Unitop
Unitop (China) Co., Limited is a Shenzhen-based B2B manufacturer of LED flexible strips and LED neon flex, founded in 2005. The company serves global lighting importers, distributors, and project contractors through direct sales, OEM/ODM customization, and an exclusive country partner program, exporting to more than 50 countries.
- Company typePrivate
- Founded2005
- HeadquartersShenzhen, China
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Unitop does
Unitop (China) Co., Limited is a Shenzhen-based manufacturer of LED flexible strips and LED neon flex products, founded in 2005. The company specializes in COB LED strips reaching up to 120 lumens per watt, 230V high-voltage driverless strips, 180lm/W high-density strips using dual-chip SMD2835 LEDs, and LED neon flex variants including Top Bend, Side Bend, 3D, and 360-degree configurations. Products span IP20 indoor through IP68 waterproof ratings and voltages from 12V to 230V, serving applications in architectural lighting, signage, marine lighting, food display, and circadian/tunable white installations.
The company's underlying technology centers on Chip-on-Board encapsulation, high-speed SMT mounting, and automated production executed across 30+ high-speed encapsulation lines and 15 mounting and welding lines. Manufacturing capacity is anchored by a 10,000 square meter dedicated LED strip factory in Shenzhen plus three additional plants for LED high bay, downlight, and tube products, with combined monthly LED strip capacity of up to 1 million meters. Unitop holds 100+ patents and maintains certifications including ISO9001, CE, RoHS, UL, ETL, SAA, TUV, LM-80, VDE, cUL, UKCA, FCC, PSE, KC, and SGS, alongside design awards from Red Dot, IF, IDEA, and Golden Pin.
Unitop operates a direct B2B sales model serving 300+ lighting importers, distributors, and project contractors across 50+ countries, supported by a 14-language localized website and an exclusive country partner and distribution agent program. Pricing is quote-based with a 500-meter minimum order quantity for OEM/ODM custom runs; payment terms are T/T in advance or irrevocable L/C at sight. Revenue is generated through standard LED strip and neon flex sales, custom OEM/ODM services (with 1,000+ unique designs delivered to date), and a one-stop sourcing service for buyers consolidating LED and non-LED purchases from China. Tom Woo serves as Sales Manager and primary contact.
Unitop firmographics
Firmographics- Name
- Unitop
- Legal name
- Unitop (China) Co., Limited
- Website
- https://unitopledstrip.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Unitop (China) Co., Limited is a Shenzhen-based B2B manufacturer of LED flexible strips and LED neon flex, founded in 2005. The company serves global lighting importers, distributors, and project contractors through direct sales, OEM/ODM customization, and an exclusive country partner program, exporting to more than 50 countries.
- Ownership category
- akta.pro rank
Unitop industry classification
Industry- Product category
- LED Lighting Manufacturing
- NAICS
- Electric Lamp Bulb and Other Lighting Equipment Manufacturing (335139)
- SIC
- Printed Circuit Boards (3672)
- akta.pro primary industry
- Specialty & Task/Workstation Lighting (Inspection/task lights, cleanroom/food-grade, portable work lights) (IMAGAIAK)
Keywords
Where Unitop is headquartered
LocationHeadquarters
- HQ city
- Shenzhen
- HQ country
- China
- HQ region
- Asia
Offices2 records
Markets served
Unitop business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- LED Flexible Strip Sales: Direct B2B sales of LED flexible strips including COB LED strips, high density LED strips, high efficiency LED strips, constant current LED strips, 230V high voltage LED strips, and various specialized series.
- LED Neon Flex Sales: Sales of LED Neon Flex products including Top Bend, Side Bend, 3D, and 360° LED Neon Flex variants in various sizes and IP ratings.
- OEM/ODM Services: Custom LED strip light solutions, design and production of new products, logo printing on products and packaging. Over 1000 unique designs developed for customers.
- One-Stop Solution Services: Assistance with purchasing LED strip products and other LED lighting and non-LED products from China with quality control and consolidated shipment services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Products - No minimum order for samples |
| Unit Pricing | Multi-year contract | Custom/OEM Products - 500m MOQ for mass production |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels8 records
Unitop product offering
Product offeringCore offering
Unitop designs, manufactures, and exports LED flexible strips and LED neon flex products from its 10,000 sqm Shenzhen factory, serving global importers, distributors, lighting project contractors, and brand customers with OEM/ODM customization. The portfolio spans COB strips, 230V high-voltage strips, high-density strips at 180lm/W, constant-current strips, specialty series (2835, 2216, 2110, classical, multi-color, S-shape, mini-cuttable, side-emitting, ultra-narrow, CCT/DTW, high CRI, food lighting), and four neon flex bending types (Top, Side, 3D, 360°), backed by 30+ automatic encapsulation lines, 100+ patents, and global certifications.
