Studio

What Studio does

Studio, Inc. (株式会社Studio) is a Tokyo-based software company founded in April 2016 by CEO Ishii Yutaka, operating a Japanese-native no-code web design platform that enables users to create, design, publish, and manage websites without writing code. The platform integrates design editing, a built-in CMS, hosting, SEO tooling, forms, security features, accessibility support, and Figma/Lottie integrations within a unified SaaS product, with deep localization for Japanese web conventions such as vertical text and ruby text. Studio.Assistant (Beta), launched in December 2025, adds AI-powered conversational site generation to the platform.

The company operates a hybrid go-to-market combining a self-serve freemium SaaS motion with an enterprise field sales motion, supported by a certified partner network (Studio Experts at Gold/Silver/Bronze tiers), a template marketplace (Studio Store), and a community economy (Studio Ambassador, Studio Design Award, Studio Community Japan, Enterprise Lounge). Revenue derives primarily from subscription SaaS plans (individual/team/enterprise), a marketplace commission on Studio Store template sales, and custom enterprise contracts. Named enterprise customers include Benesse Holdings, JR East, and Pacifico Yokohama, alongside mid-market design partners Root Inc. and Baigie Inc.

Studio employs approximately 78 full-time staff as of May 2025 following its absorption merger with gaz Inc., maintains a wholly-owned US subsidiary (Studio Technologies, Inc. in California) established in January 2024, and raised a Series A round led by One Capital in March 2022. The platform reports 700,000+ registered users and 170,000+ published sites as of mid-2025. The company joined the W3C in December 2025, announced Thailand market entry partnerships for mid-2026, and partnered with Digital Hollywood Academy for enterprise training launching April 2026. Studio has signaled an AI-era expansion through Studio.Assistant and positioning the gaz merger as the start of a "second founding period."

Name

Studio

Legal name

Studio株式会社

Website

https://studio.inc

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

51–100 employees

Short description

Studio is a Tokyo-based no-code web design SaaS platform founded in 2016, enabling individuals, SMBs, startups, and enterprises in Japan and globally to build, host, and manage websites without code, augmented by AI-generated site creation via Studio.Assistant.

Ownership category

akta.pro rank

Product category

No-Code Website Builder SaaS

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Low-Code/No-Code Application Platforms (HDAEAKAA)

akta.pro secondary industry

Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

Keywords

• No-code website builder
• Web design platform
• SaaS website creation
• AI website assistant
• Website template marketplace

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription SaaS (Studio Platform): Studio generates revenue primarily from SaaS subscription plans for its no-code web design platform. Plans range from free/entry tiers to enterprise plans with advanced features and dedicated support. Users pay recurring subscription fees to access the platform, host sites, and use premium features.
2. Studio Store (Template Marketplace): Creators sell website templates and blocks through the Studio Store. Studio takes a commission on transactions, creating a marketplace revenue stream that incentivizes the creator community.
3. Studio.Assistant (AI Add-on): AI-powered product launched in December 2025 as an add-on or separate subscription, generating additional SaaS recurring revenue. Reached 10M yen ARR in 24 hours post-launch.
4. Enterprise Plans: Dedicated enterprise contracts with large organizations (Benesse, JR East, Pacifico Yokohama) offering custom features, dedicated support, and SLA guarantees.

Pricing tiers

Go-to-market motion5 records

Distribution channels6 records

Marketing channels12 records

Core offering

Studio operates a no-code web design SaaS platform that lets users design, publish, and manage websites without writing code, combining a visual editor, integrated CMS, hosting, SEO, forms, animations (Lottie), and accessibility into a single product. The platform has a generative-AI add-on (Studio.Assistant) that produces wireframes and design drafts from chat input, an enterprise-grade plan with dedicated support, and a creator template marketplace (Studio Store) alongside a certified-agency partner network (Studio Experts).

Differentiator

Problem solved

Functional benefit

Brands

• Studio.Assistant: AI-powered web creation tool that automates the workflow from client briefing to wireframe and design generation. Launched December 2025 as a Beta product.

Products and services

• Studio (Core Web Design Platform) An all-in-one no-code web design SaaS platform for individual creators, SMBs, startups, and enterprises to design, publish, and manage websites end-to-end without writing code; bundles visual design, CMS, hosting, SEO, forms, Lottie animations, and accessibility into a single subscription-based product with freemium entry, paid tiers, and an Enterprise Plan.
• Studio.Assistant (Beta) An AI-powered add-on product that uses conversational generative AI ('vibe coding' approach with Tip Tap UI) to convert chat input into wireframes, mockups, and editable design drafts for Studio sites; available as a subscription add-on to the Studio core platform, targeting both SMB creators and enterprise DX initiatives.
• Studio Store (Template Marketplace) An online marketplace where community creators publish and sell website templates and reusable blocks for the Studio platform; customers purchase templates to accelerate site production, while Studio takes a commission on transactions, creating a marketplace revenue stream and an ecosystem flywheel that incentivizes the creator community.

