DCRT

What DCRT does

DCRT Events & Brands is a Dutch full-service event design and styling agency headquartered in Haarlem, Netherlands, operating since 2006. The company delivers concept-to-execution event production for corporate clients under a one-stop-shop model, offering custom event concepts (Event Concept op Maat), brand activations, exhibition stand construction (Standbouw), live event styling, floral styling, and total event outsourcing (Totale Ontzorging).

The company's operational backbone consists of an in-house production workshop for custom fabrication, a dedicated floristry department (bloembinderij), and an extensive furniture and decor inventory supplemented through a long-standing partnership with Broers Verhuur for rental and logistics. Core technical capabilities include bespoke modular and reusable installations, moodboards and 3D visualization tools for client concept previews, productized signature furniture lines (Pooof® Meubellijn, Ibiza Chic Meubellijn), and a library of 25+ themed event frameworks (Great Gatsby, Winter Garden, Ibiza Summer, Nordic Forrest, Arctic Chic, Masquerade Winter Ball, etc.) that can be customized per engagement. The firm operates two sister brands — DCRT Expo (exhibition/trade show stand construction) and DCRT in Building (interior/venue installations) — that extend the addressable market into adjacent verticals.

DCRT generates revenue through project-based professional service fees across five streams: event design and styling, furniture and decor rental, exhibition stand construction, brand activation, and floral styling. The go-to-market motion is consultative enterprise field sales — high-touch, direct engagement with corporate decision-makers rather than self-serve or transactional purchasing — reaching clients across the Netherlands and select international markets (e.g., Hamburg, Germany). Notable enterprise customers include Bol.com, Pandora, Jacobs Douwe Egberts, The Sting, Allseas, Lotus Bakeries, Moco Museum Amsterdam, Willy Naessens Group, and CORP Advocaten, alongside recurring agency and catering partnerships (Unravel Incentives, Brand Connection, Brownys Event Productions, Obsession, Van der Linde Catering). The firm is privately held, with ownership including Olav and Marthen, and has no disclosed institutional investment or external funding.

Name

DCRT

Legal name

DCRT Events & Brands

Website

https://dcrt.nl

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

DCRT Events & Brands is a Dutch full-service event design and styling agency founded in 2006, serving enterprise corporate clients with custom concepts, exhibition stands, brand activations, rental solutions, and floral styling from its Haarlem headquarters.

Ownership category

akta.pro rank

Product category

Event Design and Styling Services

NAICS

General Rental Centers (5323)

SIC

Services-Miscellaneous Equipment Rental & Leasing (7350)

akta.pro primary industry

Corporate Event Rentals (Furniture, Staging, Tents) (HSACADAI)

akta.pro secondary industries

Decor Props & Themed Set Rentals (HSACAFAK), Lighting Design & Rental (MPAGAKAB)

Keywords

• Event design services
• Event styling solutions
• Exhibition stand construction
• Brand activation services
• Event furniture rental

Headquarters

HQ city

Haarlem

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Event Design and Styling Services: Full-service event design from concept to execution, including custom styling, concept development, on-site styling, and complete event transformation. Revenue is generated through professional service fees based on project scope, custom requirements, and service bundling.
2. Rental Solutions (One-Stop-Shop): Rental of furniture, decor, and styling elements to clients who may not need full-service design. This is offered in partnership with Broers Verhuur, providing an extensive collection of meubels, verlichting (lighting), and decor for events.
3. Standbouw (Booth/Exhibition Stand Construction): Design and construction of exhibition stands for trade shows and fairs, both domestically and internationally, including transport and on-site assembly.
4. Brand Activation Services: Custom brand activation projects that create immersive brand experiences, often delivered as branded environments, pop-up installations, or experiential marketing activations.
5. Bloemstyling (Floral Styling): Floral styling services using both high-quality silk flowers and seasonal local flowers, available as part of full-service events or as standalone rental/styling.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

DCRT provides full-service event design, styling, and rental solutions for corporate and private events. Offerings span custom event concept development, in-house custom fabrication via an in-house workshop, an in-house floristry (bloembinderij), furniture and decor rental, exhibition stand construction (Standbouw), brand activations, live events, and full-service outsourcing (Totale Ontzorging). The company operates from Haarlem and executes events across the Netherlands and internationally.

Product overview

DCRT is an event design and styling company offering one-stop-shop solutions for events, from concept to execution. The company operates an in-house workshop, flower shop, and extensive furniture and decor collection. Their core services include Event Concept op Maat (custom event concepts), Brand Activation, Standbouw (exhibition construction), Live Events, Totale Ontzorging (full-service outsourcing), and Bloemstyling (flower styling). DCRT also offers signature furniture lines including the Pooof® Meubellijn and Ibiza Chic Meubellijn. The company provides over 25 themed event concepts ranging from Great Gatsby and Winter Garden to Beach Day and Sweet Spring, serving corporate events, brand activations, product launches, and live experiences across the Netherlands and internationally.

Differentiator

Problem solved

Functional benefit

Brands

• DCRT Expo: A sub-brand focused on exhibition and expo solutions.
• DCRT in Building

Products and services

• Event Concept op Maat

Quantifiable outcome

• Events range from small intimate dinners (intiem diner) to XL corporate events (2000+ attendees), demonstrating scalability across event sizes.
• +2 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core, strategic, recurring and project-based.

