Name

Real World Visuals

Legal name

AA Visuals Ltd.

Website

https://realworldvisuals.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Data Visualization Services

NAICS

Motion Picture and Video Industries (5121), Software Publishers (513210)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Allied To Motion Picture Production (7819)

akta.pro primary industry

VFX & Motion Graphics (CGI, Compositing, 2D/3D) (MPAAAMAC)

akta.pro secondary industries

Graphic Design & Visual Content Production (BPAFAIAC), Immersive/Interactive Animation (AR/VR/Real-Time) (MPAHACAN), Real-Time Rendering & Game Engine Tooling (MPAHADAB)

Keywords

• Data visualization services
• Environmental data animation
• CGI climate visualization
• Interactive data tools
• Sustainability communications

Headquarters

HQ city

Bristol

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Custom Project Services: From enquiry through to delivery, the experienced team transforms client data into engaging imagery for businesses, NGOs, universities, local councils and policymakers. Project-based work with unique engagements for various outcomes.
2. Show Me SaaS Platform: Software-as-a-service product being developed with AI specialists Rocketmakers. Will be available on subscription basis with different tiers including basic web interface, advanced customization controls, and developer API access. Target users include sustainability managers, journalists, teachers, and app developers.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Real World Visuals creates custom data visualizations, CGI animations, and interactive tools that turn environmental and humanitarian data (carbon emissions, water volumes, waste, resource use) into dimensionally accurate volumes placed in real-world landscapes. The company delivers bespoke projects for clients and is developing "Show Me," a SaaS tool and developer API that automatically converts countable or measurable data into physically accurate images and embeddable animations.

Product overview

Real World Visuals offers a portfolio of data visualisation products and services that turn environmental data into meaningful images, animations, and interactive tools. The core product is Show Me, a SaaS platform that automatically generates physically accurate visualisations from any countable data. The company also provides professional animation services, interactive web tools, and social media content creation. Show Me is available via web interface and through an API for developer integration, and was developed with AI specialists Rocketmakers with Innovate UK funding.

Differentiator

Problem solved

Functional benefit

Brands

• Show Me: A new tool for making anything that can be counted or measured visible, allowing users to enter numbers and generate embeddable animations with physically accurate visualizations. Being developed with AI specialists Rocketmakers and will be available on a software-as-a-service basis.
• Carbon Quilt

Products and services

• Show Me A SaaS platform that automatically transforms any countable or measurable data into physically accurate images and animations. Users enter numbers on a web interface and receive embeddable visuals within seconds; developers can integrate visualization capabilities via API with a single API call. Built for sustainability managers, journalists, teachers, and app developers.
• Animation Services Custom CGI animation services that visualize environmental data (carbon emissions, water usage, waste) as physically accurate volumes within real-world landscapes. Delivered for businesses, NGOs, universities, local councils, and policymakers.
• Interactives Interactive web-based visualization tools that allow users to explore environmental data, such as real-time campus carbon and energy emissions by building. Used by universities and other organizations to enable stakeholder exploration of data.
• Social Media Content Short-form visual content optimized for social media platforms, converting environmental data into engaging imagery for campaigns aimed at cleaner air, climate action, and low-carbon initiatives.

Quantifiable outcome

• New York City carbon emissions video achieved 440,000+ YouTube views and featured in 100+ articles
• +1 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• RocketmakerscoreTechnology or IntegrationAI specialists collaborating with Real World Visuals to develop the Show Me tool, a new web-based visualization platform. Rocketmakers is providing AI expertise for the SaaS product being commercialized through a new company.
• CarbonSense FoundationminorStrategic or Co-development PartnerNot-for-profit partner working with Real World Visuals on UNEP project for resource efficiency in Asia Pacific region.
• Project EveryonecoreStrategic or Co-development PartnerNot-for-profit agency working on Sustainable Development Goals communications, commissioned visualizations for G7 summit and COP events.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Tableau: Market-leading data visualization and business intelligence platform (Salesforce-owned). A broad incumbent comparable because both turn data into visual formats, but Tableau focuses on analytical dashboards for enterprise whereas Real World Visuals focuses on storytelling-grade environmental visuals.
• Canva: Global visual content platform with design, infographic, and animation tools used by enterprises, educators, and NGOs. Comparable as a self-serve alternative for the same kind of visual communication Real World Visuals delivers, but Canva is broad and template-based whereas Real World Visuals' CGI environment-aware scenes are bespoke.

Direct peers

• Datawrapper: Data visualization tool used by newsrooms worldwide to create embeddable charts, maps, and tables. Comparable to Show Me as a self-serve visualization SaaS with developer/API-friendly output, though focused on standard chart types rather than physically accurate 3D scenes.
• Information Is Beautiful: Studio founded by David McCandless that turns data — especially environmental and societal data — into award-winning infographics, posters, and interactive visuals. Direct comparable on creative data storytelling in the environmental domain, though distribution is largely editorial rather than SaaS.
• Visme: All-in-one visual content platform for infographics, presentations, and data visualization used by marketers and educators. Comparable to Show Me as a SaaS for non-designers to produce data-led visual content, with overlap in education and corporate communications segments.
• Flourish: SaaS data visualization platform that turns datasets into interactive charts, maps, and stories for journalists and enterprises. Comparable to Real World Visuals because both build tools that convert data into embeddable visual narratives, though Flourish is horizontal while Real World Visuals specializes in environmental data and CGI/3D scenes.
• Piktochart: Visual content platform for creating infographics, reports, and presentations — including sustainability and ESG templates. Comparable because it targets the same 'making data engaging' use case for non-designers, though Piktochart is horizontal and template-led rather than CGI-driven.

Emerging players

• Climate Central: US-based non-profit that produces visualizations and graphics communicating climate science and sea level rise to media and policymakers. Direct comparable on the climate-communication mission and visual storytelling approach, though operates as a non-profit research outlet rather than a commercial studio.
• Our World in Data: Non-profit publication producing research-grade charts and interactive visualizations on global development, energy, and environment. Comparable in audience (journalists, policymakers, educators) and approach (data-to-visual storytelling), though primarily open-data and editorial rather than a paid SaaS.

Others

• Carbon Brief: UK-based climate science and policy journalism site that uses data-led graphics to explain environmental issues. Comparable because it is a high-profile UK-based outlet combining climate expertise with strong data visualization, and overlaps with Real World Visuals' policymaker and journalist audiences.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCZ3X
• Xx.com/RealWorldVis
• Facebookfacebook.com/RealWorldVisuals
• LinkedInlinkedin.com/company/real-world-visuals

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Real World Visuals