Post Falls Brewing
Post Falls Brewing is a privately held Idaho craft brewery operating two taprooms in Post Falls and Coeur d'Alene, serving locally made beer, a sold-out annual Mug Club membership, and food from rotating trucks to local residents and visitors.
- Company typePrivate
- Founded2016
- HeadquartersPost Falls, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Post Falls Brewing does
Post Falls Brewing Company is a privately held craft brewery founded in 2016 and headquartered at 112 N Spokane Street in Post Falls, Idaho. It operates two physical taprooms — the original brewhouse and "mothership" location on the Spokane River in Post Falls, and a secondary location at 1327 East Sherman Avenue in Coeur d'Alene — selling freshly brewed beers (including IPAs, Cold IPAs, and seasonal releases) by the pint, flight, growler, and crowler. On-site experience is supported by a kid- and dog-friendly atmosphere, a Spokane River-facing patio, Saturday live music, and rotating food trucks led by Pi-daho Artisan Pizza.
The business is fundamentally direct-to-consumer and locally oriented. It generates revenue through on-premise pint sales, a Mug Club annual membership priced at $135 (currently sold out with a waitlist, running July 2025 through June 2026) that delivers unlimited 20oz pours at pint prices, monthly member happy hours, exclusive glassware, and a t-shirt; branded merchandise; beer-to-go via a Square-powered online storefront; and eGift Cards also processed through Square. Food delivery partnerships with UberEats, DoorDash, and Mr. Delivery extend the offering beyond on-site food truck service. Marketing is community-led: website content, Mug Club email updates, seasonal events such as PFBC Oktoberfest and the annual PFBC Merry Everything Party, and an online photo gallery drive repeat visitation.
The operating footprint is contained to Idaho, with no wholesale distribution, no disclosed parent company, no institutional funding, and no public listing. The technology stack is conventional for a small craft brewery: brewing tanks, a taproom distribution system, and Square for payments and e-commerce. The customer base is a horizontal segment of Post Falls and Coeur d'Alene residents and visitors seeking a family-friendly craft beer venue, with no enterprise or large-account customers in evidence.
Post Falls Brewing firmographics
Firmographics- Name
- Post Falls Brewing
- Legal name
- Post Falls Brewing Company
- Website
- https://postfallsbrewing.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Post Falls Brewing is a privately held Idaho craft brewery operating two taprooms in Post Falls and Coeur d'Alene, serving locally made beer, a sold-out annual Mug Club membership, and food from rotating trucks to local residents and visitors.
- Ownership category
- akta.pro rank
Post Falls Brewing industry classification
Industry- Product category
- Craft Brewing
- NAICS
- Breweries (312120), Drinking Places (Alcoholic Beverages) (722410)
- SIC
- Malt Beverages (2082), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
- akta.pro secondary industries
- Microbreweries & Craft Breweries (THAFALAC), Craft Beer Bars & Taprooms (THAFAEAG), Taprooms & Brewpubs (CRANACAF), Beer, Brewery & Craft Beverage Tastings (THAJAGAE)
Keywords
Where Post Falls Brewing is headquartered
LocationHeadquarters
- HQ city
- Post Falls
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Post Falls Brewing business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Taproom beer sales: On-site pint sales and beer to-go at both Post Falls and Coeur d'Alene locations. Fresh craft beers including IPAs, Cold IPAs, and seasonal releases sold by the pint.
- Mug Club membership: Annual membership program offering unlimited 20oz pours at pint prices, exclusive t-shirt, mug collection, monthly happy hours, and email updates on new releases. $135 membership fee.
- Merchandise: Sale of branded merchandise including t-shirts and glassware collections at the taproom.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Mug Club annual membership - $135 includes unlimited pours, t-shirt, mug, and happy hours |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Post Falls Brewing product offering
Product offeringCore offering
Post Falls Brewing Co. brews and sells craft beer at two Idaho taproom locations in Post Falls and Coeur d'Alene. Offerings include on-site pint pours, flights, growlers, crowlers, beer-to-go via Square online ordering, and a $135 annual Mug Club membership with unlimited 20oz pours at pint pricing. The brewery hosts live music, rotating food trucks, and seasonal events such as Oktoberfest and the Merry Everything Party.
Product overview
Post Falls Brewing is a craft brewery operating two locations in Idaho (Post Falls and Coeur d'Alene). The company's core product is finely crafted beers brewed on-site. Additional offerings include a Mug Club loyalty program (annual membership with exclusive glassware, unlimited fills at pint prices, and member happy hours), eGift Cards for purchase, and Beer To-Go service. The brewery hosts seasonal events including Oktoberfest and the annual Merry Everything Party. Food service is provided through rotating food trucks, primarily Pi-daho Artisan Pizza.
Differentiator
Problem solved
Functional benefit
Products and services
- Craft Beer Finely crafted beers brewed on-site at the Post Falls and Coeur d'Alene taprooms, sold by the pint, flight, growler, or crowler to walk-in customers and through beer-to-go online ordering.
- PFBC Mug Club Annual membership loyalty program for craft beer enthusiasts that includes a PFBC Mug Club T-Shirt, a 20oz collectible mug filled unlimited times at pint prices, 12 monthly Mug Club Happy Hours, and email updates on new beer releases and specials. Costs $135 tax-included.
