Events: Destination-focused wedding planner and photographer with selective annual client roster and editorial-led brand. Comparable in destination wedding expertise, premium positioning, and small-team founder model.
• Easton Events: Charleston- and NYC-based luxury wedding and event planning firm with similar boutique, high-touch positioning. Comparable in selective client roster, premium pricing, and editorial visibility (Vogue, Martha Stewart, Brides).

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/thenouveauromantics
• Pinterestpinterest.com/thenouveauromantics
• TikToktiktok.com/@thenouveauromantics
• Facebookfacebook.com/thenouveauromantics

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Nouveau Romantics