Yes Homebuyers

What Yes Homebuyers does

Yes Homebuyers is a UK private limited company (Company Registration Number 08646806) founded in 2014 by Matthew Cooper and headquartered in Chester. It operates a direct home-buying platform that purchases residential properties for cash from individual sellers across England and Wales, bypassing the traditional estate-agent channel. The core service, Sell House Fast, delivers a free online valuation, a formal cash offer within 24-48 hours, a £1,000 deposit on acceptance to guarantee the price, and completion in as little as 14 days (record: 6 days; average ~30 days) versus a 140-day UK market average. Zero fees are charged to the seller (no estate-agent commission, legal fees covered by the company). Revenue is generated via the spread between the discounted cash purchase price and the eventual resale value on the open market — the company explicitly states, "We make a profit by purchasing your home for less than it's full value." The platform is digital-first: the yeshomebuyers.com website (built on Webflow CMS) hosts an online ballpark-offer form, a hybrid valuation engine blending online comparative research with on-the-ground input from two local estate agents, and a content/research library used as a top-of-funnel lead-generation engine. Back-office conveyancing is outsourced to partnered legal firms. Around the core service, the company has packaged sub-services for specific seller problems: Chain Repair / Housing Chain Failure, Down-Valuation Rescue, We Buy Any House (any condition), and Cash House Buyers.

Yes Homebuyers markets itself through a content-led, PR-driven acquisition model: weekly UK property-market research articles sourced from Gov.UK (HM Land Registry / UK House Price Index) and Rightmove data are regularly picked up by national outlets (The Times, Express, Independent, Financial Times, Sun, BBC, MSN, i News), and founder Matthew Cooper appears on BBC Radio Stoke and other media as a property-market commentator. Trustpilot (4.4 TrustScore with verified reviews) and Feefo are embedded site-wide as social proof. Membership in The Property Ombudsman Scheme (Approved Code) and the National Association of Property Buyers (NAPB) provides independent consumer redress and regulatory legitimacy. The company is privately held with no disclosed external investors, parent company, funding rounds, or revenue figures, and operates with a stated 1-10 employee headcount.

Name

Yes Homebuyers

Legal name

Yes Homebuyers

Website

https://yeshomebuyers.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Yes Homebuyers is a UK private direct home-buying platform, founded 2014 and based in Chester, that purchases residential properties for cash from individual sellers across England and Wales, completing in as little as 14 days with a £1,000 price-guarantee deposit.

Ownership category

akta.pro rank

Product category

Residential Real Estate Buying

NAICS

Mortgage and Nonmortgage Loan Brokers (522310)

SIC

Loan Brokers (6163), Finance Lessors (6172), Real Estate Dealers (For Their Own Account) (6532)

akta.pro primary industry

Real Estate / Property-Backed Marketplace Lending (Non-mortgage) (FSAKAHAG)

Keywords

• Cash home buyers
• Sell house fast
• Direct property purchase
• Quick house sale
• Property buying company

Headquarters

HQ city

Chester

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Discount-based property purchase & resale: Core revenue stream: Yes Homebuyers purchases residential properties directly from sellers at a discount to full market value, then resells them on the open market (or via onward channels) at market value to capture the spread. As stated by the company: 'We make a profit by purchasing your home for less than it's full value.' This is a one-time transactional model per property, with revenue equal to the gap between the discounted purchase price and the eventual resale value.
2. Seller cost absorption (legal fees): Yes Homebuyers absorbs all legal/conveyancing fees on behalf of the seller, which are recouped out of the discount margin on the property purchase. This is not a separate billable revenue stream but a feature of the bundled transaction.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

Yes Homebuyers is a UK-based direct cash home-buying company that purchases residential properties directly from sellers across England and Wales. Sellers receive a free no-obligation cash offer within 24-48 hours, a £1,000 deposit on acceptance to lock the price, and completion in as little as 14 days (average ~30 days), with no estate agent fees, no viewings, and no chains. The company profits by buying below full market value and reselling on the open market.

Product overview

Yes Homebuyers is a single, unified direct home-buying platform (not a modular SaaS suite) operating in England & Wales. The core offering, Sell House Fast, is a cash-buying service where Yes Homebuyers purchases the seller's home directly, with completion in as little as 14 days (average 30), a £1,000 price-guarantee deposit, no fees and no contracts. Around that core service, Yes Homebuyers wraps several specialty sub-services for difficult scenarios - We Buy Any House (any condition), Cash House Buyers, Chain Repair / Housing Chain Failure, and a Down-Valuation Rescue Service - all of which are essentially the same direct-cash-buy flow applied to a specific seller problem. Supporting the core service are a Home Selling Guide resource hub (estate agent and conveyancing recommendations, insider's guide to selling at full market value) and a Market Commentary & Research content vertical that publishes weekly UK property research and insights as a lead-generation channel.

Differentiator

Problem solved

Functional benefit

Products and services

• Sell House Fast (Direct Cash Home-Buying Service) Flagship offering: Yes Homebuyers purchases the seller's home directly for cash at a guaranteed price, with a free valuation, a formal offer within 24-48 hours, a £1,000 deposit on acceptance, completion in as little as 14 days (average 30), no fees, no agent commissions, no viewings, no contracts/tie-ins, and all legal fees covered.
• We Buy Any House Variant of the core cash-buying service tailored to properties that are difficult to sell on the open market (e.g., houses with solar panels, faulty central heating, structural issues, inheritance/probate cases). Same direct-purchase, fast-completion model with a 24-hour formal offer.
• Cash House Buyers Positioned as a chain-free cash-buying alternative to traditional estate-agent sales, emphasising speed, certainty and convenience over headline price.
• Chain Repair / Housing Chain Failure Service Specialist use of the core cash-buying service to step in as a Plan-B buyer when a property chain has broken or is at risk of collapse, allowing the seller to repair their onward purchase.
• Down-Valuation Rescue Service Service offering for sellers whose buyer has been hit by a mortgage down-valuation; Yes Homebuyers can act as a guaranteed-price replacement buyer to save the chain.

