SAU

What SAU does

SAU (operated by SAU2Do Pte. Ltd.) is a Singapore-incorporated, founder-led productivity software company founded in 2019 that builds a cross-platform task tracker and project management application for individuals and small teams. The product offers seven task views (To-do, Table, Board, Calendar, Tracker, Chat, Library, Dashboard) and is delivered natively across web, iOS, Android, macOS, Apple Watch, and Huawei AppGallery, with full offline functionality and real-time synchronization. SAU serves both personal productivity use cases (habits, fitness, study, travel) and team collaboration use cases (assignments, team chat, team dashboards, project analytics), with a stated focus on mental health, environmental sustainability, and intuitive UX.

The platform operates on a freemium, product-led growth model: a free tier provides core task management with 5MB file limits, while two paid tiers — Premium Pro at $2.99/month ($29.9/year) and Premium Biz at $5.49/month ($54.9/year) — unlock advanced personal and team features respectively, with lifetime one-time purchase options also offered. An Enterprise Cloud SAU deployment extends the product into dedicated private hosting for organizations requiring maximum privacy and customization. Payments are processed exclusively through Stripe (no PCI data stored on SAU servers), and the company maintains GDPR and Singapore PDPA compliance. Distribution is entirely self-serve via web signup and major app stores; no institutional funding, sales-led enterprise motion, or disclosed revenue figures are present in the available data.

Name

SAU

Legal name

SAU2DO Private Limited Company

Website

https://sau.app

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

SAU is a Singapore-based, cross-platform task and project management application offering seven task views, team collaboration features, and offline functionality across web, iOS, Android, macOS, Apple Watch, and Huawei, monetizing via freemium subscriptions to individuals and small teams.

Ownership category

akta.pro rank

Product category

Task Management Software

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Whiteboarding & Visual Collaboration (BPAMAMAI)

akta.pro secondary industry

Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)

Keywords

• Task management software
• Project management platform
• Team collaboration tools
• Productivity applications
• Cross-platform task tracker

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Premium Subscriptions: SAU generates revenue primarily through two premium subscription tiers: Premium Pro at $2.99/month or $29.9/year, and Premium Biz at $5.49/month or $54.9/year. Premium Pro includes calendar view, trackers, checklists, recurring tasks, increased file limits up to 25MB, and export features. Premium Biz adds team chat, team dashboard, Excel export, 100MB file limits, custom templates, and full task logs. Both tiers also offer lifetime one-time purchase options.
2. Freemium Model: The platform operates with a freemium model offering a generous free tier with core features including basic task management, project creation, and team collaboration. The free tier includes 5MB file size limits and access to all basic views including To-do List, Board, and Table. Premium features are gated to drive conversions.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels10 records

Core offering

SAU is a cross-platform task tracker and project management application available on web, iOS, Android, macOS, Apple Watch, and Huawei devices. The platform offers 7 different task views (To-do, Table, Board, Calendar, Tracker, Chat, Library, Dashboard) for personal and team productivity, with offline functionality, real-time synchronization, and tiered premium subscriptions including Personal Pro, Business, and Enterprise Cloud deployments.

Product overview

SAU is a unified task tracker and project management platform consisting of cross-platform applications (Web, iOS, Android, macOS, Apple Watch, Huawei) and a tiered premium subscription model. The core SAU app provides task management, team collaboration, and productivity tracking across 7 view types (To-do List, Table, Board, Calendar, Tracker, Chat, Library). Premium tiers include Pro ($2.99/month) for personal productivity enhancements, Business ($5.49/month) for team management features, and Enterprise Cloud for custom deployments. The ecosystem also includes pre-built project templates and an environmental initiative (Green SAU).