Product overview
Unitop is a China-based LED lighting manufacturer founded in 2005, specializing in LED Flexible Strips and LED Neon Flex products. The company offers two primary product categories: LED Flexible Strips (including COB LED Strip, 230V High Voltage Strip, High Density Strip at 180lm/W, High Efficiency Series, Constant Current Series, and specialized series such as 2835/2216/2110 Top Series, Classical, Multi-color, S-Shape, Mini-cuttable, Side-emitting, Ultra-narrow, CCT & DTW, High CRI, and Food Lighting Series) and LED Neon Flex (including Top Bend, Side Bend, 3D, and 360° variants). The product portfolio spans from standard IP20 indoor strips to IP68 waterproof ratings, with voltages ranging from 12V to 230V. Unitop provides comprehensive OEM/ODM customization services with over 1000 custom designs developed, and also offers aluminum mounting profiles as accessories.
Differentiator
Problem solved
Functional benefit
Products and services
- COB LED Strip Chip on Board LED strips providing spot-free, uniform lighting with high energy efficiency up to 120lm/W, available in Basic, Popular, High Efficiency, High Wattage, Ultra Thin, RGB, RGBW, and Tunable White variants. Designed for global importers, distributors, and lighting project buyers who need seamless, dot-free illumination with long lifetime.
- 230V High Voltage LED Strip Driverless high-voltage LED strips powered directly by AC230V without an external LED driver, with IP66 waterproof rating, 50M super long reel length, and built-in fuse protection per LED group. Targets project contractors and distributors needing long-reel, easy-to-install runs.
- High Density LED Strip (180lm/W) Ultra-bright LED strips achieving up to 180lm/W efficacy using SMD2835 dual-chip LEDs, with LED densities from 80 to 224 LEDs/m, IP20 to IP68 ratings, 5-year warranty, and UKCA certification. Suited for energy-conscious commercial and architectural projects.
- High Efficiency LED Flexible Strip High-efficiency LED flexible strips exceeding 150lm/W, using SMD2835 LEDs with multiple CCT options (2700K–6000K), CRI up to 98Ra, and IP20 to IP68 ratings. Targets lighting buyers needing energy-efficient general illumination strips.
- Constant Current LED Strip Constant current LED strips with built-in IC technology that maintains consistent brightness across long runs without drop-off, available in super-long series up to 50m per reel. Designed for installations requiring uniform light output over extended distances.
- 2835 Top LED Series LED strips using 2835 SMD LEDs in a top-emitting configuration, part of Unitop's flexible LED strip family for standard and commercial lighting applications.
- 2216 Top LED Series Ultra-narrow LED strips using 2216 SMD LEDs with top-emitting configuration, suited for compact and tight-space installations.
- 2110 Top LED Series Miniature-format LED strips using 2110 SMD LEDs for ultra-compact, high-density installations where space is limited.
- Classical LED Strip Series Traditional standard LED flexible strips representing Unitop's foundational product line for general illumination.
- Multi-color LED Strip Series RGB and multi-color LED strips enabling dynamic color-changing effects for decorative and accent lighting applications.
- S-Shape LED Strip Series Flexible LED strips with S-shaped circuit design for enhanced flexibility in curved installations and non-linear layouts.
- Mini-cuttable LED Strip Series LED strips with shorter cutting intervals enabling fine-grained installation customization and precise length adjustment on site.
- Side-emitting LED Strip Series LED strips with side-view light emission for edge lighting, signage, and recessed applications where direct forward emission is not suitable.
- Ultra-narrow LED Strip Series Extremely narrow LED strips for tight-space installations, slim profiles, and compact lighting channels.
- CCT & DTW LED Strip Series Tunable white LED strips offering adjustable color temperature (CCT) and daylight-to-warm (DTW) transitions for circadian and human-centric lighting applications.
- High CRI LED Strip Series LED strips with color rendering index exceeding 90Ra for accurate color reproduction in retail, museum, photography, and other color-critical applications.
- Food Lighting LED Strip Series Specialized LED strips optimized for food display and refrigeration lighting, meeting food industry requirements for color and spectral output.
- Top Bend LED Neon Flex Silicone neon flex lighting with top-bending capability, IP68 rated, 24V operation, suited for architectural accent lighting and signage applications.
- Side Bend LED Neon Flex Silicone neon flex lighting with side-bending configuration for horizontal curves and perimeter lighting applications.
- 3D LED Neon Flex Three-dimensional bendable LED neon flex (1616 IP67 24V 8W) for volumetric lighting effects and creative installations.
- 360° LED Neon Flex Full 360-degree light emission LED neon flex providing omnidirectional illumination for round-the-clock visibility applications.
- Aluminum Profiles for LED Strips Extruded aluminum mounting profiles in various dimensions (0809 through 5635 series) for heat dissipation and aesthetic installation of LED strips including COB variants.
- OEM & ODM Custom Manufacturing Services Custom design and manufacturing services for LED lighting products covering PCB dimensions, LED density, color temperature, CRI, waterproof ratings, voltage, branding (logo printing on product and packaging), and bespoke specifications. Unitop has developed over 1,000 unique product designs for global brand customers and project buyers.
