De Haan Facilitaire Dienstengroep

What De Haan Facilitaire Dienstengroep does

De Haan Facilitaire Dienstengroep is a privately held Dutch facility services company headquartered in Purmerend, Netherlands, founded in 1976 by John de Haan. The company delivers commercial cleaning and maintenance services to business offices, hotels, sports facilities, and educational institutions across the Noord-Holland/Randstad region. Operations are organized into three wholly owned work companies (werkmaatschappijen): HSO (Huis Schoonmaak Ondersteuning) for general cleaning across diverse industries; HSD (Specialistische Diensten) for complex and high-risk specialized services including window washing, facade cleaning, floor maintenance, ICT/server room cleaning, carpet and furniture cleaning, disinfection, pest control, solar panel cleaning, and snow/ice clearance; and HFD (Hotel Facilitaire Diensten) for hotel housekeeping plus hospitality-adjacent services such as breakfast service, concierge, handyman, hostess, and night reception.

The company operates with 101-250 employees and a founder-owned ownership structure under John de Haan as General Director. Go-to-market is primarily direct sales-led, with each engagement beginning with an on-site inventory and assessment that yields a tailored service proposal; an online quote-request form and an active SEO/content blog (150+ articles) supplement inbound lead generation. Revenue is generated through recurring monthly service contracts with monthly billing cadence; pricing is not publicly disclosed and is quote-based per engagement. The company partners with regional social work companies (SW bedrijven) for labor sourcing and maintains a CSR sponsorship of Hulphond Nederland (since October 2019). Geographic footprint is concentrated in Purmerend, Amsterdam, Haarlemmermeer, and Haarlem within the Randstad region of North Holland.

Name

De Haan Facilitaire Dienstengroep

Legal name

De Haan Facilitaire Dienstengroep

Website

https://dehaanfdgroep.nl

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

51–100 employees

Short description

De Haan Facilitaire Dienstengroep is a Dutch facility services company in Purmerend delivering commercial cleaning, specialized cleaning, and hotel housekeeping to offices, hotels, sports facilities, and schools across the Randstad region through three divisions (HSO, HSD, HFD).

Ownership category

akta.pro rank

Product category

Commercial Cleaning Services

NAICS

Janitorial Services (561720), Facilities Support Services (561210), Carpet and Upholstery Cleaning Services (56174)

SIC

Services-To Dwellings & Other Buildings (7340), Services-Facilities Support Management Services (8744)

akta.pro primary industry

General Commercial Janitorial (Recurring Contract Cleaning) (BPABABAA)

akta.pro secondary industry

Commercial Office & Corporate Janitorial (IMAIADAA)

Keywords

• Commercial cleaning services
• Hotel housekeeping services
• Specialized facility cleaning
• Pest control services
• Facility management services

Headquarters

HQ city

Purmerend

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. Cleaning and Maintenance Services: The company provides comprehensive cleaning and facility management services to commercial clients. Services are delivered through three specialized divisions: HSO (general cleaning), HSD (specialized cleaning), and HFD (hotel facility services). Revenue is generated through contracted service agreements with business clients across various industries including offices, hotels, sports facilities, and educational institutions.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

De Haan Facilitaire Dienstengroep provides commercial cleaning and facility services through three specialized divisions: HSO delivers general cleaning for offices, hotels, sports facilities, and commercial properties; HSD provides complex and high-risk specialized cleaning such as window, facade, floor, ICT, kitchen, sanitation, solar panel, carpet, disinfection, pest control, and snow/ice removal; HFD offers hotel housekeeping, breakfast service, concierge, handyman, hostess, and night reception services. Services are delivered under recurring contract arrangements to business clients across the Netherlands.

Product overview

De Haan Facilitaire Dienstengroep operates as a unified group of three specialized divisions under one management structure. The company consists of three sister companies: HSO Schoonmaak Diensten (general cleaning services), HSD Specialistische Diensten (specialized cleaning services including facade, floor, ICT, disinfection, pest control, and snow removal), and HFD Hotel Facilitaire Diensten (hotel housekeeping and concierge services). The three divisions work closely together to provide comprehensive facility services to clients while maintaining single points of contact, offering services across offices, hotels, sports facilities, and commercial properties in the Purmerend, Amsterdam, and Haarlemmermeer regions.

