Obra
- Company typePrivate
- Founded2020
- HeadquartersCuritiba, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingServices
Obra firmographics
Firmographics- Name
- Obra
- Legal name
- Obra
- Website
- https://obra.ag
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Obra is headquartered
LocationHeadquarters
- HQ city
- Curitiba
- HQ country
- Brazil
- HQ region
- Latin America
Offices2 records
Markets served
Obra business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Digital Agency Services: Professional services revenue from delivering digital transformation projects including branding, web development, SEO, AI implementation, campaigns, growth marketing, UX/UI design, and consulting services. Projects range from 10k to 50k+ BRL based on scope.
- Squads as a Service: Dedicated multidisciplinary teams (squads) provided on-demand to clients for technology and marketing projects. Monthly retainer model with flexible team composition and scope adaptation. Operates with 90%+ productivity guarantee and SLA commitments including 2h response time.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Small projects starting at 10k BRL |
| Other | Monthly | Medium projects 20k-30k BRL |
| Other | Monthly | Large projects 30k-50k BRL |
| Other | Monthly | Enterprise projects above 50k BRL |
| Subscription | Monthly | Squads as a Service monthly retainer |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Obra product offering
Product offeringCore offering
Obra is a Brazil-based, 100% online digital agency delivering end-to-end digital transformation services across three pillars: Design, Technology, and Performance. Its offering spans web development (Webflow, headless CMS, e-commerce), SEO, AI-powered solutions, growth marketing, UX/UI design, campaign strategy, consulting, and user research, complemented by its flagship "Squads as a Service" model that provides on-demand multidisciplinary senior teams on a monthly retainer for technology and marketing projects.
Product overview
Obra is a Brazil-based digital agency offering a comprehensive portfolio of digital services organized around three core pillars: Design, Technology, and Performance. The service lineup includes Web Development (encompassing headless CMS builds, e-commerce, and no-code solutions), SEO optimization, AI-powered solutions, Growth Marketing, UX/UI Design, Campaign Strategy, Consulting, and Research. The flagship offering is Squads as a Service (https://times.obra.ag), which provides on-demand multidisciplinary teams combining technology and marketing expertise for flexible project execution. These services work together to deliver end-to-end digital transformation—from strategy and research through design, development, and performance marketing.
Differentiator
Problem solved
Functional benefit
Brands
- Squads as a Service: Dedicated multidisciplinary teams adapted to business needs for technology and marketing projects
Products and services
- Squads as a Service On-demand multidisciplinary technology and marketing teams (squads) that provide agility, expertise, and flexible scope for digital projects without the complexity of managing internal teams. Operates on a monthly subscription retainer with 90%+ productivity guarantee and 2-hour SLA response time.
- Web Development Custom web design and development services including headless CMS implementations, e-commerce builds, and responsive site creation using no-code (e.g., Webflow) and traditional development approaches.
- SEO (Search Engine Optimization) Search engine optimization services focused on improving organic visibility, rankings, and driving qualified traffic to client websites.
- AI Solutions Artificial intelligence-powered digital solutions including generative AI applications, AI-driven campaigns, and integration of emerging AI technologies into client projects.
- Growth Marketing Performance-driven marketing services combining data analytics, digital advertising, and growth hacking strategies to scale client businesses.
- UX/UI Design User experience and interface design services encompassing research, wireframing, prototyping, and visual design to create intuitive digital products.
- Campaign Strategy Digital campaign development and management across multiple channels including social media, display, and performance marketing.
- Consulting Digital transformation and strategy consulting to help businesses define roadmaps, adopt agile methodologies, and optimize their digital operations.
- Research User and market research services including persona development, journey mapping, competitive analysis, and usability testing to inform product and strategy decisions.
Quantifiable outcome
- 90%+ productivity guarantee vs 30-40% baseline for traditional CLT hiring
- +3 more outcomes
Companies that use Obra
Customer profileNamed customers12 records
Segments2 records
Ideal customer profiles2 records
Obra technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Obra partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and supporting.
- Google AnalyticscoreGoogle Analytics is used as the primary analytics platform for tracking and measuring digital campaign performance and website metrics for client projects.