- Beer To-Go Take-out beer service that allows customers to order packaged beer (growlers/crowlers) for pickup or local delivery through the company's Square online storefront.
- eGift Cards Digital gift cards purchased through Square that can be redeemed at Post Falls Brewing's Post Falls and Coeur d'Alene taprooms for beer and merchandise.
- PFBC Merry Everything Party Annual holiday celebration event held at the Post Falls taproom featuring food, drinks, holiday-themed attire, and prizes including a 2026 Mug Club membership giveaway.
- PFBC Oktoberfest Annual Oktoberfest celebration held at the Post Falls taproom featuring the Fresh Hop Cold IPA release, live music performances, and the Pi-daho Artisan Pizza food truck on-site.
Companies that use Post Falls Brewing
Customer profileSegments1 record
Ideal customer profiles1 record
Post Falls Brewing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Post Falls Brewing partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Pi-daho Artisan PizzacorePrimary food truck partner operating at Post Falls mothership location Wednesdays through Saturdays 12pm-9pm and Sundays 12pm-8pm. Provides artisan pizza to taproom customers on-site.
- UberEats, DoorDash, Mr. DeliveryminorThird-party food delivery services enabling customers to order food from local restaurants delivered directly to their taproom seats. Expands food availability beyond on-site food truck offerings.
- SquarecorePayment processing and eGift card platform provider. Square enables beer to-go ordering, eGift card purchases, and in-person payment processing at both taproom locations.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Post Falls Brewing competitors and assessment
Company assessmentDirect peers
- Selkirk Abbey Brewing Company: Idaho-based craft brewery with taproom presence, directly comparable as an in-state craft producer competing for the same regional consumer base and shelf/shares-of-throat as Post Falls Brewing.
- Trickster Brewing Company: Northern Idaho craft brewery with taproom, comparable in scale and operating model — small craft producer running direct-to-consumer beer sales in the same broader geography.
- Crux Fermentation Project: Brewpub-style craft brewery operating a destination taproom in Bend, Oregon — analogous business model to Post Falls Brewing's taproom-driven, events-anchored craft beer concept in the broader Pacific Northwest.
- Mad Bomber Brewing Company: Craft brewery and taproom operating in Coeur d'Alene, Idaho — the same secondary market where Post Falls Brewing operates its second location, making it the closest direct competitor for local taproom traffic.
Broad incumbents
- Deschutes Brewery: Major Pacific Northwest craft brewery with established Bend, Oregon pub and broad distribution — relevant comparison as a larger incumbent in the regional craft category where Post Falls Brewing operates.
- Sierra Nevada Brewing: National craft brewery with a taproom destination — a comparable established craft brand showing the addressable end-state for taproom-led craft concepts at scale.
- Bell's Brewery: Large independent craft brewery with brewpub operations — useful benchmark for a craft producer that scales around a flagship brewpub identity similar to Post Falls Brewing's riverfront mothership concept.
- New Belgium Brewing: Large craft brewery with a flagship taproom experience — relevant as a scaled analog for a craft brand building identity through on-premise experiential venues.
- 10 Barrel Brewing: Multi-location craft brewpub chain (acquired by AB InBev) operating destination taprooms — comparable to Post Falls Brewing's taproom format at larger scale and with broader geographic reach.
Emerging players
- Hop Valley Brewing: Pacific Northwest craft brewery with taproom presence, comparable in regional positioning and product focus to Post Falls Brewing's craft lineup and event-driven taproom model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Post Falls Brewing social profiles
Digital presencePost Falls Brewing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Post Falls Brewing leadership team
Management profileNumber of profiles
Post Falls Brewing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Post Falls Brewing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Post Falls Brewing
What does Post Falls Brewing do?
Post Falls Brewing Co. brews and sells craft beer at two Idaho taproom locations in Post Falls and Coeur d'Alene. Offerings include on-site pint pours, flights, growlers, crowlers, beer-to-go via Square online ordering, and a $135 annual Mug Club membership with unlimited 20oz pours at pint pricing. The brewery hosts live music, rotating food trucks, and seasonal events such as Oktoberfest and the Merry Everything Party.
Is Post Falls Brewing a public or private company?
Post Falls Brewing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Post Falls Brewing founded?
Post Falls Brewing was founded in 2016. It employs 11 to 50 people.
Where is Post Falls Brewing based?
Post Falls Brewing is headquartered in Post Falls, United States, in the North America region.
How does Post Falls Brewing make money?
Three revenue lines are on record. Taproom beer sales are the primary driver. The others are mug Club membership and merchandise.
Who are Post Falls Brewing's main competitors?
Direct peers on record are Selkirk Abbey Brewing Company, Trickster Brewing Company, Crux Fermentation Project and Mad Bomber Brewing Company. Broad incumbents are Deschutes Brewery, Sierra Nevada Brewing, Bell's Brewery, New Belgium Brewing and 10 Barrel Brewing. Hop Valley Brewing is listed as an emerging player.
Does Post Falls Brewing have an API?
No public API is recorded for Post Falls Brewing.
What industry is Post Falls Brewing in?
Post Falls Brewing's product category is Craft Brewing. Its primary akta.pro industry code is THAFALAA, Brewpubs & Taprooms (On-site Beer Service), with a secondary code of THAFALAC, Microbreweries & Craft Breweries. Its NAICS code is 312120 and its SIC code is 2082.