What Inhoud does

Firmographic records identify the entity as Inhoud, a private for-profit company headquartered in Praha, Czech Republic, founded in 2021 with 11–50 employees and described in the firmographic field as a branding agency offering product design, automation, and brand strategy services (website: beinhoud.com). The remaining operational evidence, however, describes a substantially different business: an online gaming platform branded MPOSPORT (with sub-brands MPO and MPO SLOT) that distributes slot-style games—principally "Wild West Gold"—to Indonesian-speaking consumers. The platform is developed by PersonaeGame Studio and published by Kunpan Games, with full release dated January 23, 2026 following early access on August 28, 2023. The reconciliation between the firmographic identity (Czech branding agency) and the operational evidence (Indonesian-focused online gaming platform) is not resolvable from the data provided and should be treated as a material data-integrity flag warranting further verification before any investment decision.

The platform's technical infrastructure centers on server redundancy with backup lines to maintain availability during peak evening hours, cross-device session synchronization that preserves player history across phones and desktops, and a streamlined single-column login without multi-layered verification. The platform supports 28+ language localizations and operates a wallet system denominated in Indonesian Rupiah with a 24/7 human-operated live chat support function. Distribution spans two channels: the Steam marketplace (labeled "Global" scope, providing storefront, review system, achievements, trading cards, and wishlist functionality) and a direct web platform accessible via mobile browsers (Android, iPhone) and desktop browsers (labeled "Single Country/Domestic" scope, targeting Indonesian users).

Revenue is generated via transaction-based play on slot games and promotional programs running on monthly calendar cadences. Product offerings include the entry-level "Wild West Gold" game with a minimum deposit of Rp 10,000 (marketed as a 90% discount from Rp 100,000), a "Wild West Gold – Supporter Pack" DLC at Rp 65,000, and a discounted bundle with "Blackthorn Arena: Reforged" at Rp 284,398 (16% off Rp 339,748.50). Engagement signals are modest: 1,381 Steam reviews (74% positive), 128 curator reviews, 1,544 total combined reviews, and an active Discord community. No revenue figures, funding history, headcount detail beyond the firmographic range, management team data, or institutional investor relationships are disclosed in the source material.

Name

Inhoud

Website

https://beinhoud.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Firmographic records identify Inhoud as a private Czech Republic-based branding agency founded in 2021, while operational evidence describes MPOSPORT—an online gaming platform serving Indonesian consumers with slot-style games distributed via Steam and mobile/desktop browsers.

Ownership category

akta.pro rank

Headquarters

HQ city

Praha

HQ country

Czechia

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Slot Game Transactions: Platform generates revenue through slot game play with minimum deposits starting at Rp 10,000 and premium content priced at Rp 65,000
2. Promotional Programs: Revenue from promotional campaigns with daily offers and discount structures

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Inhoud is a private, for-profit branding agency that delivers product design, automation, and brand strategy services to client businesses. Founded in 2021 and headquartered in Praha, Czech Republic, the firm operates with 11-50 employees.

Product overview

MPOSPORT is an online gaming platform offering MPO SLOT games, with Wild West Gold as a featured slot game. The platform provides a streamlined single-login system accessible across mobile (Android/iPhone) and desktop browsers. Wild West Gold is a Wild West-themed slot game with cowboy characters and wild pistol features. Additional offerings include a Supporter Pack DLC (Rp 65,000) and a bundle with Blackthorn Arena: Reforged. Platform features include 24/7 live chat support, Steam integration with achievements and trading cards, and a wallet system.

Differentiator

Problem solved

Functional benefit

Brands

• MPO SLOT: Online slot gaming section within the MPOSPORT platform.
• MPO

Products and services

• Product Design Services
• Automation Services
• Brand Strategy Services

Named customers8 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Pragmatic PlaycoreTechnology or Integration · 23 January 2026Pragmatic Play is the game developer of Wild West Gold, the slot game featured on MPOSPORT. The platform integrates Pragmatic Play's gaming content through the MPO SLOT feature, providing players access to the Wild West Gold title.
• PersonaeGame StudiocoreStrategic or Co-development Partner · 23 January 2026Listed as the developer of the MPOSPORT platform game. PersonaeGame Studios holds copyright for 2020-2030 and appears to be the primary development entity.
• Kunpan GamesminorStrategic or Co-development Partner · 23 January 2026Listed as the publisher of the MPOSPORT platform game.
• Steam (Valve)coreChannel Partner/ Reseller/ DistributorSteam platform serves as the distribution and review marketplace for MPOSPORT, providing storefront, review system, achievements, trading cards, and wishlist functionality.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Pentagram: Global, multi-partner brand and design firm offering strategy, identity, and product design across industries — represents the upper bound of the agency category Inhoud operates in.
• Landor & Fitch: Large global brand consulting firm covering brand strategy, identity design, and experience — comparable on the brand-strategy leg of Inhoud's offering.
• MetaDesign: European-origin brand and digital design agency with offices in multiple countries — comparable across strategy, identity, and product design.
• Siegel+Gale: Global brand strategy and simplicity-focused consultancy with design execution — covers the strategic-design hybrid Inhoud positions itself in.
• Wieden+Kennedy: Independent global creative agency with strong brand strategy and campaign design credentials — adjacent peer given Inhoud's stated brand-strategy focus.

Direct peers

• Moving Brands: Independent brand and design firm with offices in Europe and the US combining strategy, identity, and digital product design — overlaps with Inhoud's bundled offering.
• Saffron Brand Consultants: Independent brand strategy consultancy working across identity, innovation, and digital experience — comparable mid-sized strategic peer to Inhoud.
• Studio Najbrt: Long-established Prague-based design studio with brand identity, product, and strategic design work — closely matches Inhoud's Czech positioning and service scope.
• Anagrama: Czech Republic-based branding and design agency offering brand strategy and product design — directly comparable geography and service mix to Inhoud.
• Kurzor Design: Czech-based design and branding studio active in identity and product design — direct Czech-market peer comparable in size and geography.

Market position

Strengths1 record

Weaknesses3 records

Competitive moat4 records

Key risks5 records

Key highlights3 records

Customer concentration

• LinkedInlinkedin.com/company/inhoudagency

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Inhoud