CO2IN

What CO2IN does

CO2IN, founded in 2019 and headquartered in Prague, is a private fintech-and-sustainability platform that issues certified voluntary carbon credits called CO2INs. Each CO2IN represents 10 kg CO2e and is backed 100:1 by EU Emissions Trading System (EU ETS) emission allowances held in a dedicated account, with the operator required to hold more allowances than CO2INs in circulation and to undergo annual third-party audits. The CO2INs were certified to ISO 14064-2 by TÜV Nord Czech in June 2023, enabling use in non-financial ESG reporting including CSRD compliance. All transactions are recorded on an immutable private blockchain powered by Tatum, supporting auditability while preserving customer privacy.

The product surface spans a mobile app and web-based Client Portal for individuals and companies to calculate carbon footprints, purchase CO2INs, and manage ESG offsetting. Company offerings include tiered carbon-offset subscriptions (€119/month for small, €465/month for medium, €929/month for large companies), Green Vouchers as a tax-deductible employee benefit, and a merchant-payment network spanning Prague, Brno, and Ostrava with restaurants, cafés, wellness centers, retail, and EV-related businesses accepting CO2INs. Go-to-market combines product-led self-serve acquisition via app/portal with direct B2B sales outreach led by Karel Malý.

The company operates with 11-50 employees, appears bootstrapped/founder-owned under CEO Jan Palaščák and CTO Václav Vislous, and completed a single disclosed seed round in April 2023 with DEPO Ventures, Purple Ventures, StartupYard, and Tatum. Revenue is generated through recurring company subscriptions, one-time individual and voucher CO2IN sales priced dynamically against EU allowance markets, and transaction-fee-style voucher distribution to corporate employee-benefit programs. Customer segments span Czech SMBs and individuals with no disclosed enterprise anchor accounts.

Name

CO2IN

Website

https://co2in.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

CO2IN is a Prague-based platform issuing ISO 14064-2-certified voluntary carbon credits backed 1:100 by EU ETS emission allowances, serving individuals, companies, and merchants via a mobile app, Client Portal, and growing merchant payment network.

Ownership category

akta.pro rank

Product category

Carbon Offsetting Services

akta.pro primary industry

Carbon Credit Brokerage & Trading (Spot, Forward, Structured Products) (EUABADAB)

akta.pro secondary industries

Voluntary Carbon Offsets Trading (Verified Credits: VCM) (EUAGAIAB), Compliance & Integrity Infrastructure (KYC/AML, sanctions screening, fraud detection, claims/labeling integrity) (EUABAAAG), Tokenization, Digital MRV-Linked Credits & On-Chain Carbon Infrastructure (Digital assets, provenance) (EUABAAAE)

Keywords

• Voluntary carbon credits
• Carbon offsetting platform
• EU ETS allowances
• ESG reporting tools
• Green payment method

Headquarters

HQ city

Prague

HQ country

Czechia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Revenue model

1. Carbon Offset Subscriptions: Companies pay monthly subscription fees based on their carbon footprint size to offset emissions through CO2IN purchases. Pricing tiers for small (119€/mo), medium (465€/mo), and large companies (929€/mo).
2. CO2IN Unit Sales: Sale of CO2IN credits to individuals and companies. Price varies with EU emission allowance market price. 100 CO2INs = 1 tonne CO2e. Individual vouchers available from ~44 EUR for 50 CO2INs.
3. Green Voucher Sales: Sale of CO2IN vouchers to companies for employee benefits. Companies purchase vouchers of any value to give to employees as tax-deductible green benefits.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels2 records

Core offering

CO2IN provides a digital platform for individuals and companies to purchase certified voluntary carbon credits (CO2INs) backed 1:100 by EU ETS emission allowances, where 1 CO2IN equals 10 kg CO2e offset. Access is delivered via a mobile app for individuals and a web Client Portal for companies, with subscription plans, employee green vouchers, and acceptance at a growing Czech merchant network as a payment method.

Product overview

CO2IN is a fintech and sustainability platform offering a suite of carbon offsetting products built around a core voluntary carbon credit. The main offering is the CO2IN carbon credit (1 CO2IN = 10 kg CO2e), backed 1:100 by EU ETS emission allowances. Access is provided through two primary channels: the CO2IN Mobile App for individuals and the Client Portal for companies. Additional modules include the Carbon Offset Tool (subscription service), Green Employee Benefit/Green Vouchers (corporate benefit program), and the Payment Method feature enabling payments at a growing merchant network. The ecosystem is unified through blockchain technology powered by Tatum, ensuring immutable and auditable transactions.

