Xarxa
Xarxa Homes is a family-owned Mallorca real estate agency and builder founded in 1969, offering property brokerage combined with in-house construction and renovation services to international luxury buyers, primarily from Nordic countries, across villas, apartments, and fincas.
- Company typePrivate
- Founded1969
- HeadquartersTolosa, Spain
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Xarxa does
Xarxa Homes is a family-owned real estate agency and builder operating in Mallorca, Spain since 1969 under the legal entity XARXES INMOBILIÀRIES I TURÍSTIQUES DE BALEARS, S.A. (XARINSA). The company combines traditional property brokerage — covering villas, apartments, fincas, commercial properties, new builds, and land across Mallorca — with in-house construction, renovation, project management, home staging, and ongoing property maintenance services. Its primary customer segments are wealthy international buyers (predominantly from Nordic countries such as Sweden, with secondary demand from German-speaking markets) seeking luxury second homes, alongside property sellers and owners requiring renovation or maintenance support.
The business operates from three physical offices in Calvià and Alcúdia, supported by a multilingual website (English, Spanish, German) and WhatsApp contact channel. Revenue is generated primarily through transaction commissions on property sales and fees from construction/renovation projects, with property listings ranging from €125,000 for urban plots to €16,950,000 for luxury villas. The underlying technology stack is standard third-party tooling — Infocasa CRM for property management, Google Analytics and Maps, plus social plugins — with no proprietary platform or AI capabilities. Distribution combines direct in-person brokerage at offices with website-based property discovery, SEO-optimized location pages, and a content blog targeting top-of-funnel international buyer interest.
The company is privately held with no external investment, no disclosed subsidiaries, and no M&A activity. Key named professionals include brokers Luis Borras and Magda, who are repeatedly referenced in client testimonials spanning more than two decades, indicating entrenched personal relationships with the Nordic luxury buyer segment that constitute the principal source of competitive differentiation against other Mallorca agencies.
Xarxa firmographics
Firmographics- Name
- Xarxa
- Legal name
- XARXES INMOBILIÀRIES I TURÍSTIQUES DE BALEARS, S.A.
- Website
- https://xarxahomes.com
- Company type
- Private
- Founded year
- 1969
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Xarxa Homes is a family-owned Mallorca real estate agency and builder founded in 1969, offering property brokerage combined with in-house construction and renovation services to international luxury buyers, primarily from Nordic countries, across villas, apartments, and fincas.
- Ownership category
- akta.pro rank
Xarxa industry classification
Industry- Product category
- Residential Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (5312), Real Estate Property Managers (53131)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)
- akta.pro secondary industries
- Ultra-Luxury Villas & Estates (THAMAEAA), Single-Family Rental (SFR) Property Management (BPAJAFAB)
Keywords
Where Xarxa is headquartered
LocationHeadquarters
- HQ city
- Tolosa
- HQ country
- Spain
- HQ region
- Europe
Offices3 records
Markets served
Xarxa business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Real Estate Sales Commission: Traditional real estate agency commission on property sales and purchases. The company acts as broker facilitating property transactions in Mallorca, earning commission typically as a percentage of the transaction value.
- Construction and Renovation Services: Full-service construction and renovation offerings including project management, home staging, and property maintenance. Revenue generated from renovation projects, construction management, and ongoing property maintenance services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Property sales transactions |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Xarxa product offering
Product offeringCore offering
Xarxa Homes operates a real estate brokerage in Mallorca that sells and rents residential and commercial properties, including villas, apartments, fincas, new builds, and land. The firm uniquely combines property brokerage with in-house construction and renovation services, offering end-to-end support from property search and purchase to total renovation, project management, home staging, and ongoing property maintenance.
Product overview
Xarxa Homes is a real estate agency in Mallorca founded in 1969, operating as a full-service property firm combining sales/brokerage with in-house construction and renovation capabilities. The core offering consists of property sales and rentals across Mallorca, supported by complementary services including Construction and Reforms (total renovations, project management, turnkey villas), Home Staging, Property Maintenance, and Buyer/Seller Advisory. Property listings span multiple categories: Villas and Houses, Fincas, Apartments, Commercial, New Build, and Lands. The company operates three offices in Calvià and Alcúdia, and maintains a blog providing real estate market insights.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Strategic renovations can raise property sale price by 5–15% with ROI of 150–300% on small renovations
- +1 more outcomes
Companies that use Xarxa
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
Xarxa technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Xarxa partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Xarxa competitors and assessment
Company assessmentOthers
- Idealista: Spain's dominant property portal where Xarxa listings are discoverable alongside competing agencies. Not a competitor in brokerage itself but a critical distribution channel and a competitive battleground on lead generation.