Quantifiable outcome
- 50,000 hours lifetime for COB LED strips with 90+ CRI
- +2 more outcomes
Companies that use Unitop
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Unitop technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Unitop partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Mo-Energy Handels GmbHcoreLong-term customer partner for LED lighting products serving Austria and Germany markets. Collaborated on multiple lighting projects with zero quality issues. Relationship spanning several years with exceptional customer service experience.
- Sydjydsk Import A/ScoreDanish LED lighting importer purchasing LED flexible strips, LED rigid strips, and other LED products. Values quality and service over lowest price, finding Unitop most cost-effective in the long run.
- JLEDs LimitedcoreLong-term partnership spanning 17 years purchasing LED flexible strips. Known for reliable delivery times and consistent quality, enabling easy business operations.
- Cantalupi Lighting S.r.l.coreItalian lighting solutions company. Supplied LED flexible strips and LED neon flex for marine ship projects in Italy. Met at Lighting Fair in China in 2006 and developed strong business relationship.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Unitop competitors and assessment
Company assessmentDirect peers
- Super Bright LEDs: Large US-based online retailer and manufacturer of LED strip lights, modules, and accessories. Overlaps directly with Unitop's flexible strip and module offerings.
- Diode LED: US manufacturer of LED lighting solutions including strip, linear, and neon flex products. Comparable product portfolio and B2B/specifier channel.
- Elemental LED: US LED lighting manufacturer and distributor specializing in LED strip lights, channels, and drivers. Directly comparable product mix and B2B distribution model.
- Signcomplex: China-based LED strip and neon flex manufacturer with Shenzhen operations and global export focus. Closest direct competitor given similar geography, product range, and OEM/OEM-export orientation.
- Hitlights: US-based LED strip light specialist serving contractors, retailers, and OEMs with flexible strips and neon flex. Directly comparable in product category, B2B channel model, and OEM/private-label capabilities.
- JESCO Lighting Group: US specialty lighting manufacturer with a strong linear LED and neon flex offering for architectural and commercial applications. Comparable in product category and OEM/custom manufacturing capability.
- Flexfire LEDs: California-based LED strip manufacturer focused on premium residential and commercial LED strips and linear fixtures. Competes head-on in the high-quality flexible strip niche with similar OEM and direct-to-customer motions.
Broad incumbents
- LEDVANCE: Major global lighting company (formerly Osram Sylvania) with LED strips in a broad portfolio across multiple regions. Overlaps with Unitop in commercial/industrial LED strip segments but does not specialize in the niche.
- Signify (Philips Lighting): Global lighting incumbent offering LED strips and linear lighting as part of a much broader commercial and residential portfolio. Competes with Unitop in some specification channels but with substantially wider scope and brand.
Regional players
- Opple Lighting: Major Chinese LED lighting manufacturer primarily serving the domestic China and Asia markets. Overlaps with Unitop in LED strips, panels, and lamps but competes in a different geographic footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Unitop social profiles
Digital presenceUnitop compliance and trust
Trust signalCompliance15 records
Unitop financial estimates
Financial estimateRevenue estimate
Valuation estimate
Unitop leadership team
Management profileNumber of profiles
Profiles1 record
Unitop subsidiaries and ownership
Company hierarchySubsidiaries3 records
Unitop funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Unitop M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Unitop
What does Unitop do?
Unitop designs, manufactures, and exports LED flexible strips and LED neon flex products from its 10,000 sqm Shenzhen factory, serving global importers, distributors, lighting project contractors, and brand customers with OEM/ODM customization. The portfolio spans COB strips, 230V high-voltage strips, high-density strips at 180lm/W, constant-current strips, specialty series (2835, 2216, 2110, classical, multi-color, S-shape, mini-cuttable, side-emitting, ultra-narrow, CCT/DTW, high CRI, food lighting), and four neon flex bending types (Top, Side, 3D, 360°), backed by 30+ automatic encapsulation lines, 100+ patents, and global certifications.
Is Unitop a public or private company?
Unitop is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Unitop founded?
Unitop was founded in 2005. It employs 101 to 250 people.
Where is Unitop based?
Unitop is headquartered in Shenzhen, China, in the Asia region.
How does Unitop make money?
Four revenue lines are on record. LED Flexible Strip Sales are the primary driver. The others are LED Neon Flex Sales, OEM/ODM Services and one-Stop Solution Services.
Who are Unitop's main competitors?
Direct peers on record are Super Bright LEDs, Diode LED, Elemental LED, Signcomplex, Hitlights, JESCO Lighting Group and Flexfire LEDs. Broad incumbents are LEDVANCE and Signify (Philips Lighting). Opple Lighting is listed as a regional player.
Does Unitop have an API?
No public API is recorded for Unitop.
What industry is Unitop in?
Unitop's product category is LED Lighting Manufacturing. Its primary akta.pro industry code is IMAGAIAK, Specialty & Task/Workstation Lighting (Inspection/task lights, cleanroom/food-grade, portable work lights). Its NAICS code is 335139 and its SIC code is 3672.