Differentiator

Problem solved

Functional benefit

Products and services

• SAU Task Tracker & Projects Cross-platform task and project management application offering 7 task views (To-do, Table, Board, Calendar, Tracker, Chat, Library, Dashboard) with offline functionality, real-time synchronization, recurring tasks, reminders, file attachments, and team collaboration. Available on web, iOS, iPad, Apple Watch, macOS, Android, and Huawei devices.
• SAU Premium Pro Premium subscription tier for individual personal productivity. Includes calendar view, tracker, recurring tasks, checklists, task reminders, library view, 25MB file attachments, color-coding for projects, and export to email. Priced at $2.99 per month or $29.9 per year, with a lifetime one-time purchase option.
• SAU Premium Business Premium subscription tier for teams and organizations. Includes all Premium Pro features plus team chat, team dashboard, Excel export, custom project templates, full task logs, reports, user management, and 100MB file attachments. Priced at $5.49 per month or $54.9 per year.
• Enterprise Cloud SAU Dedicated private cloud deployment for companies requiring maximum privacy, security, and customization. Hosted on a separate domain with personalized design, customizable pages and widgets, additional views, and top administration rights. Pricing is custom; sales contact via [email protected].

Quantifiable outcome

• 15% more effective teamwork compared to individual work
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature9 records

Partnerships

Four partnerships are on record, tiered core and minor.

• StripecoreTechnology or IntegrationStripe is used as the payment processor for SAU Premium subscriptions on the web platform. SAU does not collect, process, or store payment information directly; all financial data is handled by Stripe according to their privacy policy.
• ApplecoreTechnology or IntegrationApple provides the iOS App Store distribution platform and in-app purchase processing for SAU's iOS, iPad, macOS, and Apple Watch apps. Email and device details may be shared with Apple for subscription payment processing.
• GooglecoreTechnology or IntegrationGoogle provides the Google Play Store distribution platform and in-app purchase processing for SAU's Android app. Email and device details may be shared with Google for subscription payment processing.
• HuaweiminorChannel Partner/ Reseller/ DistributorHuawei's AppGallery serves as a distribution channel for SAU's Android app on Huawei devices. Distribution partnership through AppGallery.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Asana: Asana is an established work management platform serving teams and enterprises with project views, dashboards, and team collaboration. It overlaps SAU's team dashboard and team chat features but targets a much larger enterprise segment.
• Notion: Notion is a broader workspace that includes tasks, databases, docs, and wikis with a freemium plus team/business subscription. It competes with SAU at the team productivity layer but with a much wider product surface.
• Trello (Atlassian): Trello, now part of Atlassian, popularized Kanban-style boards for project and task management. It is an incumbent broadly serving the same individual/team project use cases that SAU's Board view targets.
• Microsoft To Do: Microsoft To Do is a free cross-platform task list integrated with Microsoft 365. It competes with SAU's free tier on basic task tracking for individuals, backed by Microsoft's ecosystem and bundling.

Direct peers

• ClickUp: ClickUp is an all-in-one productivity platform combining tasks, docs, dashboards, chat, and goals with a freemium + business tier model. It is a closely comparable direct peer to SAU's unified task-and-team positioning.
• Any.do: Any.do is a cross-platform to-do and task management app with premium plans targeting individuals and teams. It is a comparable consumer-prosumer task manager to SAU with overlapping cross-device feature sets.
• Remember The Milk: Remember The Milk is a long-standing cross-platform task manager with free and pro subscription tiers. It serves the same individual prosumer segment as SAU and overlaps on task organization, reminders, and integrations.
• TickTick: TickTick offers task management, calendar, habits, and Pomodoro across web, mobile, and desktop with a freemium subscription model. It directly overlaps SAU's task views, habit tracker, and recurring tasks positioning.
• Todoist: Todoist is a flagship cross-platform task manager with freemium/premium tiers and cross-device sync. It is a direct peer to SAU, competing head-to-head on the same individual/team productivity use case with similar pricing and PLG motion.

Emerging players

• MeisterTask: MeisterTask is a Kanban-style task and project management tool targeting teams with a freemium model. It is an emerging peer with partial overlap on SAU's team dashboards and board view, particularly in SMB/team segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key highlights7 records

Customer concentration

• Xx.com/sau__app
• Facebookfacebook.com/SauAppForTasks
• LinkedInlinkedin.com/company/sau2do
• Instagraminstagram.com/sau__app
• Pinterestpinterest.com/sau__app

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SAU