Quantifiable outcome

• Completion in as little as 14 days (record: 6 days)
• +6 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

Eight partnerships are on record, tiered core regulatory, core industry membership, core integration, core data partner, major media partnership and minor content reference.

• The Property Ombudsman (TPOS)core regulatoryOthersYes Homebuyers is a registered member of The Property Ombudsman Scheme and its Approved Code. The partnership provides consumers with access to independent redress and signals regulatory compliance, which is a key trust signal for sellers comparing quick-buy platforms. The TPOS member logo is displayed on the Yes Homebuyers website footer.
• National Association of Property Buyers (NAPB)core industry membershipOthersYes Homebuyers is listed as a member of the NAPB, the UK trade body representing professional property buying companies. NAPB promotes best-practice standards in the quick-sale sector and provides a credibility signal to consumers. The NAPB member logo is displayed on the Yes Homebuyers website footer.
• Feefocore integrationTechnology or IntegrationFeefo is the verified-customer-review platform that Yes Homebuyers integrates on its website to display genuine, verified customer reviews. The Feefo logo is embedded next to every customer review displayed on the homepage and reviews page, serving as a social-proof and trust-signal asset critical to conversion.
• Trustpilotcore integrationTechnology or IntegrationYes Homebuyers displays its verified Trustpilot TrustScore (4.4) prominently on the homepage and website footer as a third-party trust signal. Trustpilot widget shows 'Trustpilot reviews for Yes Homebuyers - 4.4 TrustScore'.
• Gov.UK (HM Land Registry / UK House Price Index)core data partnerStrategic or Co-development PartnerYes Homebuyers sources UK house-price research data directly from the Gov.UK UK House Price Index for use in its weekly research articles and market commentary (e.g., 10-year house price growth analysis, Kensington price drops, bungalow hotspots). Cited across multiple research pieces as the primary data source.
• Rightmovecore data partnerStrategic or Co-development PartnerRightmove is the primary property listings data source cited by Yes Homebuyers for its research pieces (e.g., Bungalow Hotspots, Quietest Local Property Markets). Data sourced from Rightmove underpins multiple published insights and is referenced explicitly in article disclosures.
• BBC Radio Stokemajor media partnershipGTM or Marketing PartnerBBC Radio Stoke invited Yes Homebuyers' founder Matthew Cooper for an on-air interview (hosted by Liz Ellis, 9 June 2021) to discuss UK property market trends and Yes Homebuyers' research. The interview was hosted on Soundcloud and used as content marketing/PR to drive awareness of the sell-house-fast service in the Stoke region.
• Phil Spencerminor content referenceGTM or Marketing PartnerProperty TV presenter Phil Spencer is referenced within Yes Homebuyers' conveyancing guide ('Phil Spencer explains how to speed up the conveyancing process') as an embedded explanatory asset, indicating content licensing or attribution as part of the company's home-selling guide resources.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Springbok Properties: UK quick house-sale specialist purchasing homes directly for cash with same speed, certainty and no-fee framing. Operates in the same regulatory (NAPB/TPOS) framework and targets the same motivated-seller segments.
• Sold.co.uk: UK cash house buyer offering guaranteed cash offers with fast completion and no fees. Competes for the same online-valuation / direct-purchase funnel and shares the discount-to-market-value mechanic.
• The Property Buying Company: UK direct cash buyer of residential property with a 14-day / quick-completion offer model and NAPB/TPOS membership. Closely mirrors Yes Homebuyers' service, pricing structure and target customer segments.
• House Buy Fast: UK cash home-buying service specialising in quick completions for sellers needing speed and certainty. Direct overlap in customer segments (broken chain, repossession risk, life events) and operating model.
• National Homebuyers: UK direct cash house buyer operating a near-identical business model: buys residential properties directly from sellers at a discount, with a guaranteed offer and fast completion. Directly competes for the same speed-motivated seller pool in England and Wales.
• We Buy Any Home: UK cash house buyer targeting any-condition property purchases with a fast-completion promise. Direct overlap in value proposition and customer acquisition channels (online valuation form, freephone).
• Property Rescue: UK cash-buying platform focused on sellers in distress, with chain-break rescue, repossession avoidance and quick-sale offerings. Direct overlap in use-case-specific sub-services that mirror Yes Homebuyers' chain repair and down-valuation rescue products.
• Quick Move Now: Long-established UK cash house buyer offering fast, chain-free purchases with regulated membership (NAPB, TPOS). Same core proposition — guaranteed price, quick completion, no fees — competing head-to-head for distressed and broken-chain sellers.
• Nested: UK proptech that combined guaranteed cash offers with a deferred-sale / assisted-move product to take chain risk off sellers. Same seller pool and fast-cash positioning; benchmark for what well-funded execution looks like in this category.

Broad incumbents

• Purplebricks: UK online/hybrid estate agent offering fixed-fee listings rather than direct purchase. Competes for the same seller considering the "fast house sale" question, but answers with a listing model plus Yes Homebuyers-style chain-failure rescue services. Comparable on customer profile and PR footprint rather than core business model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/yeshomebuyers
• Facebookfacebook.com/yeshomebuyers
• LinkedInlinkedin.com/company/yes-homebuyers

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yes Homebuyers