- WebflowcoreWebflow is a primary web development platform used for building high-performance, no-code websites. The agency specializes in Webflow development and publishes content comparing Webflow vs competitors.
- FramercoreFramer is used alongside Webflow as a design and prototyping tool for creating high-performance websites with advanced animations.
- AdobesupportingAdobe Creative Suite including Adobe Firefly for AI-powered design features used in creative production.
- SalesforcesupportingSalesforce CRM platform used for client relationship and project management.
- VercelcoreVercel is used as the primary deployment platform for web projects, particularly for Next.js and headless CMS implementations.
- Google CloudsupportingGoogle Cloud Platform used for cloud infrastructure and hosting for client projects.
- ClickUpsupportingClickUp is used as the project management and collaboration platform for agency operations.
Scale indicators2 records
Recent moves1 record
Expansion highlights6 records
Obra competitors and assessment
Company assessmentEmerging players
- Toptal: Global freelance talent platform providing vetted senior designers, developers, and marketers on demand. Conceptually adjacent to Obra's senior-only, on-demand squad proposition.
- BairesDev: Latin American tech staffing and nearshore squad provider serving US and global clients. Comparable to Obra's cost-arbitraged senior talent and squad-based delivery, though more engineering-centric.
Direct peers
- Huge: Global digital agency combining strategy, design, and technology for enterprise clients. Most directly comparable to Obra's full-service design/tech/performance mix and similar mid-size positioning.
- F.biz: Brazilian digital agency offering campaigns, digital platforms, e-commerce and content for enterprise brands like Samsung and Heineken. Closest in-region peer for Obra's profile and client mix.
- R/GA: Hybrid digital agency focused on design, technology, and innovation for major brands. Closely overlaps Obra's Design + Tech + Performance pillars and enterprise client work.
- Globant: Latin American-headquartered digital transformation company delivering augmented squads and studios for global brands. Direct comparable to Obra's Squads as a Service model and Brazilian cost-arbitrage play.
Broad incumbents
- Thoughtworks: Global technology consultancy delivering on-demand agile engineering teams and digital product development. Highly comparable to Obra's Squads as a Service offering though primarily technology-focused.
- Wieden+Kennedy: Independent creative-led agency network with strong digital and campaign capabilities for global brands. Comparable on campaign strategy and brand work but larger and more brand-led than Obra.
- Accenture Song: Global experience design and marketing services arm of Accenture, covering brand, campaign, commerce, and digital transformation. Competes for the same enterprise digital transformation RFPs as Obra.
- VMLY&R: Global agency network combining creative, digital, and commerce capabilities. Comparable on enterprise campaign and digital transformation work, though operating at much greater scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks4 records
Key highlights7 records
Customer concentration
Obra social profiles
Digital presenceObra financial estimates
Financial estimateRevenue estimate
Valuation estimate
Obra leadership team
Management profileNumber of profiles
Profiles2 records
Obra funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Obra M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Obra
What does Obra do?
Obra is a Brazil-based, 100% online digital agency delivering end-to-end digital transformation services across three pillars: Design, Technology, and Performance. Its offering spans web development (Webflow, headless CMS, e-commerce), SEO, AI-powered solutions, growth marketing, UX/UI design, campaign strategy, consulting, and user research, complemented by its flagship "Squads as a Service" model that provides on-demand multidisciplinary senior teams on a monthly retainer for technology and marketing projects.
Is Obra a public or private company?
Obra is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Obra founded?
Obra was founded in 2020. It employs 11 to 50 people.
Where is Obra based?
Obra is headquartered in Curitiba, Brazil, in the Latin America region.
How does Obra make money?
Two revenue lines are on record. Digital Agency Services are the primary driver. The others are squads as a Service.
Who are Obra's main competitors?
Emerging players on record are Toptal and BairesDev. Direct peers are Huge, F.biz, R/GA and Globant. Broad incumbents are Thoughtworks, Wieden+Kennedy, Accenture Song and VMLY&R.
Does Obra have an API?
No public API is recorded for Obra.