• Broers VerhuurcoreChannel Partner/ Reseller/ DistributorBroers Verhuur is DCRT's fixed, long-standing partner in logistics and material rental. The partnership provides DCRT access to an extensive collection of furniture, lighting, and decor that complements DCRT's in-house inventory. Broers Verhuur handles logistics and material supply, while DCRT provides the creative design and styling. This partnership is highlighted on DCRT's website as a key operational relationship, and the two companies collaborate on client projects where rental materials are needed.
• Brand ConnectionstrategicImplementation/ SI/ Consulting PartnerBrand Connection collaborated with DCRT on the Willy Naessens Nederland 10-year jubilee event. Brand Connection appears to be an event or activation agency that brought in DCRT for the styling and decoration component of a larger event project. The collaboration delivered a complete foyer decoration at iNQ events.
• Unravel IncentivesstrategicImplementation/ SI/ Consulting PartnerDCRT worked with Unravel Incentives on the Jacobs Douwe Egberts international sales event in Hamburg, Germany. Unravel Incentives appears to be an incentive and events agency that engaged DCRT for the experiential world design and production, while Unravel managed the broader event program and incentive travel elements.
• Van der Linde CateringrecurringStrategic or Co-development PartnerVan der Linde Catering is a recurring partner for multiple DCRT projects, including the Allseas 80s Christmas event and the CORP 20-year jubilee. The partnership involves DCRT providing complete styling and decoration for events where Van der Linde Catering handles the culinary side, creating a complete event offering for clients.
• DCRT ExpocoreOthersDCRT Expo is a related brand under the DCRT umbrella, appearing in the website footer alongside DCRT and DCRT in Building. It likely represents a specialized division focused on exhibition and trade show stand construction and services.
• DCRT in BuildingcoreOthersDCRT in Building is another specialized division listed in the DCRT footer alongside DCRT and DCRT Expo. It likely focuses on interior design, shop fitting, or permanent installation services for buildings and venues.
• Brownys Event Productionsproject-basedStrategic or Co-development PartnerBrownys Event Productions collaborated with DCRT on a prestigious Great Gatsby-themed year-end party at SugarCity. DCRT provided furniture, lighting, and decoration while Brownys managed the broader event production, demonstrating a complementary partnership between two event specialists.
• Obsessionproject-basedImplementation/ SI/ Consulting PartnerObsession is identified as the agency that engaged DCRT for the Bol.com Gamechangers internal event at the RDM-terrein. Obsession appears to be an event agency that sub-contracted DCRT for the complete decoration and setup of the 2000-person event.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Brownys Event Productions: Netherlands-based event production partner mentioned in DCRT's own project portfolio (SugarCity Great Gatsby event). Comparable as a Dutch event production specialist serving enterprise brands and partnering with DCRT on styling-led engagements.
• Unlimited Productions: Netherlands-based full-service event agency producing corporate events, brand activations, and live experiences for enterprise clients. Comparable on target customer (enterprise B2B), full-service 'one-stop-shop' GTM, and Dutch-centric operating geography.
• Progression: Dutch creative event agency designing corporate events, brand activations, and conferences for enterprise clients. Overlaps with DCRT on consultative concept-to-execution event design and a similar mid-market enterprise client profile.
• BeMatrix: Belgium-based manufacturer of modular exhibition stand systems used at trade shows worldwide. Comparable to DCRT's exhibition (DCRT Expo) and modular/reusable installation capabilities that target the same modular-build positioning.
• Dekker Evenementen: Long-established Dutch event company producing large-scale corporate events, festivals, and brand experiences. Comparable to DCRT on Netherlands-centric operating geography, broad event service offering, and long-tail enterprise customer base.
• Gielissen Interiors & Exhibitions: Dutch interiors and exhibition standbuilder offering custom fabrication and bespoke event environments for corporate clients across Europe. Highly comparable to DCRT's workshop-led, design-to-delivery model and its DCRT Expo sub-brand.

Regional players

• Inspired Event Design: UK-based bespoke event design and production company for corporate and private events, with themed concepts and styling comparable to DCRT. Serves primarily the UK market and represents a regional analogue rather than a direct Benelux competitor.

Broad incumbents

• CWT Meetings & Events: Global meetings, incentives, conferences, and events (MICE) management company under CWT. Represents the broad incumbent tier: enterprise-grade event management capabilities that DCRT's brand activation and Totale Ontzorging offering overlaps with at project level.
• The Live Group: UK-headquartered full-service live event and communications agency serving enterprise clients across Europe. Comparable to DCRT on full-service event production, though broader in scope (digital, hybrid, comms) and significantly larger in scale.

Emerging players

• Brands at Work: Dutch agency specializing in brand activations, pop-ups, and experiential marketing for enterprise clients. Comparable to DCRT's Brand Activation service line, with overlap on event-based brand experience delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@dcrteventdesign
• LinkedInlinkedin.com/company/dcrt---exclusive-event-decorations
• Instagraminstagram.com/dcrteventsbrands
• Xx.com/dcrt_bv
• Facebookfacebook.com/dcrt.nl

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DCRT