Differentiator

Problem solved

Functional benefit

Products and services

• CO2IN Carbon Credit Certified voluntary carbon credit where 1 CO2IN equals 10 kg CO2e, backed 1:100 by EU ETS emission allowances held by the operator. Purchased by individuals and companies to offset carbon footprint.
• CO2IN Mobile App Mobile application for individuals to calculate their carbon footprint, purchase CO2INs, and use CO2IN as a payment method at partner merchants.
• Client Portal Web portal for companies to create accounts, top up wallets, purchase CO2INs, and access carbon offset solutions for ESG reporting and employee benefits.
• Carbon Offset Tool (Company Subscription) Subscription-based carbon offset service for companies with tiered plans (Small from €119/month, Medium from €465/month, Large from €929/month) sized to employee count and annual carbon footprint.
• Green Employee Benefit (Green Vouchers) Employee benefit program enabling companies to issue CO2IN vouchers of any value to staff as tax-deductible green benefits, redeemable for personal offset or merchant payments.

Quantifiable outcome

• 1 tonne CO2e reduced per 100 CO2INs purchased (1 CO2IN = 10 kg CO2e)
• +2 more outcomes

Named customers10 records

Segments3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• TatumcoreTechnology or IntegrationBlockchain technology provider powering CO2IN's private blockchain database. Tatum is a US-based company originally from Czechia, providing immutable transaction recording infrastructure for the CO2IN ecosystem.
• TÜV Nord CzechcoreOthersThird-party certification body that audited and certified CO2INs as voluntary carbon credits according to ISO 14064-2 standard. Conducts annual audits of CO2INs issued and emission allowances held.
• Merchant Network (Bugsy's bar, MyBarber, Café & Pasty Shop, Kristyjan Chocolatiers, Little Bali, Wine & Gallery, Eco Space Prague, and others)minorChannel Partner/ Reseller/ DistributorNetwork of restaurants, cafes, shops, and service businesses across Czech Republic accepting CO2IN as payment method. Includes establishments in Prague, Brno, Ostrava and other locations.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Persefoni: Persefoni is a climate management and accounting platform for enterprises, covering footprint calculation, reduction planning, and offset procurement. It is a broader incumbent than CO2IN, addressing climate accounting as a whole, of which offsetting is one component.
• South Pole: South Pole is a large carbon project developer and advisory that sells verified credits and ESG solutions to corporates. It is a broader incumbent in the same EU/compliance carbon-credit market CO2IN addresses, with project-development capabilities CO2IN does not have.

Emerging players

• Greenly: Greenly provides carbon-accounting software for SMBs, including footprint measurement, reduction plans, and offset procurement. It is an emerging player comparable to CO2IN's B2B subscription offering, focused on the SMB segment with measurement-led rather than allowance-backed offsets.
• Treeapp: Treeapp is a consumer app that lets users plant trees and track climate impact for free, monetizing through brand partnerships. It is an emerging player adjacent to CO2IN's B2C offset offering, with a project-based (tree planting) rather than allowance-backed product.

Direct peers

• Cloverly: Cloverly is a carbon-credit API platform that enables businesses to calculate emissions and purchase verified offsets programmatically. Like CO2IN, it sits between end users and the voluntary/compliance carbon markets, but focuses on B2B API integration rather than consumer payment.
• Patch: Patch is a carbon-credit API and embedded offset platform used by consumer apps and travel/e-commerce brands at checkout. It is a direct competitor to CO2IN on the B2B offset distribution side, though it does not offer a consumer merchant-payment network.
• Lune: Lune provides an API and dashboard for embedding high-quality carbon offset purchases into digital products and financial flows. It competes head-to-head with CO2IN for the same corporate offsetting and embedded use cases across Europe.
• Chooose: Chooose is a climate-action-as-a-service platform that lets businesses and travelers integrate carbon calculations and offsetting into their offerings. It is highly comparable to CO2IN in serving B2B offset demand, with a stronger travel-sector focus.
• Tomorrow (tomorrow.io/ tomorrow.bio — Tomorrow App): Tomorrow is a consumer-facing climate app and banking challenger that helps individuals calculate and offset their carbon footprint. It is a direct B2C peer to CO2IN, though without the merchant payment network or EU ETS-backed credit.
• Watershed: Watershed is an enterprise carbon accounting and offset platform used by large corporates. It overlaps with CO2IN's B2B subscription tier but operates at a larger enterprise scale with full carbon accounting rather than a retail consumer/app focus.

Market position

Strengths4 records

Weaknesses1 record

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/CO2IN

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CO2IN