Direct peers
- Engel & Völkers Mallorca: Global luxury real estate franchise with deep Mallorca presence serving international second-home buyers. Directly comparable to Xarxa on luxury villa brokerage, Nordic buyer focus, and integrated marketing.
- Sotheby's International Realty Mallorca: Ultra-luxury international brand operating in Mallorca, competing head-to-head for premium villa and estate listings. Comparable on high-ticket brokerage, international buyer sourcing, and premium brand positioning.
- Balearic Properties: Long-established Mallorca-based agency focused on luxury villas and apartments for international buyers. Closely comparable on local market depth, second-home buyer orientation, and property management services.
- First Mallorca: Mallorca-native real estate agency with broad property coverage including luxury villas and apartments. Comparable as a domestic competitor operating in the same submarkets (Santa Ponsa, Calvià, Alcúdia) Xarxa serves.
- Lucas Fox International Properties: Spain-focused luxury agency with strong Mallorca coverage, targeting international buyers from Northern Europe. Comparable on luxury residential brokerage, multilingual marketing, and tech-forward lead funnels — a key competitive benchmark for Xarxa's digital posture.
- Porta Mallorca: Mallorca-based real estate agency with international luxury buyer focus. Comparable as a regional competitor in the same luxury villa and second-home segment.
Broad incumbents
- Knight Frank Spain: Global real estate consultancy with a Mallorca office serving ultra-high-net-worth international buyers. Comparable on luxury villa transactions and advisory services, though positioned more as a wider-portfolio incumbent.
- Coldwell Banker Spain: International franchise operating across Spain including the Balearics, with a luxury villa focus. Comparable on international buyer reach and Mallorca coverage, but competes as a scaled brand rather than a local specialist.
- John Taylor Real Estate: International luxury real estate network with Spain offices including Mallorca. Overlaps with Xarxa on ultra-premium villa transactions but operates at broader scale with global referral flows.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Xarxa social profiles
Digital presenceXarxa compliance and trust
Trust signalCompliance2 records
Xarxa financial estimates
Financial estimateRevenue estimate
Valuation estimate
Xarxa leadership team
Management profileNumber of profiles
Profiles2 records
Xarxa funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Xarxa M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Xarxa
What does Xarxa do?
Xarxa Homes operates a real estate brokerage in Mallorca that sells and rents residential and commercial properties, including villas, apartments, fincas, new builds, and land. The firm uniquely combines property brokerage with in-house construction and renovation services, offering end-to-end support from property search and purchase to total renovation, project management, home staging, and ongoing property maintenance.
Is Xarxa a public or private company?
Xarxa is a private company. It is classified as family owned and is currently operating.
When was Xarxa founded?
Xarxa was founded in 1969. It employs 11 to 50 people.
Where is Xarxa based?
Xarxa is headquartered in Tolosa, Spain, in the Europe region.
How does Xarxa make money?
Two revenue lines are on record. Real Estate Sales Commission is the primary driver. The others are construction and Renovation Services.
Who are Xarxa's main competitors?
Idealista is listed as an others. Direct peers are Engel & Völkers Mallorca, Sotheby's International Realty Mallorca, Balearic Properties, First Mallorca, Lucas Fox International Properties and Porta Mallorca. Broad incumbents are Knight Frank Spain, Coldwell Banker Spain and John Taylor Real Estate.
Does Xarxa have an API?
No public API is recorded for Xarxa.
What industry is Xarxa in?
Xarxa's product category is Residential Real Estate Brokerage. Its primary akta.pro industry code is BPAJAAAE, Residential Investment Property Brokerage (SFR/Small Multifamily), with a secondary code of THAMAEAA, Ultra-Luxury Villas & Estates. Its NAICS code is 5312 and its SIC code is 6531.