Quantifiable outcome

• Website operations cost reduced to 1/40th of previous levels
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability4 records

Feature8 records

Partnerships

Eight partnerships are on record, tiered key, strategic, supporting and core.

• Zeroboard (Thailand) Co., Ltd.keyChannel Partner/ Reseller/ Distributor · 23 June 2026First formal Studio partner in Thailand, aimed at helping local Thai businesses modernize their web development capabilities using Studio's no-code platform.
• Siam Cosmos Services Co., Ltd.keyChannel Partner/ Reseller/ Distributor · 23 June 2026Thai partner facilitating Studio's entry into the Thailand market, helping local businesses adopt no-code web development.
• IBERD Thailand's Wellness Economy ProjectstrategicStrategic or Co-development Partner · 23 June 2026Partnership with IBERD Thailand's Wellness Economy Project to bring Studio's no-code platform to support local Thai business modernization initiatives.
• Alt Design OfficekeyStrategic or Co-development Partner · 23 June 2026Bangkok-based design and consulting partner established in 2004, facilitating Studio's market entry into Thailand by connecting with local partners and events.
• Digital Hollywood Academy (デジタルハリウッドアカデミー)strategicStrategic or Co-development Partner · 22 January 2026Partnership with Digital Hollywood to provide enterprise-oriented web operations training using Studio and Studio.Assistant (Beta) starting April 2026. Curriculum designed by Studio Experts Gold company Yururica Inc., focusing on practical AI-era website management skills.
• Yururica Inc. (株式会社ユルリカ)supportingImplementation/ SI/ Consulting Partner · 22 January 2026Studio Experts Gold-ranked company that designed the curriculum for the Digital Hollywood Academy enterprise web operations course using Studio and Studio.Assistant.
• gaz Inc. (株式会社gaz)coreStrategic or Co-development Partner · 1 May 2025Studio absorbed gaz Inc. in May 2025, bringing gaz's ~10+ elite Studio-specialist designers and 400+ production cases into Studio. Gaz founder Yasuyuki Yoshioka became Studio COO. Gaz ceased client work to focus exclusively on Studio platform and community development.
• Root Inc. (株式会社ルート)strategicChannel Partner/ Reseller/ Distributor · 9 October 2024Design company and Studio Enterprise Partner providing enterprise-level Studio implementation and design services. CEO Nishimura and Studio COO Yoshioka conducted a 3-part co-branded interview series on Studio enterprise use cases.

Scale indicators8 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Webflow: Webflow is the closest direct peer — a no-code visual web design platform that lets designers build, host, and publish professional sites without code, with CMS, forms, and enterprise plans. It competes head-to-head with Studio in the same product category and customer segments.
• Bubble: Bubble is a no-code platform that lets users build fully interactive web applications — including marketplace and SaaS apps — without code. While more application-focused than Studio, it shares the same no-code philosophy and competes for the same category of builder-creators.
• Framer: Framer is a no-code website builder oriented to designers, with native Figma-style workflows, CMS, and AI-assisted site generation. It targets the same designer-led, high-fidelity end of the market as Studio and is one of Studio's most direct competitors in design-first no-code web creation.
• Strikingly: Strikingly is a no-code website builder aimed at individuals and SMBs to create simple, mobile-friendly sites quickly. It targets a similar SMB/creator segment to Studio's self-serve funnel and competes on ease-of-use and template-driven creation.

Emerging players

• Dorik: Dorik is a no-code website builder with CMS, templates, and a creator-friendly approach including a template marketplace. It overlaps with Studio's core platform and Studio Store economics, though at smaller scale and with a more limited feature set.

Broad incumbents

• WordPress.com (Automattic): WordPress.com is a broad hosting and site-building incumbent powering a large share of the web, with hosted plans, plugins, and themes. It is comparable to Studio as a website creation platform with CMS, though it spans a much broader market and a different technical model.
• Wix: Wix is a broad incumbent DIY website builder serving SMBs and creators with drag-and-drop editing, templates, and hosting. It overlaps with Studio in self-serve site creation but offers a much wider portfolio (commerce, bookings, marketing) and targets a different end of the market.
• Squarespace: Squarespace is a design-led website builder for creatives, small businesses, and brands, offering templates, CMS, commerce, and hosting. It competes with Studio on visual design quality and template-driven site creation, but is a much larger, broader brand serving global SMBs.

Regional players

• Perainchu (ペライチ): Perainchu is a Japanese landing-page and simple site builder focused on Japanese SMBs and individuals, with a freemium model. It competes with Studio in the Japanese entry-level self-serve segment, particularly for one-page marketing sites.
• BiNDup: BiNDup is a Japanese website building SaaS by DigitalCube that targets Japanese SMBs with templates and CMS. It is a direct regional competitor to Studio in the Japanese no-code market, with comparable localization but a more SMB-focused positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/studio
• YouTubeyoutube.com/channel/UCh4_wCvICgiHg0utNFziOoQ
• Facebookfacebook.com/studiodesignapp

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Studio