Differentiator

Problem solved

Functional benefit

Brands

• HSO: Huis Schoonmaak Ondersteuning - General cleaning services, specialized in cleaning service delivery with a broad range of clients across various sectors.
• HSD
• HFD

Products and services

• HSO Schoonmaak Diensten HSO is the general cleaning services division of De Haan Facilitaire Dienstengroep, delivering standard professional cleaning for offices, hotels, sports facilities, and other commercial properties across diverse industries.
• HSD Specialistische Diensten HSD is the specialized cleaning services division focused on complex and high-risk cleaning and maintenance activities, with experienced professionally trained staff handling window cleaning, facade cleaning and maintenance, floor care, kitchen deep cleaning, sanitation deep cleaning, solar panel cleaning, ICT cleaning, carpet and furniture cleaning, disinfection, pest control, caretaker services, and snow/ice removal.
• HFD Hotel Facilitaire Diensten HFD specializes in cleaning and housekeeping services for hotels, including room cleaning, common area cleaning, breakfast service, concierge services, handyman services, hostess services, and night reception coverage, with staff trained on location to represent the hotel brand and meet guest requirements.
• Glasbewassing (Window Cleaning) Streak-free interior and exterior window and mirror cleaning service for commercial buildings, including high-rise windows up to the 6th floor.
• Gevelreiniging & Gevelonderhoud (Facade Cleaning and Maintenance) Facade cleaning and ongoing maintenance service for commercial buildings, delivered as part of HSD's higher-risk specialized cleaning activities.
• Vloeronderhoud (Floor Maintenance) Professional floor maintenance service covering cleaning, treatment, and preservation of various floor types in commercial properties.
• ICT-reiniging (ICT/Server Room Cleaning) Specialized cleaning service for ICT, server, and technical rooms requiring careful handling of sensitive equipment.
• Dieptereiniging van Keukens (Deep Kitchen Cleaning) Deep cleaning service for commercial kitchens to remove grease, residue, and sanitation hazards.
• Dieptereiniging Sanitair (Deep Sanitation Cleaning) Deep sanitation cleaning service for washrooms and sanitary facilities in commercial properties.
• Tapijt- en Meubelreiniging (Carpet and Furniture Cleaning) Carpet and upholstered furniture cleaning service for commercial interiors.
• Desinfectie (Disinfection) Professional disinfection service for commercial premises to eliminate pathogens and support hygiene standards.
• Ongediertebestrijding (Pest Control) Pest control service for commercial properties to identify, treat, and prevent infestations.
• Reiniging van Zonnepanelen (Solar Panel Cleaning) Cleaning service for solar panel installations to maintain energy output and protect panel surfaces.
• Huismeesterdiensten (Caretaker Services) On-site caretaker and small maintenance services for commercial buildings, complementing cleaning operations.
• Sneeuw Opruimservice en Gladheidsbestrijding (Snow Removal and Ice Control) Winter snow clearance and ice prevention/control service for commercial premises and access routes.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor and core.

• Hulphond NederlandminorOthers · 1 October 2019De Haan Facilitaire Dienstengroep sponsors Hulphond Nederland since October 2019. Hulphond Nederland trains assistance dogs for people with physical limitations or mental health needs. The sponsorship supports the organization's mission to provide assistance dogs that prevent isolation and offer new perspectives for people with disabilities.
• Social Work Companies (SW bedrijven)coreOthersThe company maintains intensive collaboration with several social work companies (SW bedrijven) in the region. These partnerships provide employment opportunities for people facing barriers to the labor market, demonstrating the company's commitment to social responsibility and MVO (Corporate Social Responsibility).

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• CSU Total Care: Largest Dutch family-owned cleaning and facility services group, providing recurring contract cleaning and integrated facility services to commercial, healthcare, and education clients across the Netherlands — directly comparable in service mix, recurring-contract model, and family-owned culture.
• Asito: Dutch cleaning and facility services provider offering general cleaning, specialized cleaning, and on-site facility services to commercial clients — directly comparable in service portfolio, recurring contract model, and target verticals.
• EW Facility Services: Dutch facility services provider combining recurring contract cleaning, integrated facility management, and hospitality services — closely comparable in multi-division structure and Dutch mid-market positioning.
• Hago: Dutch commercial cleaning brand (part of Vebego group) offering recurring contract cleaning and specialty services — directly comparable in core general cleaning offering and Dutch B2B customer base.
• Vebego: Dutch family-owned facility services conglomerate (parent of Hago and several other cleaning brands), operating recurring contract cleaning, hospital housekeeping, and integrated facility services in the Netherlands — closely comparable in structure, ownership philosophy, and vertical focus.

Emerging players

• Cleanprofs: Dutch tech-enabled commercial cleaning startup focused on recurring contract cleaning for offices — comparable in core service offering and Dutch B2B target market, but differentiates via proprietary digital platform and direct employment model.

Broad incumbents

• ISS A/S: Global facility services giant with significant Dutch operations offering cleaning, workplace, and integrated facility services across all verticals — comparable in service offering but operates at vastly larger scale across enterprise and global accounts.
• Compass Group: Global contract services group with Dutch facility services operations spanning cleaning, support, and integrated FM — comparable in service categories but at enterprise scale across institutional and corporate accounts.
• Sodexo: Global facility management and food services major with substantial Dutch presence in cleaning and integrated FM — comparable in service categories but serves enterprise and multinational accounts rather than mid-market regionals.
• Atalian: European facility services provider operating across cleaning, security, and integrated FM — comparable service categories but operates as a large multinational roll-up across multiple European countries.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/de-haan-facilitaire-dienstengroep-bv

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about De Haan Facilitaire Dienstengroep