What Watchpoint Surveillance does

WatchPoint Surveillance LLC is a Colorado Springs-based security systems integrator founded in 2008 that designs, installs, services, and upgrades video surveillance, access control, and self-monitored burglar alarm systems for residential and commercial customers across the Colorado Front Range. The company serves a diverse client base spanning homeowners, K-12 school districts, charter schools, universities, government facilities (most notably the United States Air Force Academy), restaurants, auto dealerships, and Colorado-regulated medical and retail marijuana dispensaries. Its largest disclosed engagement is a 1,400 HD camera addition for the USAF Academy, and it has maintained an A+ Better Business Bureau rating continuously since founding.

The firm's core technology centers on IP-based 4K and HD video surveillance systems, network-integrated access control, and self-monitored alarms. A proprietary branded offering, AgCamera.com, extends existing customer internet networks to remote structures (barns, garages, agricultural properties), enabling IP camera deployment in locations without dedicated internet service. Supporting infrastructure products—solar power and cellular data installations—extend the addressable footprint to off-grid sites. The company also integrates surveillance with Point-of-Sale systems for retail loss prevention, overlaying transaction data on camera footage.

WatchPoint operates a field-sales, assessment-first go-to-market model in which technicians visit customer sites before quoting. Revenue is generated entirely through one-time hardware sales and professional installation, repair, and upgrade services; the firm does not charge recurring monthly fees or require contracts. Pricing is manufacturer-direct (bypassing distributor markups via direct relationships, including Shenzhen factory visits) with call-in, veteran, and senior discounts. The two co-founders—Ryan (UCCS network engineering background) and Trent (former Texas A&M University surveillance/access control designer)—combine for 24 years of industry experience.

Name

Watchpoint Surveillance

Legal name

WatchPoint Surveillance LLC

Website

https://watchpointllc.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

WatchPoint Surveillance is a Colorado Springs-based security systems integrator serving residential and commercial customers across Colorado's Front Range with custom 4K/HD video surveillance, access control, and alarm installations since 2008.

Ownership category

akta.pro rank

Product category

Security Surveillance Systems Installation

NAICS

Security Systems Services (56162), Security Systems Services (except Locksmiths) (561621), Investigation and Security Services (5616)

akta.pro primary industry

Video Surveillance System Design & Site Assessment (HSAHACAD)

akta.pro secondary industries

Residential CCTV & Door/Perimeter Surveillance Packages (HSAHACAH), Remote Video Monitoring Services (Live/Virtual Guard) (HSAHACAB), Retail CCTV/Video Review & Evidence Support (LP-focused) (BPAKAJAE)

Keywords

• Security camera systems
• Video surveillance installation
• Access control systems
• CCTV installation services
• Burglar alarm systems

Headquarters

HQ city

Colorado Springs

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Security Camera Systems and Equipment Sales: One-time sales of security camera systems (4K, HD), access control systems, and burglar alarm systems. No contracts or monthly fees required. Equipment includes remote access and viewing features included at no additional cost.
2. Installation Services: Professional installation services for new CCTV and surveillance systems, access control applications, and system expansions. Services include site assessment, system planning, design, implementation, and ongoing maintenance.
3. System Repair and Service: Service and repair of existing security camera systems, access control systems, and burglar alarm systems.
4. System Expansion and Upgrades: Upgrading existing systems to 4K using existing wiring, integrating old and new components, and expanding existing security infrastructure.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

WatchPoint Surveillance sells, installs, services, and repairs security camera systems, CCTV, access control, and self-monitored burglar alarm systems for residential and commercial customers in the Colorado Springs and Front Range region. The company operates on a no-contract, no-monthly-fee basis with manufacturer-direct pricing, and differentiates through custom on-site assessments that integrate existing infrastructure with new equipment.

Product overview

Watchpoint Surveillance offers a comprehensive portfolio of security products and services centered on video surveillance systems. The core offerings include 4K and HD security camera systems, access control solutions, and self-monitored burglar alarm systems—all sold without contracts or monthly fees. Supporting infrastructure products include solar power installations and cellular data solutions for remote camera deployments. The company also provides network extension services via AgCamera.Com, enabling customers to extend their existing internet to remote structures and access surveillance feeds remotely. All products are available with manufacturer direct pricing and free lifetime technical support.

Differentiator

Problem solved

Functional benefit

Brands

• AgCamera.com: Website utilized for network expansion technology, allowing customers to extend internet service from their home to remote locations such as calving/foaling barns for surveillance camera integration.

Products and services

• 4K and HD Video Surveillance Systems

Quantifiable outcome

• Integration of existing infrastructure can provide new HD or 4K systems at greatly reduced prices
• +1 more outcomes

Named customers20 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• ADT: National incumbent security systems provider offering professionally monitored intrusion, video, and access control with contract-based RMR. Watchpoint explicitly positions against ADT as a non-contract, no-monthly-fee alternative — making ADT the primary broad incumbent benchmark for the same customer base.
• Alarm.com: Cloud platform powering professionally monitored security, video, and access control for dealers and integrators. Comparable as the underlying technology stack for many Watchpoint-style installations, and a competitor for any cloud-managed offering Watchpoint might build.
• Genetec: Enterprise video management and access control software provider serving integrators and end customers in commercial and government verticals. Comparable as the upstream VMS software layer Watchpoint integrates for surveillance deployments, especially at government and education customers.
• Vivint Smart Home: Smart home security and automation provider selling professionally installed camera, alarm, and access control systems under contract. Comparable as a broad incumbent offering full residential and light commercial security with professional installation — competing for the same customer wallet.

Emerging players

• Ring (Amazon): DIY home security camera and doorbell company offering self-monitored and optional professionally monitored solutions at low price points. Comparable as the primary DIY threat to Watchpoint's residential CCTV installation revenue.
• SimpliSafe: DIY home security company selling no-contract self-monitored and professionally monitored camera and alarm systems direct to homeowners. Comparable as a no-contract competitor attacking the residential segment of Watchpoint's customer base with a different go-to-market.

Direct peers

• Vector Security: Regional/national security systems integrator and monitoring provider serving residential and commercial customers with installation and service. Comparable as a multi-segment integrator competing for the same SMB, retail, and education customers, though at greater scale and with monitoring RMR.
• Convergint Technologies: Large-scale security systems integrator delivering design, installation, and service of video surveillance, access control, and intrusion systems for commercial and government clients. Highly comparable operating model to Watchpoint, but at national scale, making it the most relevant direct peer for the integrator business Watchpoint operates.
• Brivo: Cloud-based access control and physical security platform sold through integrator channels to commercial and multifamily customers. Comparable as a direct competitor in the access control and integrated video space Watchpoint serves.

Regional players

• CPI Security Systems: Regional security integrator serving the Southeastern U.S. with installation and monitoring of home and business security systems. Comparable as a similarly structured integrator business with regional concentration — a useful analog for Watchpoint's growth ceiling and acquisition potential.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/watchpointsurveillance
• LinkedInlinkedin.com/company/watchpoint-surveillance

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Watchpoint Surveillance